Hospitality and Tourism - Synergizing Creativity and Innovation in Research (Hardcover)

Hospitality and Tourism - Synergizing creativity and innovation in research contains 116 accepted papers from the International Hospitality and Tourism Postgraduate Conference 2013 (Shah Alam, Malaysia, 2-3 September 2013). The book presents trends and practical ideas in the area of hospitality and tourism, and is divided into the sections below: - Hospitality and tourism management - Hospitality and tourism marketing - Current trends in hospitality & tourism - Technology, advancement and innovation in hospitality and tourism - Green hospitality and tourism - Food service and food safety - Relevant areas in hospitality and tourism Hospitality and Tourism - Synergizing creativity and innovation in research will be useful to postgraduate students, academia and professionals involved in the area of hospitality and tourism.

General

Imprint:	Crc Press
Country of origin:	United Kingdom
Release date:	November 2013
First published:	2014
Editors:	Norzuwana Sumarjan • Zahari Mohd Salehuddin Mohd • Radzi Salleh Mohd • Mohi Zurinawati • Hanafiah Mohd Hafiz Mohd • Bakhtiar Mohd Faeez Saiful • Zainal Artinah • Saiful Bakhtiar • Mohd Hafiz • Mohd Hanafiah
Dimensions:	246 x 174 x 37mm (L x W x T)
Format:	Hardcover
Pages:	636
ISBN-13:	978-1-138-00151-0
Categories:	Books > Sport & Leisure > Sports & outdoor recreation > General Books > Business & Economics > Industry & industrial studies > Service industries > Tourism industry Books > Business & Economics > Industry & industrial studies > Service industries > Hospitality industry > General Books > Professional & Technical > Industrial chemistry & manufacturing technologies > Industrial chemistry > Food & beverage technology > General
LSN:	1-138-00151-1
Barcode:	9781138001510

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