0
Your cart

Your cart is empty

Books > Professional & Technical > Industrial chemistry & manufacturing technologies > Industrial chemistry > Food & beverage technology

Buy Now

Label Writing and Planning - A Guide to Good Customer Communication (Paperback, Softcover reprint of the original 1st ed. 1995) Loot Price: R2,856
Discovery Miles 28 560
Label Writing and Planning - A Guide to Good Customer Communication (Paperback, Softcover reprint of the original 1st ed....

Label Writing and Planning - A Guide to Good Customer Communication (Paperback, Softcover reprint of the original 1st ed. 1995)

Tony Holkham

 (sign in to rate)
Loot Price R2,856 Discovery Miles 28 560 | Repayment Terms: R268 pm x 12*

Bookmark and Share

Expected to ship within 10 - 15 working days

The label on your product is the most important document you produce. Ask any customer; it is often the only communication they have with you. This book is about getting your labeling and product information right, and that is more important than getting customers to buy your products. It is about ensuring that they buy them again, and again. Written primarily for the fast moving consumer goods industries such as food, chemicals, cosmetics and health, this book is also essential reading for anyone involved in label writing and design, or product information in any context. Tony Holkham is a consultant providing expertise to a range of industries. He has written in-house labeling manuals, published articles and runs training courses on the subject.

General

Imprint: Springer-Verlag New York
Country of origin: United States
Release date: September 2011
First published: 1995
Authors: Tony Holkham
Dimensions: 235 x 155 x 13mm (L x W x T)
Format: Paperback
Pages: 220
Edition: Softcover reprint of the original 1st ed. 1995
ISBN-13: 978-1-4612-8523-6
Categories: Books > Professional & Technical > Industrial chemistry & manufacturing technologies > Industrial chemistry > Food & beverage technology > General
Promotions
LSN: 1-4612-8523-2
Barcode: 9781461285236

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!

You might also like..

Whiskypedia - A Gazetteer of Scotch…
Charles Maclean Paperback R557 Discovery Miles 5 570
African Natural Plant Products - New…
H. Rodolfo Juliani, James Simon Hardcover R7,099 Discovery Miles 70 990
Controlling Maillard Pathways To…
Donald Mottram, Andrew Taylor Hardcover R5,574 Discovery Miles 55 740
Lactic Acid Bacteria - Microbiological…
Gabriel Vinderola, Arthur Ouwehand, … Hardcover R7,692 Discovery Miles 76 920
Chemistry of Wine Flavor
Andrew L. Waterhouse, Susan E. Ebeler Hardcover R2,046 Discovery Miles 20 460
Chemistry of Food, Food Production, and…
Mark a. Benvenuto, Satinder Ahuja, … Hardcover R5,570 Discovery Miles 55 700
Flavor of Dairy Products
Keith R. Cadwallader, Mary Anne Drake, … Hardcover R2,306 Discovery Miles 23 060
Authentication of Food and Wine
Susan E. Ebeler, Gary R. Takeoka, … Hardcover R3,202 Discovery Miles 32 020
Advances in Cereal Science…
Joseph Awika, Vieno Piironen, … Hardcover R5,582 Discovery Miles 55 820
Montana Beer - A Guide to Breweries in…
Ryan Newhouse Paperback R521 R481 Discovery Miles 4 810
Food Additives and Packaging
Vanee Komolprasert, Petra Turowski Hardcover R5,312 Discovery Miles 53 120
Nutraceutical Beverages - Chemistry…
Fereidoon Shahidi, Deepthi K. Weerasinghe Hardcover R2,869 Discovery Miles 28 690

See more

Partners