Mindcraft: The Theory and Practice of Persuasive Communication provides a comprehensive overview of the various theories of persuasion.

The text covers the roles and functions of persuasion in practice in the areas of political, developmental, health, and environmental communication as well as its use in traditional media, new media and visual communication. It includes the ethics of persuasion and persuasion as a profession.

Key Features:

• The only South African title of this nature on the market
• A broader overview of various aspects of persuasive communication
• Engaging visual elements
• Current and relevant examples and case studies

Advances in Structural Adhesive Bonding, Second Edition reviews developments in adhesive bonding for a range of advanced structural engineering applications. This new edition has been fully revised to include the latest advances in materials, testing and modeling methods, lifecycle considerations, and industrial implementation. Sections review advances in commonly used groups of structural adhesives, covering epoxy, acrylic, anaerobic and cyanoacrylate, polyurethane, and silicone adhesives, along with toughening. Other chapters cover various types of adherends and pre-treatment methods for structural materials, including metals, plastics, composites, wood and joint design and testing, including topics such as fracture mechanics, life prediction techniques, and advanced testing methods. This is a valuable guide for all those working with structural adhesives, including those in an industrial setting, adhesive specialists, structural engineers, design engineers, R&D professionals, and scientists, as well as academic researchers and advanced students in adhesives, joining technology, materials science and mechanical engineering.

Mathematics for Young Learners, A Guide for South African Educators is designed to be used by students in training and by teachers in service in early childhood education and Grade R. It was developed in line with the requirements set out by the Curriculum and Assessment Policy Statement (CAPS), which sets out the curriculum for Foundation Phase mathematics. To the student, this text introduces the excitement and extensiveness of mathematics experiences in programmes for young children. For teachers in the field, it presents an organised, sequential approach to creating a developmentally appropriate mathematics curriculum for preschool and primary school children.

The field of sports marketing is an essential component of the modern sports industry, combining strategic marketing principles with the unique characteristics of sport as a product and an experience. Sports Marketing: A South African Perspective provides a comprehensive and insightful exploration of key marketing concepts, tailored specifically to the South African sport industry. Designed for students, academics, and professionals, this textbook offers a structured approach to understanding and applying sports marketing strategies in an increasingly competitive and dynamic environment.

Covering a wide range of topics, the book introduces fundamental principles of sports marketing and examines the broader marketing environment in which sport organisations operate. It explores into sport consumer behaviour, providing insights into the motivations, preferences, and decision-making processes of South African sports fans and participants. The traditional and extended sport marketing mix is analysed in depth, highlighting how elements such as product, price, promotion, place, people, process, and physical evidence influence the marketing of sports.

Key topics explored include public relations in sport marketing, corporate social responsibility (CSR) and corporate social investment (CSI) in sport, and the critical role of sponsorship in enhancing brand visibility and engagement. The book also explores into integrated marketing communication (IMC) strategies, highlighting the use of advertising, digital marketing, and promotional campaigns in sport. Additionally, it examines the rapid rise of e-sports, providing insights into the opportunities and challenges presented by this emerging sector.

Whether you are an aspiring sport marketer, a business professional seeking to enter the sports industry, or an academic interested in sport marketing research, this textbook serves as an essential guide to mastering the principles and practices of sports marketing in South Africa. Packed with expert insights, relevant examples, and engaging discussions, this book is a must-have for anyone passionate about the business of sport in South Africa.

Content

• Introduction to sport marketing.
• The sport marketing environment.
• STP (Segmentation; Targeting and Positioning) in sport marketing.
• Sport marketing mix.
• Additional sport marketing mix.
• Public relations in sport marketing.
• CSI and CSR in sport marketing.
• Sport sponsorship.
• IMC in sport marketing.
• Understanding sports brands

A successful and competent administrative manager is integral to any profitable and efficient organisation or working environment. A successful and competent administrative manager is integral to any profitable and efficient organisation or working environment.

Administrative Management has been written specifically for people working in the field of administrative and information management, as well as those studying Administrative Management at higher education institutions. The content is specific to the South African market, and it is the only local textbook on this topic. This fifth edition of Administrative Management contains updated information and includes the latest trends in the different topics.

How may an employer effect a dismissal that does not fall foul of the law? What is an unfair labour practice? How and when does an employer discipline an employee? How do you formulate charges? How do you prepare for an arbitration?

The answers to these and other questions can be found in this book, which aims to alert both employers and employees of their respective rights and how these rights can be enforced and protected.

This book is not an arid reflection on labour law. It is an attempt to initiate a sound understanding of the basic principles of labour law and to instil a practical approach to work-related issues. Any person, whether an employer or employee, who needs to understand labour issues without being burdened by esoteric legal principles will find this book helpful.

This publication creates a clear understanding of the Administrative Adjudication of Road Traffic Offences Act 46 of 1998 (AARTO), and the gazetted regulations.

South Africa suffers from an extremely poor track-record with regard to road safety and it has been repeatedly proven that the enforcement of road traffic legislation plays a key role in reducing road carnage.

AARTO aims to change the behaviour of road users to ensure compliance with the road rules and the creation of a safer road environment.

The AARTO Act is however better described as being a purpose-built prosecutorial instrument specifically designed for road traffic legislation which largely replaces the Criminal Procedure Act 51 of 1977 (the CPA) in the prosecution of a large proportion of road traffic offences and is premised on administrative law.

The general principles, application, adjudication process of AARTO, and most importantly, the points-demerit are outlined in the publication.

The authors are two specialists in the field namely, GFF Schoeman & SR Kockott.

Investigation: A Comprehensive Guide to the Basic Principles, Procedures and Forensic Processes equips prospective investigators with the principles that they must know and apply to successfully carry out their duties.

The aim of this book is not to train prospective investigators in investigating crime, but to make them aware of the principles of criminal investigation that will enable them to bring an investigation to a successful conclusion.

For any investigating officer to be successful in pursuing the objectives of criminal investigation, he or she must take cognisance of the five questions rule:

• What evidence and information do I have?
• What evidence and information do I need?
• Where am I going to find the evidence and information?
• How am I going to obtain the evidence and information?
• What am I going to do with it?

Marketing Tourism in South Africa 6e offers a solid foundation in marketing theory applied to the unique context of the tourism industry in South Africa. This updated edition is a definitive source for universities, universities of technology and colleges where courses in Tourism Marketing and Event Marketing are offered. Marketing Tourism in South Africa 6e is written in a simple and concise style to appeal to both tourism students and practitioners. The text familiarises the reader with the tourism industry in South Africa its statistics, trends, main organisations and role-players.

What is the role off marketing in the business? How is value created in the marketing process? How can I develop a marketing plan? How do I conduct market research? Is the internet the best way to help me market my product or service, or are a multichannel approach the best solution as a distribution channel option?

This completely updated sixth edition of Introduction to marketing that started out in 1998 comprises twelve chapters that focuses on recent developments in the South African marketing environment. The business setting has changed drastically in the Post-Covid-19 environment. These changes are reflected in all the chapters of the textbook.

Of special interest are the new chapters that were introduced on sustainability, social responsibility and ethical decision-making in marketing, developing the marketing plan and how marketing is dealing with changes brought by Industry 4.0.

Core Principles of Accounting – an Introduction aims to provide southern African students with a decolonised teaching and learning experience. While the science behind the discipline of accountancy is complex to decolonise, especially because many countries have adopted the International Financial Reporting Standards (IFRS), an effort has been made by the authors of Core Principles of Accounting – an Introduction to contextualise the study of accounting to a more relatable world view. This is achieved by demystifying the accounting principles thus ensuring that most students can relate to the transactions and the application of the IFRS standard.

Core Principles of Accounting – an Introduction discusses the recent developments in accounting in Africa. The textbook includes the latest definitions in accounting as per the Revised Conceptual Framework of the IASB (2018b). The names and types of businesses, as well as examples and scenarios provided will resonate with South

African students from various backgrounds as they are familiar to the South African environment.

Accounting principles have been simplified to be understandable even to students who did English as a second language. Each chapter begins with a preamble that introduces the concepts or principles discussed in the chapter. The textbook is accompanied by separate suggested solutions to the chapter exercises, extra multiple choice questions to support the students learning process, as well as power point slides to support lecturers.

Property in Housing unpacks the right of access to adequate housing (section 26 of the Constitution of the Republic of South Africa, 1996) from a property perspective. The purpose of the volume is to reassess how and to what extent property plays a role in the protection, promotion and fulfilment of this right.

The characteristics of access to ‘adequate’ housing – as articulated by the United Nations Committee on Economic, Social and Cultural Rights in its General Comment 4 – serve as an organising framework for the volume. It is within this framework that we explore how property law can be used and aligned to implement the right of access to adequate housing as a vehicle for large-scale transformative aims.

Themes that are used to explore the vigorous relationship between property and housing include the centrality of the home in housing versus proprietary conflicts; the extent to which property narrates the conception of adequate housing, absent dedicated legislative reform; and the instrumentality of property as a vehicle for transforming the housing sphere.

The property paradox in the context of the housing clause is threefold: the property institution must be curtailed to make way for housing interests; it must be utilised (with legislative measures and sometimes without) to do some of the section 26(1) heavy lifting – for instance, to provide secure tenure or ensure access to services; and it must foster a culture of regulation by way of the constitutional property clause (section 25), to provide the required access to the spaces that we envision adequate, at the costs that we consider reasonable.

The monograph first introduces the authors’ approach, methodologically and theoretically, with reference to the history of property in housing in South Africa, the limited juridical development of our understanding of ‘adequate’ housing in the constitutional dispensation, the way in which housing relates to other constitutional rights, and the characteristics of having adequate housing. The remainder explores each of the internationally recognised characteristics by drawing on property law – security of tenure, services, accessibility, habitability, affordability, location and cultural adequacy – as components of the organising framework to interpret the progressive realisation of the South African housing mandate and respecting its anti-eviction measures. The development of the normative and substantive content of the right of access to adequate housing lies in the space left incomplete by property law. As such, this monograph is a call to action for this development to be achieved in order to foster a democratic South Africa for all who live in it.

Property in Housing will be a valuable resource for subject specialists, researchers, advanced students, practitioners and the judiciary alike.

South Africa’s education system has transformed significantly over the course of three decades, with curriculum often perceived as the lever to effect change. This book takes a broader perspective through engaging curriculum transformation alongside and with particular curriculum studies theories that cut across schooling and postschooling. Curriculum Studies (in the) Now: Transformations and Possibilities brings leading South African scholars together to engage curriculum matters and curriculum studies as a field of inquiry aimed at advancing perspectives from the Global South. The book not only takes new and established researchers on a journey into curriculum studies and its transformations, but opens up possibilities for thinking and doing curriculum research and practice differently.

Curriculum Studies (in the) Now: Transformations and Possibilities is an essential resource for researchers and students, new or familiar with curriculum studies as a field of inquiry. It is at once a history and a synthesis of contemporary thinking, but it leaves readers with plenty of possibilities for research and practice to navigate themselves in an ever-changing, indeterminate curriculum landscape.

Collective Labour Law is the most thorough and comprehensive book available on the law governing the relationship between organised labour and employers in South Africa.

The book covers topics such as the recognition of trade unions as bargaining agents, how organisational rights are acquired and lost, the collective bargaining process, strikes and lock-outs.

Copious examples from case law give the reader insight not only into the law but also into the events that led to conflicts which ended up in the courts. The book is written in the clear and readable style for which the author has become acclaimed.

Collective Labour Law is part of a quartet of books by John Grogan that covers the entire field of labour law as it has developed in South Africa to date. The book is also available in digital format, which offers subscribers ongoing quarterly updates.

This sixth edition of the established work Principles of Criminal Law, now Burchell’s Principles of Criminal Law, includes a number of compelling new features.

Written by three specialist authors – Emeritus Professor Jonathan Burchell, Professor P J Schwikkard and Dr Tshepo Bogosi Mosaka – it contains substantially improved chapters on corruption, substance abuse and organized crime, as well as fuller debate on consent to die with dignity.

It places greater emphasis on customary law and submissions on mistaken belief in consent in rape cases. There are also new chapters on witchcraft and hate crimes (incorporating hate speech).

This book was written with the first year or first time income tax student in mind.

It is updated annually and contains the latest legislation. Simple language, flow charts which visually explain some of the more complicated aspects of taxation, a glossary, and reproductions of the forms required by SARS make the book unique and practical. It covers all the topics needed by a taxpayer who is required to fill in an IT12 tax return, which means that it will not only be valuable to the students, but also to the general public who wish to understand and learn more about their taxable income calculation.

South Africa is regularly in the international spotlight for several reasons, some of which are negative, which poses challenges to PR companies.

Businesses are increasingly realising the importance of a good reputation and the value of publicising their positive achievements.

Public Relations: Theory and Practice 3e focuses on what Public Relations is about, its role in the total marketing effort.

Studente sal hierdie boek van groot waarde vind by hulle studie van die Strafprosesreg. Dit maak lesers vertroud met die fundamentele beginsels en waardes onderliggend aan hierdie gebied van die reg en lei hulle stelselmatig deur die proses wat op strafsake van toepassing is.

Professor J P Swanepoel (voormalige staatsadvokaat met beduidende praktiese ondervinding in die strafhowe) en Professor J J Joubert is beide afgetrede lede van die Departement Straf- en Prosesreg van die Universiteit van Suid-Afrika. Professor S S Terblanche (voorheen ’n landdros) is ’n lid van die Departement Straf- en Prosesreg van die Universiteit van Suid-Afrika en het al ruim bygedra tot die literatuur met betrekking tot vonnisoplegging. Professor S E van der Merwe was professor in Publiekreg aan die Universiteit Stellenbosch en is steeds ’n produktiewe skrywer oor hierdie vakgebied. Professor G P Kemp is ’n lid van die Departement Publiekreg van die Universiteit Stellenbosch en sy publikasies oor die strafregspleging verwys gereeld na sy spesialiseringsgebied, die internasionale strafreg. Professor D Ally is Hoof van die Departement Regte van die Tshwane University of Technology en het ’n aantal artikels geskryf met die strafproses as onderwerp, en met besondere verwysing na die impak van die Grondwet op die strafproses. Dr M T Mokoena is Hoof van die Departement Straf- en Prosesreg van die Universiteit van Suid-Afrika en lewer publikasies oor die strafprosesreg, insonderheid borgtog.

Women and Cyber Rights in Africa explores the challenges faced by African women in cyberspace, highlighting the exacerbation of gender inequalities by emerging technologies.

Authored by African female researchers, it employs multidisciplinary approaches and Afro-feminist theories to discuss biases, stereotypes, and the impact of patriarchal structures.

The book addresses limited digital literacy, gendered cyber-criminality, and inadequate gender-sensitive policies. It aims to spur effective policy development and further research on African women's cyber rights.

The book was conceived out of the recognition that the training of a lawyer involves a unique combination of learning experiences ranging from pure academic to practical legal training and skills development.

The aim of the book is to collect in one publication the most essential topics covered in every clinical legal education course - compiled by senior clinical attorneys with experience in the teaching and practice of law.