Quintilian, born in Spain about 35 CE, became a widely known and highly successful teacher of rhetoric in Rome. "The Orator's Education" ("Institutio Oratoria"), a comprehensive training program in twelve books, draws on his own rich experience. It is a work of enduring importance, not only for its insights on oratory, but for the picture it paints of education and social attitudes in the Roman world.

Quintilian offers both general and specific advice. He gives guidelines for proper schooling (beginning with the young boy); analyzes the structure of speeches; recommends devices that will engage listeners and appeal to their emotions; reviews a wide range of Greek and Latin authors of use to the orator; and counsels on memory, delivery, and gestures.

Donald Russell's new five-volume Loeb Classical Library edition of "The Orator's Education," which replaces an eighty-year-old translation by H. E. Butler, provides a text and facing translation fully up to date in light of current scholarship and well tuned to today's taste. Russell also provides unusually rich explanatory notes, which enable full appreciation of this central work in the history of rhetoric.

This edition of Professor Allen's highly successful book is on the pronunciation of Attic Greek in classical times. In this third edition, Allen has revised the section on stress in classical Greek, the chapter on quantity has been recast, and the author has added an appendix on the names and letters of the Greek alphabet, to provide a parallel and historical background to the similar appendix in the second edition of his Vox Latina. The total amount of revision since the first edition has made it necessary to reset the whole book, so in addition to the new material, the supplementary notes of the second edition are now incorporated into the main text making this book much more convenient to use.

With drug information rapidly migrating to the Web, the chronically poor standards of drug information available to consumers in the developed and the developing world are being further compromised. This book offers insight into the uncharted waters of prescription drug information and promotion on the internet and suggests how it might be transformed into an unprecedented agent for good. It traces the social and political history of prescription drug information and marketing to Western consumers, offers a social and communicative profile of prescription drug Web sites, and evaluates the most widely used sources of prescription drug information, from government organizations and information companies and TV-related sites, to health service provider sites, manufacturers' brand sites, and social media, including YouTube and Wikipedia. The focus throughout is on practical outcomes: How can information for consumer decision making be optimized and how can consumers use it responsibly?

Die Studie zeigt die Existenz verschiedener Ausdrucksmoeglichkeiten des Erfolgs und der Erfolgsrelationen in den aspektualen Systemen der tschechischen und der deutschen Sprache. Sie beschreibt diese Mittel detailliert anhand kontrastiver Analysen von tschechischen und deutschen Verben und Verbpaaren, damit die Sprachbenutzer und -benutzerinnen vor allem bei der UEbersetzung dieser semantischen Nuancen im Tschechischen die jeweilige Nuance identifizieren und aquivalent im Deutschen darstellen koennen. Der Autor stellt Loesungsvorschlage in Woerterbuchern und UEbersetzungen dar und fuhrt eine UEbersicht der Moeglichkeiten an, die zum Ausdruck der semantischen Relation im Deutschen gebraucht werden koennen.

Designed with the busy college student in mind, SPEAK provides students with the essentials to deliver a successful oral presentation. It contains easy-to-read brief lessons that highlight key points and principles, eye-catching visuals, quips, and quotes drawn from a variety of sources. This compact resource's intuitive organization and page layout allow students to absorb each skill quickly, logically, and memorably.

"Schreibwissenschaft methodisch" beleuchtet die Methodenvielfalt der Schreibwissenschaft und zeigt bestehende Forschungslucken auf. Im Zentrum stehen die Verfahren, mit denen in unterschiedlichen Bereichen und aus verschiedenen Perspektiven systematisch Erkenntnisse uber den Gegenstand "Schreiben" gewonnen werden koennen. Hierzu gehoeren unter anderem Key-Stroke-Logging, korpuslinguistische Analyse, Lautes Denken, Screen-Capturing und Videographie. Die Anforderungen von Forschungen im Bereich des Real-Life-Writing werden ebenso diskutiert wie die Notwendigkeit der Datentriangulation und der Nachnutzung von Daten. Hinzu kommt der Bereich der Textfeedback-Forschung, in dem nach Moeglichkeiten des strukturierten Gebens von Feedback und den Effekten von Feedback gefragt wird.

Outcomes is a completely new general English course in which: Natural, real-world grammar and vocabulary help students to succeed in social, professional, and academic settings CEF goals are the focus of communication activities where students learn and practise the language they need to have conversations in English Clear outcomes in every lesson of every unit provide students with a sense of achievement as they progress through the course

Social Media in the Classroom provides a comprehensive resource for teaching social media in advertising, public relations, and journalism at the undergraduate and graduate levels. With twelve chapters by contributors from the United States, the United Kingdom, and Australia, this volume provides original scholarly work which encompasses a wide range of methodologies, theories, and sample assignments for implementing social media. This book is an excellent resource for preparing students to transform their personal skills in social media into professional skills for success in the job market.

Having the ability to speak confidently; engage the audience; make a clear, well-argued case; and handle any tricky situations, is rarely a natural talent, but it can be learned through application and practice. Scientists Must Speak: Bringing Presentations to Life helps readers do just that. At some point in their careers, the majority of scientists have to stand up in front of an inquisitive audience or board and present information. This can be a stressful experience for many. For scientists, the experience may be further complicated by the specialist nature of the data and the fact that most self-help books are aimed at business or social situations. Scientists Must Speak includes sections on: * targeting your talk - knowing your audience and how to pitch to them * organizing your presentation - aligning your points logically around a central key theme * using visual aids effectively - how to avoid a random slide show *'practice, practice, practice' - it's a rare orator that does not need to practice * taking control - preparing the room, using eye contact, and checking the audience is with you * voice and language - developing a good speaking style, and help for those for whom English is a second language * body language - the messages your posture, mannerisms and facial expressions convey to the audience * handling question and answer sessions - taking the fear out of these * expecting the unexpected - how to cope with unforeseen mishaps * adapting material for different situations - how to avoid reinventing the wheel * organizing a session with several speakers - how to organize or chair sessions Written by authors with many years' experience of teaching presentation techniques, this engaging text will help readers make the best of their presentations and remove some of the fear that makes them a daunting prospect.

Do you want to develop a solid understanding of Swedish and communicate confidently with others? Through authentic conversations, vocabulary building, grammar explanations and extensive practice and review, Complete Swedish will equip you with the skills you need to use Swedish in a variety of settings and situations, developing your cultural awareness along the way. The book follows several characters through a storyline enabling learners to engage with Swedish culture and contextualise their learning. What will I achieve by the end of the course? By the end of Complete Swedish you will have a solid intermediate-level grounding in the four key skills - reading, writing, speaking and listening - and be able to communicate with confidence and accuracy. You will be able to engage with relevant and up-to-date topics, including politics, education, gender equality and popular entertainment in Sweden. Is this course for me? If you want to move confidently from beginner to intermediate level, this is the course for you. It's perfect for the self-study learner, with a one-to-one tutor, or for the beginner classroom. It can be used as a refresher course as well as to support study for the 'Swedex' Swedish proficiency test. What do I get? -20 learning units plus verb reference and word glossary -Discovery Method - figure out rules and patterns to make the language stick -Teaches the key skills - reading, writing, listening, and speaking -Learn to learn - tips and skills on how to be a better language learner -Culture notes - learn about the people and places of Sweden -Outcomes-based learning - focus your studies with clear aims -Authentic listening activities - everyday conversations give you a flavour of real spoken Swedish -Test Yourself - see and track your own progress *Complete Swedish maps from A1 Beginner to B2 Upper Intermediate level of the CEFR (Common European Framework of Reference for Languages) guidelines and from Novice-Low to Advanced-Mid level of the ACTFL (American Council on the Teaching of Foreign Languages) proficiency guidelines. The free audio for this course is available to download to the Teach Yourself Library app, or to stream on library.teachyourself.com. What else can I use to learn Swedish? If you require an absolute Beginner course, you can try our Get Started in Swedish Absolute Beginner course: 9781444175202 Rely on Teach Yourself, trusted by language learners for over 80 years.

What Democracy Looks Like is a compelling and timely collection which combines two distinct but related theories in rhetoric and communication studies, while also exploring theories and ideas espoused by those in sociology, political science, and cultural studies. Recent protests around the world (such as the Arab Spring uprisings and Occupy Wall Street movements) have drawn renewed interest to the study of social change and, especially, to the manner in which words, images, events, and ideas associated with protestors can "move the social." What Democracy Looks Like is an attempt to foster a more coherent understanding of social change among scholars of rhetoric and communication studies by juxtaposing the ideas of social movements and counterpublics-historically two key factors significant in the study of social change. Foust, Pason, and Zittlow Rogness's volume compiles the voices of leading and new scholars who are contributing to the history, application, and new directions of these two concepts, all in conversation with a number of acts of resistance or social change. The theories of social movements and counterpublics are related, but distinct. Social movement theories tend to be concerned with enacting policy and legislative changes. Scholars flying this flag have concentrated on the organization and language (for example, rallies and speeches) that are meant to enact social change. Counterpublic theory, on the other hand, focuses less on policy changes and more on the unequal distribution of power and resources among different protest groups, which is sometimes synonymous with subordinated identity groups such as race, gender, sexuality, and class. Nonetheless, contributors argue that in recent years the distinctions between these two methods have become less evident. By putting the literatures of the two theories in conversation with one another, these scholars seek to promote and imagine social change outside the typical binaries.

Social Media in the Classroom provides a comprehensive resource for teaching social media in advertising, public relations, and journalism at the undergraduate and graduate levels. With twelve chapters by contributors from the United States, the United Kingdom, and Australia, this volume provides original scholarly work which encompasses a wide range of methodologies, theories, and sample assignments for implementing social media. This book is an excellent resource for preparing students to transform their personal skills in social media into professional skills for success in the job market.

Speaking Greek supports the second edition of the bestselling beginner's course, Reading Greek, by providing on two CDs lively new recordings of some of the ancient texts presented in the Text volume. Made by experts and accompanied by special sound effects, the tracks include readings from Homer, Herodotus, Euripides, Aristophanes and Demosthenes. There is also a new introductory track containing a talk by Professor David Langslow about the sounds of ancient Greek. An accompanying leaflet provides a summary, a description of technical terms and further reading. These new CDs will enlighten the experience of the student of ancient Greek, demonstrating that this was a living language, spoken as well as read.

This Element explores ways in which language teachers, especially teachers of English, can benefit from knowledge of phonetics. It also offers recommendations for introducing and improving pronunciation teaching in the classroom. While hoping that this Element is useful to instructors of all languages, the majority of the examples comes from North American English (NAE) and the English language classroom. At the same time, the Element acknowledges that English language teaching is rather different from the teaching of other languages, since nowadays, most interactions around the world in English do not involve a native speaker, and use of English as a lingua franca (ELF) has become widespread. Teachers of English should be aware that their students may not want to mimic all aspects of native-speaker pronunciation; since some native-speaker patterns of speech, such as the extensive simplification and omission of sounds may not be helpful in enhancing intelligibility.

Ce recueil met en lumiere quelques axes novateurs dans la recherche actuelle sur la diachronie du francais, presentes lors de la sixieme edition du colloque international Diachro, qui s'est tenue a Leuven en octobre 2012. Le premier axe, methodologique, a trait a la valeur heuristique de la traduction. Les textes traduits constituent en effet des sources privilegiees pour etudier le changement linguistique, surtout si la langue du texte cible constitue une etape evolutive ulterieure de la langue du texte source, comme c'est le cas de textes latins traduits en francais a differents moments de l'histoire. Ils permettent de saisir sur le vif les changements du latin au francais, ayant provoque l'emergence d'un nouveau systeme linguistique. Un second axe de recherche concerne la diachronie recente. L'approche historique etant souvent associee a l'etude de la langue medievale et (pre-)classique, la periode recente a ete peu exploree dans cette perspective. Plusieurs contributions dans ce volume mettent en evidence tout l'interet que peut presenter la recherche sur la langue des 18e et 19e siecles. Un dernier volet de ce recueil apporte un nouvel eclairage sur des sujets de morphosyntaxe deja plus largement debattus tels l'ordre des mots, la subordination, les temps verbaux et les demonstratifs.

Public speaking is an essential component in the life of a scientist, whatever your level of career. In this book, the authors describe a tried-and-tested technique for preparing a presentation: the SELL Method. Following these three simple steps - Skeleton, Envelope, Life & Logistics - will help you make the most out of any talk. Whether it be a 3-minute pitch or an hour-long plenary session, you will find pages of advice, theory and practical exercises enabling you to SELL YOUR RESEARCH with impact. For scientists these days, the work is not done until it is communicated. And now that problem is solved. Solidly researched and immaculately written, Sell Your Research is a goldmine of useful advice. Whether you are brimming with confidence or just setting out, this gem of a guidebook will improve every presentation and nurture every budding science communicator. Dr. Stephen Webster, Director of Science Communication Unit, Imperial College London Public speaking is one of the most intimidating but crucial tasks in a scientist's career. This book provides a welcoming, clear, step-by-step guide to improving your presentations at every level. Reading it and following its advice will make your science talks less frightening and more enjoyable. Dr. Laura Helmuth, Health, Science & Environment Editor, Washington Post

This textbook examines the Internet as a communication system - the single most pervasive, involving, and global communication system ever created by human beings, with a host of political, economic, cognitive, and sociocultural implications. The Internet crosses all cultural boundaries and is the fastest growing global communication system ever witnessed. The text explores the ways in which the technology of the Internet, beyond its specific content, possesses its own message-generating capabilities that dramatically and decisively affect its users. Focusing on the power of media theories, the text explains, describes, interprets, and evaluates the Internet in insightful, useful, and thoughtful ways. The concepts, processes, functions, and outcomes of the Internet as a global communication technology are used as a way of testing the validity and reliability of media theories, and media theories are used as a way of identifying the powers and limitations of the Internet as a communication system. An overview of the Internet's past and anticipated future is provided

This practical guide to effective public speaking for professionals with Asperger Syndrome (Autism Spectrum Disorder) provides tailored advice on using your Asperger strengths to your advantage and overcoming areas of challenge to find your public speaking voice. Written by a business leader with Asperger Syndrome, it includes guidance and hands-on tools for preparation, research and delivery of successful speeches and presentations. It addresses all the key areas that can cause particular difficulty for people with Asperger Syndrome such as coping with anxiety, interpreting the facial expressions of your audience, awareness of your own body language as projected to others, sensory overload issues caused by the speaking environment, and surviving post-speech networking and social events. Whether giving a presentation at a meeting, hosting a corporate event, or delivering an autism awareness speech, this book provides all the guidance that professionals with Asperger Syndrome need to master public speaking.

Ella Baker (1903-1986) was an influential African American civil rights and human rights activist. For five decades, she worked behind the scenes with people in vulnerable communities to catalyze social justice leadership. Her steadfast belief in the power of ordinary people to create change continues to inspire social justice activists around the world. This book describes a case study that translates Ella Baker's community engagement philosophy into a catalytic leadership praxis, which others can adapt for their work. Catalytic leadership is a concrete set of communication practices for social justice leadership produced in equitable partnership with, instead of on, communities. The case centers the voices of African American teenage girls who were living in a segregated neighborhood of an affluent college town and became part of a small collective of college students, parents, university faculty, and community activists learning leadership in the spirit of Ella Baker.

Cet ouvrage decrit et analyse l'evolution des constructions de 82 verbes communs a 6 textes representatifs de l'histoire de l'allemand, a savoir le Livre des Evangiles d'Otfrid, les Psaumes de Notker, les Sermons de Berthold von Regensburg et de Maitre Eckhart, la traduction des Evangiles et les Sermons de Luther de 1545. La theorie utilisee est la grammaire de construction (Goldberg 1995). Le caractere anime/non anime des groupes nominaux, herite de l'indo-europeen, joue un role important dans l'evolution des constructions dans le constructicon, passant d'une certaine complexite morpho-syntaxique a une simplification, accom-pagnee de l'emergence des fonctions syntaxiques sujet et objet et parfois de modifications semantiques.