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Books > Business & Economics > Business & management > Business communication & presentation
The facilitator's task of opening up discussion, getting ideas into the open and setting broad future direction is essential if a group is to reach consensus on a particular outcome and it is now one of the key techniques used in meetings and workshops. Facilitation Made Easy provides a practical introduction to the essential skills needed and will help readers develop a facilitation style that is unbiased and enables control without being overpowering. With detailed examples, proven tips for success, checklists and a self assessment guide to help readers test their own personal approach to facilitation, the book will help readers to: Understand the facilitator's role; Develop the ideal structure for workshops and meetings; Control agendas and help to focus the outcome of meetings; Deal with difficulties. This third edition also includes a new chapter on facilitating virtual meetings, explaining the mechanics of virtual teams, the pros and cons of virtual meetings, use of technology and tips on setting up, facilitating and participating in virtual meetings
Create memorable presentations on technical and complex topics in slideware such as Microsoft PowerPoint and Apple's Keynote for Mac. Learn good pacing and rhythm as well as judicious use of special effects. Whether the goal is to help a sale or to educate, and whether the final delivery is a live presentation, a webinar, or a short video presentation, this book focuses on the particular difficulties linked to technical presentations. You will learn to create a story when there is none, gain the interest of an audience who may not feel as strongly for the topic as the speaker does, turn abstract concepts into visual models, overcome the limitations of the medium (limited space, two dimensions), maintain interest through rhythm, and use effects, not to look cool or get that "WOW" moment, but to serve the message. Getting The Message Across presents a number of field-tested ideas for raising interest. The use of various techniques and careful scripting will help you, even if you aren't a natural-born show-person, to communicate effectively, and to make your audience remember your message, and not necessarily your slides. This book will teach you: Rhythm and animations, and the use of transitions To hold audience interest even with "dry" topics To create memorable presentations Techniques useful for PowerPoint, Keynote for Mac, and any similar presentation medium or environment What You Will Learn Turn austere topics into interesting stories. Give rhythm and pacing to your presentations. Build a narrative during transitions and animations. Hold audience interest and make listeners feel clever. Make people remember your presentation rather than your cool use of slideware. Who This Book Is For People who have to communicate effectively on strongly technical topics. This book targets educators and trainers as well as technical consultants who need to present complex solutions to customers or leads, as well as would-be speakers at scientific or technical conferences. Getting The Message Across is a book for people who want to make their presentations not only more attractive, but really memorable. It is for people who aren't looking for a standing ovation, but who are willing to do what they can to be understood and to make their messages remembered. Getting The Message Across focuses on using slideware such as PowerPoint and Keynote. Such slideware, for all its flaws, is still one of the best ways to communicate, not only live, but also in dematerialized communications (webinars, video tutorials) for reaching an ever-growing audience.
Whether in a meeting or a presentation, a watercooler conversation or a formal speech, a leader's most important job is to. Your idea may be groundbreaking. The potential profits might be exhilarating. The time to act may be right now, but if you're not able to craft and deliver a clear message that doesn't lead the audience to gain your perspective, that can be the difference between your pitch being transformational and becoming forgettable. Executive coach and leadership expert John Baldoni provides this concise tool kit containing more than 100 practical tips for creating and communicating meaningful messages with presence and authority. In The Leader's Guide to Speaking with Presence, you will discover how to: Present their ideas clearly and provide context Radiate confidence and put the audience at ease Refine their delivery Use stories to inform, involve, and inspire Leverage the energy of any room Convey optimism tempered with reality to gain buy-in Turn PowerPoint presentations into performances When a leader learns to own the room with an authentic and persuasive speech, the audience will become putty in their hands. The Leader's Guide to Speaking with Presence helps leaders achieve the kind of genuine presence that evolves into lasting trust and quantifiable influence.
Develop your powers of public persuasion with the ultimate guide to great speeches and business presentations… Do you get tongue-tied at the mere thought of speaking in public? Would you rather swim with sharks or undergo a tax audit than face an audience? Well, you’re not alone. According to the Book of Lists’ list of humans’ greatest fears, the fear of death is our fourth greatest fear, while fear of public speaking commands a solid first place. Now from Roger E. Axtell, one of America’s most accomplished public speakers, here’s a book guaranteed to turn even the most stage-shy mumbler into a great communicator. Geared primarily, but not exclusively, for business people, this amusing and informative guide can show you how to possess the powers of public persuasion you’ve always dreamed of having. Whether it’s making a pitch to the board of directors, or prepping the sales force, stating your case to the town council, or being interviewed on live TV, Do’s and Taboos of Public Speaking can help you to be an intelligent, articulate, confident, and likable presence in front of any audience you’ll ever face.
Become more culturally competent in an increasingly diverse world Recent years have seen dramatic changes to several institutions worldwide. Our increasingly interconnected, digitized, and globalized world presents immense opportunities and unique challenges. Modern businesses and schools interact with individuals and organizations from a diverse range of cultural and national backgrounds--increasing the likelihood for miscommunication, errors in strategy, and unintended consequences in the process. This has also spilled into our daily lives and the way we consume information today. Understanding how to navigate these and other pitfalls requires adaptability, nuanced cross-cultural communication, and effective conflict resolution. Use Your Difference to Make a Difference provides readers with a skills-based, actionable plan that transforms differences into agents of inclusiveness, connection, and mutual understanding. This innovative and timely guide illustrates how to leverage differences to move beyond unconscious biases, manage a culturally-diverse workplace, create an environment for more tolerant schooling environments, more trusted media, communicate across borders, find and retain diverse talent, and bridge the gap between working locally and expanding globally. Expert guidance on a comprehensive range of topics--teamwork, leadership styles, information sharing, delegation, supervision, giving and receiving feedback, coaching and motivation, recruiting, managing suppliers and customers, and more--helps you manage the essential aspects of international relationships and cultural awareness. This valuable resource contains the indispensable knowledge required to: Develop self-awareness needed to be a cross-cultural communicator Develop content, messaging techniques, marketing plans, and business strategies that translate across cultural borders Help your employees to better understand and collaborate with clients and colleagues from different backgrounds Help teachers build safe environments for students to be themselves Strengthen cross-cultural competencies in yourself, your team, and your entire organization Understand the cultural, economic, and political factors surrounding our world Use Your Difference to Make a Difference is a must-have resource for any educator, parent, leader, manager, or team member of an organization that interacts with co-workers and customers from diverse cultural backgrounds.
This book investigates knowledge interactions in China's foreign enterprises. It reveals that cultural differences strongly account for knowledge-related obstacles, namely knowledge leakage and insufficient knowledge sharing. Contrary to conventional wisdom, however, widespread cultural arguments such as Confucianism or collectivism hardly apply to Chinese employees' handling of knowledge. In fact, more subtle cultural logics are relevant in daily work, which are connected to the perceived stability of the enterprise itself. But these usually go unnoticed. Thus, rather than being distracted by a national "Chinese culture", managers can take real action to solve knowledge conflicts in their particular enterprise.
Embracing social media at work is not just a corporate page on Facebook or a blog from the CEO. It is about understanding all the opportunities where social media activities could improve your company from marketing to operations. A practical guide for managers and an informative window into the world of social media in business.
The introvert is a personality type that draws energy from the outside inward. According to standard personality testing assessments, most people are introverts and no group is more introverted than technical professionals. Introverts are congenitally programmed to recoil from the prospect of public speaking with fear and loathing, yet making presentations to expert and non-expert audiences is an inescapable requirement for career advancement in any technical field. Presentation coach Richard Tierney rides to the rescue of fellow introverts in the IT and engineering sectors with The Introverted Presenter-his fail-safe guide to delivering competent presentations, no matter how unsuited by nature you might be to the performing arts. This short book lays out the complete process guaranteed to raise you from a debilitating state of terror and aversion to a comfortable place of clarity, calm, and competence-perhaps even brilliance, if you can train yourself to convert the free energy of your fear into controlled performance. Tierney repeatedly warns his introvert readers that they risk presentation fiasco if they skip, skimp, or change the order of any of the ten steps he prescribes for thoroughly and efficiently preparing their presentations. The surefire sequence of steps for The Introverted Presenter begins with defining your presentation's audience and objective. The next step is to write the script of your speech in stages, constructing it on the basis of proven structural rules, cognitive laws, and dramatic tricks. Then you incrementally refine and tighten your script by delivering it iteratively, first in front of a mirror and then in front of increasingly critical test audiences, progressing from your cat to your boss. When you have a well-constructed and sound-tested script in hand and only then, you may create some slides to graft into your script in support of your opening action call and your concluding takeaways, which you commit to memory. Your slides should be limited to the smallest number possible (even zero) and the fewest possible words.
It is beneficial for businesses to have a great website. However, many enterprises have the problem of maintaining a website that also turns a profit. Only a few have succeeded in finding a business model that supports profitable growth on the internet in a sustainable way. This is a practical companion for making the right business model choices in a digital, networked and mobile world.
Addressing the prevalent issue of poorly designed quantitative information presentations, this accessible, practical, and comprehensive guide teaches how to properly create tables and graphs for effective and efficient communication. The critical numbers that measure the health, identify the opportunities, and forecast the future of organizations are often misrepresented because few people are trained to design accurate, informative materials, but this manual helps put an end to misinformation. This revised edition of the highly successful book includes updated figures and 91 additional pages of content, including new chapters about quantitative narrative and current misuses of graphs--such as donut, circle, unit, and funnel charts--and new appendices that cover constructing table lens displays and box plots in Excel and useful colour palettes for presentation materials.
This is the first book ever for non-native speakers on how to conduct technical demos and training sessions. You will also learn how to present your company, and explain your products and services. The book is designed to help both those who have never done presentations before, as well as those whose English is already good but who want to improve their presentation skills. The focus is on language, rather than on the creation of slides from a technical/artistic point of view. This book will help you to: * prepare and practice a well organized, interesting and memorable presentation* give effective demos and training sessions either on site or via audio/video conference* highlight the essential points you want the audience to remember* avoid problems in English by using short easy-to-say sentences* involve your audience, check their understanding, and deal with their questions* improve your pronunciation* overcome problems with nerves and embarrassment* motivate your audience to listen and act on what you have said There is an introduction for trainers on how to teach presentations and demos within a Business English course.
Protect your brand's reputation and maintain public confidence by successfully managing everyday incidents and issues and preventing them from escalating into a corporate crisis. For most companies and communicators, dealing with a full-blown crisis is few and far-between. But there are still everyday problems, challenges and incidents to be faced, including customer complaints, campaign failure, staff comments and online criticism. Everyday Communication Strategies shows how to effectively contain these emerging situations and prevent them from destabilizing your business and damaging consumer confidence. It provides a blueprint to help you move from identification to intervention to action. The book explores how to develop appropriate messaging, work with the media and manage social media to minimize negative publicity. It also explains how to build resilience and make effective decisions under pressure. The book contains tips, checklists and flowcharts, as well as a range of case studies and examples from organizations including KPMG, Jo Malone and General Mills. Everyday Communication Strategies is an indispensable guide to averting a crisis and preventing your business or brand from being plunged into a reputational storm.
This book includes a fascinating range of up-to-date articles on China from the Journal of Brand Management that marshal research and scholarship undertaken by Chinese, British, European and American scholars. The development and management of brands in China has emerged as an area of considerable and growing interest among branding scholars and practitioners owing to the rise and significance of brands within China. Providing an overview of the development and management of brands in China, Advances in Chinese Brand Management also contains case studies of centuries old and greatly loved Chinese Corporate heritage brands, luxury brands, prominent cultural brands and foreign brands in China.
How to build, design, and deliver a fire-breathing, wing-flapping, roar-bellowing behemoth of a presentation Unlike most presentation books that say the same things regarding presentation design and delivery (less is more, get rid of bullets and use images, emulate Steve Jobs, and so on), "How to Be a Presentation God" actually divulges step-by-step secrets for how to build, design, and deliver blockbuster presentations. By providing entertaining and clever presentation insights, veteran presenter Scott Schwertly gives you the in's and out's for presenting yourself, your business, and your cause with an easy-to-implement approach.Focuses on content, design, and deliveryAuthor is a regular speaker at national and regional industry conferences such as PowerPoint Live and Presentation Camps, and is the founder of the award-winning Ethos3 CommunicationsAuthor is the creator of an app, "Present," that landed in the top-20 iPhone apps in the Business category on iTunes "How to be a Presentation God" will ensure that your presentations reach a new level of effectiveness.
This book is intended for anyone whose job involves writing formal documentation. It is aimed at non-native speakers of English, but should also be of use for native speakers who have no training in technical writing. Technical writing is a skill that you can learn and this book outlines some simple ideas for writing clear documentation that will reflect well on your company, its image and its brand. The book has four parts: structure and content Through examples, you will learn best practices in writing the various sections of a manual and what content to include. clear unambiguous English You will learn how to write short clear sentences and paragraphs whose meaning will be immediately clear to the reader, . layout and order of information Here you will find guidelines on style issues, e.g., headings, bullets, punctuation and capitalization. typical grammar and vocabulary mistakes This section is divided alphabetically and covers grammatical and vocabulary issues that are typical of user manuals
Das Buch betritt Neuland. Es verankert ein umsetzbares Konzept zur Bewertung und Steuerung professioneller und berufsethisch verantwortbarer Unternehmensberatungsprojekte. Der Autor macht das Konzept konkret am Management von Beratungsprojekten fest. Leitendes Prinzip ist die kluge ethische Verbesserung der Berufsmoral von Beratern. Mit dieser Beratungsethik konnen auch kleine und mittlere Unternehmen erreicht werden. Abgerundet wird die Bearbeitung der Thematik durch Beispiele zu den moralischen Wertvorstellungen in der Wirtschaft, den moralischen Risiken in Beratungsprojekten, den zentralen Ansatzen der allgemeinen und Unternehmensethik sowie zahlreichen Arbeitshilfen im Service-Teil: Internetadressen und Informationen uber ausgewahlte Beratungsanbieter, Studiengange, Aus- und Weiterbildungsmassnahmen, Trainings, intermediare Organisationen wie Berufsverbande, IHK/HK s Forschungseinrichtungen, Kooperationsnetzwerke, sowie Fallbeispiele."
IN BUSINESS AND IN LIFE: THE SHORTEST DISTANCE BETWEEN TWO POINTS IS STRAIGHT TALK Candor doesn t necessarily come naturally. It requires practice, but one can learn the behaviors and authentic ways of speaking that tap into the power of candor. With her executive experience, Nancy knows how to help people build success from the inside out. She coaches them to understand their passions, identify a vision, and follow through with velocity. If you feel you are working harder than ever but falling short on your desired results, Uncommon Candor will give you a fresh and nononsense approach for moving the needle. Strategic thinking and execution planning only work when leaders talk straight about what is working and what is not. Nancy Eberhardt s Uncommon Candor is a key component to getting uncommon results. VERNE HARNISH, author of Mastering the Rockefeller Habits, creator of the One Page Strategic Plan, founder of Gazelles, Inc. Nancy Eberhardt shows you exactly what to say and do when handling dozens of sensitive situations you encounter on and off the job. You ll appreciate her pragmatic, I can use that today advice and real-life examples you can relate to. Read it and reap. SAM HORN, author of POP and Tongue Fu "
Language in the workplace matters, and it can inspire as easily as it can deflate. An essential aspect of any organization is the way it communicates both internally and externally, and the language used contributes greatly to its potential for success or failure. Bad business language has become commonplace, making this book essential reading for professionals. From HR, marketing, finance, consulting, and I.T. to local politicians, "Bad Language" considers the chaotic garbled words and phrases that are too commonly used, and the resulting issues of spin, manipulation, and plain deceit.
This book is a guide to taking part in meetings and negotiations, and to the socializing required before and after such events. If you are a non-native English speaker, with an intermediate level and above, and you work for a company with international relations, then this book is the solution to all your English problems! Four main topics are covered: 1. Meetings 2. Negotiations 3. Socializing 4. How to understand fast-speaking native English speakers This book is designed to be used like a manual or user guide - you don't need to read it starting from page 1. Like a manual it has lots of short subsections, and is divided into short paragraphs with many bullet points. This is to help you find what you want quickly and also to assimilate the information as rapidly and as effectively as possible. The book concludes with a chapter of useful phrases. There is an introduction for trainers on how to teach the skills required for meetings, negotiations and socializing in Business / Commercial English.
If you are a non-native English speaker and make telephone calls as part of your work, then this book is for you. By applying the suggested guidelines, you will stand a much greater chance of making an effective telephone call. You will learn how to: * prepare for a call both psychologically and from an English language point of view * receive calls (if you work on reception) * leave messages * find out about another company and talk about your own company * chase people (i.e. people who have not followed up your requests) * deal with difficult calls and callers, and improve your telephone manner * use the telephone while working on a help desk or helpline * resolve language difficulties (i.e. when you cannot understand the other person's English) * improve your pronunciation * use resources on the Internet to improve your listening skills The book concludes with a chapter of useful phrases. There is a brief introduction for trainers on how to teach telephone and helpdesk skills within a Business English course. |
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