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Chinese and Western Business Cultures - A Comparison and Contrast (Paperback, illustrated edition) Loot Price: R1,373
Discovery Miles 13 730
Chinese and Western Business Cultures - A Comparison and Contrast (Paperback, illustrated edition): Michael B. Hinner

Chinese and Western Business Cultures - A Comparison and Contrast (Paperback, illustrated edition)

Michael B. Hinner

Series: Freiberger Beitrage zur Interkulturellen und Wirtschaftskommunikation: A Forum for General and Intercultural Business Communication, 2

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Loot Price R1,373 Discovery Miles 13 730 | Repayment Terms: R129 pm x 12*

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The series seeks to illuminate, highlight, and spotlight (intercultural) communication in the world of business. This second volume focuses on China in an intercultural business context. Due to China's growing importance in today's world, it is imperative to obtain some insights into Chinese culture in order to begin to understand Chinese business practices. By examining the issue from a Western and a Chinese perspective, a more comprehensive view becomes possible. What appears baffling to Western managers may become understandable after a comparison with and contrast to the Chinese perspective. This is what this volume accomplishes: Shed light on misperceived aspects of intercultural business encounters.

General

Imprint: Peter Lang Ag
Country of origin: Switzerland
Series: Freiberger Beitrage zur Interkulturellen und Wirtschaftskommunikation: A Forum for General and Intercultural Business Communication, 2
Release date: September 2005
Editors: Michael B. Hinner
Dimensions: 210 x 148 x 11mm (L x W x T)
Format: Paperback
Pages: 168
Edition: illustrated edition
ISBN-13: 978-3-631-53680-3
Categories: Books > Reference & Interdisciplinary > Communication studies > General
Books > Business & Economics > Economics > Economic theory & philosophy
Books > Business & Economics > Business & management > Management & management techniques > General
Books > Business & Economics > Business & management > Management of specific areas > Personnel & human resources management
Books > Business & Economics > Business & management > Sales & marketing > Market research
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LSN: 3-631-53680-1
Barcode: 9783631536803

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