A level of decision making is concerned with deciding the organization's objectives, resources, and policies. A significant problem at this decision-making level is predicting the organization's future and its environment as well as matching the organization's characteristics to that environment. This process generally involves technology and knowledge from the market and clients. In the current era, the implementation of marketing information systems supported with AI techniques is crucial to being a unique opportunity to leverage marketing strategies with cutting-edge technologies. Global Perspectives on the Strategic Role of Marketing Information Systems communicates the recent advances in marketing information systems. Covering topics such as digital entrepreneurship, international business, and micro and small enterprises, this premier reference source is a cutting-edge resource for marketers, entrepreneurs, business leaders and managers, IT managers, students and educators of higher education, librarians, researchers, and academicians.

Digital evolution has become increasingly present in our lives, whether on cellphones, computers, watches, or other appliances. As a result of the wide access we have to the digital world, the amount of data generated daily is vast. This density of information generated at every moment can be the insight needed for the success of an organization. Much is said about data-based decision-making to generate the best results. The new capabilities of data intelligence unleashed by the emergence of cloud computing and artificial intelligence make it one of the most promising areas of digital transformation change management. Enhancing Business Communications and Collaboration Through Data Science Applications provides relevant theoretical frameworks and the latest empirical research findings in the area. It is written for professionals who wish to improve their understanding of the strategic role of trust at different levels of the information and knowledge society. Covering topics such as data science, online business communication, and user-centered design, this premier reference source is an ideal resource for business managers and leaders, entrepreneurs, data scientists, data analysts, sociologists, students and educators of higher education, librarians, researchers, and academicians.

* This Revision Workbook delivers hassle-free question practice, covering one topic per page and avoiding lengthy set up time. * Build your confidence with guided practice questions, before moving onto unguided questions and practice tests. * With one-to-one page correspondence between the Workbook and the Revision Guide, this hugely popular Revision series offers the best value available for BTEC learners. * Covers both externally assessed Units for 2012 BTEC First in Information and Creative Technology (Units 1 and 2).

Meeting the Challenges of Data Quality Management outlines the foundational concepts of data quality management and its challenges. The book enables data management professionals to help their organizations get more value from data by addressing the five challenges of data quality management: the meaning challenge (recognizing how data represents reality), the process/quality challenge (creating high-quality data by design), the people challenge (building data literacy), the technical challenge (enabling organizational data to be accessed and used, as well as protected), and the accountability challenge (ensuring organizational leadership treats data as an asset). Organizations that fail to meet these challenges get less value from their data than organizations that address them directly. The book describes core data quality management capabilities and introduces new and experienced DQ practitioners to practical techniques for getting value from activities such as data profiling, DQ monitoring and DQ reporting. It extends these ideas to the management of data quality within big data environments. This book will appeal to data quality and data management professionals, especially those involved with data governance, across a wide range of industries, as well as academic and government organizations. Readership extends to people higher up the organizational ladder (chief data officers, data strategists, analytics leaders) and in different parts of the organization (finance professionals, operations managers, IT leaders) who want to leverage their data and their organizational capabilities (people, processes, technology) to drive value and gain competitive advantage. This will be a key reference for graduate students in computer science programs which normally have a limited focus on the data itself and where data quality management is an often-overlooked aspect of data management courses.

Advances in Computers, Volume 126 presents innovations in computer hardware, software, theory, design and applications, with this updated volume including new chapters on VLSI for Super-Computing: Creativity in R+D from Applications and Algorithms to Masks and Chips, Bulk Bitwise Execution Model in Memory: Mechanisms, Implementation, and Evaluation, Embracing the Laws of Physics: Three Reversible Models of Computation, WSNs in Environmental Monitoring: Data Acquisition and Dissemination Aspects, Energy efficient implementation of tensor operations using dataflow paradigm for machine learning, and A Run-Time Job Scheduling Algorithm for Cluster Architectures with DataFlow Accelerators.

The digital transformation of the 21st century has affected all facets of society and has been highly advantageous in many industries, including urban planning and regional development. The practices, strategies, and developments surrounding urban e-planning in particular have been constantly shifting and adapting to new innovations as they arrive. Trends and Innovations in Urban E-Planning provides an updated panorama of the main trends, challenges, and recent innovations in the field of e-planning through the critical perspectives of diverse experts. This book adds new and updated evidence on recent changes in this field and provides critical insights on these innovations. Covering topics such as citizen engagement, land property management, and spatial planning, this book is an essential resource for students and educators of higher education, researchers, urban planners, engineers, public officials, community groups, and academicians.

Applying mechanisms and principles of human intelligence and converging the brain and artificial intelligence (AI) is currently a research trend. The applications of AI in brain simulation are countless. Brain-inspired intelligent systems will improve next-generation information processing by applying theories, techniques, and applications inspired by the information processing principles from the brain. Exploring Future Opportunities of Brain-Inspired Artificial Intelligence focuses on the convergence of AI with brain-inspired intelligence. It presents research on brain-inspired cognitive machines with vision, audition, language processing, and thinking capabilities. Covering topics such as data analysis tools, knowledge representation, and super-resolution, this premier reference source is an essential resource for engineers, developers, computer scientists, students and educators of higher education, librarians, researchers, and academicians.

The advent of the emerging fifth generation (5G) networks has changed the paradigm of how computing, electronics, and electrical (CEE) systems are interconnected. CEE devices and systems, with the help of the 5G technology, can now be seamlessly linked in a way that is rapidly turning the globe into a digital world. Smart cities and internet of things have come to stay but not without some challenges, which must be discussed. The Handbook of Research on 5G Networks and Advancements in Computing, Electronics, and Electrical Engineering focuses on current technological innovations as the world rapidly heads towards becoming a global smart city. It covers important topics such as power systems, electrical engineering, mobile communications, network, security, and more. This book examines vast types of technologies and their roles in society with a focus on how each works, the impacts it has, and the future for developing a global smart city. This book is ideal for both industrial and academic researchers, scientists, engineers, educators, practitioners, developers, policymakers, scholars, and students interested in 5G technology and the future of engineering, computing, and technology in human society.

Lean thinking involves more than just eliminating waste; through its five guiding principles-value, value chain, continuous flow, pull production, and perfection-its successful applications are commonly found in the manufacturing sector. Although its application and benefits to companies is no longer contested, it is rare to find works that consolidate applications of lean thinking in sectors that are unconventional, such as healthcare and government. Cases on Lean Thinking Applications in Unconventional Systems allows readers to broaden their view on lean thinking applications and visualize insights for research. It presents case studies and applications of lean thinking within several different industries. Covering topics such as emergency care units, standardized work, and national humanization policy, this case book is an essential resource for engineers, hospital administrators, healthcare professionals, IT managers, government officials, students and faculty of higher education, researchers, and academicians.

Emerging technologies in education are dramatically reshaping the way we teach, learn, and create meaning-both formally and informally. The use of emerging technologies within educational contexts requires new methodological approaches to teaching, learning, and educational research. This leads educational technology developers, researchers, and practitioners to engage in the creation of diverse digital learning tools that can be used in a wide range of learning situations and scenarios. Ultimately, the goal of today's digital learning experiences includes situational experiences wherein learners and teachers symbiotically enroll in meaning-making processes. Discussion, critical reflection, and critique of these emerging technologies, tools, environments, processes, and practices require scholars to involve themselves in critical conversation about the challenges and promises afforded by emerging technologies and to engage in deliberate thinking about the critical aspects of these emerging technologies that are drastically reshaping education. Global Education and the Impact of Institutional Policies on Educational Technologies deepens this discussion of emerging technologies in educational contexts and is centered at the intersection of educational technology, learning sciences, and socio-cultural theories. This book engages a critical conversation that will further the discussion about the pedagogical potential of emerging technologies in contemporary classrooms. Covering topics such as communication networks, online learning environments, and preservice teacher education, this text is an essential resource for educational professionals, preservice teachers, professors, teachers, students, and academicians.