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Books > Business & Economics > Business & management > Ownership & organization of enterprises > Small businesses & self-employed
This book contributes to the emerging research on the growth process of firms, with a focus on the expansion of small and medium-sized enterprises (SMEs). A comprehensive approach to the issue of small firm growth draws upon empirical findings of the characteristics and economic importance of high-growth enterprises and the extant base of theoretical approaches to the growth of firms, with an emphasis on the literature of firm boundaries (scope and size). Consequently, this research adopts a deductive approach to building the conceptual framework of SME growth by integrating the resource-based view of the firm and transaction cost theory. This integrative theoretical framework was tested by using the multi-case study method to conclude with a proposal of the model of the growth process of SMEs. The model explains the choices of high-growth entrepreneurs regarding contractual arrangements, portfolio development, sources of new products, and associated governance in the expansion process. Consistent with the heterogeneity of SME expansion, the research reveals three equifinal patterns of these choices instead of only one path. This book is valuable for bridging separate and divergent streams of the literature on firms' growth, namely, entrepreneurship, microeconomics, and strategic management literature related to firm boundary decisions.
SMEs are significant job creators and drivers of innovation and competition in most economic sectors. Furthermore, the traditional constraints of small and medium enterprises, such as geographic operations, are now being dissolved by technological developments. This means that there are new opportunities for SMEs, and their fundamental principles are being redefined: the aims, competencies, strategy, management, practice, and scope of these businesses are changing, with wide-ranging implications. This is the first part of a two volume work that incorporates scientific chapters on SME business theory and practice. Authors provide a balanced perspective of the present and future of SMEs across all business disciplines, including management, strategy, marketing, economics, and finance. While Volume II explores external issues such as contextual forces, the effects of the financial crisis, and macro-economic effects, this first volume focuses on the individual SME and internal issues such as innovation, quality, and digitization.
Business intelligence (BI) has evolved over several years as organizations have extended their online transaction processing (OLTP) capabilities and applications to support their routine operations. With online analytical processing (OLAP), organizations have also established the capability to extract internal and external data from a variety of sources to specifically obtain intelligence about non-routine and often less-structured arrangements. BI therefore refers to applications and technologies that are used to gather, provide access to, and analyze data and information about the operations of an organization. It has the capability of providing comprehensive insight into the more volatile factors affecting the business and its operations, thereby facilitating enhanced decision-making quality and contributing to the creation of business value. Larger and more sophisticated organizations have long been exploiting these capabilities. Business Intelligence for Small and Medium-Sized Enterprises (SMEs) guides SMEs in replicating this experience to provide an agile roadmap toward business sustainability. The book points out that successful BI implementations have generated significant increases in revenue and cost savings, however, the failure rates are also very high. More importantly, it emphasizes that a full range of BI capabilities is not the exclusive purview of large organizations. It shows how SMEs make extensive use of BI techniques to develop the kind of agility endowing them with the organizational capability to sense and respond to opportunities and threats in an increasingly dynamic business environment. It points to the way to a market environment in which smaller organizations could have a larger role. In particular, the book explains that by establishing the agility to leverage internal and external data and information assets, SMEs can enhance their competitiveness by having a comprehensive understanding of the key to an agile roadmap for business sustainability.
Is Your Marketing as Simple, Effective, and Affordable as Duct Tape? Let's face it, as a small business owner, you are really in the business of marketing. The problem for most small business owners is that they suffer from "marketing idea of the week" syndrome instead of implementing a systematic approach to the problem of small business marketing. In "Duct Tape Marketing," renowned Small Business Marketing guru John Jantsch shows you how to develop and execute a marketing plan that will give your business the life and longevity you knew you could have when you made that decision to go out on your own. "CAREFUL Duct tape is a serious tool... it sticks where you put it. So are the ideas in this book. If you're ready to make a commitment and are willing to make something happen, John's book is a great place to start." ―Seth Godin, author of Purple Cow "For all those who wonder why John Jantsch has become the leading advisor and coach to small businesses everywhere, Duct Tape Marketing is the answer. I have never read a business book that is as packed with hands-on, actionable information as this one. There are takeaways in every paragraph, and the success of John's blog is living proof that they work. Duct Tape Marketing should be required reading for anyone who is building a business, or thinking about it." ―Bo Burlingham, editor-at-large, Inc. magazine, and author of Small Giants: Companies That Choose To Be Great Instead of Big "Duct Tape Marketing is a worthy addition to the growing library of how-to books on small business marketing"―"concise, clear, practical, and packed with great ideas to boost your bottom line." ― |