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Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Publishing industry
Whether you are a faculty member, a librarian, an independent scholar, the junior member of a research team, or a writer outside academia, Handbook for Academic Authors will help you select the right publisher, submit a winning proposal, negotiate a favorable contract, and work with your editor to ensure your research reaches the largest possible audience. The book provides advice on writing for different audiences and managing the mechanics of authorship, including manuscript preparation, acquiring illustrations, proofreading, and indexing. To address the major changes in scholarly publishing over the last decade, the sixth edition has been revised and updated to include discussions about open access and digital publishing, the use of social media as a marketing tool, changes within academia, and concerns of new entrants into academia. Written in a personalized, accessible style, Handbook for Academic Authors offers sound advice and encouragement to a wide range of aspiring academic authors.
This is a book about the book. Is this a book? is a question of wide appeal and interest. With the arrival of ebooks, digital narratives and audiobooks, the time is right for a fresh discussion of what is a book. Older definitions that rely solely on print no longer work, and as the boundaries of the book have been broken down, this volume offers a fresh and lively discussion of the form and purpose of the book. How does the audiobook fit into the book family? How is the role of reading changing in the light of digital developments? Does the book still deserve a privileged place in society? The authors present a dynamic model of the book and how it lives on in today's competitive media environment.
This Pivot investigates the impact of the digital on literary culture through the analysis of selected marketing narratives, social media stories, and reading communities. Drawing on the work of contemporary writers, from Bernardine Evaristo to Patricia Lockwood, each chapter addresses a specific tension arising from the overarching question: How has writing culture changed in this digital age? By examining shifting modes of literary production, this book considers how discourses of writing and publishing and hierarchies of cultural capital circulate in a socially motivated post-digital environment. Writing Cultures and Literary Media combines compelling accounts of book trends, reader reception, and interviews with writers and publishers to reveal fresh insights for students, practitioners, and scholars of writing, publishing, and communications.
Ideas about human nature are forms of anthropological knowledge; they are woven from ideas about human characteristics that vary historically and culturally: about the body, the psyche, the social context, and transcendence - in other words, about the "nature" or "essence" of humanity. Thisinterdisciplinary publication uses representative case studies to explore the particularities and evolution of ideas about human nature, as communicatedby the media, and to draw conclusions about the fundamental relationship between mediality and ideas concerning what it is to be human.
This book includes a selection of reviewed papers presented at the 11th China Academic Conference on Printing and Packaging, held on November 26-29, 2020, Guangzhou, China. The conference is jointly organized by China Academy of Printing Technology and South China University of Technology. With 10 keynote talks and 200 presented papers on graphic communication and packaging technologies, the conference attracted more than 300 scientists. The proceedings cover the recent findings in color science and technology, image processing technology, digital media technology, mechanical and electronic engineering and numerical control, materials and detection, digital process management technology in printing and packaging, and other technologies. As such, the book is of interest to university researchers, R&D engineers and graduate students in the field of graphic arts, packaging, color science, image science, material science, computer science, digital media, network technology and smart manufacturing technology.
Volume 1, divided into three part volumes covers the history of the German book trade during the empire. It focuses on the conditions and developments, the growth of publishing and publishing programs, such as academic literature, fiction, specialist material and children's books. In addition, it covers journals and new marketing forums (colportage and department store book selling). The third part contains chapters about the organization of the book trade, general bookshops, authors, as well as libraries and foreign book trade.
Publishing Scholarly Editions offers new intellectual tools for publishing digital editions that bring readers closer to the experimental practices of literature, editing, and reading. After the Introduction (Section 1), Sections 2 and 3 frame intentionality and data analysis as intersubjective, interrelated, and illustrative of experience-as-experimentation. These ideas are demonstrated in two editorial exhibitions of nineteenth-century works: Herman Melville's Billy Budd, Sailor, and the anti-slavery anthology The Bow in the Cloud, edited by Mary Anne Rawson. Section 4 uses pragmatism to rethink editorial principles and data modelling, arguing for a broader conception of the edition rooted in data collections and multimedia experience. The Conclusion (Section 5) draws attention to the challenges of publishing digital editions, and why digital editions have failed to be supported by the publishing industry. If publications are conceived as pragmatic inventions based on reliable, open-access data collections, then editing can embrace the critical, aesthetic, and experimental affordances of editions of experience.
This Element explores the politics of literary translation via case studies from the Heinemann African Writers Series and the work of twenty-first-century literary translators in Cameroon. It intervenes in debates concerning multilingualism, race and decolonization, as well as methodological discussion in African literary studies, world literature, comparative literature and translation studies. The task of translating African literary texts has developed according to political and socio-economic contexts. It has contributed to the consecration of a canon of African classics and fuelled polemics around African languages. Yet retranslation remains rare and early translations are frequently criticised. This Element's primary focus on the labour rather than craft or art of translation emphasises the material basis that underpins who gets to translate and how that embodied labour occurs within the process of book production and reception. The arguments draw on close readings, fresh archival material, interviews, and co-production and observation of literary translation workshops.
Marginal Notes: Social Reading and the Literal Margins offers an account of literary marginalia based on original research from a range of unique archival sources, from mid-16th-century France to early 20th-century Tasmania. Chapters examine marginal commentary from 17th-century China, 18th-century Britain, and 19th-century America, investigating the reputations, as reflected by attentive readers, of He Zhou, Pierre Bayle, Samuel Johnson, Thomas Warton, and Sir Walter Scott. The marginal writers include Jacques Gohory, Mary Astell, Hester Thrale, Herman Melville, the young daughters of the Broome family in Gloucestershire, and the patrons of the library of the Huon Mechanics' Institute, Tasmania. Though marginalia is often proscribed and frequently hidden or overlooked, the collection reveals the enduring power of marginalia, concluding with studies of the ethics of annotation and the resurrected life of marginalia in digital environments.
Whether you are a faculty member, a librarian, an independent scholar, the junior member of a research team, or a writer outside academia, Handbook for Academic Authors will help you select the right publisher, submit a winning proposal, negotiate a favorable contract, and work with your editor to ensure your research reaches the largest possible audience. The book provides advice on writing for different audiences and managing the mechanics of authorship, including manuscript preparation, acquiring illustrations, proofreading, and indexing. To address the major changes in scholarly publishing over the last decade, the sixth edition has been revised and updated to include discussions about open access and digital publishing, the use of social media as a marketing tool, changes within academia, and concerns of new entrants into academia. Written in a personalized, accessible style, Handbook for Academic Authors offers sound advice and encouragement to a wide range of aspiring academic authors.
The Archiv fur Geschichte des Buchwesenspublishes academic articles and source editions, and covers all subjects connected with books and their history. In addition to reviews, Volume 67 will include amongst others an article about Gustav Freytag and Collecting in Historism and a research report about recent publications about the history of publishing houses."
Entrepreneurship underpins many roles within the publishing industry, from freelancing to bookselling. Entrepreneurs are shaped by the contexts in which their entrepreneurship is situated (social, political, economic, and national). Additionally, entrepreneurship is integral to occupational identity for book publishing entrepreneurs. This Element examines entrepreneurship through the lens of identity and narrative based on interview data with book publishing entrepreneurs in the US Book publishing entrepreneurship narratives of independence, culture over commerce, accidental profession, place, risk, (in)stability, busyness, and freedom are examined in this Element.
A key challenge facing all educators working in practice-based subjects is the need to negotiate tensions between past and present and provide a training that prepares students for fast-changing conditions, while also conveying long-standing principles. This Element therefore investigates how effectively editing and publishing programmes prepare graduates for industry and how well these graduates translate this instruction to the workplace. Taking a global perspective to gauge the state of the discipline, the mixed-methods approach used for this Element comprised two online surveys for educators and graduates, three semi-structured interviews with industry practitioners (scholarly, education and trade) and ethnographic practice (author as educator and practitioner). Three key concepts also framed this Element's enquiry: being, learning and doing. The Element demonstrates how these transitioning but interdependent concepts have the potential to form a holistic practice-led pedagogy for students of editing and publishing programmes.
Book, Text, Medium: Cross Sectional Reading for a Digital Age utilizes codex history, close reading, and language philosophy to assess the transformative arc between medieval books and today's e-books. It examines what happens to the reading experience in the twenty-first century when the original concept of a book is still held in the mind of a reader, if no longer in the reader's hand. Leading critic Garrett Stewart explores the play of mediation more generally, as the concept of book moves from a manufactured object to simply the language it puts into circulation. Framed by digital poetics, phonorobotics, and the rising popularity of audiobooks, this study sheds new light on both the history of reading and the negation of legible print in conceptual book art.
In Stranded Encyclopedias, 1700-2000: Exploring Unfinished, Unpublished, Unsuccessful Encyclopedic Projects, fourteen scholars turn to the archives to challenge the way the history of modern encyclopedism has long been told. Rather than emphasizing successful publications and famous compilers, they explore encyclopedic enterprises that somehow failed. With a combined attention to script, print, and digital cultures, the volume highlights the many challenges facing those who have pursued complete knowledge in the past three hundred years. By introducing the concepts of stranded and strandedness, it also provides an analytical framework for approaching aspects often overlooked in histories of encyclopedias, books, and learning: the unpublished, the unfinished, the incomplete, the unsuccessfully disseminated, and the no-longer-updated. By examining these aspects in a new and original way, this book will be of value to anyone interested in the history of encyclopedism and lexicography, the history of knowledge, language, and ideas, and the history of books, writing, translating, and publishing. Chapters 1 and 4 are available open access under a Creative Commons Attribution 4.0 International License via link.springer.com.
Computer technologies continue to develop at breakneck speed, with a rapid flow of new innovations to the market. The survey of journalists undertaken in this work addresses four key questions: How do IT journalists view their professional role? How do they assess their impact on consumers and manufacturers? What sort of ties do they have to industry and the public? How will information technology change our society in the future?
The Contemporary Small Press: Making Publishing Visible addresses the contemporary literary small press in the US and UK from the perspective of a range of disciplines. Covering numerous aspects of small press publishing-poetry and fiction, children's publishing, the importance of ethical commitments, the relation to the mainstream, the attitudes of those working for presses, the role of the state in supporting presses-scholars from literary criticism, the sociology of literature and publishing studies demonstrate how a variety of approaches and methods are needed to fully understand the contemporary small press and its significance for literary studies and for broader literary culture.
This study focuses on the spread of print in colonial India towards the middle and end of the nineteenth century. Till the first half of the century, much of the print production in the subcontinent emanated from presidency cities such as Calcutta, Bombay and Madras, along with centres of missionary production such as Serampore. But with the growing socialization of print and the entry of local entrepreneurs into the field, print began to spread from the metropole to the provinces, from large cities to mofussil towns. This Element will look at this phenomenon in eastern India, and survey how printing spread from Calcutta to centres such as Hooghly-Chinsurah, Murshidabad, Burdwan, Rangpur etc. The study will particularly consider the rise of periodicals and newspapers in the mofussil, and asses their contribution to a nascent public sphere.
This Element explores the papacy's engagement in authorial publishing in late antiquity and the Middle Ages. The opening discussion demonstrates that throughout the medieval period, papal involvement in the publication of new works was a phenomenon, which surged in the eleventh century. The efforts by four authors to use their papal connexions in the interests of publicity are examined as case studies. The first two are St Jerome and Arator, late antique writers who became highly influential partly due to their declaration that their literary projects enjoyed papal sanction. Appreciation of their publication strategies sets the scene for a comparison with two eleventh-century authors, Fulcoius of Beauvais and St Anselm. This Element argues that papal involvement in publication constituted a powerful promotional technique. It is a hermeneutic that brings insights into both the aspirations and concerns of medieval authors. This title is also available as Open Access on Cambridge Core.
During the 1820s, British society saw transformations in technology, mobility, and consumerism that accelerated the spread of information. This timely study reveals how bestselling literature, popular theatre, and periodical journalism self-consciously experimented with new media. It presents an age preoccupied with improvisation and speculation - a mode of behaviour that dominated financial and literary markets, generating reflections on risk, agency, and the importance of public opinion. Print and Performance in the 1820s interprets a rich constellation of fictional texts and theatrical productions that gained popularity among middle-class metropolitan audiences through experiments with intersecting fantasy worlds and acutely described real worlds. Providing new contexts for figures such as Byron and Scott, and recovering the work of lesser-known contemporaries including Charles Mathews' character impersonations and the performances of celebrity improvvisatore Tommaso Sgricci, Angela Esterhammer explores the era's influential representations of the way identity is constructed, performed, and perceived.
By the late 1980s the concept of the work had slipped out of sight, consigned to its last refuge in the library catalogue as concepts of discourse and text took its place. Scholarly editors, who depended on it, found no grounding in literary theory for their practice. But fundamental ideas do not go away, and the work is proving to be one of them. New interest in the activity of the reader in the work has broadened the concept, extending it historically and sweeping away its once-supposed aesthetic objecthood. Concurrently, the advent of digital scholarly editions is recasting the editorial endeavour. The Work and The Reader in Literary Studies tests its argument against a range of book-historically inflected case-studies from Hamlet editions to Romantic poetry archives to the writing practices of Joseph Conrad and D. H. Lawrence. It newly justifies the practice of close reading in the digital age.
While the term 'bestseller' explicitly relates books to sales, commercially successful books are also products of individual creative work. This Element presents a new perspective on the relationship between art and the market, with particular reference to bestselling writers and books. We examine some existing perspectives on art's relationship to the marketplace to trouble persistent binaries that see the two in opposition; we break down the monolith of the marketplace by thinking of it as made up of a range of invested, non-hostile participants such as publishing personnel and readers; we articulate the material dimensions of creative writing in the industry through the words of bestselling writers themselves; and we examine how the existence of bestselling books and writers in the world of letters bears enormous influence on the industry, and on the practice of other writers.
The 'long twelfth century' (1075-1225) was an era of seminal importance in the development of the book in medieval Europe and marked a high point in its construction and decoration. This comprehensive study takes the cultural changes that occurred during the 'twelfth-century Renaissance' as its point of departure to provide an overview of manuscript culture encompassing the whole of Western Europe. Written by senior scholars, chapters are divided into three sections: the technical aspects of making books; the processes and practices of reading and keeping books; and the transmission of texts in the disciplines that saw significant change in the period, including medicine, law, philosophy, liturgy, and theology. Richly illustrated, the volume provides the first in-depth account of book production as a European phenomenon.
What has fifteenth-century England to do with the Renaissance? By challenging accepted notions of 'medieval' and 'early modern' David Rundle proposes a new understanding of English engagement with the Renaissance. He does so by focussing on one central element of the humanist agenda - the reform of the script and of the book more generally - to demonstrate a tradition of engagement from the 1430s into the early sixteenth century. Introducing a cast-list of scribes and collectors who are not only English and Italian but also Scottish, Dutch and German, this study sheds light on the cosmopolitanism central to the success of the humanist agenda. Questioning accepted narratives of the slow spread of the Renaissance from Italy to other parts of Europe, Rundle suggests new possibilities for the fields of manuscript studies and the study of Renaissance humanism. |
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