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Books > Language & Literature > Language & linguistics
The relationship between language and identity is a complex topic
everywhere in the world, but maybe it is even more crucial for
those people living in the Balkans who speak a Romance variety.
This volume is the result of a project started by the Balkan
History Association, and brings together scholars trained in social
sciences and humanities to offer the reader a thorough
sociolinguistic and anthropological account of this region. It
constitutes a contribution to a reformulation of methodological and
analytical issues, providing a better insight in the linguistic and
geopolitical processes taking place in the area. Contributors are
Michael Studemund-Halevy, Catalin Mamali, Anna-Christine Weirich,
Ewa Nowicka, Daniela-Carmen Stoica, Mircea Maran, Zvjezdana Vrzic,
and Monica Hutanu.
The Discourse of Customer Service Tweets studies the discursive and
pragmatic features of customer service interactions, making use of
a corpus of over 1.5 million tweets from more than thirty different
companies. With Twitter being used as a professional service
channel by many transport operators, this book features an
empirical analysis of British and Irish train companies and
airlines that provide updates and travel assistance on the
platform, often on a 24/7 basis. From managing crises in the midst
of strike action to ensuring passengers feel comfortable on board,
Twitter allows transport operators to communicate with their
customers in real time. Analysing patterns of language use as well
as platform specific features for their communicative functions,
Ursula Lutzky enhances our understanding of customers' linguistic
expectations on Twitter and of what makes for successful or
unsuccessful interaction. Of interest to anyone researching
discourse analysis, business communication and social media, this
book's findings pave the way for practical applications in customer
service.
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