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The Communications Consultant's Foundation - Leveraging Public Relations Expertise for Personal and Client Success (Hardcover)
Loot Price: R3,881
Discovery Miles 38 810
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The Communications Consultant's Foundation - Leveraging Public Relations Expertise for Personal and Client Success (Hardcover)
Expected to ship within 12 - 17 working days
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For all professionals and students who want to improve their
prospects in business, this book prepares and positions them to
build dream careers, giving them the education and guidance
required to develop vital soft skills, and work remotely and
independently. After establishing a foundation for solid
professional communications on a personal level, it quickly opens
doors to business insights and opportunities that are exciting,
inspiring, and highly sustainable. Immersing readers into the key
realms of business success and exploring the full spectrum of
essential communications practices, they gain knowledge and trade
skills of immense value, including: * The basics of positive,
proactive, strategic communications for individuals and
organizations * What it means to be a PR expert in the creative
industry and to do great work * An introduction to essential
business imperatives, with high-level instruction on creativity,
strategy, leadership, management, marketing, and much more *
Customer service and all it entails * Extensive exploration of the
PR toolset and its application in real-world marketing scenarios
This book brings home all instruction with sophisticated questions
and challenges, ensuring readers have every opportunity to
comprehend and grow, step by step.
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