Writing That Works will help you say what you want to say, with less difficulty and more confidence. Now in its third edition, this completely updated classic has been expanded to included all new advice on e-mail and the e-writing world, plus a fresh point of view on political correctness.

With dozens of examples, many of them new, and useful tips for writing as well as faster on a computer, Writing That Works will show you how to inprove anything you write:

• Presentations that move ideas and action
• Memos and letters that get things done
• Plans and reports that make things happen
• Fund-raising and sales letters that produce results
• Resumes and letters thar lead to interviews
• Speeches that make a point

In this re-published book The Insight Discipline: Crafting New Marketplace Understanding That Makes a Difference, Liam Fahey details the analysis methods and modes of deliberations required to overcome data challenges and create an insight-driven culture. He lays out the business case for why leaders must emphasize the goal of attaining new insight if they want to gain maximum value from analysis. The Insight Discipline provides you with a comprehensive guide to what it takes to craft marketplace insight that extends beyond the typical analysis findings. Plus, you'll see how to use new insight to influence thinking, decisions and action at any organizational level. This book forms part of the American Marketing Association (AMA) Leadership series: 7 Big Problems of Marketing.

Make an Impact with your Written English deals with the English business writing you need to take you a step further in your executive career. The book also helps organizations stand apart by getting noticed for the right reasons, whatever the target audience. It focuses on writing English as a key business tool and how clear, concise messages are a must in international business today. Yet the fewer words you use, the more important it is to get them right. So the book focuses on word power: to promote and sell your messages - as well as 'brand you' and your organizational brand. An essential read, full of invaluable advice and checklists for native and non-native English writers who need to brush up their skills in writing English for sales, PR, presentations, reports, minutes, manuals and the web etc.

Make information memorable with creative visual design techniques Research shows that visual information is more quickly and easily understood, and much more likely to be remembered. This innovative book presents the design process and the best software tools for creating infographics that communicate. Including a special section on how to construct the increasingly popular infographic resume, the book offers graphic designers, marketers, and business professionals vital information on the most effective ways to present data. * Explains why infographics and data visualizations work * Shares the tools and techniques for creating great infographics * Covers online infographics used for marketing, including social media and search engine optimization (SEO) * Shows how to market your skills with a visual, infographic resume * Explores the many internal business uses of infographics, including board meeting presentations, annual reports, consumer research statistics, marketing strategies, business plans, and visual explanations of products and services to your customers With Cool Infographics, you'll learn to create infographics to successfully reach your target audience and tell clear stories with your data.

Leadership presence doesn't come with a title or promotion - good leaders develop presence over time. Leadership presence is how you show up and contribute to meetings, and whether or not you can project confidence and poise under pressure - do you have already have a presence? Leadership presence is that elusive "we know it when we see it" quality. You may have a leadership title or tremendous leadership potential, but that alone does not give you presence. Being perceived as a leader when interacting with customers, peers or executives is the essence of leadership presence. Your leadership presence is evaluated by others based on how you show up and contribute in meetings, how well you project confidence and keep poise under pressure and whether you can engage others in ways that are authentic, empathetic and motivational. Stand Out walks you through achieving this presence so you get that next promotion and give your career that extra boost. Stand Out explains that the goal of leadership presence is to align other people's impression of you with your best authentic self. Body language expert and executive coach Carol Kinsey Goman teaches the five essential skills needed: composure, connection, confidence, credibility and charisma. She also explains how leadership presence is different for women, how nonverbal communication builds or destroys presence and why self-promotion is essential. This book shows aspiring and experienced leaders alike how to more positively influence the impression they make on others.

"Lilyan Wilder has trained more broadcasters, politicians, and business executives than anybody." - Charles Osgood, Anchor, CBS News Sunday Morning.

When people say they'd rather die than address an audience, they're not kidding. Fear of public speaking has even topped death in some surveys. But now top communications consultant Lilyan Wilder offers some sound advice on how to overcome the crippling inhibition of public speaking. Her clients have included media icons Oprah Winfrey and Charlie Rose, former President George Bush, John Sculley, and Katharine Graham. 7 Steps to Fearless Speaking will teach you how to cope with the panic, avoidance, and trauma of speaking as you give the gift of your conviction and experience your voice for the first time.

"Lilyan Wilder is the industry's undisputed grand dame of broadcast coaching." —The New York Times.

"Lilyan Wilder understands how to make the essential connection between a speaker and an audience. In this book, she tells you how to do it as she has told so well to so many famous communicators." —Charlie Rose.

"7 Steps to Fearless Speaking has helped me to speak with persuasion and conviction....Follow Wilder's sage counsel, and you'll find your public speaking much improved and more rewarding." —Ivan Seidenberg, Chairman and CEO, Bell Atlantic.

"Lilyan Wilder is simply the best. I continue to use many of her exercises on a daily basis. They're wonderful." —Dr. Bob Arnot, Chief Medical Correspondent, NBC News.

"Lilyan Wilder is simply awesome, personally and professionally." —Maria Shriver, Correspondent, NBC News.

Expertly navigate any workplace conversation and come out on top When confronted with difficult situations in the workplace, many people are at a loss for words. That's why New York Times bestselling authors Stephen M. Pollan and Mark Levine created Lifescripts: What to Say to Get What You Want in Life's Toughest Situations. Using two-color flowcharts, Lifescripts maps out 109 difficult conversations, guiding you through discussion openers and effective responses reach the desired result. This completely revised and updated edition includes nearly 50 new business-focused scripts covering everything from apologizing for a misdirected email to requesting better meeting manners. Inside, you'll find scripts to fit any situation you're confronting at work. Use the signature Lifescripts visual flowcharts to work your way through exactly how the conversation should go. Be it boosting employee morale or getting the raise you deserve, when the time comes, you'll be prepared not only with the right words and phrases, but with the confidence you need to get what you want. Work your way through conversation scripts for terminations, performance reviews, negotiating job offers, asking for raises, and much more Learn a unique set of icebreakers, pitches, questions, answers, and defenses for each difficult conversation Easily develop a winning conversational strategy using the signature visual flowcharts unique to Lifescripts Get strategic tips on attitude, timing, preparation, and behavior to help make any conversation a success This revised Third Edition of Lifescripts is here to help employees and managers communicate even more clearly and effectively. Whatever the situation, Lifescripts provides a road map to navigate the most perplexing, problematic dialogues for success.

Communicating effectively is crucial to improving employee engagement, organizational culture, and performance. Learn how to focus your time and resources to make the most positive difference to your organization and its people. Successful Employee Communications explores how to help organizations work with purpose, be better listeners and connect with employees who have higher expectations and new ways of working. Easy-to-follow frameworks and checklists will help you conduct an internal communication audit, develop and measure a communication plan, work with difficult news and behaviour change, and support leaders to be more effective communicators. Written by leading PR and internal communications experts and packed with new case studies and updated content, this second edition of Successful Employee Communications blends theory and practice, sharing insights and lessons from global organizations including AB InBev, Cambridge University, Reckitt and the Organisation for Economic Co-operation and Development (OECD). It is essential reading for anyone responsible for internal communication, employee engagement, organizational culture or employee experience in the new world of work.

Superconnectors are a new category of tradespeople born out of the social media era. They are highly valuable community-builders who make things happen through their keen understanding and utilization of social capital. They don't just meet people for business-card collection's sake; they understand the power of relationship-building, problem-solve by connecting the dots at high levels, and purposefully cause different worlds and communities to interact with the intention of creating mutual value. Superconnector shows readers why it's time to leave their bad networking habits in favor of a new three-pronged Vision-Execution-Profiting approach. It presents instructive anecdotes and winning strategies from a who's who roster of superconnectors, revealing how to systematically manage a meaningful professional community and maximize its value. Superconnector tactics include: * Defining Your Vision * Thinking Differently * Embracing a Profit Mindset * Attracting Inbound Opportunities

Modernes Wirtschaftspolnisch wird hier brieffertig formuliert oder gesprachsgerecht serviert, und zwar situationsbezogen. Ein Wortregister polnisch-deutsch hilft zusatzlich weiter."

"Action is the real measure of Intelligence." Napoleon Hill
Every day in business we experience uncertainty, risks and emotional exposure to winning and losing the battle for growth. There are many theoretical business practices out there, but none as brilliant and simple as "The Art of War" by Sun Tzu, which was used to win wars 2000 years ago.
Sandler explains how to apply these ancient military tactics in a modern business economy - to win every battle without waging war. Her fundamental philosophy is "no war has been won without intelligence" and never will.
"Wake Up or Die"is a powerful, exceptionally written treatise on the use of Intelligence in business today. Sandler shares the "must haves" to thrive and grow, with actual stories of winners and losers. This book is for all decision makers who want to succeed in today's business world where "loss leaders" dominate, consumers hold all the power, and competition intensifies.
Boldly said, "Wake Up or Die" goes where no one has dared to go and challenges every status quo. If you want to win business battles, "Wake Up or Die" will show you how. Sandler's frank and candid approach holds no bars; she believes the pendulum of the mind oscillates between intellect and ignorance, not between right and wrong.

"GETTING THE RIGHT PEOPLE, IN THE RIGHT PLACE, AT THE RIGHT TIME, WITH THE RIGHT MOTIVATION."

Tom Casey and his collaborators want ALL CEOs to appreciate the imminent "Perfect Storm" of human capital change. As CEOs navigate the unchartered waters of globalization, declining engagement, and shifting demographics, they are seeing a dramatic imbalance between talent needs and talent availability. As well, CEOs are confronted with the difference in work styles and priorities of four generations of employees and need to reconcile their distinct aspirations to ensure maximum productivity. "Talent Readiness" addresses the top ten human capital challenges of the new decade, and provides immediate solutions to harness the unique skills and attitudes of the new labor market.

A major new edition of the classic work that revolutionised the way business is conducted across cultures and around the globe. It provides leaders and managers with practical strategies to embrace differences and successfully work across diverse business cultures. Capturing the rising influence and the seismic changes throughout many regions of the world, cross-cultural expert and international businessman Richard Lewis has significantly broadened the scope of his seminal work on global business and communication. Thoroughly updated to include the latest political events and cultural changes, as well as covering nine new countries to complete Europe, broadening the scope of the book. Building on his LMR model, Lewis gives leaders and managers practical strategies to embrace differences and work successfully across increasingly diverse business cultures.

If you read nothing else on communicating effectively, read these definitive articles from Harvard Business Review. The best leaders know how to communicate clearly and persuasively. How do you stack up? HBR's 10 Must Reads on Communication 2-Volume Collection provides enduring ideas and practical advice to help you express your ideas with clarity and impact&#8212no matter what the situation. Bringing together HBR's 10 Must Reads on Communication and HBR's 10 Must Reads on Communication, Vol. 2, this collection includes twenty articles selected by HBR's editors and features the indispensable article "The Necessary Art of Persuasion" by Jay A. Conger. From timeless classics to the latest game-changing ideas from thought leaders Erin Meyer, Robert B. Cialdini, Nick Morgan, Heidi Grant, and more, HBR's 10 Must Reads on Communication 2-Volume Collection will inspire you to: Power your organization through conversation Pitch your brilliant idea&#8212successfully Establish credibility and connect with your audience Unlock value throughout your company by asking better questions Achieve better outcomes in cross-cultural negotiations Create smart, effective data visualizations Spark collaboration, learning, and innovation using digital tools Build consensus and win support HBR's 10 Must Reads paperback series is the definitive collection of books for new and experienced leaders alike. Leaders looking for the inspiration that big ideas provide, both to accelerate their own growth and that of their companies, should look no further. HBR's 10 Must Reads series focuses on the core topics that every ambitious manager needs to know: leadership, strategy, change, managing people, and managing yourself. Harvard Business Review has sorted through hundreds of articles and selected only the most essential reading on each topic. Each title includes timeless advice that will be relevant regardless of an ever-changing business environment.

"Attention leaders...and aspiring leaders: "
- Have you been told that you should "work on your presence" and you don't know what that means?
- Or perhaps you've been told you have excellent presence and you should continue to leverage it...and you don't know what "that" means.
- Do you observe other leaders or professionals with exceptional presence and wish you had it too?
Today, executive presence is essential for anyone aspiring to be a better leader, regardless of their level, industry, or job duties. "Managing the Moment" explores the relationship between effective leadership and one's style and presence. With humor, insight, and practicality, Lisa Parker demonstrates clearly that every interaction contributes to the way leaders are perceived. She makes the case for how and why leaders should manage "every moment." You'll see that the reason to strengthen your professional presence is not just about you; it's about your team, your relationships, and the health of your business.
Using fascinating and relevant case studies and real-life examples, Lisa Parker takes the mystery out of developing professional presence and offers dozens of dynamic tools, tips and guidelines to create the kind of presence you want to create.

Create Value Through Relationships
Are you someone who gets off the bench and into the game by realizing the value and importance of people and networking, or do you stay on the bench and on the sidelines altogether? Strategic networking will help you create powerful relationships, achieve goals, and most importantly, give you the opportunity to help those in need. Get off the Bench takes you through stories, concepts, techniques, and numerous examples of how strategic networking is accomplished, what is to be avoided, and how value is created for everyone involved. As technology, globalization, and world events continually drive for and demand more connectivity, building and maintaining a powerful network is more important than it has ever been.