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Books > Business & Economics > Business & management > Sales & marketing > Public relations

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Beyond the Business Plan - 10 Principles for New Venture Explorers (Paperback, 1st ed. 2013) Loot Price: R927
Discovery Miles 9 270
Beyond the Business Plan - 10 Principles for New Venture Explorers (Paperback, 1st ed. 2013): S. Bridge, C. Hegarty

Beyond the Business Plan - 10 Principles for New Venture Explorers (Paperback, 1st ed. 2013)

S. Bridge, C. Hegarty

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Loot Price R927 Discovery Miles 9 270 | Repayment Terms: R87 pm x 12*

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This insightful practical guide argues that the traditional business plan may not be appropriate for many new ventures and presents an alternative, effectual approach that encourages flexibility and development through exploration and experience. 10 principles demonstrate how to respond better to uncertainty during the business development process.

General

Imprint: Palgrave Macmillan
Country of origin: United Kingdom
Release date: 2013
First published: 2013
Authors: S. Bridge • C. Hegarty
Dimensions: 216 x 140mm (L x W)
Format: Paperback
Pages: 275
Edition: 1st ed. 2013
ISBN-13: 978-1-349-46194-3
Categories: Books > Business & Economics > Economics > Development economics
Books > Business & Economics > Business & management > Business strategy
Books > Business & Economics > Business & management > Ownership & organization of enterprises > Entrepreneurship
Books > Business & Economics > Business & management > Ownership & organization of enterprises > Small businesses & self-employed
Books > Business & Economics > Business & management > Management & management techniques > General
Books > Business & Economics > Business & management > Sales & marketing > Public relations
LSN: 1-349-46194-6
Barcode: 9781349461943

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