|  | Books > Business & Economics > Industry & industrial studies > Media, information & communication industries 
					
						
						
							
							
								
	
	
	
		
			
				
			
	
 
Edmund Curll was a notorious figure among the publishers of the
early eighteenth century: for his boldness, his lack of scruple,
his publication of work without author's consent, and his taste for
erotic and scandalous publications. He was in legal trouble on
several occasions for piracy and copyright infringement,
unauthorized publication of the works of peers, and for seditious,
blasphemous, and obscene publications. He stood in the pillory in
1728 for seditious libel. Above all, he was the constant target of
the greatest poet and satirist of his age, Alexander Pope, whose
work he pirated whenever he could and who responded with direct
physical revenge (an emetic slipped into a drink) and persistent
malign caricature. The war between Pope and Curll typifies some of
the main cultural battles being waged between creativity and
business. The story has normally been told from the poet's point of
view, though more recently Curll has been celebrated as a kind of
literary freedom-fighter; this book, the first full biography of
Curll since Ralph Straus's The Unspeakable Curll (1927), seeks to
give a balanced and thoroughly-researched account of Curll's career
in publishing between 1706 and 1747, untangling the mistakes and
misrepresentations that have accrued over the years and restoring a
clear sense of perspective to Curll's dealings in the literary
marketplace. It examines the full range of Curll's output,
including his notable antiquarian series, and uses extensive
archive material to detail Curll's legal and other troubles. For
the first time, what is known about this strange, interesting, and
awkward figure is authoritatively told.
			
		 
	
	
	
		
			
				
			
	
 
The music industry is going through a period of immense change
brought about in part by the digital revolution. What is the role
of music in the age of computers and the internet? How has the
music industry been transformed by the economic and technological
upheavals of recent years, and how is it likely to change in the
future?
 This is the first major study of the music industry in the new
millennium. Wikstrom provides an international overview of the
music industry and its future prospects in the world of global
entertainment. They illuminate the workings of the music industry,
and capture the dynamics at work in the production of musical
culture between the transnational media conglomerates, the
independent music companies and the public. "The Music Industry" will become a standard work on the music
industry at the beginning of the 21st century. It will be of great
interest to students and scholars of media and communication
studies, cultural studies, popular music, sociology and economics.
It will also be of great value to professionals in the music
industry, policy makers, and to anyone interested in the future of
music. 
	
	
	
		
			
				
			
	
 
"Telecom Management for Call Centers" offers a practical guide to
addressing the most common issues faced by telecom management in
large call-centers. This handbook was written primarily for the
telecom manager; the techniques described here are practical and
easily applicable, focusing on the issues the telecom manager faces
in his or her daily operational work. The lessons learned by the
professionals in this growing field are not often documented and
shared. This guide provides documentation of this practical
knowledge in a single volume, presented by telecom professionals
Luiz Augusto de Carvalho and Olavo Alves Jr. It offers a general
view of how telecom infrastructures in large call-centers should be
planned, priced, negotiated and managed. It examines call-center
operations and provides guidelines for cost management; traffic
management; call-center infrastructure; transport networks; GSM
gateways deployment; billing systems and auditing; dialer
deployment. Carvalho and Alves also explore how to do the necessary
calculations, prepare and use traffic matrixes, and map and analyze
call-center traffic, including relevant case studies for all
issues. Put your call center on the path to success using the
advice and methods offered in "Telecom Management for Call
Centers."
			
		 
	
	
	
		
			
				
			
	
 The Quest to Rediscover Microsoft's Soul and Imagine a Better
Future for Everyone Microsoft's CEO tells the inside story of the
company's continuing transformation, while tracing his own journey
from a childhood in India to leading some of the most significant
changes of the digital era. LONGLISTED FOR THE FT & MCKINSEY
BUSINESS BOOK OF THE YEAR AWARD Satya Nadella grew up in India,
studied in the US and went on to become Microsoft's third CEO after
Bill Gates and Steve Ballmer. In Hit Refresh he offers a unique
view of the transformation happening inside one of the world's most
iconic tech companies, and the arrival of the most exciting and
disruptive wave of technology humankind has experienced - including
artificial intelligence, mixed reality, and quantum computing.
Nadella examines how people, organisations and societies can and
must transform - 'hit refresh' - in their persistent quest for new
energy, new ideas, and continued relevance and renewal. Yet at its
core, this book is about humans, and how one of our essential
qualities - empathy - will become ever more valuable in a world
where technological advancement will alter the status quo as never
before.
			
		 
	
	
	
		
			
				
			
	
 
The history of Latin American journalism is ultimately the story of
a people who have been silenced over the centuries, primarily
Native Americans, women, peasants, and the urban poor. This book
seeks to correct the record propounded by most English-language
surveys of Latin American journalism, which tend to neglect
pre-Columbian forms of reporting, the ways in which technology has
been used as a tool of colonization, and the Latin American
conceptual foundations of a free press. Challenging the
conventional notion of a free marketplace of ideas in a region
plagued with serious problems of poverty, violence, propaganda,
political intolerance, poor ethics, journalism education
deficiencies, and media concentration in the hands of an elite,
Ferreira debunks the myth of a free press in Latin America. The
diffusion of colonial presses in the New World resulted in the
imposition of a structural censorship with elements that remain to
this day. They include ethnic and gender discrimination,
technological elitism, state and religious authoritarianism, and
ideological controls. Impoverished, afraid of crime and violence,
and without access to an effective democracy, ordinary Latin
Americans still live silenced by ruling actors that include a
dominant and concentrated media. Thus, not only is the press not
free in Latin America, but it is also itself an instrument of
oppression.
			
		 
	
	
	
		
			
				
			
	
 
In 1985 The WELL, a dial-up discussion board based on the
utilization of desktop computer technology, invited popular
participation in one of the first examples of what would eventually
evolve into the "blog"- an interactive website allowing reaction
comments to initial statements, and now providing the primary
Internet means for dialogue. The WELL began with the phrase: "You
own your own words." Though almost everything else about online
discussion has changed in the two decades since, those words still
describe its central premise, and this basic idea underlies both
the power and the popularity of blogging today. Appropriately
enough, it also describes American journalism as it existed a
century and a half before The WELL was organized, before the
concept of popular involvement in the press was nearly swept away
on the rising tide of commercial and professional journalism. In
this book, which is the first to provide readers with a
cultural/historical account of the blog, as well as the first to
analyze the different aspects of this growing phenomenon in terms
of its past, Aaron Barlow provides lay readers with a thorough
history and analysis of a truly democratic technology that is
becoming more important to our lives every day. The current
popularity of political blogs can be traced back to currents in
American culture apparent even at the time of the Revolution. At
that time there was no distinct commercial and professional press;
the newspapers, then, provided a much more direct outlet for the
voices of the people. In the nineteenth century, as the press
became more commercial, it moved away from its direct involvement
with politics, taking on an "observer" stance--removing itselffrom
the people, as well as from politics. In the twentieth century, the
press became increasingly professional, removing itself once more
from the general populace. Americans, however, still longed to
voice their opinions with the freedom that the press had once
provided. Today, blogs are providing the means for doing just that.
			
		 
	
	
	
		
			
				
			
	
 Bollywood in Britain provides the most extensive survey to date of
the various manifestations and facets of the Bollywood phenomenon
in Britain. The book analyzes the role of Hindi films in the
British film market, it shows how audiences engage with Bollywood
cinema and it discusses the ways the image of Bollywood in Britain
has been shaped. In contrast to most of the existing books on the
subject, which tend to approach Bollywood as something that is made
by Asians for Asians, the book also focuses on how Bollywood has
been adapted for non-Asian Britons. An analysis of Bollywood as an
unofficial brand is combined with in-depth readings of texts like
film reviews, the TV show Bollywood Star (2004) and novels and
plays with references to the Bombay film industry. On this basis
Bollywood in Britain demonstrates that the presentation of
Bollywood for British mainstream culture oscillates between moments
of approximation and distancing, with a clear dominance of the
latter. Despite its alleged transculturality, Bollywood in Britain
thus emerges as a phenomenon of difference, distance and Othering.
			
		 
	
	
	
		
			
				
			
	
 
The product of a lifetime immersed in the literary, performing
arts, and entertainment worlds, "Lives and Letters" spotlights the
work, careers, intimate lives, and lasting achievements of a vast
array of celebrated writers and performers in film, theatre, and
dance, and some of the more curious iconic public figures of our
times. These figures range: from the world of literature, Charles
Dickens, James Thurber, Judith Krantz, John Steinbeck, and Rudyard
Kipling; the controversies surrounding Bruno Bettelheim and Elia
Kazan; and, Marjorie Kinnan Rawlings and her editor, Maxwell
Perkins; and from dance and theatre, Isadora Duncan and Margot
Fonteyn, Serge Diaghilev and George Balanchine, Sarah Bernhardt and
Eleonora Duse. In Hollywood, Bing Crosby and Judy Garland, Douglas
Fairbanks and Lillian Gish, Tallulah Bankhead and Katharine
Hepburn, Mae West and Anna May Wong. In New York, Diana Vreeland,
the Trumps, and Gottlieb's own take on the contretemps that
followed his replacing William Shawn at "The New Yorker". And so
much more...
			
		 
	
	
	
		
			
				
			
	
 This book provides a rich description of the shifting production
cultures in convergent Chinese television industries, through the
examination of daily production practices, showing how they embody
a new set of opportunities and tensions across strategic,
programming and individual levels. Lin argues that the current
Chinese television landscape is an ideological, cultural and
financial paradox in which China's one-party ideological control
clashes with consumer-orientated capitalism and technological
advancement. These tensions are finely poised between new
opportunities for innovation and creative autonomy, and anxiety
over political interference marked by censorship and state
surveillance. Through its in depth study of ethnographic data
across Chinese broadcast and digital streaming sectors (including
CCTV, Hunan Broadcasting System, and Tencent Video), this book
illuminates how Chinese producers have placed their aspirations for
creative freedoms within technological advancements and rhetorical
strategies, both demonstrating compliance with ideological control,
and leaving room for resistance and resilience to one-party state
ideology. Nuanced and timely, Convergent Chinese Television
Industries unveils a complex picture of an industry undergoing
dramatic transformations.
			
		 
	
	
	
		
			
				
			
	
 In light of the emerging global information infrastructure,
information technology standards are becoming increasingly
important. At the same time, however, the standards setting process
has been criticized as being slow, inefficient and out of touch
with market needs. What can be done to resolve this situation? To
provide a basis for an answer to this question, Information
Technology Standards and Standardization: A Global Perspective
paints as full a picture as possible of the varied and diverse
aspects surrounding standards and standardization. This book will
serve as a foundation for research, discussion and practice as it
addresses trends, problems and solutions for and by numerous
disciplines, such as economics, social sciences, management
studies, politics, computer science and, particularly, users.
			
		 
	
	
	
		
			
				
			
	
 More software engineers are likely to work in a globally
distributed environment, which brings benefits that include quick
and better software development, less manpower retention,
scalability, and less software development cost and sharing of
knowledge from the global pool of employees. However, these work
environments also introduce a physical separation between team
members and project leaders, which can create problems in
communication and ultimately lead to the failure of the project.
Human Factors in Global Software Engineering is a collection of
innovative research focusing on the challenges, issues, and
importance of human factors in global software engineering
organizations in order to help these organizations better manage
their manpower and provide an appropriate culture and technology in
order to make their software development projects successful. While
highlighting topics including agile software, knowledge management,
and human-computer interaction, this book is ideally designed for
project managers, administrators, business professionals,
researchers, practitioners, students, and academicians.
			
		 
	
	
	
		
			
				
			
	
 By looking at China from the periphery, this study shows how
European sources offer a unique way of expanding the knowledge
about the gazette of the seventeenth and eighteenth centuries. Its
interconnected history illustrates how the Chinese gazette, as
translated by European missionaries, became a major source for
reflections on state and society by Enlightenment thinkers.
			
		 
	
	
	
		
			
				
			
	
 Enormous developments have been made in the field of information
and communication technologies (ICT) during the past four decades
as ICT has spread rapidly in the world and become a significant
part of daily life for economic units. ICT development and
penetration are continuing to affect all aspects of societies and
have led to significant changes in almost all disciplines such as
education, environment, economics, management, energy, health, and
medical care. Economic and Social Implications of Information and
Communication Technologies explores the economic and social
implications of ICT development and penetration from a
multidisciplinary perspective. Covering key topics such as
sustainability, public health, and economic growth, this reference
work is ideal for managers, industry professionals, researchers,
scholars, practitioners, academicians, instructors, and students.
			
		 
	
	
	
		
			
				
			
	
 
Forecasting is one of the most important activities that form the
basis for strategic, tactical, and operational decisions in all
business organizations. Recently, neural networks have emerged as
an important tool for business forecasting. There are considerable
interests and applications in forecasting using neural networks.
Neural Networks in Business Forecasting provides for researchers
and practitioners some recent advances in applying neural networks
to business forecasting. A number of case studies demonstrating the
innovative or successful applications of neural networks to many
areas of business as well as methods to improve neural network
forecasting performance are presented.
			
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