This book focuses on the growth of entrepreneurship in Oceania.
This means focusing on cultural endeavors as well as digital and
technology-based forms of entrepreneurship. It is the first to
explore how Oceania has a distinctive type of business appeal given
its strategic position in the world. Whilst other regions such as
North America, Europe and Africa have been studied in terms of
entrepreneurial endeavors, there is a lack of research on Oceania
despite it being a unique and important region. This book thus
fills this gap by taking a progressive approach as to how
entrepreneurship in Oceania is managed, emphasizing the growth of
new economic segments and changing geo-political powers.
General
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