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Books > Academic & Education > Varsity Textbooks > Business & Economics

Business Ethics (Paperback, 5th Revised edition): Deon Rossouw, Leon van Vuuren Business Ethics (Paperback, 5th Revised edition)
Deon Rossouw, Leon van Vuuren
R626 Discovery Miles 6 260 Ships in 4 - 6 working days

Why do ethics make business sense? What is the social responsibility of business? What is the role of ethics within corporate governance? How should organisations manage ethics from within? Business Ethics fifth edition is suitable for BCom students following courses in ethics, and can also be used for graduate or postgraduate modules in business management and human resource management. Given the growing emphasis on corporate governance, the book is also of relevance to business ethics practitioners as it addresses key ethical issues affecting corporations in the twenty-first century. Business Ethics tracks global developments in areas such as corporate ethical culture and highlights the relevance thereof within the southern African context.

Forecasting - Principles and Practice (Paperback): Rob J. Hyndman, George Athanasopoulos Forecasting - Principles and Practice (Paperback)
Rob J. Hyndman, George Athanasopoulos
R1,154 Discovery Miles 11 540 Ships in 4 - 6 working days
Introduction to retailing (Paperback, 3rd ed): Cindy Erdis, Michael Cant Introduction to retailing (Paperback, 3rd ed)
Cindy Erdis, Michael Cant 1
R259 Discovery Miles 2 590 Ships in 4 - 6 working days

Introduction to Retailing is aimed at students of commerce and entrepreneurs who want to start a retail business or who already have a business and want to make it more successful. In today's very competitive retail environment retailers need to be proactive and able to adapt to changing situations. This third edition of Introduction to Retailing looks at the factors all new retailers need to consider when starting a retail business. Theory on these issues is enhanced with practical examples, giving this edition a uniquely South African flavour.

Introduction To Consumer Behaviour (Paperback, 2nd ed): Pierre Joubert Introduction To Consumer Behaviour (Paperback, 2nd ed)
Pierre Joubert 1
R477 Discovery Miles 4 770 Ships in 4 - 6 working days

Understanding consumers and the way they behave is crucial to the success of any business. In these times of economic uncertainty and reduced customer expenditure, ensuring that the consumer's wants and needs are met, forms part of the strategic planning of all organisations - big or small. Consumers, by means of their buying behaviour, exert influence on businesses and compel them to act in certain ways. Understanding consumer behaviour is therefore imperative, as it provides information to businesses on how to plan their marketing activities and sustain themselves as commercially viable and useful entities.

Organization Development and Change (Hardcover, 10th edition): Thomas Cummings, Christopher Worley Organization Development and Change (Hardcover, 10th edition)
Thomas Cummings, Christopher Worley
R1,169 Discovery Miles 11 690 Ships in 4 - 6 working days

Market-leading ORGANIZATION DEVELOPMENT AND CHANGE, 10th Edition blends rigor and relevance in a comprehensive and clear presentation. The authors work from a strong theoretical foundation to describe, in practical terms, how behavioral science knowledge can be used to develop organizational strategies, structures, and processes.

Services Marketing - A Contemporary Approach (Paperback, 2nd ed): Christo Boshoff Services Marketing - A Contemporary Approach (Paperback, 2nd ed)
Christo Boshoff
R623 Discovery Miles 6 230 Ships in 4 - 6 working days

As the primary focus of the global economy has moved from agriculture to manufacturing to services-dominated economies, the realisation that 'we are all in services' has finally dawned. Services marketing has developed, as a result, and is now a well-established sub-discipline of marketing, with its own theories and body of knowledge.

This volume deals with the unique difficulties of marketing what is essentially an intangible entity and focuses on the most contemporary debates, research and managerial demands in this very challenging business domain. This second edition offers new case studies from contemporary business situations, where consumers are highly informed and discriminating.

These real world examples illustrate how service providers should refine their marketing approach and practice in order to remain competitive in the global market.

Multiple Choice Question For Introduction To Business Management (Paperback, 2nd ed): S. Rudansky-Kloppers, J.W. Strydom Multiple Choice Question For Introduction To Business Management (Paperback, 2nd ed)
S. Rudansky-Kloppers, J.W. Strydom 2
R189 Discovery Miles 1 890 Ships in 4 - 6 working days

Multiple-choice Questions for Introduction to Business Management is a valuable tool to help students to better understand business management theory and practice.

The question book covers all aspects of introductory business management courses and is designed to assist students to prepare for examinations. The questions, developed by experienced lecturers, range from standard to very challenging.

The textbook is ideally suited as a companion to Introduction to Business Management.

Introduction to International Political Economy (Paperback, 6th Revised edition): David N. Balaam, Bradford L. Dillman Introduction to International Political Economy (Paperback, 6th Revised edition)
David N. Balaam, Bradford L. Dillman
R745 Discovery Miles 7 450 Ships in 4 - 6 working days

A complete and accessible overview of how politics and economics collide in a global context This text surveys the theories, institutions, and relationships that characterize IPE and highlights them in a diverse range of regional and transnational issues. The bestseller in the field, Introduction to International Political Economy positions students to critically evaluate the global economy and to appreciate the personal impact of political, economic, and social forces. This text is available in a variety of formats - digital and print. Pearson offers its titles on the devices students love through Pearson's MyLab products, CourseSmart, Amazon, and more. Learning Goals * Upon completing this book, readers will be able to: * Understand the theories, institutions, and relationships that characterize international political economy the global economy NOTE: MySearchLab does not come automatically packaged with this text. To purchase MySearchLab, please visit www.mysearchlab.com or you can purchase a ValuePack of the text + MySearchLab: ValuePack ISBN-10: 0205965156/ ValuePack ISBN-13: 9780205965151

Retailing, International Edition (Paperback, 8th edition): Patrick Dunne, James Carver, Robert F. Lusch Retailing, International Edition (Paperback, 8th edition)
Patrick Dunne, James Carver, Robert F. Lusch
R882 Discovery Miles 8 820 Ships in 4 - 6 working days

Full-color, completely current, and packed with practical applications, RETAILING, 8E, International Edition puts students on the inside track to success in the fast-moving retail industry. RETAILING, 8E, International Edition is written by a seasoned author team whose expertise informs every page and whose innovative approach has earned this market-leading text endorsement by the National Retailing Federation. While others may focus on lackluster descriptions of retailers and their most mundane tasks, Dunne, Lusch, and Carver bring retailing to life, covering the latest developments in the field and detailing behind-the-scenes stories in a conversational style enlivened by full-color pictures and illustrations. RETAILING, 8E, International Edition emphasizes the impact of technology and the Internet, as well as giving solid coverage to international topics and issues unique to service providers. The text also includes a thorough, integrated study guide with review questions, writing and speaking exercises, cases covering diverse retail operations, a computer spreadsheet case, and more. In addition, "Planning Your Own Retail Business" exercises focus on problems small business managers and owners face in day-to-day operations, helping students appreciate the financial impact of retail decisions. This engaging, reader-friendly text vividly illustrates how fun, exciting, challenging, and rewarding a career in retailing can be, even while helping students hone their skills and creativity to stay ahead of the competition and navigate an ever-changing economic environment.

Intro To Integrated Marketing Communication  (Paperback): L. Koekemoer Intro To Integrated Marketing Communication (Paperback)
L. Koekemoer
R475 Discovery Miles 4 750 Ships in 4 - 6 working days

Introduction to Marketing Communications looks at the variety of marketing communication tools used by advertising agencies today in pursuing brand success. In the current economic crisis and with rapidly advancing, ever-changing technological communication channels available, traditional above-the line advertising alone will not provide and improve results. Therefore, this introduction to IMC also considers and discusses New Technologies and opportunities provided by the World Wide Web, mobile media and social networking. With comprehensive Learning Outcomes, Key Learning Points and Self Assessment features for each chapter Introduction to Integrated Marketing Communications is an indispensable resource for marketing students and practitioners.

Product Management (Paperback): Cornelius Bothma Product Management (Paperback)
Cornelius Bothma
R363 Discovery Miles 3 630 Ships in 4 - 6 working days

In today's competitive milieu, the product function along with continuous product innovation, are critical parameters for a company's success. Product Management provides its readers with the insight to ultimately design customer-centric products that fit the exact needs of an individual customer. This introductory book focuses on the critical issues of product management that enable better product performance in the marketplace. It deals with many product-related issues that challenge management, be it in South Africa or elsewhere in the world. The text covers topics such as competitive product targeting, positioning, product management strategies, metrics and various other issues. Product management recognises that the responsibility of a product manager is to integrate the various segments of a business into a strategically focused whole, maximising the value of a product by coordinating its production with an understanding of the market's and the customers' needs. A product manager must oversee all aspects of a product line in order to deliver superior customer satisfaction while simultaneously providing a long-term competitive advantage for the company.

Financial Management In South Africa (Paperback, 4th Edition): J. Marx Financial Management In South Africa (Paperback, 4th Edition)
J. Marx
R346 Discovery Miles 3 460 Ships in 4 - 6 working days
Occupational safety and health (OSH) - A TQM and quality of work life approach (Paperback): R. Steenkamp, At Van Schoor Occupational safety and health (OSH) - A TQM and quality of work life approach (Paperback)
R. Steenkamp, At Van Schoor 1
R594 Discovery Miles 5 940 Ships in 4 - 6 working days

Occupational Safety and Health (OSH) in the workplace is not only a strategic priority in terms of moral or social responsibility, it is also an obligation regulated and governed by law. A well-designed manufacturing process (the operations system) must be both productive and safe, without potential physical, emotional and mental health risks. OSH management has become a very complex multi-functional science within operations management and total quality management (TQM). It focuses on a non-legalistic approach whereby the organisational culture fosters spontaneous OSH and a high quality of work life. This is done by using a TQM approach, based on a functional TQM model.

Principles of Management Accounting - The Question Book (Paperback, 2nd Revised edition): Nick Wood, Owen Skae Principles of Management Accounting - The Question Book (Paperback, 2nd Revised edition)
Nick Wood, Owen Skae
R345 Discovery Miles 3 450 Ships in 4 - 6 working days

Principles of management accounting: the question book accompanies the Oxford University Press Southern Africa textbook Principles of Management Accounting: A South African Perspective, offering additional questions on each of the topics covered in the textbook. The Question Book is suitable for second- and third-year students of Management Accounting at universities and universities of technology. It comprises original questions that have been tried and tested as well as selected level-appropriate questions from the relevant Chartered Institute of Management Accounting (CIMA) and Association of Chartered Certified Accountants (ACCA) papers. Together, Principles of Management Accounting: A South African Perspective and Principles of Management Accounting: The Question Book form an ideal learning package that provides students with essential practice in answering typical questions they will encounter in examinations.

The Evolution of Economic Thought (Paperback, International Edition): Randy Grant, Stanley Brue, R. Grant The Evolution of Economic Thought (Paperback, International Edition)
Randy Grant, Stanley Brue, R. Grant
R1,034 Discovery Miles 10 340 Ships in 4 - 6 working days

In this scholarly and timely presentation of the history of economic thought, you'll see how new ideas, evidence, problems and values can be used to reconsider basic disputes and major contributions of the past. THE EVOLUTION OF ECONOMIC THOUGHT, 8e covers the history of economics, the philosophies that drive the economic way of thinking, the ideas of the great economic thinkers and their logical connections to the world. You'll see how Robert Solow's pioneering model can be used to discuss recent renewed emphasis on growth theory and technological change and will explore antitrust perspectives and game theory.

Microeconomic Theory (Hardcover, New): Andreu Mas-Colell, Michael D. Whinston, Jerry R. Green Microeconomic Theory (Hardcover, New)
Andreu Mas-Colell, Michael D. Whinston, Jerry R. Green
R1,700 R1,440 Discovery Miles 14 400 Save R260 (15%) Out of stock

Many instructors of microeconomic theory have been waiting for a text that provides balanced and in-depth analysis of the essentials of microeconomics. Masterfully combining the results of years of teaching microeconomics at Harvard, Andreu Mas-Colell, Michael Whinston, and Jerry Green have filled that conspicuous vacancy with their groundbreaking text, Microeconomic Theory. The authors set out to create a solid organizational foundation upon which to build the effective teaching tool for microeconomic theory--the result presents unprecedented depth of coverage in all the essential topics, while allowing lecturers to "tailor-make" their course to suit personal priorities and style. Topics such as noncooperative game theory, information economics, mechanism design, and general equilibrium under uncertainty receive the attention that reflects their stature within the discipline. The authors devote an entire section to game theory alone, making it "free-standing" to allow instructors to return to it throughout the course when convenient. Discussion is clear, accessible, and engaging, enabling the student to gradually acquire confidence as well as proficiency. Extensive exercises within each chapter help students to hone their skills, while the text's appendix of terms, fully cross-referenced throughout the previous five sections, offers an accessible guide to the subject matter's terminology. Teachers of microeconomics need no longer rely upon scattered lecture notes to supplement their textbooks. Deftly written by three of the field's most influential scholars, Microeconomic Theory brings the readability, comprehensiveness, and versatility to the first-year graduate course that has long been missing.

Supply Chain Management - A Balanced Approach, International Edition (with Printed Access Card) (Paperback, 3rd edition): Joel... Supply Chain Management - A Balanced Approach, International Edition (with Printed Access Card) (Paperback, 3rd edition)
Joel D Wisner, G. Keong Leong, Keah-Choon Tan
R451 Discovery Miles 4 510 Ships in 4 - 6 working days

Develop a solid understanding of purchasing, operations, logistics, and integration with the strong supply chain management focus found in Wisner/Tan/Leong's SUPPLY CHAIN MANAGEMENT, 3e, International Edition. This unique edition presents extensive content not covered in other books. An expansive approach guides readers through the management stages of each supply chain activity while addressing real-world concerns related to the global supply chain. Readers follow the natural flow through the supply chain with one of the most balanced supply chain management approaches available. Well-organized chapters and numerous new cases demonstrate practical applications of supply chain management in today's workplace, while intriguing profiles build on topics and ensure that readers cover today's most important contemporary supply issues in depth.

Economics (Paperback, 2nd Revised edition): Evan Blecher, Karen Thomas, Samson Muradzikwa, Leonard Smith, Pierre de Villiers Economics (Paperback, 2nd Revised edition)
Evan Blecher, Karen Thomas, Samson Muradzikwa, Leonard Smith, Pierre de Villiers
R506 Discovery Miles 5 060 Ships in 4 - 6 working days

Apart from the revised language level, this text, aimed at first year university and university of technology students, contains illustrations and graphs, used to explain certain fundamental concepts. This allows for extremely accessible reading and assimilation of knowledge. At the end of each chapter, key terms are listed to remind the reader of the main concepts covered in the preceding pages. In addition, multiple choice questions, discussions and review questions at the end of each chapter allow for the student's own self-assessment.

Tourism development: Textbook (Paperback): M. Ivanovic, P.S. Khunou, N. Reynish, R. Pawson, L. Tseane, N. Wassung Tourism development: Textbook (Paperback)
M. Ivanovic, P.S. Khunou, N. Reynish, R. Pawson, L. Tseane, … 1
R587 Discovery Miles 5 870 Ships in 4 - 6 working days

Fresh perspectives tourism development 1 offers a new and relevant focus on tourism in line with the government's drive to encourage responsible tourism development in South Africa. Written by a team of experts in the field of tourism development, it looks at tourism not only as a major industry in South Africa, but also as a developmental tool to alleviate urban and rural poverty and create jobs at community level. This book offers new and thought-provoking material on tourism development on the African continent, the attraction selection process, the main tourism destination development models and tourism as a developmental strategy. It also looks at spatial development initiatives in South African tourism development

Key Marketing Metrics - The 50+ metrics every manager needs to know (Paperback): Paul W. Farris, Neil T Bendle, Phillip E... Key Marketing Metrics - The 50+ metrics every manager needs to know (Paperback)
Paul W. Farris, Neil T Bendle, Phillip E Pfeifer, David J. Reibstein
R391 Discovery Miles 3 910 Ships in 4 - 6 working days

" Why read Key Marketing Metrics? Because better metrics lead to better decisions, which lead to better outcomes. This book does a superb job of helping marketers, and all executives, understand which metrics to use and how to use them." Erv Shames, former CEO, Kraft Foods As the old adage goes, "If you can't measure it, you can't manage it". Measurable performance and accountability have become the keys to marketing success today. Key Marketing Metrics gives you an overview of the most powerful metrics you can use to measure the results of your marketing. It will help you understand the pros, the cons and the nuances of more than 50 of the most important metrics. In this book, four leading researchers and consultants in marketing systematically introduce you to a portfolio, or "dashboard", of the most valuable metrics for your business. They show you how to use these metrics to maximise the return on your marketing investment and identify the best new opportunities for profit. WHAT TO MEASURE AND HOW TO MEASURE IT TO GET THE MOST OUT OF YOUR MARKETING

Management Accounting: South African Edition (Paperback, South African ed): Carlos Correia, Kim Langfield-Smith, Helen Thorne Management Accounting: South African Edition (Paperback, South African ed)
Carlos Correia, Kim Langfield-Smith, Helen Thorne
R1,221 Discovery Miles 12 210 Ships in 4 - 6 working days

This new Southern African edition of Kim Langfield-Smith and Helen Thorne's best-selling Australian Management Accounting text explains the contemporary role of management accounting in organisations - supporting a company's quest for enhancing shareholder and customer value. The effective management of resources, both financial and non-financial, is essential to creating value. Retaining the strategic approach and comprehensive coverage but thoroughly adapted for Southern Africa, Management Accounting Southern African edition is suitable for the one- or two-semester undergraduate course, and is ideal for use over two years of study.

Leading Issues In Economic Development (Paperback, 8th Revised edition): Gearld Meier, James E. Rauch Leading Issues In Economic Development (Paperback, 8th Revised edition)
Gearld Meier, James E. Rauch 1
R550 Discovery Miles 5 500 Out of stock

Completely updated and revised in this eighth edition, Leading Issues in Economic Development, covers the main issues in economic development through professional journal articles by leading scholars. These articles are edited to provide greater accessibility to an undergraduate audience and organized thematically using overview essays along with explanatory notes and comments. This distinctive approach allows for a variety of perspectives while keeping the most important overall themes in sight.
This extensive collection of articles and essays is prefaced with an introductory section that covers the measurement of development, recent economic performance of less developed countries, and the discipline of development economics. It also provides historical perspective on how the world divided into rich and poor countries and treatments of international trade, human resources, investment and finance, urbanization and the informal sector, agriculture, income distribution, political economy, as well as development and the environment.

Accounting Information Systems (Hardcover, 10th edition): James Hall Accounting Information Systems (Hardcover, 10th edition)
James Hall
R1,598 R1,509 Discovery Miles 15 090 Save R89 (6%) Ships in 10 - 15 working days

Gain a strong understanding of the accounting information systems and related technologies you'll use in your business career with Hall's leading ACCOUNTING INFORMATION SYSTEMS, 10E. You'll find a unique emphasis on ethics, fraud, and the modern manufacturing environment. This edition focuses on the needs and responsibilities of accounting system designers and auditors. Coverage discusses Sarbanes-Oxley as it affects internal controls and other relevant topics. Examine the risks and advantages of IT outsourcing including cloud computing. With thorough updates of the transaction cycle and business processes coverage, you also gain a solid understanding of the risks and internal control issues related to a range of accounting information system technologies employed by today's small and large business organizations.

Economic Environment: FET level 3: Textbook (Paperback): A. Smith, M. Richards, G. Heale, N. van der Meer Economic Environment: FET level 3: Textbook (Paperback)
A. Smith, M. Richards, G. Heale, N. van der Meer
R497 Discovery Miles 4 970 Ships in 5 - 10 working days
Business Practice - Level 2 (Paperback): Erika Kleine, Juanita Verster, Herma van den Berg, Anella  Markides Business Practice - Level 2 (Paperback)
Erika Kleine, Juanita Verster, Herma van den Berg, Anella Markides
R305 Discovery Miles 3 050 Ships in 5 - 10 working days

The series is designed to meet the needs of students and lecturers of the National Certificate Vocational. To facilitate students' learning, the following features are used in the series: Content is written in easy-to-understand language, key terms are carefully explained, using everyday English, case studies show how to apply the theory in the work environment, the study skills sections help students make the most of their learning in class and prepare for the exams, there are many practice activities and questions with model answers at the back of the title, checklists assist students to make sure that they have covered all the skills and content in each chapter, and summaries at the end of each chapter are useful for exam revision. Lecturers using the series can teach with confidence because content is comprehensive, up-to-date, and meets all the curriculum requirements for the subject, outcomes and assessment standards are clearly identified, and assessment tasks and activities are aligned to the outcomes and assessment standards. Prescribing lecturers have access to comprehensive lecturer support material on CD including model answers to assessments in the textbook, additional assessments with model answers, rubrics for assessments, and general reference material on teaching outcomes-based education. The series is available for all programmes, all fundamental and compulsory subjects, and all elective and optional subjects.

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