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The Competitive Advantage of Regions and Nations - Technology Transfer Through Foreign Direct Investment (Hardcover, New Ed)
Loot Price: R4,171
Discovery Miles 41 710
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The Competitive Advantage of Regions and Nations - Technology Transfer Through Foreign Direct Investment (Hardcover, New Ed)
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The importance of technology transfer for the competitive advantage
of companies and the economic success of nations cannot be
overstated. Technology is a determining element for firms and
nations to increase productivity, to compete, and to prosper. In
The Competitive Advantage of Regions and Nations, the authors
stress that companies, investment promotion agencies, and
government bodies cannot simply sit and wait until new technologies
arrive in their domain. Rather, they need to manage the
identification, assessment, attraction, absorption and application
of new technologies. In this comprehensive book, Boris Ricken and
George Malcotsis explain how technology transfer in Foreign Direct
Investment (FDI) projects can be systematically managed. Using some
40 case studies as illustration, they give step-by-step guidance
for managers. The explanation of theory in this book, together with
the frameworks and cases delivering solutions to the various
challenges of technology transfer will be highly appreciated by
managers of companies, investment promotion agencies, and
government bodies alike. It also offers students confronted with
the topic an understandable study guide.
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