Winner of the 2018 Book Award from the American Studies Division of the National Communication Association.Ongoing interest in the turmoil of the 1960s clearly demonstrates how these social conflicts continue to affect contemporary politics. In The Bad Sixties: Hollywood Memories of the Counterculture, Antiwar, and Black Power Movements, Kristen Hoerl focuses on fictionalized portrayals of 1960s activism in popular television and film. Hoerl shows how Hollywood has perpetuated politics deploring the detrimental consequences of the 1960s on traditional American values. During the decade, people collectively raised fundamental questions about the limits of democracy under capitalism. But Hollywood has proved dismissive, if not adversarial, to the role of dissent in fostering progressive social change. Film and television are salient resources of shared understanding for Audiences born after the 1960s because movies and television programs are the most accessible visual medium for observing the decade's social movements. Hoerl indicates that a variety of television programs, such as Family Ties, The Wonder Years, and Law and Order, along with Hollywood films, including Forrest Gump, have reinforced images of the "bad sixties." These stories portray a period in which urban riots, antiwar protests, sexual experimentation, drug abuse, and feminism led to national division and moral decay. According to Hoerl, these messages supply distorted civics lessons about what we should value and how we might legitimately participate in our democracy. These warped messages contribute to "selective amnesia," a term that stresses how popular media renders radical ideas and political projects null or nonexistent. Selective amnesia removes the spectacular events and figures that define the late-1960s from their motives and context, flattening their meaning into reductive stereotypes. Despite popular television and film, Hoerl explains, memory of 1960s activism still offers a potent resource for imagining how we can strive collectively to achieve social justice and equality.

The rhetoric of contemporary food production and consumption with a focus on social boundaries. The rhetoric of food is more than just words about food, and food is more than just edible matter. Cookery:Food Rhetorics and Social Production explores how food mediates both rhetorical influence and material life through the overlapping concepts of invention and production. The classical canon of rhetorical invention entails the process of discovering one's persuasive appeals, whereas the contemporary landscape of agricultural production touches virtually everyone on the planet. Together, rhetoric and food shape the boundaries of shared living. The essays in this volume probe the many ways that food informs contemporary social life through its mediation of bodies - human and extra-human alike - in the forms of intoxication, addiction, estrangement, identification, repulsion, and eroticism. Our bodies, in turn, shape the boundaries of food through research, technology, cultural trends, and, of course, by talking about it. Each chapter explores food's persuasive nature through a unique prism that includes intoxication, dirt, "food porn," strange foods, and political "invisibility." In each case readers gain new insights about the relations between rhetorical influence and embodied practice through food. As a whole Cookery articulates new ways of viewing food's powers of persuasion, as well as the inherent role of persuasion in agricultural production. The purpose of Cookery, then, is to demonstrate the deep rhetoricity of our modern industrial food system through critical examinations of concepts, practices, and tendencies endemic to this system. Food has become an essential topic for discussions concerned with the larger social dynamics of production, distribution, access, reception, consumption, influence, and the fraught question of choice. These questions about food and rhetoric are equally questions about the assumptions, values, and practices of contemporary public life.

Facebook and Conversation Analysis investigates the structure and organization of comments on a major social media platform, Facebook, using applied conversation analysis methods. Providing previously undocumented insights into the structure of comment threads, this book demonstrates that they have a meaningful organization, rather than casually following one another. Although normally used to explore the structure of spoken conversations, in recent years conversation analysis approaches have been successfully applied to examine online interactions on Twitter, discussion forums and email exchanges. By turning this approach towards Facebook comments, Matteo Farina provides clear and important insights into the organization of this type of social interaction. Supported by a large sample of data, with findings based on a corpus of 213 comment threads, with over 1,200 comments exchanged by 266 contributors, this book makes an important contribution to our understanding of the way people communicate on Facebook.

Language, both spoken and written, is key to understanding learning processes in the classroom. Research Methods for Classroom Discourse is for those who want to investigate spoken interaction or other discourse in the classroom. It lays out clearly the different approaches which are possible, identifying the key principles of each. It addresses the differences between them and the consequences these differences might have for teachers and researchers. Each approach is outlined in terms of practical methods advice, reasons for use, and case studies in which the approach has been used in classroom discourse. Common approaches such as conversation analysis, positioning theory, and critical discourse analysis are included alongside more specialised approaches such as discursive psychology and corpus linguistics. The context of classroom research is used to frame all discussions, with connections to other uses and applications where it can enhance the research being undertaken. The authors demonstrate the relationship between these different theoretical approaches through considering particular applications to common topics within classroom research, such as multilingual learners, knowledge/ knowing and identity. The authors assume no prior knowledge of technical terms and a glossary of key term terms is included. Practical issues such as ethics, data collection and transcription are an integral part of the discussion throughout, providing students with all the knowledge needed to embark upon a successful research project in this area.

Popular music has long been used to entertain, provoke, challenge and liberate but also to oppress and control. Can popular music be political? What types of popular music work best with politics? How can songs, videos, concerts or any other musical commodity convey ideas about power, politics and identity? Using Multimodal Critical Discourse Studies (MCDS), this book reveals the deeply political role played by popular music. Lyndon Way demonstrates how MCDS can provide important and timely insights on the political nature of popular music, due to its focus on how communication takes place, as well as its interest in discourse and how ideologies are naturalised and legitimised. The book considers the example of contemporary Turkish society, with its complex and deep ideological divisions increasingly obvious under the stewardship of President Recep Tayyip Erdogan and his centre-right political party, in power since 2002. It looks at how the authorities seek to harness and control popular music and considers a wide range of popular music genres including rock, rap, protest and folk music. It shows how official promotional videos, protest cut-and-paste offerings, party-political election songs, live music events and internet discussions about popular music emerge as sites of power and resistance in certain venues and particularly across social media. Throughout the book, Lyndon Way shows that popular music is also deeply political.

Deaths by suicide are high: every 40 seconds, someone in the world chooses to end their life. Despite acknowledgement that suicide notes are social texts, there has been no book which analyzes suicide notes as discursive texts and no attempt at a qualitative discourse analysis of them. Discourses of Men's Suicide Notes redresses this gap in the literature. Focussing on men and masculinity and anchored in qualitative discourse analysis, Dariusz Galasinski responds to the need for a more thorough understanding of suicidal behaviour. Culturally, men have been posited to be 'masters of the universe' and yet some choose to end their lives. This book takes a qualitative approach to data gathered from the Polish Corpus of Suicide Notes, a unique repository of over 600 suicide notes, to explore discourse from and about men at the most traumatic juncture of their lives. Discussing how men construct suicide notes and the ways in which they position their relationships and identities within them, Discourses of Men's Suicide Notes seeks to understand what these notes mean and what significance and power they are invested with.

Crime narratives form a large and central part of the modern cultural landscape. This book explores the cognitive stylistic processing of prose and audiovisual fictional crime 'texts'. It also examines instances where such narratives find themselves, through popular demand, 'migrating' - meaning that they cross languages, media formats and/or cultures. In doing so, Crime Fiction Migration proposes a move from a monomodal to a multimodal approach to the study of crime fiction. Examining original crime fiction works alongside their translations, adaptations and remakings proves instrumental in understanding how various semiotic modes interact with one another. The book analyses works such as We Need to Talk About Kevin, The Killing trilogy and the reimaginings of plays such as Shear Madness and films such as Funny Games. Crime fiction is consistently popular and 'on the move' - witness the spate of detective series exported out of Scandinavia, or the ever popular exporting of these shows from the USA. This multimodal and semiotically-aware analysis of global crime narratives expands the discipline and is key reading for students of linguistics, criminology, literature and film.

From farm-to-table restaurants and farmers markets, to support for fair trade and food sovereignty, movements for food-system change hold the promise for deeper transformations. Yet Americans continue to live the paradox of caring passionately about healthy eating while demanding the convenience of fast food. Rooted Resistance explores this fraught but promising food scene. More than a retelling of the origin story of a democracy born from an intimate connection with the land, this book wagers that socially responsible agrarian mythmaking should be a vital part of a food ethic of resistance if we are to rectify the destructive tendencies in our contemporary food system. Through a careful examination of several case studies, Rooted Resistance traverses the ground of agrarian myth in modern America. The authors investigate key figures and movements in the history of modern agrarianism, including the World War I victory garden efforts, the postwar Country Life movement for the vindication of farmers' rights, the Southern Agrarian critique of industrialism, and the practical and spiritual prophecy of organic farming put forth by J. I. Rodale. This critical history is then brought up to date with recent examples such as the contested South Central Farm in urban Los Angeles and the spectacular rise and fall of the Chipotle 'Food with Integrity' branding campaign. By examining a range of case studies, Singer, Grey, and Motter aim for a deeper critical understanding of the many applications of agrarian myth and reveal why it can help provide a pathway for positive systemic change in the food system.

Social network sites are dynamic online socio-cultural arenas which give users ample and unprecedented opportunities for self-presentation through the meshing of language with other semiotic modes. With a focus on Facebook, one of the most widely-used online social network sites, this book brings together ideas and concepts related to language online, multimodality, and identity through five topical issues. These include place, time, profession and education, stance-taking, and privacy. The book features a discourse-centred online ethnography that provides authentic verbal and multimodal Facebook posts in both Greek and English . These are complemented with insights from interviews with Facebook participants. The examples bring to life various engaging instances of self- and other-presentation on Facebook identifying the ways in which users can: - locate themselves in terms of place and time; - announce activities, share and broaden their expertise and buttress solidarity among colleagues and fellow students; - communicate emotions, tastes, thoughts, opinions and assessments; - control the flow of textual information on their Facebook profiles to secure their privacy. Focusing on discourse manifestations of identity, this book also shows how Facebook can function as a space for vernacular literacy practices, a silo of relationships, a digital memory bank, a research tool, a knowledge forum, a cardiograph of a society, and a grassroots channel.

Language is integral to the construction of personal, socio-cultural and socio-political identities. Language, Identity and Symbolic Culture closely investigates the relationship between language and identities, offering a comprehensive yet progressive view of how linguistics relates to development and education, both in theoretical and real world applications. Progressing from a theoretical core examining the connection between language and individual identity, this book moves on to look at the wider socio-political discourse involving the marginalization and resistance of communities in the world. Beginning with the philosophical paradigms of language, Evans questions whether language shapes personal identities in its daily use or whether language is simply a tool for describing, rather than creating, the world. Extrapolating on this, the contributors utilise case studies from across the globe to see how these linguistic perspectives are played out in the real world, considering the role of language in issues surrounding power, colonization, marginalization and education. Language, Identity and Symbolic Culture offers a view of language identity conflicts around the world and an understanding of the opportunities of political and cultural emancipation created through language and open discourse.

The study of symbols has long been considered a necessary field to unravel concealed meanings in symbols and images. These methods have since established themselves as staples in various fields of psychology, anthropology, computer science, and cognitive science. Empirical Research on Semiotics and Visual Rhetoric is a critical academic publication that examines communication through images and symbols and the methods by which researchers and scientists analyze these images and symbols. Featuring coverage on a wide range of topics, such as material culture, congruity theory, and social media, this publication is geared toward academicians, researchers, and students seeking current research on images, symbols, and how to analyze them.

Introduction to Multimodal Analysis is a unique and accessible textbook that critically explains this ground-breaking approach to visual analysis. Now thoroughly revised and updated, the second edition reflects the most recent developments in theory and shifts in communication, outlining the tools for analysis and providing a clear model that students can follow. Chapters on colour, typography, framing and composition contain fresh, contemporary examples, ranging from product packaging and website layouts to film adverts and public spaces, showing how design elements make up a visual language that is used to communicate with the viewer. The book also includes two new chapters on texture and diagrams, as well as a helpful image index so students can clearly understand how images and multimodal texts can be analysed from different perspectives. Featuring chapter summaries, student activities and a companion website hosting all images in full colour, this new edition remains an essential guide for students studying multimodality within visual communication in linguistics, media and cultural studies, critical discourse analysis or journalism studies.

A unique anthology of textual analysis methodologies, this book offers a thorough introduction to the key approaches and the tools students need to implement them. Every chapter contains not just the theory behind each methodology, but also its advantages and disadvantages, its problems with ontology and language, and its relationship to studying social phenomenon. Through contemporary and relatable real-world worked examples, the book illustrates different contexts in which a methodology has been successfully used and allows students to see the methods in action and extrapolate the techniques into their own research. Methods included: Content analysis Argumentation analysis Qualitative analysis of ideas Narrative analysis Metaphor analysis Multimodal discourse analysis Discourse analysis Engaging and authoritative in equal measure, this guide to textual analysis is the perfect foundation for students conducting research in the social sciences.

Language, Sexuality, and Power: Studies in Intersectional Sociolinguistics examines the diversity of sexuality as a social and linguistic phenomenon. Bringing together work on Africa, Asia, Europe, Latin America, North America and the Middle East, the volume explores how different ideologies of what it means to belong to a nation or culture influence how sexualities are both understood and linguistically expressed in a range of global locales. Contributions to the volume use experiments, discourse analysis and different types of statistical tests to identify the particular aspects of language - accent, grammar, vocabulary, discourse - that are ideologically associated with sexuality in specific contexts. Combining insights from linguistics, anthropology, sociology and cultural studies, the essays describe how individuals draw on these culturally-specific associations both when evaluating the speech of others and in their everyday presentations of self. Together, the eleven chapters in the collection provide a wide-ranging and multi-method perspective on how language mediates individual desires and larger social structures. They also serve to demonstrate the diverse interconnections between sexuality and other dimensions of lived experience in a variety of previously under-explored national and linguistic settings.

A clear summary of contemporary rhetorical philosophy and its intersections with hermeneutics and critical theory This book describes the significance of rhetorical knowledge for law through detailed discussions of some of the most difficult legal issues facing courts today, including affirmative action, gay rights, and assisted suicide. Francis J. Mootz responds to both extremes, those who argue that law is merely a rhetorical mask for the exercise of power and those who demonstrate an ideological faith in law’s autonomy, and he breaks new ground by returning to modern classics in the fields of rhetoric and hermeneutics. Drawing from Chaim Perelman's "new rhetoric" and Hans-Georg Gadamer's "philosophical hermeneutics," Mootz argues that justice is a product of rhetorical knowledge. Drawing from Nietzsche, Mootz’s conception of rhetorical knowledge opens up the dynamic possibilities of critical legal theory.

This engaging text explores how everyday talk--the ordinary kinds of communicating that people do in schools, workplaces, and among family and friends--expresses who we are and who we want to be. The authors interweave rhetorical and cultural perspectives on the "little stuff" of conversation: what we say and how we say it, the terms used to refer to others, the content and style of stories we tell, and more. Numerous detailed examples show how talk is the vehicle through which people build relationships. Students gain skills for thinking more deeply about their own and others' communicative practices, and for understanding and managing interactional difficulties. New to This Edition *Updated throughout to incorporate the latest discourse analysis research. *Chapter on six specific speech genres (for example, organizational meetings and personal conversation). *Two extended case studies with transcripts and discussion questions. *Coverage of digital communication, texting, and social media. *Additional cross-cultural examples. Pedagogical Features *A preview and summary in every chapter. *Accessible explanations of core concepts. *End-of-book glossary. *Endnotes that identify key authors and suggest further reading.

Language, both spoken and written, is key to understanding learning processes in the classroom. Research Methods for Classroom Discourse is for those who want to investigate spoken interaction or other discourse in the classroom. It lays out clearly the different approaches which are possible, identifying the key principles of each. It addresses the differences between them and the consequences these differences might have for teachers and researchers. Each approach is outlined in terms of practical methods advice, reasons for use, and case studies in which the approach has been used in classroom discourse. Common approaches such as conversation analysis, positioning theory, and critical discourse analysis are included alongside more specialised approaches such as discursive psychology and corpus linguistics. The context of classroom research is used to frame all discussions, with connections to other uses and applications where it can enhance the research being undertaken. The authors demonstrate the relationship between these different theoretical approaches through considering particular applications to common topics within classroom research, such as multilingual learners, knowledge/ knowing and identity. The authors assume no prior knowledge of technical terms and a glossary of key term terms is included. Practical issues such as ethics, data collection and transcription are an integral part of the discussion throughout, providing students with all the knowledge needed to embark upon a successful research project in this area.

In The Writing of Where, Charles Lesh examines how graffiti writers in Boston remake various spaces within and across the city. The spaces readers will encounter in this book are not just meaningful venues of writing, but also outcomes of writing itself: social spaces not just where writing happens but created because writing happens. Lesh contends that these graffiti spaces reinvent the writing landscape of the city and its public relationship with writing. Each chapter introduces readers to different writing spaces: from bold and broadly visible spots along the highway to bridge underpasses seldom seen by non-writers; from inconspicuous notebooks writers call "bibles" to freight yards and model trains; from abandoned factories to benches where writers view trains. Between each chapter, readers will find "community interludes," responses to the preceding chapters from some of the graffiti writers who worked on this project. By working closely with writers engaged in the production of these spaces, as well as drawing on work invested in questions of geography, publics, and writing, Lesh identifies new models of community engagement and articulates a framework for the spatiality of the public work of writing and writing studies.

Exploring speeches by public figures such as Emma Watson, Tony Blair, Donald Trump, Julia Gillard and Lady Gaga, this engaging textbook explains the ways in which political speeches can be analysed. It examines the role of language in speeches and how it can be used to challenge or reinforce prevailing social, cultural and political attitudes. Each chapter introduces a particular discourse approach and then applies this in a model analysis of a passage of text. The chosen texts concern issues of social, cultural and political importance that address topics of significant importance to the audience to which they were delivered. Students are encouraged to engage with the text and consider how approaches to text analysis, such as cohesion, context analysis and metaphor analysis, may be adapted to provide a more critical perspective. This text will be essential reading for students of English language, linguistics, communication studies and politics on critical discourse and discourse analysis modules.

The period of apartheid was a perilous time in South Africa's history. This book examines the tactics of resistance developed by those working for the Weekly Mail and New Nation, two opposition newspapers published in South Africa in the mid- and late 1980s. The government, in an attempt to crack down on the massive political resistance sweeping the country, had imposed martial law and imposed even greater restrictions on the press. Bryan Trabold examines the writing, legal, and political strategies developed by those working for these newspapers to challenge the censorship restrictions as much as possible-without getting banned. Despite the many steps taken by the government to silence them, including detaining the editor of New Nation for two years and temporarily closing both newspapers, the Weekly Mail and New Nation not only continued to publish but actually increased their circulations and obtained strong domestic and international support. New Nation ceased publication in 1994 after South Africa made the transition to democracy, but the Weekly Mail, now the Mail & Guardian, continues to publish and remains one of South Africa's most respected newspapers.

Discourse studies, the study of the ways in which language is used in texts and contexts, is a fast-moving and increasingly diverse field. With contributions from leading and upcoming scholars from across the world, and covering cutting-edge research, this Handbook offers an up-to-date survey of Discourse Studies. It is organized according to perspectives and areas of engagement, with each chapter providing an overview of the historical development of its topic, the main current issues, debates and synergies, and future directions. The Handbook presents new perspectives on well-established themes such as narrative, conversation-analytic and cognitive approaches to discourse, while also embracing a range of up-to-the-minute topics from post-humanism to digital surveillance, recent methodological orientations such as linguistic landscapes and multimodal discourse analysis, and new fields of engagement such as discourses on race, religion and money.

As early as 1947, Black parents in rural South Carolina began seeking equal educational opportunities for their children. After two unsuccessful lawsuits, these families directly challenged legally mandated segregation in public schools with a third lawsuit in 1950, which was eventually decided in Brown v. Board of Education. Amidst the Black parents' resistance, Elizabeth Avery Waring, a twice-divorced northern socialite, and her third husband, federal judge J. Waties Waring, launched a rhetorical campaign condemning white supremacy and segregation. In a series of speeches, the Warings exposed the incongruity between American democratic ideals and the reality for Black Americans in the Jim Crow South. They urged audiences to pressure elected representatives to force southern states to end legal segregation. Wanda Little Fenimore employs innovative research methods to recover the Warings' speeches that said the unsayable about white supremacy. When the couple poked at the contradiction between segregation and "all men are created equal," white supremacists pushed back. As a result, the couple received both damning and congratulatory letters that reveal the terms upon which segregation was defended and the reasons those who opposed white supremacy remained silent. Using rich archival materials, Fenimore crafts an engaging narrative that illustrates the rhetorical context from which Brown v. Board of Education arose and dispels the notion that the decision was inevitable. The first full-length account of the Warings' rhetoric, this multilayered story of social progress traces the symbolic battle that provided a locus for change in the landmark Supreme Court decision.

As early as 1947, Black parents in rural South Carolina began seeking equal educational opportunities for their children. After two unsuccessful lawsuits, these families directly challenged legally mandated segregation in public schools with a third lawsuit in 1950, which was eventually decided in Brown v. Board of Education. Amidst the Black parents' resistance, Elizabeth Avery Waring, a twice-divorced northern socialite, and her third husband, federal judge J. Waties Waring, launched a rhetorical campaign condemning white supremacy and segregation. In a series of speeches, the Warings exposed the incongruity between American democratic ideals and the reality for Black Americans in the Jim Crow South. They urged audiences to pressure elected representatives to force southern states to end legal segregation. Wanda Little Fenimore employs innovative research methods to recover the Warings' speeches that said the unsayable about white supremacy. When the couple poked at the contradiction between segregation and "all men are created equal," white supremacists pushed back. As a result, the couple received both damning and congratulatory letters that reveal the terms upon which segregation was defended and the reasons those who opposed white supremacy remained silent. Using rich archival materials, Fenimore crafts an engaging narrative that illustrates the rhetorical context from which Brown v. Board of Education arose and dispels the notion that the decision was inevitable. The first full-length account of the Warings' rhetoric, this multilayered story of social progress traces the symbolic battle that provided a locus for change in the landmark Supreme Court decision.

In Authenticating Whiteness: Karens, Selfies, and Pop Stars, Rachel E. Dubrofsky explores the idea that popular media implicitly portrays whiteness as credible, trustworthy, familiar, and honest, and that this portrayal is normalized and ubiquitous. Whether on television, film, social media, or in the news, white people are constructed as believable and unrehearsed, from the way they talk to how they look and act. Dubrofsky argues that this way of making white people appear authentic is a strategy of whiteness, requiring attentiveness to the context of white supremacy in which the presentations unfold. The volume details how ideas about what is natural, good, and wholesome are reified in media, showing how these values are implicitly racialized. Additionally, the project details how white women are presented as particularly authentic when they seem to lose agency by expressing affect through emotional and bodily displays. The chapters examine a range of popular media-newspaper articles about Donald J. Trump, a selfie taken at Auschwitz, music videos by Miley Cyrus, the television series UnREAL, the infamous video of Amy Cooper calling the police on an innocent Black man, and the documentary Miss Americana-pinpointing patterns that cut across media to explore the implications for the larger culture in which they exist. At its heart, the book asks: Who gets to be authentic? And what are the implications?