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Books > Language & Literature > Language & linguistics > Semantics (meaning) > Discourse analysis

Discourses from Latin America and the Caribbean - Current Concepts and Challenges (Paperback, Softcover reprint of the original... Discourses from Latin America and the Caribbean - Current Concepts and Challenges (Paperback, Softcover reprint of the original 1st ed. 2019)
Eleonora Esposito, Carolina Perez-Arredondo, Jose Manuel Ferreiro
R3,106 Discovery Miles 31 060 Ships in 18 - 22 working days

This edited collection brings together the latest research on discourse and society in Latin America and Caribbean in one volume. Employing cross-cutting approaches to current political, institutional and media discourses, it bridges existing theoretical and analytical gaps between the socio-political macro issues and the micro aspects of linguistic analysis to provide fresh insights that deconstruct the complex socio-political power dynamics in Latin America and the Caribbean. Across eight chapters this volume explores the regions' thorny relationship with their complex histories of colonialism and slavery as well as the ongoing, multifaceted constructions of hegemonic and counter-hegemonic identities at the individual, regional and national levels. In doing so, it demonstrates the unique and rich particularities of these regions and why it is that they challenge many conventional dogmas and methods across the Social Sciences. This book will be of particular interest to scholars working in Discourse Studies, Sociology, Politics, Anthropology and Latin American and Caribbean Studies.

Positioning Theory in Applied Linguistics - Research Design and Applications (Paperback, Softcover reprint of the original 1st... Positioning Theory in Applied Linguistics - Research Design and Applications (Paperback, Softcover reprint of the original 1st ed. 2019)
Hayriye Kayi-Aydar
R1,634 Discovery Miles 16 340 Ships in 18 - 22 working days

This book is about Positioning Theory (Davies & Harre, 1990) and its potential applications in bilingual and multilingual contexts involving teachers, learners, speakers, and users of a second/foreign or additional language. By using Positioning Theory as a theoretical lens and analytical approach, the author illustrates how various social and poststructural concepts in applied linguistics and language teacher education, including identity, agency, language socialization, classroom participation, and intercultural communication, can be investigated and better understood. The book adds a new perspective to the growing body of multidisciplinary literature in the areas of L2 teacher education and classroom learning, and includes step-by-step guidelines for positioning analysis, insights and implications for classroom practice, as well as suggested directions for future research. It will be of particular interest to language teachers and teacher educators, as well as students and scholars of applied linguistics more broadly.

National Socialism and German Discourse - Unquiet Voices (Paperback, Softcover reprint of the original 1st ed. 2018): W.J. Dodd National Socialism and German Discourse - Unquiet Voices (Paperback, Softcover reprint of the original 1st ed. 2018)
W.J. Dodd
R2,204 Discovery Miles 22 040 Ships in 18 - 22 working days

In this discourse history, W J Dodd analyses the 'unquiet voices' of opponents whose contemporary critiques of Nazism, from positions of territorial and inner exile, focused on the 'language of Nazism'. Individual chapters review 'precursor' discourses; Nazi public discourse from 1933 to 1945; the testimonies of 'unquiet voices' abroad, and in private and published texts in the 'Reich'; attempts to 'denazify the language' (1945-49), and the legacies of the Nazi past in a retrospective discourse of 'coming to terms' with the Nazi past. In the period from 1945, the book focuses on contestations of 'tainted language' and instrumentalizations of the Nazi past, and the persistence of linguistic taboos in contemporary German usage. Highly engaging, with English translations provided throughout, this book will provide an invaluable resource for scholars of discourse analysis, sociolinguistics, and German history and culture; as well as readers with a general interest in language and politics.

Analyzing Digital Discourse - New Insights and Future Directions (Paperback, Softcover reprint of the original 1st ed. 2019):... Analyzing Digital Discourse - New Insights and Future Directions (Paperback, Softcover reprint of the original 1st ed. 2019)
Patricia Bou-Franch, Pilar Garces-Conejos Blitvich
R4,254 Discovery Miles 42 540 Ships in 18 - 22 working days

This innovative edited collection presents new insights into emerging debates around digital communication practices. It brings together research by leading international experts to examine methods and approaches, multimodality, face and identity, across five thematically organised sections. Its contributors revise current paradigms in view of past, present, and future research and analyse how users deploy the wealth of multimodal resources afforded by digital technologies to undertake tasks and to enact identity. In its concluding section it identifies the ideologies that underpin the construction of digital texts in the social world. This important contribution to digital discourse studies will have interdisciplinary appeal across the fields of linguistics, socio-linguistics, pragmatics, discourse analysis, gender studies, multimodality, media and communication studies.

The Language of Protest - Acts of Performance, Identity, and Legitimacy (Paperback, Softcover reprint of the original 1st ed.... The Language of Protest - Acts of Performance, Identity, and Legitimacy (Paperback, Softcover reprint of the original 1st ed. 2018)
Mary Lynne Gasaway Hill
R3,106 Discovery Miles 31 060 Ships in 18 - 22 working days

Rooted in the performative of Speech Act Theory, this interdisciplinary study crafts a new model to compare the work we do with words when we protest: across genres, from different geographies and languages. Rich with illustrative examples from Turkey, U.S., West Germany, Romania, Guatemala, Great Britain, and Northern Ireland, it examines the language of protest (chants, songs, poetry and prose) with an innovative use of analytical tools that will advance current theory. Operating at the intersection of linguistic pragmatics and critical discourse analysis this book provides fresh insights on interdisciplinary topics including power, identity, legitimacy and the Social Contract. In doing so it will appeal to students and scholars of sociolinguistics, pragmatics and critical discourse analysis, in addition to researchers working in sociology, political science, discourse, cultural and communication studies.

Discourse, Culture and Organization - Inquiries into Relational Structures of Power (Paperback, Softcover reprint of the... Discourse, Culture and Organization - Inquiries into Relational Structures of Power (Paperback, Softcover reprint of the original 1st ed. 2019)
Tomas Marttila
R4,030 Discovery Miles 40 300 Ships in 18 - 22 working days

This edited volume brings together leading international researchers from across the social sciences to examine the theoretical premises, methodological options and critical potentials of the Essex School of discourse analysis, founded on the work of Ernesto Laclau and Chantal Mouffe. In doing so, it presents a clear picture of a poststructuralist and post-foundational research program to postdisciplinary discourse research. Divided into three parts, it begins by elaborating the ontological, theoretical and methodological foundations of the Essex School's approach to discourse analysis. The second part provides empirical case studies showing how the Essex School research program informs and instructs empirical discourse research. In the concluding third part authors explain how and with what possible consequences this strand of discourse research contributes to social practices of critique. It offers a crucial contribution to the further methodologization and operationalization of the Essex School's approach so as to make it a viable alternative to discourse-analytical approaches that take dominant positions in today's 'field of discourse studies'. The book's transdisciplinary focus will attract readers who use discourse analysis in all areas of the social sciences and humanities, particularly applied linguistics, cultural anthropology, sociology, philosophy and history.

Therapy as Discourse - Practice and Research (Paperback, Softcover reprint of the original 1st ed. 2018): Olga Smoliak, Tom... Therapy as Discourse - Practice and Research (Paperback, Softcover reprint of the original 1st ed. 2018)
Olga Smoliak, Tom Strong
R2,427 Discovery Miles 24 270 Ships in 18 - 22 working days

This book addresses the premise that therapy can be understood, practiced, and researched as a discursive activity. Using varied forms of discourse analysis, it examines the cultural, institutional, and face-to-face communications that shape, and occur within, therapies that are discursively understood and practiced. By first providing an overview of commonalities across discursive therapies and research approaches, the authors discursively examine general aspects of therapy. Topics explored include subjectivity, psychological terms, institutional influences, therapeutic relationships, therapists' ways of talking and questioning, discursive ethics, and assessment of therapeutic processes and outcomes. This book offers a macro-analysis of the conversational practices of a discursively informed approach to therapy; as well as a micro-analysis of the ways in which language shapes and is used in a discursively informed approach to therapy. This book will interest practitioners seeking to better understand therapy as a discursive process, and discourse analysts wanting to understand therapy as discursive therapists might practice it.

Discourses of Ageing and Gender - The Impact of Public and Private Voices on the Identity of Ageing Women (Paperback, Softcover... Discourses of Ageing and Gender - The Impact of Public and Private Voices on the Identity of Ageing Women (Paperback, Softcover reprint of the original 1st ed. 2019)
Clare Anderson
R1,634 Discovery Miles 16 340 Ships in 18 - 22 working days

This book presents in-depth investigation of the language used about women and ageing in public discourse, and compares this with the language used by women to express their personal, lived experience of ageing. It takes a linguistic approach to identify how messages contained in public discourse influence how individual women evaluate their own ageing, and particularly their ageing appearance. It begins by establishing the wider cultural context that produces prevailing attitudes to women, before turning to an analysis of representations of the ageing female body in beauty and cosmetic advertising and the lifestyle media. The focus then moves to a detailed investigation of women's own perceptions of the process of ageing and of their ageing appearance as revealed through their personal narratives. The final chapters challenge dominant attitudes to women and ageing by presenting two case studies of women who for different reasons and in different ways refuse to conform to cultural expectations. This work provides a platform for further academic research in the fields of linguistics, gerontology, gender and media studies; as well as offering meaningful applications in the wider domains of business and advertising.

European Identity and the Representation of Islam in the Mainstream Press - Argumentation and Media Discourse (Paperback,... European Identity and the Representation of Islam in the Mainstream Press - Argumentation and Media Discourse (Paperback, Softcover reprint of the original 1st ed. 2019)
Salomi Boukala
R1,750 Discovery Miles 17 500 Ships in 18 - 22 working days

This book combines media studies and linguistics with theories of national and supranational identity to offer an interdisciplinary approach to the study of European identity/ies and news discourses. Taking representations of 'Islamist terrorism' and Turkey's accession to the European Union as case studies, it analyses the discursive construction of supranational European identity through the discursive distinction of 'Us' and 'Them'. Moreover, it compares the media's representations of the 'Other' in different socio-political moments in Europe- from times of European integration (2004-5) to the European dystopia (2015-16) through the discourse analysis of specific Greek, British and French newspapers. This timely work synthesizes classic argumentative approaches and Gramscian thought in the study of media discourses by focusing on the Aristotelian concept of topos and introducing the concept of 'hegemonic knowledge'. This pioneering work will appeal to scholars across the fields of linguistics, social anthropology, European politics, and media studies.

Re-Engaging Young People with Education - The Steps after Disengagement and Exclusion (Paperback, Softcover reprint of the... Re-Engaging Young People with Education - The Steps after Disengagement and Exclusion (Paperback, Softcover reprint of the original 1st ed. 2018)
Simon Edwards
R1,634 Discovery Miles 16 340 Ships in 18 - 22 working days

This book examines how young people can be re-engaged with schooling and their own learning beyond the school gates. Despite attempts by successive UK governments to promote engagement with education, there has been a substantial increase in formal and informal exclusions from secondary schools, particularly of underperforming students who come from low income families. The book builds on an ethnographic study carried out in a youth centre based on a secondary school site, exploring the social and cultural worlds of fourteen students as they complete a GCSE teamwork assessment. Analysing the 'translation' process of the students as they relocate their understanding of teamwork into the language of assessment, the author posits that student identity is a holistic individual project, where knowledge is produced within the conditions for the production of the self-narrative. This volume calls to educators to recognise the importance of relational pedagogy rooted in social practices, rather than individual cognitive performance. It is sure to be of value and interest to students and scholars of exclusion in education and relational pedagogy, as well as practitioners and policy makers.

Discursive Constructions of Corporate Identities by Chinese Banks on Sina Weibo - An Integrated Sociolinguistics Approach... Discursive Constructions of Corporate Identities by Chinese Banks on Sina Weibo - An Integrated Sociolinguistics Approach (Paperback, Softcover reprint of the original 1st ed. 2017)
Wei Feng
R1,408 Discovery Miles 14 080 Ships in 18 - 22 working days

This book addresses the discursive construction of corporate identities in social media on the part of Chinese corporations, particularly highlighting how followers of corporate social media co-create corporate identities during firm-follower interactions. Toward this end, it pursues an integrated sociolinguistics approach combining e.g. thematic analysis, interactional analysis and in-depth interviews. Readers will also find extensive information on the brand-new dialogic framework of corporate identity formation. The book offers an insightful and revealing guide for both practitioners/trainers and teachers in corporate communication who are faced with the challenges of managing public relations and corporate images in the age of social media. It can also serve as a valuable case study for those readers who are fascinated by the Chinese economy and discourse analysis of the Chinese language.

Okinawa Under Occupation - McDonaldization and Resistance to Neoliberal Propaganda (Paperback, Softcover reprint of the... Okinawa Under Occupation - McDonaldization and Resistance to Neoliberal Propaganda (Paperback, Softcover reprint of the original 1st ed. 2017)
Miyume Tanji, Daniel Broudy
R2,653 Discovery Miles 26 530 Ships in 18 - 22 working days

This book examines classical and modern interpretations of education in the context of contemporary Okinawa as a site of neoliberal military-industrial development. Considering how media educate consumers to accept the plans and policies of the powerful, it questions current concepts of development and the ideology that informs national security policies. The book closely examines the signs, symbols, and rhetorical manipulations of language used in media to rationalize and justify a kind of development, which is the destruction of the environment in Henoko. Through careful analysis of public relations literature and public discourse, it challenges the presupposition that Okinawa is the Keystone of the Pacific and necessarily the only location in Japan to host U.S. military presence. Forced to co-operate in America's military hegemony and global war-fighting action, Okinawa is at the very center of the growing tension between Beijing and Washington and its clients in Tokyo and Seoul. The book represents a case study of the discourse used in society to wield control over this larger project, which is a more developed and militarized Okinawa . Considering how history is given shape through external power structures and discourse practices that seek control over both historical and contemporary narratives, it reveals how public attitudes and perceptions are shaped through educational policies and media.

The Discourse of ADHD - Perspectives on Attention Deficit Hyperactivity Disorder (Paperback, Softcover reprint of the original... The Discourse of ADHD - Perspectives on Attention Deficit Hyperactivity Disorder (Paperback, Softcover reprint of the original 1st ed. 2018)
Mary Horton-Salway, Alison Davies
R3,785 Discovery Miles 37 850 Ships in 18 - 22 working days

This book explores the discourse of attention deficit hyperactivity disorder (ADHD), one of the most debated mental health categories attributed to children and adults across the globe. The authors trace the origins, development and representation of ADHD to demonstrate how the category is produced through competing explanatory theories and processes of scientific, professional and lay discourse. Starting with the idea that medical categories are as much a product of cultural meaning, social processes and models of medicine as they are of scientific fact, this book utilises a range of perspectives from within critical discursive psychology to approach this topic. The authors discuss historical construction, media representation, parents' accounts of family life, and the personal experience of children and adults to demonstrate how the construction of social identity and cultural stereotypes are embedded in the meaning of ADHD. They explore the origins of ADHD and how biological and psychosocial explanations of the mental health category have been produced, circulated, debated and resisted within a culture of 'Othering', and the discourse of blame.

Critical Rhythm - The Poetics of a Literary Life Form (Paperback): Ben Glaser, Jonathan Culler Critical Rhythm - The Poetics of a Literary Life Form (Paperback)
Ben Glaser, Jonathan Culler; Contributions by Derek Attridge, Jonathan Culler, Ben Glaser, …
R1,100 Discovery Miles 11 000 Ships in 18 - 22 working days

This book shows how rhythm constitutes an untapped resource for understanding poetry. Intervening in recent debates over formalism, historicism, and poetics, the authors show how rhythm is at once a defamiliarizing aesthetic force and an unstable concept. Distinct from the related terms to which it's often assimilated-scansion, prosody, meter-rhythm makes legible a range of ways poetry affects us that cannot be parsed through the traditional resources of poetic theory. Rhythm has rich but also problematic roots in still-lingering nineteenth-century notions of primitive, oral, communal, and sometimes racialized poetics. But there are reasons to understand and even embrace its seductions, including its resistance to lyrical voice and even identity. Through exploration of rhythm's genealogies and present critical debates, the essays consistently warn against taking rhythm to be a given form offering ready-made resources for interpretation. Pressing beyond poetry handbooks' isolated descriptions of technique or inductive declarations of what rhythm "is," the essays ask what it means to think rhythm. Rhythm, the contributors show, happens relative to the body, on the one hand, and to language, on the other-two categories that are distinct from the literary, the mode through which poetics has tended to be analyzed. Beyond articulating what rhythm does to poetry, the contributors undertake a genealogical and theoretical analysis of how rhythm as a human experience has come to be articulated through poetry and poetics. The resulting work helps us better understand poetry both on its own terms and in its continuities with other experiences and other arts. Contributors: Derek Attridge, Tom Cable, Jonathan Culler, Natalie Gerber, Ben Glaser, Virginia Jackson, Simon Jarvis, Ewan Jones, Erin Kappeler, Meredith Martin, David Nowell Smith, Yopie Prins, Haun Saussy

Researching Translation in the Age of Technology and Global Conflict - Selected Works of Mona Baker (Hardcover): Kyung Hye Kim,... Researching Translation in the Age of Technology and Global Conflict - Selected Works of Mona Baker (Hardcover)
Kyung Hye Kim, Yifan Zhu
R4,784 Discovery Miles 47 840 Ships in 10 - 15 working days

Mona Baker is one of the leading figures in the development of translation studies as an academic discipline. This book brings together fifteen of her most influential articles, carefully selected and grouped under three main topics that represent her most enduring contributions to the field: corpus-based translation studies, translation as renarration and translators in society. These applications and approaches have been widely adopted by translation scholars around the globe. The first section showcases Baker's pioneering work in introducing corpus linguistics methodologies to the field of translation studies, which established one of the fastest growing subfields in the discipline. The second section focuses on her application of narrative theory and the notion of framing to the study of translation and interpreting, and her contribution to demonstrating the various ways in which translators and interpreters intervene in the negotiation of social and political reality. The third and final section discusses the role of translators and interpreters as social and political activists who use their linguistic skills to empower voices made invisible by the global power of English and the politics of language. Tracing key moments in the development of translation studies as a discipline, and with a general introduction by Theo Hermans and section introductions by other scholars contextualising the work, this is essential reading for translation studies scholars, researchers and advanced students.

Popular Culture, Voice and Linguistic Diversity - Young Adults On- and Offline (Paperback, Softcover reprint of the original... Popular Culture, Voice and Linguistic Diversity - Young Adults On- and Offline (Paperback, Softcover reprint of the original 1st ed. 2018)
Sender Dovchin, Alastair Pennycook, Shaila Sultana
R842 Discovery Miles 8 420 Ships in 18 - 22 working days

This book analyses the language practices of young adults in Mongolia and Bangladesh in online and offline environments. Focusing on the diverse linguistic and cultural resources these young people draw on in their interactions, the authors draw attention to the creative and innovative nature of their transglossic practices. Situated on the Asian periphery, these young adults roam widely in their use of popular culture, media voices and linguistic resources. This innovative and topical book will appeal to students and scholars of sociolinguistics, applied linguistics, cultural studies and linguistic anthropology.

Discursive Perspectives on Education Policy and Implementation (Paperback, Softcover reprint of the original 1st ed. 2017):... Discursive Perspectives on Education Policy and Implementation (Paperback, Softcover reprint of the original 1st ed. 2017)
Jessica Nina Lester, Chad R Lochmiller, Rachael E. Gabriel
R796 Discovery Miles 7 960 Ships in 18 - 22 working days

This edited volume demonstrates some of the potential contributions of discourse analytic approaches to the study of education policy and its implementation within particular policy contexts. Contributing authors provide a range of perspectives, examining education policy using both micro-analytic traditions and more macro-analytic traditions. With examples of research focused on various stages of the policy process from agenda-setting and policy-making to implementation and media representations, this volume will appeal to scholars engaged in research at the intersection of education policy and discourse analysis, and to students with specific interests in education policy and qualitative research methods.

Learning Business English in China - The Construction of Professional Identity (Paperback, Softcover reprint of the original... Learning Business English in China - The Construction of Professional Identity (Paperback, Softcover reprint of the original 1st ed. 2017)
Zuocheng Zhang
R2,653 Discovery Miles 26 530 Ships in 18 - 22 working days

This book analyses the learning experiences of students of Business English at a Chinese university. It addresses several topical issues in English for Specific Purposes (ESP) education and Business English teaching, including how ESP students learn, how they develop multiple identities. In particular, it focuses on their professional identity in the classroom, and how these identities are transferred to the workplace. This allows the author to present a model of learning Business English that corresponds to the lived experiences of students in China, but which can also be applied to other ESP learner contexts. In doing so, he demonstrates how to research the professional identity of ESP learners from multiple perspectives, and contributes to the validity of research on language learning and learner identity. This book will appeal to scholars of English for Specific Purposes, Second Language Acquisition, and TESOL Education.

Femininity, Masculinity, and Sexuality in Morocco and Hollywood - The Negated Sex (Paperback, Softcover reprint of the original... Femininity, Masculinity, and Sexuality in Morocco and Hollywood - The Negated Sex (Paperback, Softcover reprint of the original 1st ed. 2017)
Osire Glacier
R3,060 Discovery Miles 30 600 Ships in 18 - 22 working days

This book is the first to formulate an ideology of emancipation for women in Morocco. Beginning with constructs of the body, femininity and masculinity, it analyzes the central role played by the sociopolitical writing of sexuality in creating gender hierarchy. The author focuses on Morocco, while drawing parallels with Hollywood cinema, one of the great producers of femininity and masculinity, and conducts an exhaustive examination of constructs of femininity and masculinity in language, social practices, cultural productions and legal texts. The objectives of this project are tripartite: it exposes the dynamics that devalue women's humanity; it charts the schemas of their sexual, economic and sociopolitical exploitation; and it advances concrete solutions for re-establishing women's human dignity.

Interactional Competences in Institutional Settings - From School to the Workplace (Paperback, Softcover reprint of the... Interactional Competences in Institutional Settings - From School to the Workplace (Paperback, Softcover reprint of the original 1st ed. 2017)
Simona Pekarek Doehler, Adrian Bangerter, Genevieve De Weck, Laurent Filliettaz, Esther Gonzalez Martinez, …
R2,380 Discovery Miles 23 800 Ships in 18 - 22 working days

This interdisciplinary volume brings together leading scholars from several disciplines to uncover the key to young people's socialization within institutional settings, from school to the workplace. Among the questions they consider are: what aspects of interactional competence are relevant for participation in practical activities within those settings? What are the interactional procedures through which diverse facets of interactional competence are recognized, legitimized and assessed in the course of practical activities? How do these procedures shape and reflect social institutions and people's understanding of them? The collection discusses interactional competences across a variety of institutional settings, and reflects on the institutional order by scrutinizing how such competences are interactionally treated within everyday institutional practices. The volume enriches an interdisciplinary understanding of fundamental concepts in the social sciences and will therefore be of interest to those working within linguistics, sociology, education, psychology of work, and speech therapy.

Marketing and American Consumer Culture - A Cultural Studies Analysis (Paperback, Softcover reprint of the original 1st ed.... Marketing and American Consumer Culture - A Cultural Studies Analysis (Paperback, Softcover reprint of the original 1st ed. 2016)
Arthur Asa Berger
R1,521 Discovery Miles 15 210 Ships in 18 - 22 working days

This book offers a cultural studies approach to marketing and advertising and shows readers how scholars from different academic disciplines make sense of marketing's role in American culture and society. It is written in an accessible style and has numerous drawings by the author to give it more visual interest.

Femicide, Gender and Violence - Discourses and Counterdiscourses in Italy (Paperback, Softcover reprint of the original 1st ed.... Femicide, Gender and Violence - Discourses and Counterdiscourses in Italy (Paperback, Softcover reprint of the original 1st ed. 2017)
Daniela Bandelli
R2,191 Discovery Miles 21 910 Ships in 18 - 22 working days

This book questions gendered readings of violence by analyzing how this paradigm has become normalized in Italy since the feminist term 'femminicidio', or 'femicide', entered the mainstream media during the 2013 general election. It also sheds light on discourses of contestation on the part of family activists, men's rights campaigners and divorced fathers' groups. Two counter-discourses emerge. The first is what the author terms an 'ideology narrative', for which discourses built around the conceptual category of 'gender' normalize simplistic representations of relationships between men and women. The second is a 'female violence discourse', which sheds light on under-represented aggressor-victim relations and modifies dominant representations of femininity and masculinity. The author argues that integrating these two discourses into public debates helps to reappropriate the complexity and biological dimensions of (violent) relationships between men and women, often overshadowed by gender/feminist perspectives. In this way, she concludes, we can address neglected social issues that contribute to violence beyond gender. This thought-provoking book will appeal to students and scholars of sociology, critical discourse studies and gender.

Examining Text and Authorship in Translation - What Remains of Christa Wolf? (Paperback, Softcover reprint of the original 1st... Examining Text and Authorship in Translation - What Remains of Christa Wolf? (Paperback, Softcover reprint of the original 1st ed. 2017)
Caroline Summers
R2,427 Discovery Miles 24 270 Ships in 18 - 22 working days

This book, the first in-depth study of authorship in translation, explores how authorial identity is 'translated' in the literary text. In a detailed exploration of the writing of East German author Christa Wolf in English translation, it examines how the work of translators, publishers, readers and reviewers reframes the writer's identity for a new reading public. This detailed study of Wolf, an author with a complex and contested public profile, intervenes in wide-ranging contemporary debates on globalised literary culture by examining how the fragmented identity of the 'international' author is contested by different stakeholders in the construction of a world literature. The book is interdisciplinary in its approach, representing new work in Translation Studies and German Studies that is also of interest and relevance to scholars of literature in other languages.

Applied Discourse Analysis - Popular Culture, Media, and Everyday Life (Paperback, Softcover reprint of the original 1st ed.... Applied Discourse Analysis - Popular Culture, Media, and Everyday Life (Paperback, Softcover reprint of the original 1st ed. 2016)
Arthur Asa Berger
R1,521 Discovery Miles 15 210 Ships in 18 - 22 working days

This book, written in an accessible style and illustrated with drawings by the author and with many other images, discusses the basic principles of discourse theory and applies them to various aspects of popular culture, media and everyday life. Among the topics it analyzes are speed dating, advertising, jokes, language use, myths, fairy tales and material culture.

Controlling Language in Industry - Controlled Languages for Technical Documents (Paperback, Softcover reprint of the original... Controlling Language in Industry - Controlled Languages for Technical Documents (Paperback, Softcover reprint of the original 1st ed. 2017)
Stephen Crabbe
R1,747 Discovery Miles 17 470 Ships in 18 - 22 working days

This book provides an in-depth study of controlled languages used in technical documents from both a theoretical and practical perspective. It first explores the history of controlled languages employed by the manufacturing industry to shape and constrain the information in technical documents. The author then offers a comparative analysis of existing controlled languages and distills the best-practice features of those language systems. He concludes by offering innovative models that can be used to develop and trial a new controlled language. This book will be of interest to linguists working in technical and professional communication, as well as writers and practitioners involved in the production of technical documents for companies in multiple industries and geographical locations.

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