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Books > Business & Economics > Business & management > Business communication & presentation
Make information memorable with creative visual design techniques Research shows that visual information is more quickly and easily understood, and much more likely to be remembered. This innovative book presents the design process and the best software tools for creating infographics that communicate. Including a special section on how to construct the increasingly popular infographic resume, the book offers graphic designers, marketers, and business professionals vital information on the most effective ways to present data. * Explains why infographics and data visualizations work * Shares the tools and techniques for creating great infographics * Covers online infographics used for marketing, including social media and search engine optimization (SEO) * Shows how to market your skills with a visual, infographic resume * Explores the many internal business uses of infographics, including board meeting presentations, annual reports, consumer research statistics, marketing strategies, business plans, and visual explanations of products and services to your customers With Cool Infographics, you'll learn to create infographics to successfully reach your target audience and tell clear stories with your data.
This volume provides a thorough examination of the interplay between individuals and their environment in the development and maintenance of problem behaviors, and delineates procedures for conducting assessment, intervention, and prevention within the child's ecosystem. As individuals structure, change, and organize their environments, their environments work to do the same. Environmental or contextual and individual variables act reciprocally to shape an individual's behavior. For school-aged youth, this reality necessitates an ecological approach to assessment, intervention, and prevention. Specifically, problem behaviors are partly developed and maintained by a combination of factors present in the child's psychosocial ecosystem -- home, school, and community. Although there is an abundance of theoretical applications and research supporting this concept, the predominant trend has been to emphasize the properties of the person. As a result, one is left to assume that the genesis of difficulties in adaptation lies in internal or personal states and traits of the individual. In contrast to traditional psychology theories which focus primarily on the individual, incorporation of ecological psychology concepts allows for a more comprehensive and in-depth analysis of sources contributing to the individual's ability to adapt to their psychosocial environment. Ecological theories which drive assessment, intervention, and prevention efforts provide the necessary framework for assisting school-aged youth and their associated ecological networks to cope with and overcome the multidetermined, multifaceted concerns that arise during the school years. However, this is an often difficult and cumbersome task for educators, parents, and school systems to undertake. To this end, this volume focuses on the functional application of ecological psychology for schools within communities. Each of the 10 chapters -- written by key figures in school, family, counseling, and community psychology -- explores the use of ecological theory from a different perspective, ranging from focus on the child, the child within the classroom, the classroom teacher, and the community to considerations in working with special populations such as juvenile delinquents and in planning for developmental issues such as school-to-work-transition. The final chapter summarizes and integrates the previous chapters and provides suggestions for future directions in the field.
Effective Speaking provides the hard scientific information about audience psychology, text preparation, presentation methods, voice production, body language and persuasive advocacy which will help would-be speakers improve their performance. The emphasis throughout is on practical self-help, on methods which have been shown to work, with clear explanations of just why they are effective.
"You're going to want to share copies of this book with your overbooked friends and colleagues, but before you do, take some time to read it yourself. Funt's wisdom around making space is priceless." -Seth Godin, author of The Practice Do you wish you could stop the mayhem of work and life and just take a minute? Do you sense you could contribute more if there were a little more room in the day? Does busyness deprive you and your burnt-out team of the oxygen your talents need to catch fire? Many have felt that way, yet taking a pause has seemed impossible-until now. In A Minute to Think, Juliet Funt, a globally recognized warrior in the battle against busyness, provides a powerful guide that will give you the permission, framework, and specific direction you need to do the following: Regain control of your overloaded, caffeinated, inbox-worshiping workday Liberate yourself and your teams from burnout and busywork Reclaim creativity and focus despite the chaos around you Bring thoughtfulness into designing your next work norms Tame the beast of email and escape the mire of meetings Find your precious minute to think You're not alone in your yearning for freedom from constant reactivity. The global workforce today is so fried that it belongs in the food court of a county fair. We're relentlessly behind the curve, dousing fires everywhere, and our 3 a.m. insomnia provides the only unscheduled thinking time of the day. What we need reinserted in our lives is the missing element of white space-short periods of open, unscheduled time that, when recaptured, change the very nature of work. White space is the stepping back, the strategic pause, the oxygen that allows the sparks of our efforts to catch fire. White space has the power to radically-and simply-reinvent the way we approach work in this maxed-out, post-COVID 21st-century world. With Juliet's memorable stories, easy-to-use tools, and razor-sharp instruction, she carves for us an escape route from the overwhelming amount of low-value tasks and the daily avalanche of e-mails, meetings, decks, and reports. Using research, client stories, and a relatable voice, Juliet shows all of us how to reclaim time for thinking and make room for what truly matters. Whether you are an individual trying to build a more sane and humane flow of daily work, a team that wants new levels of efficiency and effectiveness, or an entire organization changing your culture toward thoughtfulness, this book will lead you there.
If you are a leader or even the face of your company, this feel good transformational story will show you how every obstacle you encounter is just part of your evolution. If you continue to evolve to your fullest potential and take this challenge seriously, you will inevitably become the top leader in your industry and a hero within your company. The difference between a good vs. great leader is simple. Great leaders go for it. If you want to take your company to all new heights and stand out from the competition, you're about to discover an exact method that will allow you to overcome fear and go for your biggest goals in a very strategic way. If you are already considered an expert in your field, but want to become the best you can be, and impact even more people, this book will open your mind to a new way of thinking. If you are a trainer or manager in charge of hiring or overseeing others within your company, this book will help you transform procedures into results focused procedures while making employees accountable to them. The Evolution of Training and Coaching Book Will Reveal: How experts can explode their company by offering a power guarantee. How trainers can create results focused training programs, make employees accountable & achieve immediate results. Why now is the time to take your company to the next level. A new proven method designed to explode your business. When it's all said and done, the ideas in this book could be the reason for your company's sky rocketing success!
Are you ready to make people sit up and listen when you speak? Do you want to shine in conversations, meetings, pitches or presentations? Is it time to let go of the anxiety that holds you back? Whatever you want to say and whenever you need to say it, this inspiring, motivating and engaging guide will equip you with powerful ways to free your voice, connect with your audience and communicate with confidence to make a lasting impact. Combining practical advice with proven techniques that really work, performer and communication expert Liz Peters draws on years of research and experience to help you: Overcome the life-limiting fears that stop you speaking up. Harness the transformative power of embodiment to build enduring confidence. Feel at ease and in control whenever you have to take centre stage. Master your personal presence so you can engage and inspire others. It's time to believe you're good enough. So, get ready to unleash your inner brilliance, learn to love your spotlight moments and discover how awesome it feels to own the room!
If you haven't got time to get your presentation together... If you're not as confident a speaker as you'd like to be... If your topic is complex... If you have no idea where to start... Presentation Now means that in three hours you'll be ready with a plan for a nerve-free, interesting and persuasive presentation. * Get ready - Put a plan together in three hours or less, so you can relax knowing you have everything in hand. * Get set - Discover tactics and tips that will make sure you deliver an engaging presentation calmly, confidently and capably. * Go - Try practical exercises that will boost your natural speaking ability and enhance your credibility. If you have a presentation looming and you're worryingly short of time, Presentation Now will get you from panicked to prepared in no time at all. 'Such a time-saver. From start to finish, this book is impactful and empowering.' Patrick Hofmann, User Experience Designer, Google 'Demystifies the art of presenting, this practical book will show you how you can become a great speaker by untapping the potential within.' Justice Williams MBE, Entrepreneur and Public Speaker 'Packed with time-saving, sensible, systematic advice to rapidly create and deliver a smart talk. It helps you end preparation paralysis, calm your nerves, follow a clear path, and handle the Q&A with confidence.' Lisa B. Marshall, bestselling author of Smart Talk and host of The Public Speaker podcast 'Full of practical advice that you can put into practice straight away, this is a great read for anyone who finds delivering presentations a challenge.' Sukhvinder Pabial, Head of Organisational Development, One Housing
The great age of American entrepreneurship produced the "robber barons," men who exercised an enormous influence on the nation's psychology. What these men thought-or thought they thought-is the subject of Mr. Kirkland's original and provocative book. Immersing himself in the statements and writings of businessmen of the era, he explores their views of the social and economic scene, their interest in higher education, and their unease with wasteful and inefficient government. In distilling their dreams and thought, Mr. Kirkland does not pass judgment on whether their actions measured up to their words. "Kirkland's book demonstrates that history can be provocative and even colorful when written with urbanity rather than partisanship....His book deserves widespread attention by historians and businessmen alike."-American Historical Review. "Brightly written and thoughtful...a stimulating integration of economic and social history."-Journal of American History.
Communicating effectively is crucial to improving employee engagement, organizational culture, and performance. Learn how to focus your time and resources to make the most positive difference to your organization and its people. Successful Employee Communications explores how to help organizations work with purpose, be better listeners and connect with employees who have higher expectations and new ways of working. Easy-to-follow frameworks and checklists will help you conduct an internal communication audit, develop and measure a communication plan, work with difficult news and behaviour change, and support leaders to be more effective communicators. Written by leading PR and internal communications experts and packed with new case studies and updated content, this second edition of Successful Employee Communications blends theory and practice, sharing insights and lessons from global organizations including AB InBev, Cambridge University, Reckitt and the Organisation for Economic Co-operation and Development (OECD). It is essential reading for anyone responsible for internal communication, employee engagement, organizational culture or employee experience in the new world of work.
In today's confrontational and connected world, communication is the key strategic act. This book uses drama theory-a radical extension of game theory-to show how best to communicate so as to manage the emotionally charged confrontations occurring in any worthwhile relationship. Alongside a toolset that provides a systematic framework for analysing conflicts, drama theory explains why people need to listen to, and rely on, their feelings to help shake themselves out of fixed, unproductive positions and to find new ways of solving tough problems. This guide provides a sufficient grounding in the approach to enable you to apply it immediately for your own benefit and for the benefit of those with whom you work. A host of inspirational examples are included based upon actual situations in social and personal relations, business and organisational relations, defence and political management. These will give you an entirely fresh way of seeing how power is exercised in everyday interpersonal exchanges and a greater critical awareness of such factors as subtext and plotholes in public narratives. Using this approach you will be able to overcome the dilemmas of credibility and disbelief to build compelling messages that underpin your strategic intent. Moving beyond the vague platitudes of concepts like emotional intelligence, drama theory will also help you to avoid the pathologies that bedevil the process of managing conflicts and find ways of achieving authentic resolutions.
Apply Cisco networking theory to modern enterprise environments with 40+ hands-on, CCIE-level labs Enterprise networking has changed, and so have the Cisco certification paths. It's crucial for networking professionals to bridge the gap between their current knowledge and the deep hands-on expertise they need to succeed at the pinnacle of the profession. Now, renowned Cisco instructor and practitioner Narbik Kocharians helps you make the leap with confidence, whether you're preparing for your CCIE Labs or simply seeking to optimize your own network's reliability, agility, and performance. Based on Kocharians's widely admired CCIE prep classes, this progressive learning tool combines foundational topics with 40+ lab walkthroughs, revealing how mature technologies and today's increasingly critical software-defined and policy-based solutions fit together. You'll find detailed labs for widely-available emulators, structured illustrations of modern protocol and feature operation, a full lab walkthrough of a complex configuration reflective of the actual CCIE, and more. Every lab scenario includes full solutions and in-depth explanations: read these as you practice, or solve on your own, and compare your results with the author's. Either way, you'll gain indispensable insight for applying theory to practice in real-world environments---including your CCIE Labs. Master core Layer 2 switching concepts, including STP, RSTP, MSTP, VTP, VTP Pruning, 802.1Q, ISL Trunking, LACP, and PagP Master route filtering with IP Prefix-lists Gain a rock-solid understanding of RIPv2, the Cisco Enhanced Interior Gateway Routing Protocol (EIGRP), and classic Open Shortest Path First (OSPF) routing Understand Border Gateway Protocol (BGP), the protocol that routes the Internet Review the Cisco Dynamic Multipoint VPN (DMVPN) from the ground up, overlays/underlays, configurations, switching enhancements, network design, tunneling, and more Master MPLS and the suite of services it can provide: L3VPNs and beyond Make the most of IPv6: master address types, assignment, configuration, NDP, SLAAC, and IPv6-enabled DMVPN, OSPFv3, EIGRP, and BGP Explore the Cisco latest SD-WAN platform, from basic components to WAN edge devices and app-aware Policies Understand the Cisco SD-Access (SDA) solution for creating scalable, automated, and resilient enterprise fabrics
A groundbreaking approach to creating memorable messages that are easy to process, hard to forget, and impossible to ignore using the latest in brain science Audiences forget up to 90% of what you communicate. How can your employees and customers decide to act on your message if they only remember a tenth of it? How do you know which tenth they'll remember? How will you stay on their minds long enough to spark the action you need? Many experts have offered techniques on how to improve your own memory, but not how to influence other people's memory-and impact their decisions. Drawing on the latest research in neuroscience and cognitive psychology, Carmen Simon, PhD, reveals how to avoid the hazards of random recall and deliver just the right amount of content. No more redundant meetings, rambling e-mails, or anemic presentations. In Impossible to Ignore, she shows you how to execute a proven three-step plan for persuasion: 1. Create cues that attract attention and connect with your audience's needs 2. Use memory-influencing variables to control what your audience remembers 3. Turn today's intentions into tomorrow's actions This practical guide is filled with case studies, examples, and a checklist to help you put the power of cognitive science to work for your business. Whether you're giving a presentation, conducting a meeting, delivering training, making a sales pitch, or creating a marketing campaign, these field-tested techniques will help you develop content that speaks to people's hearts, stays in their heads, and influences their decisions. It's not just memorable-it's Impossible to Ignore.
Informal networks can be a major obstacle to the effectiveness of managers. At the same time though, they can enable and facilitate business activities and support the efficiency and effectiveness of managerial actions. Since informal ties and networks can have a bright and a dark side, it is important for international managers to understand the way they work in the respective cultural context. Informal networks are often perceived as pervasive in emerging markets such as China or Russia, to be used to instrumentalize social capital and develop a relational competitive advantage or to simply circumvent formal rules. Contrary to this perception, they often stand for sociability and social cohesion, antecedents of a strong society. To date it remains unclear whether multinational enterprises have processes in place to identify, control, and manage informal ties and networks. Informal Networks in International Business sheds light into the complex nature of informal networks and the respective context in which they operate. Leading experts provide insights into novel research themes and extend conventional research paths on informal network phenomena in the international business context. The contributions in this edited volume help international business scholars, students, and international managers in globally operating organizations alike to develop knowledge about the dynamics, complexities and ambiguities of informal networks and informal networking worldwide.
Getting a message across on paper and presenting a proposal in a clear and persuasive form are vital skills for anyone in business. This book provides practical advice on how to impress, convince and persuade. This fully updated 6th edition now features even more practical exercises, useful templates and top tips that will help you to write succinctly and with impact across different media. How to Write Reports and Proposals will give you the tools to put over a good case with style. The Creating Success series of books... Unlock vital skills, power up your performance and get ahead with the bestselling Creating Success series. Written by experts for new and aspiring managers and leaders, this million-selling collection of accessible and empowering guides will get you up to speed in no time. Packed with clever thinking, smart advice and the kind of winning techniques that really get results, you'll make fast progress, quickly reach your goals and create lasting success in your career.
Within the framework of New Literacy Studies, Dirk Remley presents a historical study of how technical communication practices at a World War II arsenal sponsored literacy within the community in which it operated from 1940 to 1960 and contemporary implications of similar forms of sponsorship. The Training within Industry (TWI) methods developed by the U.S. government and industry at that time included multimodal literate practices, particularly combinations of visual, oral, experiential, and print-linguistic text. Analyses reveal a hierarchy in which print-linguistic literacies were generally esteemed at the workplace and in the community. This literacy hierarchy contributed to a catastrophic accident that killed 11 people, prompting changes in the approach to designing certain training documents. This book links technical communication, especially the multimodal forms of representation commonly found in technical communication and instructional materials, to the concept of literacy sponsorship. The TWI methods used in training and system improvement during World War II are currently applied in business and industry as part of the "lean operating" and "continuous improvement" philosophies. These methods have also become part of the experiential learning philosophy favored in academia. Remley includes examples of current applications of multimodal forms of technical communication similar to those used at the arsenal as well as new media-related applications related to training and instruction. He also discusses their implications for literacy sponsorship. This book provides useful information for technical communication and literacy scholars and educators as well as practical case studies for business leaders, consultants, and practitioners. Intended Audience: Scholars in technical communication and literacy/writing studies; scholars in business (especially management and organizational analysis) and business communication consultants; scholars in history and sociology.
Within the framework of New Literacy Studies, Dirk Remley presents a historical study of how technical communication practices at a World War II arsenal sponsored literacy within the community in which it operated from 1940 to 1960 and contemporary implications of similar forms of sponsorship. The Training within Industry (TWI) methods developed by the U.S. government and industry at that time included multimodal literate practices, particularly combinations of visual, oral, experiential, and print-linguistic text. Analyses reveal a hierarchy in which print-linguistic literacies were generally esteemed at the workplace and in the community. This literacy hierarchy contributed to a catastrophic accident that killed 11 people, prompting changes in the approach to designing certain training documents. This book links technical communication, especially the multimodal forms of representation commonly found in technical communication and instructional materials, to the concept of literacy sponsorship. The TWI methods used in training and system improvement during World War II are currently applied in business and industry as part of the "lean operating" and "continuous improvement" philosophies. These methods have also become part of the experiential learning philosophy favored in academia. Remley includes examples of current applications of multimodal forms of technical communication similar to those used at the arsenal as well as new media-related applications related to training and instruction. He also discusses their implications for literacy sponsorship. This book provides useful information for technical communication and literacy scholars and educators as well as practical case studies for business leaders, consultants, and practitioners. Intended Audience: Scholars in technical communication and literacy/writing studies; scholars in business (especially management and organizational analysis) and business communication consultants; scholars in history and sociology.
This first volume to analyze the science of meetings offers a unique perspective on an integral part of contemporary work life. More than just a tool for improving individual and organizational effectiveness and well-being, meetings provide a window into the very essence of organizations and employees' experiences with the organization. The average employee attends at least three meetings per week and managers spend the majority of their time in meetings. Meetings can raise individuals, teams, and organizations to tremendous levels of achievement. However, they can also undermine effectiveness and well-being. The Cambridge Handbook of Meeting Science assembles leading authors in industrial and organizational psychology, management, marketing, organizational behavior, anthropology, sociology, and communication to explore the meeting itself, including pre-meeting activities and post-meeting activities. It provides a comprehensive overview of research in the field and will serve as an invaluable starting point for scholars who seek to understand and improve meetings.
Produced by the advisors to the Nobel Peace Prize and the 1984 Olympics, it offers practical event management and marketing advice plus anecdotes in an easy-to-read format. Precisely explains how to build image recognition through sponsoring diverse sizes and types of events ranging from entertainment to sports. Covers every stage of marketing, logistics, finance, concessions and public relations.
'A must read for any aspiring executives looking to improve their professional communication skills.' Gordon Tobin, Head of Global Sales University, LinkedIn 'Insightful, practical and easy to follow. This leads the charge on how to communicate effectively.' Mairead Fleming, Managing Director, Brightwater Recruitment Specialists 'Be the best you can be in communicating effectively with your audience. The three-step approach in preparation before you speak is at the heart of it all.' Michael McDonnell, MBA Programme Manager, UCD Michael Smurfit Graduate Business School Effective communication is too vital for you to leave to chance. Make sure what you're saying is simple, clear, compelling and gets results. The Communication Book is your straightforward, practical and expert guide to the secrets of great communication for all the important scenarios you face in business today. With Emma Ledden's expert help, quick tips and proven three-step visual approach, you'll learn how to: Plan and prepare - focus on what you want to say and how you're going to say it. Know yourself - understand what you want, how to get there and how to know when you've succeeded. Know your listener - understand what they want, what they're thinking and how they will feel about what you've got to say. Keep in control - learn the secrets to staying on track, feeling confident and managing your reactions. Learn to communicate like a pro so you can instantly connect, engage, influence and get the results you want.
Creating Effective Presentations: Staff Development with Impact presents a comprehensive approach to creating compelling, interactive staff development sessions. The book is highly practical, summing up important research in the field of visual communication, graphic design, and presentation skills as they apply specifically to those who teach and coach their fellow educators. In short, conversational chapters that include real-life examples, Peery gives quick lessons on planning each aspect of a resonant presentation. This book is filled with basic tips about making PowerPoint software work better for you and delivering a successful presentation. If you do more than a few presentations a year for other adults who are involved in education and you want your ideas to "stick" like never before then this book is a must-read
Administrators of academic professional and technical communication (PTSC) programs have long relied upon lore--stories of what works--to understand and communicate about the work of program administration. Stories are interesting, telling, engaging, and necessary. But a discipline focused primarily on stories, especially the ephemeral stories narrated at conferences and deliberated at department meetings, usually suffice primarily to solve immediate problems and address day-to-day concerns and activities. This edited collection captures some of those stories and layers them with theoretical perspectives and reflection, to enhance their usefulness to the PTSC program administration community at large. Like the ephemeral stories PTSC program administrators are accustomed to, the stories told in this volume are set within specific institutional contexts that reflect specific institutional challenges. They emphasize the intellectual traces--the debts the authors owe to those who have informed and transformed their administrative work. In so doing, this collection creates another conversation--albeit a robust, diverse, and theoretically informed one--around which program leaders might define or redefine their roles and re-envision their administrative work as the rich, complex, intellectual engagement that we find it to be. This volume asks authors to move beyond a notion of administration as an activity based solely in institutional details and processes. In so doing, they emphasize theory as they share their reflections on core administrative processes and significant moments in the histories of their associated programs, thereby affording opportunities for critical examination in conjunction with practical advice. |
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