![]() |
![]() |
Your cart is empty |
||
Books > Reference & Interdisciplinary > Communication studies > Research methods
Taking a multidisciplinary approach, this comprehensive Handbook comprises contributions from international researchers of diverse educational and research backgrounds. Chapters present methodological issues within marketing research, sharing the researchers' experiences of what does and does not work, as well as discussing challenges and avenues for innovation. Divided into four parts covering quantitative and qualitative research approaches, mixed-methods approaches, and critical issues regarding how research is conducted, the Handbook offers guidance for all marketing researchers. This guidance includes insights on scale development, necessary condition analysis, experimental design, visual research methods, phenomenology and mobile ethnography. Chapters also consider recent advances in marketing research methods, legal aspects of marketing research, research ethics and how a forensic science framework can be used in marketing research. Generating wider methodological debates, this Handbook will be a valuable resource for researchers and students of marketing, as well as scholars interested in research methods in the business and management field. Its practical recommendations will also be beneficial for marketing practitioners interested in research.
In 1788 John Adams created a sublime ambition for all nations - 'a government of laws and not of men'. In the intervening years we have come to learn that legislation itself works through the interpretations of the many men and women who work on the inside and the outside of the law. Effective regulation thus depends not only on scrupulous legal analysis, with its appeal to precedent, conceptual clarity and argumentation, but also on sound empirical research, which often reveals diversity in implementation, enforcement and observance of the law in practice. In this outstanding, worldly-wise book Leeuw and Schmeets demonstrate how to bridge the gap between the letter and the delivery of the law. It is packed with examples, cases and illustrations that will have international appeal. I recommend it to students and practitioners engaged across all domains of legislation and regulation.' - Ray Pawson, University of Leeds, UK Empirical Legal Research describes how to investigate the roles of legislation, regulation, legal policies and other legal arrangements at play in society. It is invaluable as a guide to legal scholars, practitioners and students on how to do empirical legal research, covering history, methods, evidence, growth of knowledge and links with normativity. This multidisciplinary approach combines insights and approaches from different social sciences, evaluation studies, Big Data analytics and empirically informed ethics. The authors present an overview of the roots of this blossoming interdisciplinary domain, going back to legal realism, the fields of law, economics and the social sciences, and also to civilology and evaluation studies. The book addresses not only data analysis and statistics, but also how to formulate adequate research problems, to use (and test) different types of theories (explanatory and intervention theories) and to apply new forms of literature research to the field of law such as the systematic, rapid and realist reviews and synthesis studies. The choice and architecture of research designs, the collection of data, including Big Data, and how to analyze and visualize data are also covered. The book discusses the tensions between the normative character of law and legal issues and the descriptive and causal character of empirical legal research, and suggests ways to help handle this seeming disconnect. This comprehensive guide is vital reading for law practitioners as well as for students and researchers dealing with regulation, legislation and other legal arrangements.
Everyone wants their research to be read and to be relevant. This exciting new guide presents a broad range of ideas for enhancing research impact and relevance. Bringing together researchers from all stages of academic life, it offers a far-reaching discussion of strategies to optimise relevancy in the modern research environment. This book is crucial reading for advanced masters students, doctoral students and researchers in the social sciences wishing to grow the relevance of their research beyond academia. Senior researchers and educators offering doctoral courses will also benefit from its insight into the development of a generation of young researchers in the contemporary academic environment. Contributors include: T. Alfahaid, A. Aljarodi, C. Alvarez, S. Aparicio, E. Breit, A. Buhrandt, D. de Castro Leal, K. Ettl, S. Feldermann, I. Haase, J. Janisch, P. Koehn, T. Lopez, A. Loescher, A. Muller, M. Paschke, P.J. Ruf, J. Schnittker, C. Soost, D. Urbano, C. Weigel, F. Welter
This timely Handbook of Research Methods on Gender and Management exemplifies the multiplicity of gender and management research and provides effective guidance for putting methods into practice. Through a range of international perspectives, contributors present an essential resource of diverse research methods, including illustrative examples from corporate, public and entrepreneurial sectors. Chapters offer clear guidance, considering opportunities and challenges of differing approaches to research and exploring their ethical implications in practice. Outlining autoethnographical, practical, critical and methodological approaches to research, the Handbook illustrates a broad base from which to build a research project in gender and management. This cutting-edge Handbook is crucial reading for scholars of gender and management, highlighting useful methods and practices for accessing key scholarly insights. It will also benefit graduate students in need of a guided entry into the field of gender and management.
Legal academics in Europe publish a wide variety of materials including books, articles and essays, in an assortment of languages, and for a diverse readership. As a consequence, this variety can pose a problem for the evaluation of academic legal research. This thought-provoking book offers an overview of the legal and policy norms, methods and criteria applied in the evaluation of academic legal research, from a comparative perspective. The expert contributions explore developments relating to professional vs academic publications, editorial review vs peer review, rankings of journals and law schools vs other reputation mechanisms and a range of other evaluation practices and their intended and unintended effects. Analysing research evaluation practices across more than ten jurisdictions and multiple contexts, this insightful book reveals how evaluation practices differ across Europe. Through this analysis, the book exposes a range of possibilities for further debate and study. Engaging and topical, Evaluating Academic Legal Research in Europe will be valuable reading for legal academics, university and faculty managers, higher-education policy-makers and administrators as well as editors of law journals, legal publishers and research foundation and funding bodies. Contributors include: A. Bakardjieva Engelbrekt, K. Byland, D. Costa, J. Hojnik, P. Letto-Vanamo, A. Lienhard, D. Mac Sithigh, E. Maier, G. Peruginelli, N. Petersen, K. Purnhagen, A. Ruda Gonzalez, M. Schmied, M. Snel, R. van Gestel
Elgar Research Agendas outline the future of research in a given area. Leading scholars are given the space to explore their subject in provocative ways, and map out the potential directions of travel. They are relevant but also visionary. This exciting Research Agenda expertly addresses the question: What will be important within the family business field and for family businesses in practice over the next decade? Top international contributors explore farsighted theories, methods and topics, often taking a multi-disciplinary approach in order to outline the potential routes for further advancing family business research. Chapters cover the significance of new family trends, entrepreneurial legacy, board diversity, spatial-familiness, corruption, innovation and digital business transformation, challenging core assumptions surrounding the family business phenomenon and mapping the future of the discipline. A Research Agenda for Family Business will prove a stimulating read for family business and entrepreneurship scholars, as well as academics focusing on strategy, HR, organizational behaviour and corporate governance. Practitioners will also find this book valuable for reflecting on challenges that they are facing and navigating developments in the family business field.
The path of a doctoral student can feel challenging and isolating. This guide provides doctoral students with key ideas and support to kick-start a doctoral journey, inspire progress and complete their thesis or dissertation. Featuring observations from experienced supervisors, as well as the reflections of current and recent postgraduate researchers, this intimate and entertaining book offers vital insights into the critical moments in any doctoral experience. Bringing together the voices of doctoral supervisors and candidates past and present from around the globe, How to Keep your Doctorate on Track will be a trusted companion for any PhD, DBA or EdD student. Supervisors and those offering support and guidance to doctoral candidates will also glean valuable insight into fresh approaches and their own practice. Contributors include: A. Alecsandru, F. Archontoulis, C. Atkinson, A. Byrnes-Johnstone, J. Callahan, A. Casey, R. Cole, O.S. Crocco, M. Cseh, Z. Djebali, G. Dobson, J. Donaghey, D.C. Duke, U. Furnier, V.O. Gekara, T. Gray, T.W. Greer, A. Hallin, B. Harney, G. Henry, C. Hughes, P. Jordan, M. Knox, S.F. Lambert, A. Lee, Q.Y. Lee, A. Lobo, R. Markey, N.S. Mauthner, E. McDonald, L. McKerr, D. Nickson, K. Nimon, E. Partlow, H. Prescott, N. Reynolds, S. Riaz, A. Robertson, J. Robinson, K. Rosenbusch, G. Ryan, J.J. Saunders, M. Shirmohammadi, M.K. Tran, A. Trif, M. Valverde, P. Watson Black, V. Webster, R. Whiting, C.F. Wright
Elgar Research Agendas outline the future of research in a given area. Leading scholars are given the space to explore their subject in provocative ways, and map out the potential directions of travel. They are relevant but also visionary. In order to be successful, public administration (PA) research has to be methodologically promiscuous. Attempting either quantitative or qualitative purity is no way to reflect the complex realities of public administration in the real world. Looking to the future of the subject, this Research Handbook seeks to suggest the future of PA research, and the directions which it may - or should - take. With chapters from leading researchers, A Research Agenda for Public Administration offers observations, analysis, and concerns from researchers. With thematically linked chapters, this book focuses and clarifies the current research agenda for public administration while endorsing the need for relevant research in the field, and advocating for theory which fits the reality and practice of public administration, for example, in the areas of climate change, disease control, and migration and inequality. This Research Agenda will assist students of PA as well as of public sector management, especially postgraduates, but it is also a useful resource for more established researchers seeking to understand the major emerging issues. Contributors include: T. Brandsen, G. Brewer, W. Dreschsler, P. Dunleavy, C.A. Dunlop, M. Evans, M. Halupka, S. Kuhlman, T.R. Liiv, A. Massey, C. McGregor, K. Pan-Suk, C. Pollitt, C.M. Radaelli, T. Randma-Liiv, R. Rhodes, K. Sarapuu, T. Steen, B. Verschuere, D. Walker, L. Zhiyong
Elgar Research Agendas outline the future of research in a given area. Leading scholars are given the space to explore their subject in provocative ways, and map out the potential directions of travel. They are relevant but also visionary. This insightful Research Agenda provides reflections on the state of the international business and management discipline and also highlights important future topics for research. The book especially covers a range of thought-provoking ideas on key subjects, from externalisation theory to emerging market economies to societal crises and modern slavery. This Research Agenda also revisits the relevance of core theories; examines the changing roles of nation states and multinationals as well as power relations and ideologies; and discusses new phenomena in international business and management (IB/M). Authors emphasise the merits of and the need for incorporating insights from critical perspectives and, finally, a commentary is given on fulfilling the future agendas laid out in the chapters. This will be a useful read for postgraduate students and researchers of IB/M. Academics in neighbouring subfields including social geography, political science and economic sociology will also find beneficial insights.
This Handbook of Research Methods in Careers serves as a comprehensive guide to the methodologies that researchers use in career scholarship. Presenting detailed overviews of methodologies, contributors offer numerous actionable best practices, realistic previews, and cautionary tales based on their vast collective experience of research in the discipline. Chapters showcase diverse and interdisciplinary approaches to studying careers across the spectrum of quantitative, qualitative, and mixed methods. Providing an in-depth illustration of established methods and current trends in careers research, this Handbook brings together top international authors to discuss the opportunities and limitations of both design and analysis choices. Offering cutting-edge methods from established and emerging experts, this Handbook is crucial reading for scholars at all levels who are currently studying, or wish to study, careers. It will also be useful for institutions coordinating large research projects on careers, as well as consultants and organizational psychologists providing research support for employee development.
Elgar Research Agendas outline the future of research in a given area. Leading scholars are given the space to explore their subject in provocative ways, and map out the potential directions of travel. They are relevant but also visionary. This far-reaching Research Agenda highlights the main features of entrepreneurial university research over the two decades since the concept was first introduced, and examines how technological, environmental and social changes will affect future research questions and themes. It revisits existing research that tends to adopt either an idealised or a sceptical view of the entrepreneurial university, arguing for further investigation and the development of bridges between these two strands. Offering insights into both mainstream and critical approaches, top international scholars discuss a wide range of studies from various analytical and methodological perspectives. Contributions envision the future development of the 'alternative entrepreneurial university', creating space for more localised and contextualised institutions that can be both responsive to the needs of their societies and proactive in shaping them. Academics and practitioners interested in the entrepreneurial university will find this forward-looking Research Agenda to be crucial reading. It will also be beneficial for PhD researchers in framing key directions and questions for future research.
Since the early 2000s, digital data has transformed the way we live and work. This timely book looks to big data analytics to understand this revolutionary change, unpacking the impact of big data analytics on the mobilization and allocation of individuals, organizations and societies' resources. Contributions from leading experts on modern technological trends examine the promises, applications and pitfalls of big data. The contributors assess the ways in which contemporary trajectories of data processing have increased efficiency and had a transformative effect on all avenues of life, from energy, tourism and social media, to human resources, welfare systems and urban citizenship. At a time when our personal data is more valuable than ever, this book seeks to make sense of how big data analytics has transformed our lives and how it will continue to shape society in the future. Astute and comprehensive, this book is critical reading for business and management scholars with a focus on information systems and communications technologies. It will also prove to be vital information for students and researchers of big data and digital society, as well as politics and administration more widely. Contributors include: P. Aagaard, A.R. Alaei, S. Becken, P. Bonev, E. Breit, B.K. Daniel, C. Egeland, V. Estivill-Castro, P. Gillingham, S. Hiremath, T. Kelly, I.B. Loberg, K. Loefgren, A.O. Lyneborg, P. Mikalef, Q.V.H. Nguyen, J.S. Pedersen, P. Ross, A. Sandgaard, T.M. Scholz, M. Soederberg, B. Stantic, W. Webster, A. Wilkinson<>P>
Elgar Advanced Introductions are stimulating and thoughtful introductions to major fields in the social sciences and law, expertly written by the world's leading scholars. Designed to be accessible yet rigorous, they offer concise and lucid surveys of the substantive and policy issues associated with discrete subject areas. In this carefully drafted work, Ernst Hirsch Ballin uncovers the foundations of legal research methods, an area of legal scholarship distinctly lacking in standardisation. Offering a critical overview of the theories underlying methodological research, as well as the methods themselves, the book explores how such methods differ along critical, empirical, and fundamental lines, and how, by building on these approaches, legal research may contribute to well-considered developments in the law. Such explorative research, the author argues, is crucial in overcoming crises and restoring trust in the law. Key features include: an exploration of the common object of legal research: law in the sense of legal rules, decisions, principles and values special emphasis on the legal-grammatical category of personhood and on constitutional foundations a consideration of law as a normative language intended to guide behaviour a consideration of the theoretical underpinnings of legal research methods. This Advanced Introduction will greatly benefit legal scholars who seek to understand the object and methods of their work, as well as law and philosophy students looking to grasp the theoretical and methodological foundations of law and legal development.
Accessible, current and in-depth, this textbook provides investigative insights into the steps involved in the case study research process. It is an essential resource for both graduate students wanting a novel, yet comprehensive guide to case study research, and for undergraduate students tasked with projects in business and management. Unravelling the Mysteries of Case Study Research helps students to develop a deeper understanding of cases within their contexts by presenting them from the perspective of the individuals involved. The authors discuss the stages of case study research including the role of personal motivation, objectives, research design, data collection and analysis as elements of the investigation. Key features: Demonstrates best practices for research with examples from expert case researchers Provides questions to form and guide the individual's research plans Reviews current and classic practices in case study research from North American and European perspectives Helps to identify what a case is Discusses motivation, purpose and unit of analysis issues Explains the design of a project, identification of sites, data and information Encourages analysis, curiosity, and creativity in case research.
Discourse-based approaches to studying organizations have grown in significance over the last 25 years. This accessible and insightful book exemplifies how to use a discursive approach to study organizations. By drawing on her own empirical research, Cynthia Hardy aligns key theoretical assumptions with a range of case studies to demonstrate the value and adaptability of a discursive approach. The book presents the key theoretical assumptions associated with a discursive approach and shows how to align them with the design of specific empirical studies. Cynthia Hardy also illustrates how data collection and analysis can be customized to suit the issues under investigation. By reviewing empirical settings that range from older workers to refugees, from businesses to voluntary organizations, from strategy making to inter-organizational collaboration, and from environmental regulation to chemical risk, the author shows the value and adaptability of this approach. Forward-thinking, the book concludes with a look towards the future challenges of the discursive approach, covering specific issues of resistance to and reflexivity in research on discourse. Demonstrating the importance of empirical work, data collection, and analysis, this book will be a useful guide on discursive approach for students of organization and management studies. It will also prove useful for researchers studying HIV/AIDS organizations, refugees, and environmental regulation, which are particularly focused on in the book.
There has been a multitude of studies focused on the COVID-19 pandemic across fields and disciplines as all sectors of life have had to adjust the way things are done and adapt to the constantly shifting environment. These studies are crucial as they provide support and perspectives on how things are changing and what needs to be done to stay afloat. Connecting COVID-19-related studies and big data analytics is crucial for the advancement of industrial applications and research areas. Applied Big Data Analytics and Its Role in COVID-19 Research introduces the most recent industrial applications and research topics on COVID-19 with big data analytics. Featuring coverage on a broad range of big data technologies such as data gathering, artificial intelligence, smart diagnostics, and mining mobility, this publication provides concrete examples and cases of usage of data-driven projects in COVID-19 research. This reference work is a vital resource for data scientists, technical managers, researchers, scholars, practitioners, academicians, instructors, and students.
This exciting textbook introduces the basic tenets and methodologies of empirical legal research. Explaining how to initiate and conduct empirical research projects, how to evaluate the methods used and how to analyze and engage with the results, Kees van den Bos provides a vibrant and reliable primer for students and practitioners looking to engage actively in legal research. Key features include: A straightforward, non-technical and accessible style to engage new researchers in empirical legal research A step-by-step guide to empirical research, leading students through establishing and building a research project, to interpreting and reporting on empirical data An exploration of an array of methodologies to gather empirical data, including interviews, surveys and experiments, providing plenty of avenues for research Exercises to allow students to put new skills into practice and suggested further reading to deepen students' understanding of new topics. Offering an enthusiastic introduction to a valuable subject, this is crucial reading for advanced law students hoping to pursue their own empirical legal research projects. Its insights into cutting-edge research methodologies will also be of benefit to students with a keen interest in the sociology of law, as well as socio-legal studies more widely.
The growing diversity of contemporary paid work has provoked increased interest in understanding and evaluating the quality of working lives. This Handbook provides critical reflections on recent research in the field, including examining the inextricable links between working life and well-being. The Handbook offers comprehensive support to researchers working in quantitative, qualitative and mixed methods traditions. Drawing from an international evidence base, the contributors use examples of research into key contemporary issues such as the gendered nature of work, skills mismatch, job insecurity, work-life balance, flexibility, the gig economy and the physical work environment. Chapters explore how research methods have been used to investigate aspects of both paid and unpaid work, raising further questions and highlighting limitations. The Handbook of Research Methods on the Quality of Working Lives is an essential resource for all those involved in areas that study, or touch on, the quality of working lives which will benefit both new and experienced researchers inside and outside academia and across disciplines such as economics, human resource management, psychology and social policy.
Digitizing Enlightenment explores how a set of inter-related digital projects are transforming our vision of the Enlightenment. The featured projects are some of the best known, well-funded and longest established research initiatives in the emerging area of 'digital humanities', a field that has, particularly since 2010, been attracting a rising tide of interest from professional academics, the media, funding councils, and the general public worldwide. Advocates and practitioners of the digital humanities argue that computational methods can fundamentally transform our ability to answer some of the 'big questions' that drive humanities research, allowing us to see patterns and relationships that were hitherto hard to discern, and to pinpoint, visualise, and analyse relevant data in efficient and powerful new ways. In the book's opening section, leading scholars outline their own projects' institutional and intellectual histories, the techniques and methodologies they specifically developed, the sometimes-painful lessons learned in the process, future trajectories for their research, and how their findings are revising previous understandings. A second section features chapters from early career scholars working at the intersection of digital methods and Enlightenment studies, an intellectual space largely forged by the projects featured in part one. Highlighting current and future research methods and directions for digital eighteenth-century studies, the book offers a monument to the current state of digital work, an overview of current findings, and a vision statement for future research. Featuring contributions from Keith Michael Baker, Elizabeth Andrews Bond, Robert M. Bond, Simon Burrows, Catherine Nicole Coleman, Melanie Conroy, Charles Cooney, Nicholas Cronk, Dan Edelstein, Chloe Summers Edmondson, the late Richard Frautschi, Clovis Gladstone, Howard Hotson, Angus Martin, Katherine McDonough, Alicia C. Montoya, Robert Morrissey, Laure Philip, Jeffrey S. Ravel, Glenn Roe, and Sean Takats.
Elgar Research Agendas outline the future of research in a given area. Leading scholars are given the space to explore their subject in provocative ways, and map out the potential directions of travel. They are relevant but also visionary. There is growing recognition that entrepreneurship can be better understood within its context(s). This carefully designed book invites readers to take a journey: from reflecting critically on where the discussion on context and entrepreneurship stands today towards identifying future research questions and themes that deserve the attention of entrepreneurship scholars. This collection draws attention to the research challenges the entrepreneurship field faces by reviewing the many facets of contexts and by reflecting on methods and theoretical approaches that are required in order to contextualize entrepreneurship research. Written by renowned international scholars, the book's leading-edge contributions provide a thorough exploration of how to contextualize entrepreneurship research. Taking a multidisciplinary approach, comprehensive coverage of the entrepreneurship/contexts debate is included, in addition to reading lists and a chapter dedicated to advancing future research avenues. Students and academics interested in context and entrepreneurship will benefit from this far-reaching and forward-thinking book. Contributors: H.E. Aldrich, T. Baker, M. Brannback, A.L. Carsrud, S. Chlosta, S. Drakopoulou Dodd, D. Fletcher, W.B. Gartner, S. Lippmann, E.E. Powell, T. Pret, E. Shaw, P. Selden, E. Stam, C. Steyaert, R.D. Wadhwani, F. Welter, M. Wright
Elgar Research Agendas outline the future of research in a given area. Leading scholars are given the space to explore their subject in provocative ways, and map out the potential directions of travel. They are relevant but also visionary. This exciting Research Agenda offers a multi-disciplinary and historically informed programme for the further investigation of the global political economy of the corporate sector. It tackles the question, can and should the corporation be reformed? Christopher May develops a range of intersecting areas for research while also offering an account of the possibilities for the reform of the global corporation. Based on an understanding of the history of corporations, the author provides key insights into their management and political agency as well as the operation of the global corporate supply chain. Drawing links between a range of disciplines and perspectives on business enterprises, May calls for a more nuanced understanding of the global corporate sector in order to better comprehend the contours of the contemporary global capitalist system. This Research Agenda will be a valuable resource for students and academics of politics, economics, sociology and law, who are curious to explore the corporation in relation to their area of study. |
![]() ![]() You may like...
Research At Grass Roots - For The Social…
C.B. Fouche, H. Strydom, …
Paperback
R830
Discovery Miles 8 300
Transforming Research Methods In The…
Sumaya Laher, Angelo Fynn, …
Paperback
Qualitative Inquiry and Research Design…
John W. Creswell, Cheryl N. Poth
Paperback
R2,692
Discovery Miles 26 920
Sustainable Human Development Across the…
Shameem Oomur, Susan E Luczak, …
Hardcover
R3,012
Discovery Miles 30 120
|