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Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Publishing industry
Ted Striphas argues that, although the production and
propagation of books have undoubtedly entered a new phase, printed
works are still very much a part of our everyday lives. With
examples from trade journals, news media, films, advertisements,
and a host of other commercial and scholarly materials, Striphas
tells a story of modern publishing that proves, even in a rapidly
digitizing world, books are anything but dead.
From the rise of retail superstores to Oprah's phenomenal reach,
Striphas tracks the methods through which the book industry has
adapted (or has failed to adapt) to rapid changes in
twentieth-century print culture. Barnes & Noble, Borders, and
Amazon.com have established new routes of traffic in and around
books, and pop sensations like "Harry Potter" and the Oprah Book
Club have inspired the kind of brand loyalty that could only make
advertisers swoon. At the same time, advances in digital technology
have presented the book industry with extraordinary threats and
unique opportunities.
Striphas's provocative analysis offers a counternarrative to
those who either triumphantly declare the end of printed books or
deeply mourn their passing. With wit and brilliant insight, he
isolates the invisible processes through which books have come to
mediate our social interactions and influence our habits of
consumption, integrating themselves into our routines and
intellects like never before.
International award-winning writer, Ian Hooper is a passionate
advocate for Indie Authors and their ability to self-publish
professionally. This 3rd edition of his beginner's guide navigates
you through the use of eBook and print, 'Print on Demand' suppliers
so that you can successfully self-publish your first book with
ease. Also included is a guide to producing your own Audio Books.
Given his thirty plus years' experience as a professional
instructor and lecturer, Ian details the steps you need to take in
an unhurried, plainly written and often humorous way. Explaining
how to use the Kindle Direct Publishing, Draft2Digital, IngramSpark
and Findaway Voices interfaces, how to expertly use Microsoft (R)
Word (R) to format your manuscript and with additional information
on ISBNs, Legal Deposit and other fundamentals of self-publishing,
this is a must-read for any Indie Authors wishing to turn their
book dream into a book reality.
Die Qualifizierung und Rekrutierung fur Medienberufe enthalt im
Prozess sozialen Wandels zu einer "Informationsgesellschaft"
besondere Bedeutung. Was mussen Journalisten wissen und konnen, um
den gestiegenen Anspruchen an ihre Kompetenz gerecht zu werden? Wie
konnen sich Berufsaspiranten am besten auf den Journalismus
vorbereiten? Welche Vorzuge und Nachteile haben die Ausbildungswege
in die Medien? Diese Fragen werden in den 15 Originalbeitragen des
Readers beantwortet. Sie enthalten nicht nur Informationen, sondern
erstmals auch (empirische) Evaluationen zu allen Formen der
Journalistenausbildung in der Bundesrepublik. Themen sind u.a. die
in Stellenanzeigen nachgefragten Qualifikationen, die
Weiterbildungsangebote fur Journalisten, die Didatik der
Journalistenausbildung, die Qualitat der Lehrbucher zum
Journalismus und die Berufschancen von Publizistik-Studenten."(...)
Dem vorliegenden Reader ist das Erreichen seiner Zielsetzung voll
zu bescheinigen. Er leistet - und das unterscheidet ihn durchaus
von anderen einschlagigen Publikationen - eine weitreichende
Problematisierung sowie vor allem empirisch gestutzte Evaluation
der Qualifizierung fur die Medien und arbeitet damit einen
bedeutenden Defizitbereich der Forschung auf. Trotz der Vielfalt
der behandelten Einzelthemen bleibt der Problemzugriff insgesamt
doch koharent, was durch haufige Querverweise unterstutzt wird.
Berufsaspiranten, aber auch die Ausbilder selbst sollten nicht von
der Lekture dieses wichtigen Beitrags absehen."Medienwissenschaft
1/91"(...) Das Buch empfiehlt sich nicht nur fur Berufsaspiranten,
die sich uber die diversen Ausbildungswege ein Bild verschaffen
wollen, sondern auch fur Journalisten, die nach Erganzungen suchen
und die Anregungen zur Reflexion uber die Bedingungen ihres Berufes
erwarten."Medium 1/92"
Weaves the colorful story of New Mexico book artists, their
dedication to a timeless craft, and their extraordinary
contribution to the literature of the region. From the work of
nineteenth-century printers to the illustrated books created by
Santa Fe and Taos art colonists in the 1920s and 1930s to
contemporary printings spawned by creative-edge book artists, this
is distinctly a New Mexico story.
Between the 1880s and the 1940s, opportunities for southern white
women writers increased dramatically, bolstered by readers' demands
for southern stories in northern periodicals. Confined by magazine
requirements and social expectations, writers often relied on
regional settings and tropes to attract publishers and readers
before publishing work in a collection. Selecting and ordering
magazine stories for these collections was not arbitrary or
dictated by editors, despite a male-dominated publishing industry.
Instead, it allowed writers to privilege stories, or to
contextualize a story by its proximity to other tales, as a form of
social commentary. For Kate Chopin, Ellen Glasgow, Marjorie Kinnan
Rawlings, and Katherine Anne Porter-the authors featured in this
book-publishing a volume of stories enabled them to construct a
narrative framework of their own. Arranging Stories: Framing Social
Commentary in Short Story Collections by Southern Women Writers is
as much about how stories are constructed as how they are told. The
book examines correspondence, manuscripts, periodicals, and first
editions of collections. Each collection's textual history serves
as a case study for changes in the periodical marketplace and
demonstrates how writers negotiated this marketplace to publish
stories and garner readership. The book also includes four tables,
featuring collected stories' arrangements and publication
histories, and twenty-five illustrations, featuring periodical
publications, unpublished letters, and manuscript fragments
obtained from nine on-site and digital archives. Short story
collections guide readers through a spatial experience, in which
both individual stories and the ordering of those stories become a
framework for interpreting meaning. Arranging Stories invites
readings that complicate how we engage collected works.
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