Unter dem Rahmenthema Visionen und Illusionen fand am 4./5. April 2014 an der Universitat Goeteborg die 11. Arbeitstagung schwedischer Germanistinnen und Germanisten Text im Kontext statt. Der vorliegende Band versammelt ausgewahlte Beitrage, die in ihrer Vielfalt zugleich einen Eindruck der Forschungsansatze und -projekte der Germanistik in Schweden vermitteln. Das Spektrum der Beitrage reicht von der Untersuchung fruhneuzeitlicher Kochbucher zur Analyse des RAF-Manifests Die Rote Armee aufbauen; von der Betrachtung der Sprachbiographie einer Spataussiedlerin zu literaturwissenschaftlichen Textanalysen bzw. Interpretationen jungerer Dramen von Christoph Hein, Simon Urbans Roman Plan D und Pilgerinnenberichten uber den Jakobsweg. Eine Analyse des Neologismus' "Sternenkind" und vergleichende Grammatikstudien runden den Band ab. Die Begriffe Visionen und Illusionen ermoeglichen Bruckenschlage zwischen Literaturwissenschaft und Sprachwissenschaft und erscheinen nicht zuletzt aufgrund ihrer gesellschaftlichen Dimension pradestiniert fur die OEffnung hin zu kulturwissenschaftlichen Fragestellungen.

'There is nothing mysterious about voice work. We all breathe and use our voices daily and mostly do so without thinking about it. If we want to become skilled voice users, we need to start by learning how the voice works - and how we can work in tandem with that function.' Developing Your Voice bridges the gap between voice science and practical voice use where detailed and tangible exercises receive thoughtful scientific explanations. Developing Your Voice allows you, from any starting point, to systematically work with your own voice. The exercises have their basis in the foundation for all voice use - body awareness and breathing. This training will help you access a free, smooth and sustainable voice with the flexibility to express yourself, be it in your personal or professional life. Developing Your Voice concludes with a chapter showing how the vocal technique meets practical uses in text and acting. Harald Emgard started as an actor and later took an interest in teaching. He is a registered speech-language pathologist with a wealth of experience of teaching actors, musical actors and opera singers. Harald has held the position of Senior Lecturer in voice and speech at some of the most prestigious theatre academies in Sweden. You can see his former students on stage and screen in Sweden, Berlin, London's West End and Hollywood.

A broadly interdisciplinary study of the pervasive secrecy in America cultural, political, and religious discourse.
The occult has traditionally been understood as the study of secrets of the practice of mysticism or magic. This book broadens our understanding of the occult by treating it as a rhetorical phenomenon tied to language and symbols and more central to American culture than is commonly assumed.
Joshua Gunn approaches the occult as an idiom, examining the ways in which acts of textual criticism and interpretation are occultic in nature, as evident in practices as diverse as academic scholarship, Freemasonry, and television production. Gunn probes, for instance, the ways in which jargon employed by various social and professional groups creates barriers and fosters secrecy. From the theory wars of cultural studies to the Satanic Panic that swept the national mass media in the late 1980s and early 1990s, Gunn shows how the paradox of a hidden, buried, or secret meaning that cannot be expressed in language appears time and time again in Western culture.
These recurrent patterns, Gunn argues, arise from a generalized, popular anxiety about language and its limitations. Ultimately, "Modern Occult Rhetoric" demonstrates the indissoluble relationship between language, secrecy, and publicity, and the centrality of suspicion in our daily lives.

Advanced Public Speaking: A Leader's Guide is a comprehensive textbook designed to serve as a speech-making reference for upper-level undergraduate students. Now in its second edition, this volume offers brand new classroom-tested chapter assignments, updated examples, and new content on speaking to international and remote audiences. An instructor's manual and test bank are available for download on the book's companion website, offering everything from guidance in constructing a syllabus, to lecture suggestions, to classroom activities. This student-engagement focused and flexible text offers students the opportunity to increase their speaking abilities across a variety of more specific and complex contexts.

'Most books on persuasion teach the few how to sway the many. With wit and vim, Guy has given us something else: an X-ray into the tactics of those trying to change our minds and behaviour.' - Stephen Krupin, former speechwriter for Barack Obama When Winston Churchill spoke in Parliament, he convinced an empire to go to war. When Martin Luther King spoke in Washington, he convinced millions to open their hearts to change. When Oprah Winfrey said: 'Do what you have to do until you can do what you want to do,' she also used rhetoric. As we have here, by deploying the rule of three to stress a point. Rhetoric - the art of persuasive speaking and writing - often gets a bad rap. In this dazzling, fast-paced guide, speechwriter Guy Doza rescues rhetoric from the shadows and showcases its immense power to change lives, for good and bad. Highlighting punchy sayings from Ancient Rome to modern marketing, he shows how leaders, businesses and even our own friends use rhetorical techniques every day to make convincing arguments. What's more, this guide to rhetoric will show you how to learn to use this persuasive language in your own life: How to convince an investor to back your venture What to say to a potential lover in a bar And, the six rules of apology you should use if you ever accidentally run over the next-door neighbour's cat... How to Apologise for Killing a Cat is a quick read, humorous and highly practicable. It decodes the tricks and techniques of rhetoric for everyday readers. It's the only book you need to make a convincing marketing pitch. It's the only book you need to give a rousing speech. It's the only book you need to write persuasively. It's the best book to explain the technique we've just used here. After reading this book, you will start to see the trick of rhetoric used everywhere. After reading this book, you will never see the world the same way again! Extract Have you ever had that unpleasant anxiety of taking your car to the mechanic and feeling like you're being swindled? Most of you will probably know exactly what I am talking about. We don't know how cars work, we don't know what the parts are called and we don't know how to fix them ourselves. This lack of knowledge makes us vulnerable and susceptible to exploitation, and we know it. So does the mechanic. Now, most mechanics are honest individuals, not rogues, but can we say the same of people who run countries and big companies? When it comes to ordinary life away from the car engine or central heating boiler, most of us don't even realise just how vulnerable we are. People can use persuasive language to swindle us, cheat us, and exploit us to the hilt. And the worst part is that we are not even aware that it is happening. Welcome to rhetoric, the art of persuasion. Rhetoric is a superpower. It can alter the way we think, the way we behave and sometimes even the way we live our lives. And its most explosive charge lies in its subtlety. We need to be aware of how such persuasive language is used, not only so that we can be more persuasive ourselves, but defend ourselves against the rhetorical advances of those who would seek to exploit us. For too long, rhetoric has been a dark and ancient art confined to the secretive circles of politics and academia. This mystery and misunderstanding has often led to the public to consider it to be the tool of crooks, spin doctors and villains. But no more! The time has come to bring rhetoric out of the darkness and show it for what it is: a mighty linguistic tool. Whether it is a conversation between friends in a cafe, a pathetic attempt to flirt at a bar, or a meaningful conversation with a world renowned philosopher, rhetoric is everywhere.

Dieser thematische Sammelband enthalt Zwischenergebnisse aus sprechwissenschaftlichen Forschungen und Praxisprojekten zur Kommunikation zwischen fruhpadagogischen Fachkraften und Kindern in Kindertageseinrichtungen. Der Fokus liegt dabei sowohl auf der Analyse des Gesprachsverhaltens von Erzieherinnen und Kindern als auch auf der Starkung von Sprachbildung und -foerderung. Untersucht wird, wie authentische Gesprache zwischen Erzieherinnen und Kindern verlaufen, worin sich Gesprachsfahigkeit von Erzieherinnen zeigt, welche Bedeutung Sprachstandsfeststellungen haben und anderes mehr. Aus den Erkenntnissen werden praxistaugliche Schulungsinhalte im Sinne einer alltagsintegrierten Sprachbildung abgeleitet.