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Books > Academic & Education > UNISA
For courses in DC/AC circuits: conventional flow Introductory Circuit Analysis, the number one acclaimed text in the field for over three decades, is a clear and interesting information source on a complex topic. The 13th Edition contains updated insights on the highly technical subject, providing students with the most current information in circuit analysis. With updated software components and challenging review questions at the end of each chapter, this text engages students in a profound understanding of Circuit Analysis.
For undergraduate and graduate Management Information Systems courses. An in-depth exploration of how businesses successfully manage information In its Fourteenth Edition, Management Information Systems: Managing the Digital Firm continues to define courses in Management Information Systems. Designed for business school students, the text provides insight into how today's businesses leverage information technologies and systems to achieve corporate objectives. Providing comprehensive and integrative coverage of essential new technologies and information system applications, as well their impact on business models and managerial decision-making, Management Information Systems increases student engagement and enhances learning through vivid examples. In this new edition, students will find the most up-to-date, relevant information about information systems used by today's businesses-capturing students' attention no matter their industry or vertical of interest. With the help of this text, students will build skills sought after in today's workplace. Later on, they will be able to understand, participate in, and eventually lead management discussions and drive decisions about their firm's information systems. Personalize Learning with MyMISLab MyMISLab is an online homework, tutorial, and assessment product designed to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts.
Discover the latest advantages that Microsoft (R) Access (R) has to offer with this new book in the next generation of the Shelly Cashman Series (R). For three decades, the Shelly Cashman Series (R) has effectively introduced essential computer skills to millions of students like you. ENHANCED MICROSOFT ACCESS 2013: COMPREHENSIVE continues the history of innovation with new features that accommodate your learning style. Specially refined learning tools help improve your retention and prepare you for future success while new labs integrate cloud and web technologies with MS Access. This book's trademark step-by-step, screen-by-screen approach now guides you in expanding your understanding of Microsoft Access 2013 through experimentation, critical thought, and personalization. Trust ENHANCED MICROSOFT ACCESS 2013: COMPREHENSIVE to help you succeed with today's most effective educational approach.
Providing an introduction to the business of banking, this book covers both theoretical and applied issues relating to the global banking industry. It is organised into four main sections: introduction to banking; central banking and bank regulation; issues in bank management; and comparative banking markets.
The essential guide to fixed income portfolio management, from the experts at CFA Fixed Income Analysis is a new edition of Frank Fabozzi's Fixed Income Analysis, Second Edition that provides authoritative and up-to-date coverage of how investment professionals analyze and manage fixed income portfolios. With detailed information from CFA Institute, this guide contains comprehensive, example-driven presentations of all essential topics in the field to provide value for self-study, general reference, and classroom use. Readers are first introduced to the fundamental concepts of fixed income before continuing on to analysis of risk, asset-backed securities, term structure analysis, and a general framework for valuation that assumes no prior relevant background. The final section of the book consists of three readings that build the knowledge and skills needed to effectively manage fixed income portfolios, giving readers a real-world understanding of how the concepts discussed are practically applied in client-based scenarios. Part of the CFA Institute Investment series, this book provides a thorough exploration of fixed income analysis, clearly presented by experts in the field. Readers gain critical knowledge of underlying concepts, and gain the skills they need to translate theory into practice. * Understand fixed income securities, markets, and valuation * Master risk analysis and general valuation of fixed income securities * Learn how fixed income securities are backed by pools of assets * Explore the relationships between bond yields of different maturities Investment analysts, portfolio managers, individual and institutional investors and their advisors, and anyone with an interest in fixed income markets will appreciate this access to the best in professional quality information. For a deeper understanding of fixed income portfolio management practices, Fixed Income Analysis is a complete, essential resource.
Basics of entrepreneurship is a theoretical as well as practical guide to how to develop business ideas to establish an enterprise. Drawing on their personal experience as entrepreneurs, business advisors and subject specialists, the authors aim to: Provide a comprehensive introduction to the world of business and its most important role-player - the entrepreneur, explain basic business concepts to ensure understanding of the business environment and business in general, illustrate what successful entrepreneurs do and what contributes to successful entrepreneurship, demonstrate the steps in the entrepreneurial process - the feasibility study, the viability assessment and the development of a business plan. The most important and essential business management functions relevant to a start-up and new business are addressed in this book. These include: marketing, finance, operations, human resources and purchasing. The authors use an accessible approach to guide readers to be positive yet critical, creative yet practical in their search for business ideas, and ultimately to research business ideas thoroughly to ensure profitability.
What is marketing? How is value created in the marketing process? How do I develop a marketing plan? How do I conduct market research? Is the Internet the best way for me to market my product or service, or is it a complementary distribution channel? Introduction to Marketing 5e answers these and many other topical questions. This completely updated fi fth edition focuses on Consumer Behaviour, Market Segmentation, Target and Positioning, Integrated Marketing, Marketing, Internet Marketing and Services Marketing – information that is essential to any academic or professional working in the area of marketing.
The aim of this book is to equip any person working in an office environment with the basic knowledge, skills and attitudes to communicate effectively in the administrative and office environment. Communication is the basis of all relationships. All business matters depend on the exchange of information, and the success of the organisation's performance depends on the effective exchange of this information.
The all-new Applied Marketing Cases is an engaging collection of case studies written by owners, entrepreneurs and corporates (from SMMEs to larger companies). They share their frustrations, successes and challenges on starting and running successful businesses. The stories are unique and inspiring to students, practitioners and would-be entrepreneurs. Contents Include:
Simple, relevant and practical, Applied Marketing Cases is a must-read for entrepreneurs and business students alike.
Appropriate for courses in Knowledge Management. Thoroughly revised to reflect today's latest tools, technologies, and best practices, this hands-on guide walks students through the development of a state-of-the-art enterprise Knowledge Management Platform that can leverage a company's existing investments in intranets, data warehousing, data mining, groupware, and other technologies. It offers a complete roadmap for building KM systems incrementally-with each step delivering new business value, and seamlessly building on the work that preceded it. Students gain hands-on experience by through their own KM projects.
The fifth edition of South African human resource management meets the ever-growing demand for an HRM compendium specific to South Africa. Written by South Africans, for South Africans, the book emphasizes the need to contextualise HRM locally and within the wider African context. The book offers value to anyone involved and/or potentially interested in the management of human resources on the African continent and demonstrates why HRM is at the core of the sustainable development challenges we face.
The advent of the electronic age has brought many changes to the world of marketing and sales. New methods of selling and communicating with customers are invented virtually on a daily basis. And the use of social media is placing new demands on marketers and sales managers around the world. Despite this upheaval, retailers and marketers believe that personal selling as practised over the past decades is here to stay - although it should be adapted to incorporate technological developments. There will however always be a place for the age-old art of person-to-person communication between a salesperson and a prospective customer. In this third edition of Personal Selling, the authors outline the key steps in the selling process that leads to a successful sale, from prospecting for a sale to the follow-up once the sale has been completed. In addition, the book seeks to explain the role and place of personal selling, the impact it has on the economy, and how it ties in with marketing. The importance of communication in the act of selling, as well as different approaches and sales presentation methods, are explained and clarified, and a comprehensive discussion on how sales people should manage themselves and their time is included.
Based on the tenth edition of Michael Parkin's international best-seller Economics, this text combines his expertise and intyernational perspective with the knowledge and understanding of local academics teaching in the field of Economics.
Simulation with Arena provides a comprehensive treatment of simulation using industry-standard Arena software. The text starts by having the reader develop simple high-level models, and then progresses to advanced modeling and analysis. Statistical design and analysis of simulation experiments is integrated with the modeling chapters, reflecting the importance of mathematical modeling of these activities. An informal, tutorial writing style is used to aid the beginner in fully understanding the ideas and topics presented. The academic version of Arena and example files are available through the book's website. McGraw-Hill is proud to offer Connect with the sixth edition of Kelton's, Simulation with Arena. This innovative and powerful system helps your students learn more efficiently and gives you the ability to customize your homework problems simply and easily. Track individual student performance - by question, assignment, or in relation to the class overall with detailed grade reports. ConnectPlus provides students with all the advantages of Connect, plus 24/7 access to an eBook. Kelton's Simulation with Arena, sixth edition, includes the power of McGraw-Hill's LearnSmart a proven adaptive learning system that helps students learn faster, study more efficiently, and retain more knowledge through a series of adaptive questions. This innovative study tool pinpoints concepts the student does not understand and maps out a personalized plan for success.
An invaluable resource for entrepreneurs setting up their own businesses, this book provides a clear explanation of the way in which distribution coordinates the activities of the producer or manufacturer and various intermediaries in order to make the product or service available to customers at the right place, at the right time, and in the right quantity. Key features include case studies of actual businesses, chapter summaries and self-assessment questions, and informative graphs and tables. In this edition, topics include: the definition of distribution, the evolution of the South African distribution system, supply chain, channel design, logistics management, and electronic marketing channels, among others.
The unique focus of this book is its dual focus on management and supervision. The book offers a critical analysis of the contemporary debates related to issues and the challenges peculiar to social work management and supervision of social workers. Social welfare policy changes in South Africa in the past two decades, have had a radical impact on social work and affected all involved in social development. This has resulted in a requirement for increased accountability, improved quality and efficiency of service delivery. The book critically addresses both the management and supervision of social workers within a social development paradigm. It draws on South African and African practice examples as well as relevant research, but may also apply to other contexts and social service professions. Comprehensive, detailed, sound theoretical and conceptual frameworks are all essential in management and supervision in social work, as reflected in this exciting new book.
Statistics and quantitative methods are brought to life for social science students in this tutorial course. This revised edition provides an overview of entry- and intermediate-level statistics, and the accompanying material on the CD provides extensive practice. Both the text and the CD are structured to make learning self-directed, thus numerous worked examples, exercises, activities and tests are included. The emphasis, throughout, is on practice. Students are expected to engage with the material and experience first-hand the multiple aspects of data and statistical analysis.
For undergraduate and graduate consumer behavior courses. The text that set the standard for consumer behavior study. Consumer Behavior explores how the examination and application of consumer behavior is central to the planning, development, and implementation of marketing strategies. MyMarketingLab for Consumer Behavior is a total learning package. MyMarketingLab is an online homework, tutorial, and assessment program that truly engages students in learning. It helps students better prepare for class, quizzes, and exams-resulting in better performance in the course-and provides educators a dynamic set of tools for gauging individual and class progress. This program will provide a better teaching and learning experience-for you and your students. Here's how: * Improve Results with MyMarketingLab: MyMarketingLab delivers proven results in helping students succeed and provides engaging experiences that personalize learning.* Bring Concepts to Life with Cases: End-of-chapter cases show students the real-life application of the concepts just covered so that they can see how real companies use consumer behavior to create marketing strategies, * Global Coverage Focus: Discussions and examples appear throughout the text demonstrating the importance of cultural differences in both domestic and multinational marketing. * Keep Your Course Current and Relevant: New examples, exercises, and research findings appear throughout the text. Note: You are purchasing a standalone product; MyMarketingLab does not come packaged with this content. If you would like to purchase both the physical text and MyMarketingLab search for ISBN-10: 0133131033/ISBN-13: 9780133131031. That package includes ISBN-10: 0132544369/ISBN-13: 9780132544368 and ISBN-10: 0132552000/ISBN-13: 9780132552004. MyMarketingLab is not a self-paced technology and should only be purchased when required by an instructor.
Market-defining since it was introduced, International Business: Competing in the Global Marketplace by Charles W. L. Hill, sets the standard. Hill draws upon his experience to deliver a complete solution-print and digital-for instructors & students by being: Integrated - Progression of Topics Application Rich - Strong on Strategy Current - Thought Provoking Relevant - Actual Practice of International Business
For the introductory geology or physical geology course, this textbook offers both majors and non-majors rock solid content that originated with the ground-breaking text, Earth. In subsequent editions, the text has consistently met the needs of today's students with exceptional content, currency, interactive learning features, and an overall focus of the role of geological science in our lives. Students actively take part in the scientific process of discovery and learn through experience as they explore the impact of geology on their lives as citizens and future stewards of the planet. This textbook is available with LaunchPad. LaunchPad combines an interactive ebook with high-quality multimedia content and ready-made assessment options, including LearningCurve adaptive quizzing. See `Instructor Resources' and `Student Resources' for further information.
Leading the reader from the fundamental principles of inorganic chemistry, right through to cutting-edge research at the forefront of the subject, Inorganic Chemistry, Sixth Edition is the ideal course companion for the duration of a student's degree. The authors have drawn upon their extensive teaching and research experience in updating this established text; the sixth edition retains the much-praised clarity of style and layout from previous editions, while offering an enhanced Frontiers section. Exciting new applications of inorganic chemistry have been added to this section, in particular relating to materials chemistry and medicine. This edition also sees a greater use of learning features to provide students with all the support they need for their studies. Providing comprehensive coverage of inorganic chemistry, while placing it in context, this text will enable the reader to fully master this important subject. Online Resource Centre: For registered adopters of the text: * Figures, marginal structures, and tables of data ready to download * Test bank For students: * Answers to self-tests and exercises from the book * Videos of chemical reactions * Tables for group theory * Web links * Interactive structures and other resources on www.chemtube3D.com
Why do ethics make business sense? What is the social responsibility of business? What is the role of ethics within corporate governance? How should organisations manage ethics from within? Business Ethics fifth edition is suitable for BCom students following courses in ethics, and can also be used for graduate or postgraduate modules in business management and human resource management. Given the growing emphasis on corporate governance, the book is also of relevance to business ethics practitioners as it addresses key ethical issues affecting corporations in the twenty-first century. Business Ethics tracks global developments in areas such as corporate ethical culture and highlights the relevance thereof within the southern African context.
Introduction to Retailing is aimed at students of commerce and entrepreneurs who want to start a retail business or who already have a business and want to make it more successful. In today's very competitive retail environment retailers need to be proactive and able to adapt to changing situations. This third edition of Introduction to Retailing looks at the factors all new retailers need to consider when starting a retail business. Theory on these issues is enhanced with practical examples, giving this edition a uniquely South African flavour.
Enables the reader to correctly prepare a full set of financial statements for a sole proprietor according to Generally accepted accounting practices. Focuses on the preparation and presentation of the financial statements of partnerships and close corporations in accordance with Generally accepted accounting practice and also deals with the conversion aspects of these entities includes important issues regarding partnerships and close corporations, for example changes in ownership and dissolution. |
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