E-mail is a common medium of communication in academic settings, and its informal nature has given rise to unique discourse strategies that can advantageously combine the norms of oral and written language. Unfortunately, e-mail is also a potential source of misunderstanding. Some teachers, annoyed by the informalities that characterize this discourse context, interpret students' messages as demanding, impolite, or unprofessional. For many students, however, e-mail is outdated, and some use it only in the university context, opting to text, facebook, or tweet their family and friends. This book provides a detailed analysis of 1,403 e-mail messages sent by 338 university students to a professor of Spanish and linguistics.This research has several goals: to analyze features of students' messages that reveal their beliefs about the norms for student-teacher e-mail exchanges; to explore the effective incorporation of the conventions of both oral and written language in this particular discourse context; to identify patterns or rhetorical strategies used by students in e-mail to perform certain pragmatic functions, such as making a request, offering an excuse, expressing gratitude, apologizing and complaining; and, to identify students' choice of language for e-mails to their teacher and the pragmatic functions for which they chose to write in their first or second languages. Each of the chapters specifically addresses several pedagogical implications and identifies areas for additional investigation.

Gender is a hotly debated topic in the field of education. The role that language plays in educational contexts especially in the classroom has long been acknowledged. Innovatively combining approaches in the analysis of classroom discourse this book offers rich empirical findings as well as being theoretically interesting and valuable.

Freedom of speech is a tradition distinctive to American political culture, and this book focuses on major debates and discourses that shaped this tradition. It sheds fresh light on key Congressional debates in the early American Republic, developing and applying an approach to fallacy theory suitable to the study of political discourse.

Based on approaches from discourse analysis and sociolinguistics, this study proposes an analytical model focusing on the linguistic and discursive means narrators use to construct a variety of identities in everyday stories. This model is further exploited in language teaching to cultivate students' cultural sensitivity and critical literacy.

Focuses on the endangering effects of language-ideological processes. This book looks at the challenges imposed by globalization and super-diversity on the nation state and its language situations and ideologies, and demonstrates how many of its problems rise from the tension between late-modern diversity and the (pre-)modernist responses to it.

The book shows how the study of the evolving discourse employed during a political process spanning more than a decade can provide insights for critical discourse analysis, on the one hand, and understanding of a real world political process on the other, thereby demonstrating the potential role for critical discourse analysis in historiography.

This edited collection presents cutting edge research on the process of identity construction in professional and institutional contexts, from corporate workplaces, to courtrooms, classrooms, and academia. The chapters consider how interactants do identity work and how identity is indexed (often in subtle ways) in workplace discourse.

It is the 1960s, and Ireland is hoping to join what will later become the European Union. The government has devised a plan to stem emigration and save the Irish language by supporting small factories in the Gaeltacht, traditional Irish-speaking villages in remote western areas. But is the plan working? With her signature humor and charm, Eileen Kane transports the reader to County Donegal with a detailed account of rural Irish life during this period of rapid change. This is a story about people living beyond the margins of maps, boundaries, language groups, and government departments - people bound by borders that have little or no correspondence to their own cultural, economic, and historical margins. Ultimately, it is a story about life on the edges, and the places and people who fall outside them.

In this accessible new textbook, Isabela and Norman Fairclough present their innovative approach to analysing political discourse. Political Discourse Analysis integrates analysis of arguments into critical discourse analysis and political discourse analysis. The book is grounded in a view of politics in which deliberation, decision and action are crucial concepts: politics is about arriving cooperatively at decisions about what to do in the context of disagreement, conflict of interests and values, power inequalities, uncertainty and risk. The first half of the book introduces the authors' new approach to the analysis and evaluation of practical arguments, while the second half explores how it can be applied by looking at examples such as government reports, parliamentary debates, political speeches and online discussion forums on political issues. Through the analysis of current events, including a particular focus on the economic crisis and political responses to it, the authors provide a systematic and rigorous analytical framework that can be adopted and used for students' own research. This exciting new text, co-written by bestselling author Norman Fairclough, is essential reading for researchers, upper undergraduate and postgraduate students of discourse analysis, within English language, linguistics, communication studies, politics and other social sciences.

Competence encompasses or overlaps with notions of efficiency, success, accountability, excellence and self-justification. This collection explores ways in which individuals, teams or groups in organizations discursively present themselves as competent to perform tasks or functions, possibly at a superior level.

Joanna Gavins presents some of the newest and most influential ideas in cognitive psychology and cognitive linguistics through clearly explained, practical analyses of the work of some of the most popular and celebrated poets currently writing in the British Isles. Through analysis of works by Jo Bell, Simon Armitage, Sinead Morrissey, John Burnside, Alice Oswald and Kate Tempest she demonstrates the practical use of cognitive frameworks as a means of understanding poetry and its effects. Gavins examines cutting edge concepts in cognition including world-building, conceptual integration, embodiment, and distributed cognition and develops our understanding of key notions in poetics such as poetic metre, performance, metaphor and intertextuality. Each chapter of the book addresses a central poetic notion or feature of poetic style from an innovative cognitive perspective, shedding new light on established ideas about poetic creativity and language.

This study advances a model for Critical Discourse Analysis which draws on Evolutionary Psychology and Cognitive Linguistics, applied in a critical analysis of immigration discourse. It will be of special interest to students and researchers with which to explore new perspectives in CDA.

A guide that offers a step-by-step process to data-driven qualitative multimodal discourse analysis Systematically Working with Multimodal Data is a hands-on guide that is theoretically grounded and offers a step-by-step process to clearly show how to do a data-driven qualitative Multimodal Discourse Analysis (MDA). This full-color introductory textbook is filled with helpful definitions, notes, discussion points and tasks. With illustrative research examples from YouTube, an Experimental and a Video Ethnographic Study, the text offers many examples of how to deal with small to large amounts of data, including information on how to transcribe video data multimodally, including online videos, and how to analyze the data. This textbook contains ample theory, directions for literature, and a teaching guide to help with a clear understanding of how to work with multimodal data. Contains new research data, exceptional illustrations and diagrams Offers step-by-step processes of working through examples, transcriptions and online videos Goes into great depth so that students can use the book as hands-on material to engage with their own data analysis Designed to be easy-to-use with color-coded definitions, tasks, discussion points and notes Written for advanced undergraduate, graduate and PhD level students, as well as participants in research workshops, Systematically Working with Multimodal Data is an authoritative guide to understanding data-driven qualitative Multimodal Discourse Analysis.

Employing a discourse analytical approach this book focuses on the under-researched strategy of humour to illustrate how discursive performances of leadership are influenced by gender and workplace culture. Far from being a superfluous strategy that distracts from business, humour performs a myriad of important functions in the workplace context.

If the surface of Turkish politics has changed dramatically over the decades, the vocabulary for sorting these changes remains constant: Europe, Islam, minorities, the military, the founding father (Ataturk). This familiar vocabulary functions as more than a set of descriptors of institutions, phenomena, or issues to debate in public. These five primary "figures" emerge from national identity, public discourse, and scholarship about Turkey to represent Turkish history and political authority while also shaping history and political authority. These figures unify disparate phenomena into governable categories and index historical relations of power that define Turkish politics. As these concepts circulate, they operate as a shorthand for complex networks and histories of authority, producing and limiting ways of knowing Turkish modernity, democracy, and political culture. These figures not only are spoken and discussed in public, but they also produce the context into which they are projected, in a sense speaking on their own. In Figures That Speak, deTar explores the diverse mobilization and production of history and power in the primary figures that circulate in discourse about Turkey.

It is the 1960s, and Ireland is hoping to join what will later become the European Union. The government has devised a plan to stem emigration and save the Irish language by supporting small factories in the Gaeltacht, traditional Irish-speaking villages in remote western areas. But is the plan working? With her signature humor and charm, Eileen Kane transports the reader to County Donegal with a detailed account of rural Irish life during this period of rapid change. This is a story about people living beyond the margins of maps, boundaries, language groups, and government departments - people bound by borders that have little or no correspondence to their own cultural, economic, and historical margins. Ultimately, it is a story about life on the edges, and the places and people who fall outside them.

Foregrounds the practical usefulness of bilingualism, with specific reference to talk organisation Research on bilingualism and on code-switching in particular has traditionally been geared towards rehabilitating bilingualism and bilingual language use. From being seen as a sign of lack of competence, code-switching is now seen as a sign of high competence in the languages involved. However, this rehabilitation of bilingualism raises an entirely new problem: Where to from here? How can the study of bilingualism continue to be interesting and relevant?In order to overcome the challenges the discipline faces as a result of its own success, here Joseph Gafaranga argues, the notion of bilingualism itself must be redefined. Bilingualism must be seen as consisting of diverse interactional practices and investigated as such. This book details the rehabilitation effort which has been undertaken to get us where we are today, proposes a methodology which can be used in moving forward and illustrates it with three case studies, all the while inviting other researchers to contribute to this new research direction. Key Features Demonstrates empirically how bilingualism can be thought of as a resource, drawing on data from a variety of sociolinguistic contextsExamines specific aspects of conversational organisation (such as turn-taking, sequence organisation, repair organisation) where language choice is used as a resourceInvestigates the role of language choice in bilingual conversation against the backdrop of clearly set out theoretical backgrounds

Essential study guides for the future linguist. The Language of Literature is a general introduction to the methods and principles behind stylistics. It is suitable for advanced level students and beyond. Written with input from the Cambridge English Corpus, it provides students with an introduction to stylistics with texts from different genres. It takes the approach that the best way to study literary texts is to focus closely on language. Using short activities to help explain analysis methods, this book guides students through major modern issues and concepts. It summarises key concerns and findings, while providing inspiration for language investigations and non-examined assessments (NEAs) with research suggestions.

Rhetoric was once an essential part of western education. Aristotle wrote an important treatise on it and Demosthenes remains famous to this day for his skills as a rhetorician. But skill with rhetoric today is no longer admired. Rhetoric is often seen as a synonym for shallow, deceptive language-empty words, empty rhetoric--and therefore as something quite negative. But if we view rhetoric in more neutral terms, as the "art of persuasion," it is clear that we are all forced to engage with it at some level, if only because we are constantly exposed to the rhetoric of others. In this Very Short Introduction, Richard Toye explores the purpose of rhetoric. Rather than presenting a defense of it, he considers it as the foundation-stone of civil society, and an essential part of any democratic process. Using wide-ranging examples from ancient Greece, medieval Islamic preaching, the wartime speeches of Winston Churchill, and modern cinema, Toye considers why we should all have an appreciation of the art of rhetoric.
About the Series:
Oxford's Very Short Introductions series offers concise and original introductions to a wide range of subjects--from Islam to Sociology, Politics to Classics, Literary Theory to History, and Archaeology to the Bible. Not simply a textbook of definitions, each volume in this series provides trenchant and provocative--yet always balanced and complete--discussions of the central issues in a given discipline or field. Every Very Short Introduction gives a readable evolution of the subject in question, demonstrating how the subject has developed and how it has influenced society. Eventually, the series will encompass every major academic discipline, offering all students an accessible and abundant reference library. Whatever the area of study that one deems important or appealing, whatever the topic that fascinates the general reader, the Very Short Introductions series has a handy and affordable guide that will likely prove indispensable.

The essays in this book examine the arguments and rhetoric used by the United States and the USSR following two catastrophes that impacted both countries, as blame is cast and consequences are debated. In this environment, it was perhaps inevitable that conspiracy theories would arise, especially about the downing of Korean Air Lines Flight 007 over the Sea of Japan. Those theories are examined, resulting in at least one method for addressing conspiracy arguments. In the case of Chernobyl, the disaster ruptured the "social compact" between the Soviet government and the people; efforts to overcome the resulting disillusionment quickly became the focus of state efforts.

Politics is no longer the art of the possible, but of the fictive. Its aim is not to change the world as it exists, but to affect the way that it is perceived. In Storytelling Christian Salmon looks at the twenty-first century hijacking of creative imagination, anatomizing the timeless human desire for narrative form, and how this desire is abused by the marketing mechanisms that bolster politicians and their products: luxury brands trade on embellished histories, managers tell stories to motivate employees, soldiers in Iraq train on Hollywood-conceived computer games, and spin doctors construct political lives as if they were a folk epic. This "storytelling machine" is masterfully unveiled by Salmon, and is shown to be more effective and insidious as a means of oppression than anything dreamed up by Orwell.

This book is the first comprehensive and systematic introduction to the linguistics of humor. Salvatore Attardo takes a broad approach to the topic, exploring not only theoretical linguistic analyses, but also pragmatic and semantic aspects, conversation and discourse analysis, ethnomethodology, and interactionist and variationist sociolinguistics. The volume begins with chapters that introduce the terminology and conceptual and methodological apparatus, as well as outlining the major theories in the field and examining incongruity and resolution and the semiotics of humor. The second part of the book explores humor competence, with chapters that cover semantic and pragmatic topics, the General Theory of Verbal Humor, and puns and their interpretation. The third part provides an in-depth discussion of the applied linguistics of humor, and examines social context, discourse and conversation analysis, and sociolinguistic aspects. In the final part of the book, the discussion is extended beyond the central field of linguistics, with chapters discussing humor in literature, in translation, and in the classroom. The volume brings together the multiple strands of current knowledge about humor and linguistics, both theoretical and applied; it assumes no prior background in humor studies, and will be a valuable resource for students from advanced undergraduate level upwards, particularly those coming to linguistics from related disciplines.

This groundbreaking collection explores the important ways Jesuits have employed rhetoric, the ancient art of persuasion and the current art of communications, from the sixteenth century to the present. Much of the history of how Jesuit traditions contributed to the development of rhetorical theory and pedagogy has been lost, effaced, or dispersed. As a result, those interested in Jesuit education and higher education in the United States, as well as scholars and teachers of rhetoric, are often unaware of this living 450-year-old tradition. Written by highly regarded scholars of rhetoric, composition, education, philosophy, and history, many based at Jesuit colleges and universities, the essays in this volume explore the tradition of Jesuit rhetorical education-that is, constructing "a more usable past" and a viable future for eloquentia perfecta, the Jesuits' chief aim for the liberal arts. Intended to foster eloquence across the curriculum and into the world beyond, Jesuit rhetoric integrates intellectual rigor, broad knowledge, civic action, and spiritual discernment as the chief goals of the educational experience. Consummate scholars and rhetors, the early Jesuits employed all the intellectual and language arts as "contemplatives in action," preaching and undertaking missionary, educational, and charitable works in the world. The study, pedagogy, and practice of classical grammar and rhetoric, adapted to Christian humanism, naturally provided a central focus of this powerful educational system as part of the Jesuit commitment to the Ministries of the Word. This book traces the development of Jesuit rhetoric in Renaissance Europe, follows its expansion to the United States, and documents its reemergence on campuses and in scholarly discussions across America in the twenty-first century. Traditions of Eloquence provides a wellspring of insight into the past, present, and future of Jesuit rhetorical traditions. In a period of ongoing reformulations and applications of Jesuit educational mission and identity, this collection of compelling essays helps provide historical context, a sense of continuity in current practice, and a platform for creating future curricula and pedagogy. Moreover it is a valuable resource for anyone interested in understanding a core aspect of the Jesuit educational heritage.

The Language of Journalism (2nd edition) provides lively and accessible tools to understand and analyse the language of journalism. The authors explain how language develops across divergent media platforms, old and new, by looking at the differences across various forms of journalism - including broadcast, magazine, newspaper, sports, radio, and online and citizen. As well as introducing the reader to the principles and methods of discourse analysis and how it can be applied to media, the book addresses the dynamic interplay between the emerging linguistic forms of social media and the journalistic field. With this new edition, the authors draw upon a range of international examples, including from the USA, India, Australia, China and the UK. They focus on an exploration of how social media is incorporated into the journalistic output of print media, with a particular focus on 'clickbait'. This edition also focuses on the global ambitions of online newspapers - such as the Daily Mail and the Guardian - which are UK based, but have Australian and US subsections.

This collection brings together into one volume papers first delivered in the Section on Biblical Greek Language and Linguistics at the Society of Biblical Literature annual meetings in 1992 and 1993. Part I, on discourse analysis, includes an introductory survey of the field, followed by three major papers and two responses. Each author uses his particular model of discourse analysis to analyse the book of Philippians, paying particular attention to the question of unity. Part 2, on other topics in biblical Greek, includes a probing introduction on the nature of language and five papers on a range of other areas of study.