In its eerie likeness to Earth, Mars has long captured our imaginations,both as a destination for humankind and as a possible home to extraterrestrial life. It is our twenty-first century New World its explorers robots, shipped 350 million miles from Earth to uncover the distant planet's secrets.Its most recent scout is Curiosity,a one-ton, Jeep-sized nuclear-powered space labouratory,which is now roving the Martian surface to determine whether the red planet has ever been physically capable of supporting life. In Red Rover , geochemist Roger Wiens, the principal investigator for the ChemCam laser instrument on the rover and veteran of numerous robotic NASA missions, tells the unlikely story of his involvement in sending sophisticated hardware into space, culminating in the Curiosity rover's amazing journey to Mars.In so doing, Wiens paints the portrait of one of the most exciting scientific stories of our time: the new era of robotic space exploration. Starting with NASA's introduction of the Discovery Program in 1992, scrappier, more nimble missions became the order of the day, as manned missions were confined to Earth orbit, and behemoth projects went extinct. This strategic shift presented huge scientific opportunities, but tight budgets meant that success depended more than ever on creative engineering and human ingenuity. Beginning with the Genesis mission that launched his career, Wiens describes the competitive, DIY spirit of these robotic enterprises, from conception to construction, from launch to heart-stopping crashes and smooth landings.An inspiring account of the real-life challenges of space exploration, Red Rover vividly narrates what goes into answering the question: is there life elsewhere in the universe?

Statistics is a key characteristic that assists a wide variety of professions including business, government, and factual sciences. Companies need data calculation to make informed decisions that help maintain their relevance. Design of experiments (DOE) is a set of active techniques that provides a more efficient approach for industries to test their processes and form effective conclusions. Experimental design can be implemented into multiple professions, and it is a necessity to promote applicable research on this up-and-coming method. Design of Experiments for Chemical, Pharmaceutical, Food, and Industrial Applications is a pivotal reference source that seeks to increase the use of design of experiments to optimize and improve analytical methods and productive processes in order to use less resources and time. While highlighting topics such as multivariate methods, factorial experiments, and pharmaceutical research, this publication is ideally designed for industrial designers, research scientists, chemical engineers, managers, academicians, and students seeking current research on advanced and multivariate statistics.

Author of the best-selling book "The Elements" Theodore Gray demonstrates essential scientific principles through thrilling daredevil experiments.
"What a magnificent book. It's gorgeous, playful, and draws you in." Adam Savage, cohost of "Mythbusters"
"Theodore Gray has attained a level of near superhuman geekery that the rest of us can only mutely admire." Cecil Adams, ""The" "Straight Dope""
"Gray's encyclopedic knowledge and contagious enthusiasm transport us to deep intellectual realms while never sacrificing a sense of wonder and, above all, fun." Oliver Sacks, author of "Awakenings," "Musicophilia," and "Uncle Tungsten: Memories of a Chemical Boyhood"
In "Mad Science," Theodore Gray launches a toy rocket using the energy released from an Oreo cookie, ignites a phosphorus sun by suspending half a gram of white phosphorus in a globe filled with pure oxygen and creates a homemade hot tub by adding 500 pounds of quicklime to water. These are just a few of the 54 experiments included in this astonishing book that demonstrates essential scientific principles in ways you were likely never exposed to in school.
Every experiment in "Mad Science" is accompanied by full-color photographs that provide a front-row seat to rarely seen chemical reactions and glorious subatomic activity. To further enhance the hands-on experience, Gray includes step-by-step instructions for nearly every experiment. Following all of the safety guidelines, readers can even re-create some of the experiments in the book.
"Mad Science" is the perfect book for anyone fascinated by all things chemical, electrical, or explosive, and who loves a vicarious thrill.

"