Por que tiene importancia el impacto del iPhone en mundo de los consumidores habituales? Por una sencilla razon: construir software no es una tarea facil, pero gracias a que millones de personas poseen el iPhone, y que la manera "oficial" de conseguir el software es por la AppStore de Apple, nuestras aplicaciones estaran disponibles para un Mercado de millones de potenciales consumidores, con lo cual nos da un posibilidad enorme de rentabilizar nuestro software, cosa que antes seria casi imposible. Mas aun, aprendiendo con mayor profundad el Objective-C le dotara de la capacidad de desarrollar aplicaciones tanto para iPhone, como para iPad, como para los Sistemas Mac OS X, con lo cual amplia su Mercado potencial de una manera muy extensa. No duden en publicar sus aplicaciones en la AppStore y en promocionarlas, hay un gran futuro en este Mercado. Apple ya se ha convertido en una empresa de gran consumo, lo cual ha incrementado de manera exponencial el numero de usuarios, en detrimento de Windows y Linux, ademas, los usuarios de los productos Apple, estadisticamente, son los que mas compran y los que mas gastan por compra, lo cual lo hace mas interesante todavia.

Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product. Your full-color iPad go-to guide Covers the 3rd generation iPad! Get started enjoying your iPad's innovative tools and features quickly and easily with iPad Kickstart. Loaded with crisp, full-color screenshots, this practical, visual guide focuses on the best ways to maximize your iPad's capabilities. Stay organized and connected at home and in the office, get news and entertainment, and explore your creative streak. Tips and Now You Know sidebars offer solutions to potential pitfalls and veteran insight helps you get even more out of this extraordinary device. You'll also find details on the coolest, most useful apps available. Set up and customize your iPad Master the functions, gestures, and controls on your new device Migrate apps, settings, and content from your older iPad Connect to the Internet, use email, browse the Web, and keep up with social networks Use iCloud and iTunes to sync and back up your iPad Organize your life with Calendar, Contacts, and Reminders Explore, install, and organize apps that maximize the functionality of your iPad Download movies, videos, music, ebooks, and games to your iPad Create your own digital movies, shoot photos, and record music Use your iPad as a WiFi hotspot and link to devices and accessories Maintain and troubleshoot your iPad

Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product. Take your MacBook Air to new heights! Discover how to get more than ever before out of Apple's incredibly thin and light notebooks with help from this hands-on guide. How to Do Everything: MacBook Air shows you how to harness the power of the new Mac OS X Mountain Lion operating system, and use iTunes, iWork, iLife, iCloud, Safari, Contacts, Calendar, Reminders, Notification Center, Mail, and other powerful apps. Tap into all the computing power built into Apple's ultra-portable MacBook Air while you're at home, at work, or on-the-go. Custom configure your MacBook Air and navigate with the Multi-Touch trackpad Get the most out of the new Mac OS X Mountain Lion operating system Transfer data from a PC or another Mac Manage your email accounts with the Mail app Sync all of your data and devices via iCloud Connect peripherals-Bluetooth devices, printers, cameras, and more Use your MacBook Air to connect to Facebook, Twitter, Google+, Flickr, Tumblr, LinkedIn, and other services Maximize productivity tools, such as Microsoft Office and the iWork apps Download and play movies, TV shows, and games Manage your iTunes Library Get organized with the new Contacts, Calendar, and Reminders apps Communicate efficiently using the Messages app Video chat with FaceTime or Skype Run Microsoft Windows programs on your MacBook Air Update, back up, troubleshoot, and maintain your MacBook Air

Whether you're thinking of switching to a Macintosh computer, are looking into the latest Apple products, or have a Mac and want to learn about Mac OS X Leopard, then "Macs For Dummies, 10th Edition" will get you going. Here you'll learn all about how to compare the different desktop and laptop models to choose your perfect match, make Mac OS X Leopard work your way, use the new iLife 2008 digital lifestyle applications, get online and connect to a wired or wireless network, and run Windows on your Mac so you can keep the Microsoft programs you need. You'll also discover how to: navigate your way around the Mac interface and work with icons and folders; best utilize OS X, work with the new Photo Booth, and manage clutter with Expose and Spaces; get connected, start a Web-browsing Safari, use e-mail and iChat, and shop online; join .Mac and take advantage of iDisk backups, IMAP mail, and Web Gallery; explore all that iTunes offers, process digital photos with iPhoto, make iMovies, and have fun with GarageBand; and, use Windows on your Mac and transfer Windows files. It's a perfect time to join the Mac generation, especially if you're a Windows user who's been thinking of defecting. "Macs For Dummies, 10th Edition" will get you there, helping you pick peripherals, download freebie programs, set up user accounts, implement security secrets, troubleshoot your Mac, and experience the iLife.

Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product. Discover the hidden magic of your MacMaximize the power of your Mac with the useful and entertaining projects packed inside this easy-to-follow guide. Produced in conjunction with CNET.com, the place you go for the latest in tech and consumer electronics, this book shows you how to do all kinds of cool things with your Mac, like convert VHS movies into digital format, control your Mac with your voice, set up a PC-friendly Mac network, and more. Inside, you'll find 24 self-contained projects, step-by-step instructions, a list of tools needed at the beginning of each project, and hundreds of clear photos and screenshots. With CNET Do-It-Yourself Mac Projects, you'll discover that your Mac has much more to offer than you ever imagined. Set up videoconferencing via your webcam Create a live radio broadcast, a podcast, or a vodcast Connect to a Windows PC remotely Send and receive SMS messages to and from cell phones Turn your Mac into a jukebox and stream music wirelessly Create a multimedia DVD Convert any video content to iPod video format And much more

Master Metal: The Next-Generation Graphics and GPU Programming Platform for Apple Developers Metal enables Apple developers to maximize performance in demanding tasks like 3D graphics, games, scientific programming, visualization, and GPU-accelerated machine learning. Metal (R) Programming Guide is the authoritative, practical guide to Metal for all iOS programmers who are interested in graphics programming but don't know where to start. Pioneering Apple developer Janie Clayton covers everything from basic draw calls to advanced parallel computing, combining easy-to-understand conceptual explanations with well-tested Swift 4/Xcode 9 sample code (available for download at GitHub). Clayton introduces the essential Metal, graphics, and math concepts every graphics programmer needs to know. She also discusses key graphics-specific libraries, concepts, and Metal Classes, presenting techniques and examples you'll find valuable for both graphics and data processing. Clayton also provides coverage of the Metal Compute Pipeline, demonstrating practical GPU programming applications ranging from image processing to neural networking. Quickly get a basic Metal project running Work with Metal resources and memory management Learn how shaders are compiled and accessed by the CPU Program both 2D and 3D graphics with Metal Import 3D models and assets from Blender, Maya, and other programs Apply imported textures to model objects Use multipass rendering to efficiently implement computationally expensive techniques Leverage tessellation to reduce mesh detail Use the GPU for a wide spectrum of general-purpose computing applications Get started with the Metal Performance Shaders Framework

Google's open source Android OS is predicted to become a market leader in smartphone operating systems in the next few years - with Apple's iPhone units substantially below it in share. Android application development is booming- the marketplace surpassed 100,000 apps and 1 billion downloads in July. The iPhone initiated the rush to develop smartphone applications, but Apple's refusal to permit Adobe Flash leaves the millions of Flash designers to concentrate their mobile application development efforts on the Android. Developing Android Applications with Flash is in the vanguard of this new development with a fully illustrated primer to Android development using Flash CS5. Readers learn all of the essentials - from setting up their development environment to Android optimization techniques - all with the aid of practical tutorial lessons that deliver hands-on training.