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Books > Business & Economics > Business & management > Business communication & presentation
In today's confrontational and connected world, communication is the key strategic act. This book uses drama theory-a radical extension of game theory-to show how best to communicate so as to manage the emotionally charged confrontations occurring in any worthwhile relationship. Alongside a toolset that provides a systematic framework for analysing conflicts, drama theory explains why people need to listen to, and rely on, their feelings to help shake themselves out of fixed, unproductive positions and to find new ways of solving tough problems. This guide provides a sufficient grounding in the approach to enable you to apply it immediately for your own benefit and for the benefit of those with whom you work. A host of inspirational examples are included based upon actual situations in social and personal relations, business and organisational relations, defence and political management. These will give you an entirely fresh way of seeing how power is exercised in everyday interpersonal exchanges and a greater critical awareness of such factors as subtext and plotholes in public narratives. Using this approach you will be able to overcome the dilemmas of credibility and disbelief to build compelling messages that underpin your strategic intent. Moving beyond the vague platitudes of concepts like emotional intelligence, drama theory will also help you to avoid the pathologies that bedevil the process of managing conflicts and find ways of achieving authentic resolutions.
Learn the essentials of business, finance, and company management with this unique graphic guide from DK! If you're perplexed by profit margins, confused by cash flow, or baffled by balance sheets, all your questions and many more are answered in this indispensable business book. Get to grips with how companies work, from research and development, to sales and marketing, and production and distribution. Eye-catching visual aids give a helpful representation of each and every aspect of business, while complex subjects are broken down into concise explanations, expressed in easy-to-understand language. Crammed with essential terms and key concepts, How Business Works is perfect for anyone looking to take their business to the next level, or those learning the ropes from the ground to the top. Within this one-stop guide you will find: -Hundreds of colourful images and engaging graphics. -Demystifying explanations of complex theories and financial jargon. -Up-to-date guidance on remote and flexible business strategies. -Comprehensive information about international business practice, equipping you with the skills to tackle the global marketplace. Whether you're launching a startup, having trouble managing stakeholder relationships, or simply interested in all things business, you wont find a more comprehensive guide than this! Much more than a standard business management or self help book, How Business Works shows you what other titles only tell you, combining solid reference with no-nonsense advice. Having trouble adjusting to our working from home business culture? This new and improved edition includes the latest tips and techniques to help you stay motivated and achieve the best possible results while working remotely. Reach new heights of personal development! Take your learning to the next level with How Management Works and How to Start Your Own Business - the perfect learning companions to accompany this practical business reference book. Want to stretch your brain even further? Discover DK's extremely successful How ... works series, a curated collection of more than a dozen graphic reference books covering topics from psychology, to technology and music, and many more!
Produced by the advisors to the Nobel Peace Prize and the 1984 Olympics, it offers practical event management and marketing advice plus anecdotes in an easy-to-read format. Precisely explains how to build image recognition through sponsoring diverse sizes and types of events ranging from entertainment to sports. Covers every stage of marketing, logistics, finance, concessions and public relations.
From the bestselling authors of The Go-Giver, Go-Givers Sell More, and The Go-Giver Leader comes another compelling parable about the paradox of getting ahead by placing other people's interests first. The Go-Giver Influencer is a story about two young, ambitious businesspeople: Gillian Waters, the chief buyer for Smith & Banks, a midsized company that operates a national chain of pet accessory stores; and Jackson Hill, the founder of Angels Clothed in Fur, a small but growing manufacturer of all-natural pet foods. Each has something the other wants. To Jackson, Smith & Banks represents the possibility of reaching more animals with his products--if he can negotiate terms and conditions that will protect his company's integrity. To Gillian, Angels Clothed in Fur could give her company a distinctive, uniquely high-quality line that will help them stand out from their competitors--if Angels Clothed in Fur can be persuaded to give them an exclusive. At first, the negotiations are adversarial and frustrating. Then, coincidentally, Gillian and Jackson each encounter a mysterious yet kindly mentor. Over the next week, while neither one realizes the other is doing the same, both Gillian and Jackson learn the heart of both mentors' philosophies: The Five Secrets of Genuine Influence. The story ends in a way that surprises everyone--and with lessons we can all apply in our efforts to resolve conflicts and influence others.
For courses in meeting, event, and convention planning. Current, concise, and insightful-a modern guide to planning successful events Planning and Management of Meetings, Events, Expositions and Conventions, 1e is the first text of its kind to focus on planning (in addition to event management), and incorporates the Meeting and Business Events Competency Standards (MBECS). It is the most up-to-date book on planning and management in the meetings, expositions, events, and conventions (MEEC) industry and covers a wide range of topics dealing with these two crucial functions. The text follows a practical, hands-on approach and is an excellent resource for college courses, employee training, and professional reference. Developed as a collaborative work, the text features contributions from some of the best and most notable practitioners and educators in the field. Teaching and Learning Experience This text will provide a better teaching and learning experience-for you and your students. It provides: Preparation for careers in event planning: The text follows a practical, career-focused approach. Professional insight: Chaptersinclude advice and best practices from numerous industry insiders. Effective review tools: Learning and review tools facilitate understanding and promote skill mastery.
Workplace Communications is the first brief, less theory-intensive text that focuses on the fundamentals of workplace communication specifically intended for applied writing courses in community colleges and similar settings. Written in a conversational style and featuring a clean, uncluttered page layout, Workplace Communications is designed to be accessible. The high quantity of examples, illustrations, and exercises emphasize practical applications to ensure the text is user-friendly. Workplace Communications is an ideal text to bridge business communication and technical communication courses.
Within the framework of New Literacy Studies, Dirk Remley presents a historical study of how technical communication practices at a World War II arsenal sponsored literacy within the community in which it operated from 1940 to 1960 and contemporary implications of similar forms of sponsorship. The Training within Industry (TWI) methods developed by the U.S. government and industry at that time included multimodal literate practices, particularly combinations of visual, oral, experiential, and print-linguistic text. Analyses reveal a hierarchy in which print-linguistic literacies were generally esteemed at the workplace and in the community. This literacy hierarchy contributed to a catastrophic accident that killed 11 people, prompting changes in the approach to designing certain training documents. This book links technical communication, especially the multimodal forms of representation commonly found in technical communication and instructional materials, to the concept of literacy sponsorship. The TWI methods used in training and system improvement during World War II are currently applied in business and industry as part of the "lean operating" and "continuous improvement" philosophies. These methods have also become part of the experiential learning philosophy favored in academia. Remley includes examples of current applications of multimodal forms of technical communication similar to those used at the arsenal as well as new media-related applications related to training and instruction. He also discusses their implications for literacy sponsorship. This book provides useful information for technical communication and literacy scholars and educators as well as practical case studies for business leaders, consultants, and practitioners. Intended Audience: Scholars in technical communication and literacy/writing studies; scholars in business (especially management and organizational analysis) and business communication consultants; scholars in history and sociology.
Within the framework of New Literacy Studies, Dirk Remley presents a historical study of how technical communication practices at a World War II arsenal sponsored literacy within the community in which it operated from 1940 to 1960 and contemporary implications of similar forms of sponsorship. The Training within Industry (TWI) methods developed by the U.S. government and industry at that time included multimodal literate practices, particularly combinations of visual, oral, experiential, and print-linguistic text. Analyses reveal a hierarchy in which print-linguistic literacies were generally esteemed at the workplace and in the community. This literacy hierarchy contributed to a catastrophic accident that killed 11 people, prompting changes in the approach to designing certain training documents. This book links technical communication, especially the multimodal forms of representation commonly found in technical communication and instructional materials, to the concept of literacy sponsorship. The TWI methods used in training and system improvement during World War II are currently applied in business and industry as part of the "lean operating" and "continuous improvement" philosophies. These methods have also become part of the experiential learning philosophy favored in academia. Remley includes examples of current applications of multimodal forms of technical communication similar to those used at the arsenal as well as new media-related applications related to training and instruction. He also discusses their implications for literacy sponsorship. This book provides useful information for technical communication and literacy scholars and educators as well as practical case studies for business leaders, consultants, and practitioners. Intended Audience: Scholars in technical communication and literacy/writing studies; scholars in business (especially management and organizational analysis) and business communication consultants; scholars in history and sociology.
This title is the ideal guide for anyone who needs guidance with writing in the workplace. Its clear, concise, easy-to-read style means that you'll soon master the fundamental skills to communicate effectively in business.
Discover the 12 steps to dramatically better presentations 'This innovative book shows you how to get the thinking right so that your presentations are clear, engaging and impactful. An easy-to-follow process with big results. It has transformed the way my company approaches presentations.' Dominique Vercraeye, Managing Director, TNS Belgium
While communicating is a vital skill for managers at all organizational levels and in all functional areas, human resource managers are expected to be especially adept communicators, given the important interpersonal component of their roles. Practitioners and scholars alike stand to benefit from incorporating an updated and more nuanced view of communication theory and practice into standard human resource management practices. This book compiles readings by thought leaders in human resource management and communication, exploring the intersection of interests, theories, and perspectives from the two fields to highlight new opportunities for research and practice. In addition to covering the foundations of strategic human resource management, the book: offers a critical review of the research literature on topics including recruitment, selection, performance management, compensation, and development uses a communication perspective to analyze the impact of corporate strategy on human resource systems investigates the key human resource management topic of the relationship between a company's human capital and its effectiveness directly discusses the implications of communication literature for human resource management practice Written at the cross-section of two established and critcally linked fields, this book is a must-have for graduate human resource management and organizational communication students, as well as for high-level human resource management practitioners.
Administrators of academic professional and technical communication (PTSC) programs have long relied upon lore--stories of what works--to understand and communicate about the work of program administration. Stories are interesting, telling, engaging, and necessary. But a discipline focused primarily on stories, especially the ephemeral stories narrated at conferences and deliberated at department meetings, usually suffice primarily to solve immediate problems and address day-to-day concerns and activities. This edited collection captures some of those stories and layers them with theoretical perspectives and reflection, to enhance their usefulness to the PTSC program administration community at large. Like the ephemeral stories PTSC program administrators are accustomed to, the stories told in this volume are set within specific institutional contexts that reflect specific institutional challenges. They emphasize the intellectual traces--the debts the authors owe to those who have informed and transformed their administrative work. In so doing, this collection creates another conversation--albeit a robust, diverse, and theoretically informed one--around which program leaders might define or redefine their roles and re-envision their administrative work as the rich, complex, intellectual engagement that we find it to be. This volume asks authors to move beyond a notion of administration as an activity based solely in institutional details and processes. In so doing, they emphasize theory as they share their reflections on core administrative processes and significant moments in the histories of their associated programs, thereby affording opportunities for critical examination in conjunction with practical advice.
Administrators of academic professional and technical communication (PTSC) programs have long relied upon lore--stories of what works--to understand and communicate about the work of program administration. Stories are interesting, telling, engaging, and necessary. But a discipline focused primarily on stories, especially the ephemeral stories narrated at conferences and deliberated at department meetings, usually suffice primarily to solve immediate problems and address day-to-day concerns and activities. This edited collection captures some of those stories and layers them with theoretical perspectives and reflection, to enhance their usefulness to the PTSC program administration community at large. Like the ephemeral stories PTSC program administrators are accustomed to, the stories told in this volume are set within specific institutional contexts that reflect specific institutional challenges. They emphasize the intellectual traces--the debts the authors owe to those who have informed and transformed their administrative work. In so doing, this collection creates another conversation--albeit a robust, diverse, and theoretically informed one--around which program leaders might define or redefine their roles and re-envision their administrative work as the rich, complex, intellectual engagement that we find it to be. This volume asks authors to move beyond a notion of administration as an activity based solely in institutional details and processes. In so doing, they emphasize theory as they share their reflections on core administrative processes and significant moments in the histories of their associated programs, thereby affording opportunities for critical examination in conjunction with practical advice.
Surveys have found that speaking in public is one of the worst human fears, even higher than fear of spiders, heights and even death! Making presentations and public speaking is an increasing part of working life. Whether it be speaking at a meeting or making a formal presentation to a potential funder, much can rest on the outcome of our efforts when we are on our feet. The book includes sections on timing, the audience, content, delivery techniques, using visual aids, dealing with nerves, question and answer sessions and tongue twisters. This book is for anyone from the novice who needs to cover all of the basics to the experienced speaker who needs a quick refresher in getting up and delivering a message.
Creating Effective Presentations: Staff Development with Impact presents a comprehensive approach to creating compelling, interactive staff development sessions. The book is highly practical, summing up important research in the field of visual communication, graphic design, and presentation skills as they apply specifically to those who teach and coach their fellow educators. In short, conversational chapters that include real-life examples, Peery gives quick lessons on planning each aspect of a resonant presentation. This book is filled with basic tips about making PowerPoint software work better for you and delivering a succesful presentation. If you do more than a few presentations a year for other adults who are involved in education and you want your ideas to "stick" like never before then this book is a must-read
Are you ready to make people sit up and listen when you speak? Do you want to shine in conversations, meetings, pitches or presentations? Is it time to let go of the anxiety that holds you back? Whatever you want to say and whenever you need to say it, this inspiring, motivating and engaging guide will equip you with powerful ways to free your voice, connect with your audience and communicate with confidence to make a lasting impact. Combining practical advice with proven techniques that really work, performer and communication expert Liz Peters draws on years of research and experience to help you: Overcome the life-limiting fears that stop you speaking up. Harness the transformative power of embodiment to build enduring confidence. Feel at ease and in control whenever you have to take centre stage. Master your personal presence so you can engage and inspire others. It's time to believe you're good enough. So, get ready to unleash your inner brilliance, learn to love your spotlight moments and discover how awesome it feels to own the room!
International Business (IB) is a complex and interdisciplinary field. It encompasses regular currency and political risks alongside fundamental uncertainties and variations in international development, collaboration, social values, and shared objectives. As globalization expands our markets across national boundaries, institutional innovation and experimentation is essential for countries to brand their products globally and develop internationally acclaimed products. The contributors of International Business Realisms analyze instances of interdisciplinary marketing and branding for the global market place and distill practical implications for effective international and domestic marketing.
How does a group of people, brought together because of their diverse skills and professional knowledge, set out to be 'creative'? How are ongoing tensions between beauty, fame, and money resolved? In The Business of Creativity, Brian Moeran, a leading scholar and writer on the creative industries, takes the sacred relic of creativity out of the crypt and airs it in the ethnographic alley. In contrast to the persistent image of creativity as the spontaneous inspiration of a gifted individual, Moeran shows how creativity emerges from collaborative engagements among people, genres, institutions, materials and technologies. He alternates thick description of work in fashion, advertising, and ceramic art with theoretical innovations that shed new light on the aesthetic, symbolic, and economic dimensions of creativity and the production of worth.
How does a group of people, brought together because of their diverse skills and professional knowledge, set out to be 'creative'? How are ongoing tensions between beauty, fame, and money resolved? In The Business of Creativity, Brian Moeran, a leading scholar and writer on the creative industries, takes the sacred relic of creativity out of the crypt and airs it in the ethnographic alley. In contrast to the persistent image of creativity as the spontaneous inspiration of a gifted individual, Moeran shows how creativity emerges from collaborative engagements among people, genres, institutions, materials and technologies. He alternates thick description of work in fashion, advertising, and ceramic art with theoretical innovations that shed new light on the aesthetic, symbolic, and economic dimensions of creativity and the production of worth.
John Smythe's two book collection offers a complete perspective of ideas, insights and advice from this award-winning author, one of the pioneers of pragmatic employee engagement. You may be a senior executive wondering how to engage hundreds or thousands of employees in your vision, strategy or the transformation of the business; or a specialist in HR, communication and change, tasked with the challenge of 'aligning and mobilising' your people. In either case, you no longer want compliant people, you want individuals who will engage their creativity at work. For their part, engaged employees want a say in their work and in how the business changes. The Chief Engagement Officer explores a management philosophy which recognises the value of opening up decision making to the right groups to improve the quality of decisions and change, accelerate execution and broaden ownership. In The Velvet Revolution at Work, John Smythe follows up his earlier book to explain that the essential ingredient of the right conditions is a culture of distributed leadership which enables people at work to liberate their creativity to deliver surprisingly good results for their institution and themselves. Using models, examples and anecdotes from his client research he goes on to demonstrate exactly how to design an engagement process; one that is integrated with your business strategy and that is sustainable.
"English for Careers, 11e "is designed to keep pace with changing student populations and current workplace trends. Appropriate for a wide audience, it helps students acquire fluency in Standard English and understand the basic principles of grammar, punctuation and writing. Offering a warm tone and accessible presentation, it focuses on the "real-world" English skills needed to get a good job, hold a job, and advance in a career. This edition offers a new and improved instructional design, career connection features, and more real-world assignments.
This is a light-hearted but practical guide to overcoming one of the most common challenges that faces millions of business professionals today: translating ideas into sleek presentations.
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