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Books > Academic & Education > UNISA
FAMILY BUSINESS provides the next generation of family business owners with the knowledge and skills needed for the successful management and leadership of the family enterprise. The author, Ernesto Poza, uses both text and cases to explore a diverse set of family firms, examining the interrelationships between the owners, the family, and the management team. FAMILY BUSINESS, at its core, is a practical book that presents management and family practices to model success as well as an honest look at the advantages and challenges facing family enterprises. With an emphasis on leadership and positioning for the future, FAMILY BUSINESS illustrates how the family enterprise can achieve sustained growth and continuity through generations. Available with InfoTrac (R) Student Collections http://gocengage.com/infotrac.
Popular author and seasoned economist Dr. David Hyman delivers a solid economics-oriented approach to public finance and public policy. The 11th edition of PUBLIC FINANCE thoroughly illustrates the role government plays in the economy and explains how and why the public sector makes decisions. Packed with timely, real-world examples, PUBLIC FINANCE sparks lively discussion and debate with its coverage of such hot topics as national defense and homeland security, pollution rights, Social Security reform, federal tax reform, and the Iraq war. In addition, it includes numerous study tools and exercises to help students sharpen their economic acumen.
Master the technical skills and industry know-how to begin an exciting career installing, configuring, and troubleshooting computer networks with the completely updated NETWORK+ GUIDE TO NETWORKS, 7E. You can prepare for success on CompTIA's Network+ N10-006 certification exam with fully mapped coverage of all objectives, including protocols, topologies, hardware, network design, and troubleshooting. This edition addresses today's latest technology with new features that make essential information easily accessible and help you visualize high-level concepts. New OSI layer icons visually link concepts and the OSI model. New and updated "On the Job" stories, Applying Concepts activities, Hands-On and Case Projects let you explore concepts in more depth. The NETWORK+ GUIDE TO NETWORKS, 7E's emphasis on real-world problem solving provides the tools you need to succeed in any computing environment.
Gain a strong understanding of the legal, ethical, and societal implications of information technology with Reynolds' ETHICS IN INFORMATION TECHNOLOGY, Fifth Edition. The latest edition of this dynamic text provides up-to-date, thorough coverage of notable technology developments and their impact on business today. You will examine issues surrounding professional codes of ethics, file sharing, infringement of intellectual property, security risk assessment, Internet crime, identity theft, employee surveillance, privacy, compliance, social networking, and the ethics of IT corporations. This book offers an excellent foundation in ethical decision-making for current and future business managers and IT professionals. Unlike typical introductory Information Systems books that cover ethical issues only briefly, ETHICS IN INFORMATION TECHNOLOGY provides thorough coverage to prepare the individuals responsible for addressing ethical issues in today's workplace. You will learn how to examine ethical situations that typically arise in IT and gain practical advice for addressing the relevant issues. Up-to-the-minute business vignettes and thought-provoking questions challenge your knowledge, while features focused on decision-making--including updated Manager's Checklists--provide brief, critical points to consider in making key business decisions. Trust ETHICS IN INFORMATION TECHNOLOGY, Fifth Edition, to equip you with the understanding of IT and ethics needed for confident decision-making and professional success.
Master the critical leadership skills and solid understanding of today's theory needed to become an effective business leader in today's turbulent times with Daft's THE LEADERSHIP EXPERIENCE, 6E. Acclaimed author Richard Daft helps you explore the latest thinking in leadership theory and contemporary practices at work within organizations throughout the world. You will examine emerging topics, including enhancement of emotional intelligence, leadership vision and courage, leadership of virtual teams, and open innovation, and will connect those topics to recent world events such as ethical scandals and political turmoil. Packed with memorable examples and unique insights into actual leadership decisions, this full-color text includes crisp, clear visuals to reinforce the book's engaging presentation. This edition's proven applications, specifically designed for today's leadership theory and applications course, and a solid foundation grounded in established scholarly research make the topic of leadership come alive. In addition, THE LEADERSHIP EXPERIENCE is available with CengageNOW for the first time. CengageNOW provides an integrated text and online learning solution that enhances understanding of course content and offers opportunities to extend learning.
Offering numerous real-world examples and case studies, MANAGEMENT OF ELECTRONIC AND DIGITAL MEDIA, 6e, equips you with the latest trends, practices, and research on the management and leadership techniques used in the electronic and digital media industries. Extremely reader friendly, the text offers a clear and concise presentation of key issues facing future managers, leaders, and entrepreneurs in the rapidly evolving media industries. New coverage highlights trends in big data, mobile, social media, and the cloud, as well as the latest on the evolution of social media and digital platforms. An all-new chapter details the multifaceted manager/leader/entrepreneurial role of a media manager. Giving you hands-on experience with real-life challenges, end-of-chapter case studies put you directly in the role of decision-maker -- helping prepare you for a career in today's electronic and digital media field.
The new edition of Garber and Hoel's best-selling TRAFFIC AND HIGHWAY ENGINEERING focuses on giving students insight into all facets of traffic and highway engineering. Students generally come to this course with little knowledge or understanding of the importance of transportation, much less of the extensive career opportunities within the field. Transportation is an extremely broad field, and courses must either cover all transportation modes or focus on specifics. While many topics can be covered with a survey approach, this often lacks sufficient depth and students leave the course without a full understanding of any of the fields. This text focuses exclusively on traffic and highway engineering beginning with a discussion of the pivotal role transportation plays in our society, including employment opportunities, historical impact, and the impact of transportation on our daily lives. This approach gives students a sense of what the field is about as well as an opportunity to consider some of its challenges. Later chapters focus on specific issues facing transportation engineers. The text uses pedagogical tools such as worked problems, diagrams and tables, reference material, and realistic examples to demonstrate how the material is applied.
Fascinating, engaging, and extremely visual, FOUNDATIONS OF ASTRONOMY, Enhanced Thirteenth Edition, is renowned for its current coverage, reader-friendly presentation, and detailed, yet clear explanations. The authors' goals are to help you use astronomy to understand science—and use science to answer two fundamental questions: What are we? And how do we know?
Prepare for a successful career in social media marketing or a related field with the unique emphasis found only in SOCIAL MEDIA MARKETING: A STRATEGIC APPROACH, 2E. Each chapter in this popular book includes a section on creating a personal brand, which is useful to current or future professionals at any stage of career development. This edition emphasizes how to use social media techniques, detailed in the book, to develop and maintain a strong personal brand. Helpful discussions also address a full range of online and offline elements you can use to create a viable personal branding strategy. You learn how to use graphical concepts to structure and strategize within what is otherwise a chaotic social media milieu. This edition summarizes many of today's best practices for marketing activities on social media platforms to assist you in functioning most effectively and dealing with the rapid change that is a hallmark of social media.
Managing for the Future is an innovative approach to teaching organizational behavior based on the course at the Massachusetts Institute of Technology. The text first presents the new organization, examining it through strategic, political, and cultural lenses. Then the role and impact of teams and central issues facing the organization itself are explored. The last section of the text focuses on skills--the goal being not only to present the new organization but also illustrate how students can become better actors within it. Each of the 14 modules provides many instructional options through cases, readings, exercises and projects. Managing for the Future's modular format allows for even greater flexibility, allowing instructors to select only the topics they need to suit their course needs. Managing for the Future's flexible design and its' experiential-based approach make the text and appealing choice for today's MBA students.
Awarded Outstanding Academic Book by CHOICE magazine in its first edition, FORECASTING, TIME SERIES, AND REGRESSION: AN APPLIED APPROACH now appears in a fourth edition that illustrates the vital importance of forecasting and the various statistical techniques that can be used to produce them. With an emphasis on applications, this book provides both the conceptual development and practical motivation students need to effectively implement forecasts of their own. Bruce Bowerman, Richard O'Connell, and Anne Koehler clearly demonstrate the necessity of using forecasts to make intelligent decisions in marketing, finance, personnel management, production scheduling, process control, and strategic management. In addition, new technology coverage makes the latest edition the most applied text available on the market.
HEALTH, SAFETY, AND NUTRITION FOR THE YOUNG CHILD, 9th Edition, covers contemporary health, safety, and nutrition needs of infant through school-age children--and guides teachers in implementing effective classroom practices--in one comprehensive, full-color volume. Concepts are backed by the latest research findings and linked to NAEYC standards. The book emphasizes the importance of respecting and partnering with families to help children establish healthy lifestyles and achieve their learning potential. Early childhood educators, professionals, and families will find the latest research and information on many topics of significant concern, including food safety, emergency and disaster preparedness, childhood obesity, children's mental health, bullying, resilience, chronic and acute health conditions, environmental quality, and children with special medical needs. Also provided are easy-to-access checklists, guidelines, and activities that no early childhood student or professional should be without.
Joel Sklar has written the definitive text for Web site design, PRINCIPLES OF WEB DESIGN, Sixth Edition guiding readers through the entire Web site creation process, while developing and enhancing your HTML, CSS, and visual design skills along the way. Now updated to include the latest Web design technologies and trends, this Sixth Edition features all-new sections on HTML5, CSS3, CSS page layouts, and enhanced navigation as well as technical updates and new screen shots throughout. Beginning with the Web design environment and the principles of sound Web design, readers will continue to planning site layout and navigation, and progress to Web typography, colors and images, working with CSS, and more. Armed with a priceless understanding and plenty of hands-on activities, readers will gain a solid foundation of designing successful, standards-based Web sites that are portable across different operating systems, browsers, and Web devices. Companion site available at no additional cost www.joelsklar.com/pwd5.
Economics for South African students is a comprehensive introduction to economics in general, set against a contemporary South African background. The easy style and many practical examples make this publication extremely accessible. The book covers all the material usually prescribed for introductory courses, and it lays a solid foundation for intermediate and advanced studies in Economics. As in previous editions, the emphasis is on application of economic theory. A wealth of information about the South African economy. |
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