Coaching, Training & Developing The Retail Manager is a direct
look into the realities of managing a retail store today.
Everything from a small store to a big box chain requires employee
and managerial development as the key to distinguishing a store
among the competition. The need for change is present in every
capacity from employee morale to coaching and training practices.
This book focuses on real problems that manager's of every level
face. It offers realistic solutions that require a commitment to
developing the store staff as the path to success. Richard brings
twenty two years of retail experience and extensive studies in
management to this fast-paced, easy-to-read project. The material
is not weighed down in leadership philosophies or theory but gets
directly to the heart of enhancing the effectiveness and impact of
the staff. Managers will understand the ineffectiveness of some of
the practices they currently use and recognize the need for change.
The results of coaching, training and developing the management and
employee teams pave the way for a higher level of customer service.
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