Even though instant communications and strides in transportation have made it easier for individuals to travel and communicate, the great divide across global cultures continues. Nowhere is this more evident than between the cultures of China in the East and the United States in the West.

With China's elevation to global superpower status, it is vital for Americans to improve their understanding of the principles that are core to the way our friends and counterparts in China think and act. In "Confucius Says ... There Are No Fortune Cookies in China," authors Edward V. Yang, Kate Ou, and Dennis Smith discuss the customs, history, and business practices in China, with an eye toward enhancing relationships through a better understanding of the culture of the East through American eyes.

Yang, Ou, and Smith translate more than one hundred combined years of real-world living and working experience in China and across Asia into practical, everyday lessons intended for anyone wishing to build better business and personal relationships in China. This guide contains one hundred lessons, including common sayings, proverbs, idioms, quotes from ancient Chinese philosophers, and the authors' own experiences.

Yang shares fundamental lessons derived from his personal experience-knowledge gained through his upbringing, through his traditional Chinese and US education, through his work experience in Asia and the United States, and, most importantly, through his mistakes.

Ideas about the Scottish Highlands which took hold around the turn of the 19th century remain to the present day - for many people across the world Highland dress, bagpipes and Highland landscapes are the images of Scotland that first spring to mind. National Museums Scotland holds a significant collection of Highland dress and tartan clothing. The aim of Rosie Waine's two-year research project include a survey of the collection and an exploration of how such outfits became an integral part of Scottish identity on a global stage.

This book explores the intersection of folklore and new media storytelling in feminist adaptations of traditional fairy tales. Focusing on the Germanic folktale, the author investigates how retelling and reinterpreting fairy tales in online fan fiction both criticizes traditional narratives and reinforces the continued importance of fairy tales, while also mirroring contemporary concerns and changes in German-speaking society. Fan versions of the examined folktales are repurposed to serve new functions within the communities in which they are told. Within the community investigated in this book, the stories open an online space where women can reclaim and reconsider the role canonical fairy tales play in their lives. Introducing fandom and new media studies to the realm of oral storytelling and folklore produces a new way of understanding the importance of communal folklore even in an age of mass culture. The adaptations traced throughout this book show the fascinating longevity and flexibility of the folktale and its power to reimagine the Germanic past into the future.

Before the innovative work of Zora Neale Hurston, folklorists from the Hampton Institute collected, studied, and wrote about African American folklore. Like Hurston, these folklorists worked within but also beyond the bounds of white mainstream institutions. They often called into question the meaning of the very folklore projects in which they were engaged.

Shirley Moody-Turner analyzes this output, along with the contributions of a disparate group of African American authors and scholars. She explores how black authors and folklorists were active participants--rather than passive observers--in conversations about the politics of representing black folklore. Examining literary texts, folklore documents, cultural performances, legal discourse, and political rhetoric, "Black Folklore and the Politics of Racial Representation" demonstrates how folklore studies became a battleground across which issues of racial identity and difference were asserted and debated at the turn of the twentieth century. The study is framed by two questions of historical and continuing import. What role have representations of black folklore played in constructing racial identity? And, how have those ideas impacted the way African Americans think about and creatively engage black traditions?

Moody-Turner renders established historical facts in a new light and context, taking figures we thought we knew--such as Charles Chesnutt, Anna Julia Cooper, and Paul Laurence Dunbar--and recasting their place in African American intellectual and cultural history.

Up to now, there has been no complete English-language version of the Russian folktales of A. N. Afanas'ev. This translation is based on L. G. Barag and N. V. Novikov's edition, widely regarded as the authoritative Russian-language edition. The present edition includes commentaries to each tale as well as its international classification number. This second volume of 140 tales continues the work started in Volume I, also published by University Press of Mississippi. A third planned volume will complete the first English-language set. The folktales of A. N. Afanas'ev represent the largest single collection of folktales in any European language and perhaps in the world. Widely regarded as the Russian Grimm, Afanas'ev collected folktales from throughout the Russian Empire in what are now regarded as the three East Slavic languages, Byelorusian, Russian, and Ukrainian. The result of his own collecting, the collecting of friends and correspondents, and in a few cases his publishing of works from earlier and forgotten collections is truly phenomenal. In his lifetime, Afanas'ev published more than 575 tales in his most popular and best known work, Narodnye russkie skazki. In addition to this basic collection, he prepared a volume of Russian legends, many on religious themes; a collection of mildly obscene tales, Russkie zavetnye skazki; and voluminous writings on Slavic folk life and mythology. His works were subject to the strict censorship of ecclesiastical and state authorities that lasted until the demise of the Soviet Union in the 1990s. Overwhelmingly, his particular emendations were stylistic, while those of the censors mostly concerned content. The censored tales are generally not included in this volume.

Examining the dynamics between subject, photographer and viewer, Fashioning Brazil analyses how Brazilians have appropriated and reinterpreted clothing influences from local and global cultures. Exploring the various ways in which Brazil has been fashioned by the pioneering scientific and educational magazine, National Geographic, the book encourages us to look beyond simplistic representations of exotic difference. Instead, it brings to light an extensive history of self-fashioning within Brazil, which has emerged through cross-cultural contact, slavery, and immigration. Providing an in-depth examination of Brazilian dress and fashion practices as represented by the quasi-ethnographic gaze of National Geographic and National Geographic Brazil (the Portuguese language edition of the magazine, established in 2000), the book unpacks a series of case studies. Taking us from body paint to Lycra, via loincloths and bikinis, Kutesko frames her analysis within the historical, cultural, and political context of Latin American interactions with the United States. Exploring how dress can be used to manipulate identity and disrupt expectations, Fashioning Brazil examines readers' sensory engagements with an iconic magazine, and sheds new light on key debates concerning global dress and fashion.

This text is designed to introduce important concepts related to the consumption of fashion and clothing to beginning students. Designed to support teaching and learning, this book looks at the cultural and economic significance of the global fashion industry. Beginning with an historical overview of fashion consumption, the book then provides an analysis of both rational normative consumer decision-making as well as hedonic and alternative consumption patterns. It concludes with a look at ethical decision-making and social responsibility concerning design, production, and consumption.Each chapter contain definitions of the key concepts, overviews of the relevant theories, case studies, as well as summary sections, a listing of key terms, questions for discussion, and assignments for class use. Combining insights and perspectives from a wide range of disciplinary approaches, including fashion, cultural studies, sociology and business, this book will be of interest to students on a variety of courses studying consumer behaviour.

Gathered here are gems galore, which, while revealing much as to the Chinese national psyche, highlight particular traits and characteristics that span the globe. We all know Chairman Mau's infamous 'It doesn't matter what colour the cat, as long as it catches mice', but most of us would only recognize an approximate English equivalent of 'A mighty dragon cannot crush a local snake' or, 'A Phoenix might come out of a crow's nest'. The beasts and birds of legend and folklore provide the inimitable Kathryn Lamb's pen with a feast of hilarious subjects, not least a certain revolution at one ill-fated dinner party...

Artistic residency has become widely adopted in Western countries while only recently having become popular and well-supported within Taiwan. This book explores the challenges that this form of art practice faced in contemporary Taiwan from the revocation of Martial Law in 1987 to the 2000s arguably one of the most exciting periods in the sociocultural history of the island. Case studies show what is at stake politically, historically, and socially in artists endeavours to give shape to a sense of Taiwanese identity. Despite the prevalence of artists engaged in social issues in today s world and the undeniable contributions of artistic residency to contemporary art practice, little literature or scholarly research has been conducted on the practical, conceptual, and ideological aspects of artist residency. Very often, it is perceived in very narrow terms, overlooking explicit or hidden issues of localism, nationalism and globalization. If artistic residence did indeed emerge from the radical movements of the 1960s and 70s in the Western world and especially Britain then this book argues that the contemporary sociocultural context of Taiwan calls for redefined, culturally-specific models of residency. The precarious geo-political situation of Taiwan has made issues of cultural identity tackled by artists and successive governments alike very sensitive. A new genre of artistic residence in Taiwan would mean that artists involved from whatever cultural background operate as engaging interpreters; their roles would not be confined to mirroring culture and society. These artists-in-residence would contribute to cultural awakening by offering ways of negotiating creatively with otherness, and this for the sake of a better social life and shared identity."