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Books > Business & Economics > Business & management > Business strategy
Few retailers understand how to adapt to the different needs and
backgrounds of international travellers. Harness the burgeoning
levels of tourism and learn everything you need to get travellers
engaged with your business and spending money, with insight from
LVMH, Harrods, CHANEL and more. The modern traveller is an enigma.
These potential customers, young and old, are in search of
memorable experiences, just as much as physical products. They want
to make their trip unforgettable, while minimizing their impact on
the environment. Leading Travel and Tourism Retail is an invaluable
guide for any retail professional who wants to benefit from the
increasing number of travellers who are venturing abroad ready to
spend money, on everything from luxury goods and souvenirs to
cultural activities and experiences. Engaging and accessible, it
covers everything from creating a business plan and analyzing the
competition, to product considerations and the role of technology
and data, offering a glimpse behind the inner workings of some of
the best-known brands in the world. Delivering invaluable insight
through fascinating interviews from high-profile professionals
including Group President of LVMH Retail, CEO of Harrods, and
President of CHANEL foundation, this is a must-have handbook for
achieving retail success in the continually evolving, multifaceted
world of travel and tourism. FULL LIST OF CONTRIBUTORS: - Jacques
Stern, CEO of Global Blue Tax Refund - Stephen Bebis, former CEO of
Brookstone Gadget Stores - Andrea d'Avack, former President of
Chanel Perfumes & Cosmetics worldwide - Christine Comaford,
founder of Smart Tribes Institute - Frances O'Grady, Secretary
General of the Trade Union Congress, UK - Desiree Bollier, Chair
& Chief Merchant of Value Retail, creator and operator of The
Bicester Village Shopping Collection - Taylor Safford, President
& CEO of Pier 39 entertainment & shopping complex, San
Francisco - Craig Robins, Founder & Owner of the Miami Design
District Development, Florida - Louis de Bourgoing, former
International Chairman of WH Smith - Dan Cockerell, Former Vice
President of Disney's Magic Kingdom - Michael Ward, Managing
Director of Harrods, London - Malik Fernando, Director of Dilmah
Tea & Luxury Resorts, Sri Lanka - Tine Willumsen, Founder of
The Diversity Council, Denmark - Jonathan Chippendale, CEO of
Holition Technologies & Former Managing Director of De Beers
Diamonds (Middle East) - Paul Samuels, Executive Vice President
& Hugo Brady, Vice President of AEG Entertainment Group - Ravi
Thakran, Group Chairman of LVMH Asia - Jason Holt CBE, Chairman of
the Apprenticeship Ambassador Network, UK Department of Education -
Ben Zifkin, Founder & President of Hubba.com, NY - Lesley
Batchelor OBE, Director General of the Institute of Export &
International Trade
This book is about innovation ecosystems, Clusters of Innovation
(COI) and the Global Networks of Clusters of Innovation (GNCOI)
they naturally form. What is innovation and why is it important to
us? Innovation is nothing less than the ability for constructive
response and adaptation to change. The cause and catalyst for that
change is frequently identified as technology and its unceasing
pressure to improve on existing solutions and address unmet needs.
The last decade has painfully demonstrated that exogenous
environmental shocks are also sources of change that call for
innovative responses, ranging from the obvious challenges such as
global warming and Covid-19 to the more subtle social and political
perturbations of our time. Entrepreneurs, in collaboration with
venture investors and major corporations can create a flywheel of
constructive engagement, a cluster of Innovation, that helps build
the resiliency of our communities to adsorb and rebound from these
shocks. The process is enhanced when actively supported by
government, universities, and other elements of the ecosystem. This
book provides the tools for understanding this value creation
process and the means to enhance it, in both emerging and mature
innovation ecosystems. This book provides a framework for
understanding innovation in mature and emerging innovation
ecosystems to a wide swath of professionals and academics, from
senior executives of major corporations, government leaders, public
policy makers, and consultants, to academics, researchers, and
educators.
This book integrates new thinking on the image, marketing, and
branding of places at all levels, from town squares to cities and
countries, and of the products and peoples associated with them,
thereby bridging the 'country' and 'place' silos in place-related
research and practice. Insightful contributions from top scholars
reflect fresh theorizing and provide a critical appraisal of
conventional wisdom by juxtaposing intriguing contexts, questioning
commonplace practices, and challenging methodologies and
theoretical assumptions. Chapters explore interdependencies among
residents, visitors, brand managers, and consumers; image effects
of place and social identity, cross-border acquisitions, popular
culture exports, and sporting mega-events; country-of-origin
research, cross-cultural consumer behaviour, international
marketing, destination branding, and brand modelling; and
cutting-edge methodological approaches and managerial best
practices in place marketing. The book's interdisciplinary know-how
and approach makes it an invaluable and comprehensive reference for
researchers, managers, consultants, and students alike, in areas
from marketing, place management, international business, and
tourism to communications, social psychology, urban geography, and
regional economics.
Elgar Advanced Introductions are stimulating and thoughtful
introductions to major fields in the social sciences and law,
expertly written by the world's leading scholars. Designed to be
accessible yet rigorous, they offer concise and lucid surveys of
the substantive and policy issues associated with discrete subject
areas. This cutting edge book introduces the origins and
consequences of digital platforms, examining how artificial
intelligence-enabled digital platforms collect and process data
from and about users by providing social media and e-commerce
services. Robin Mansell and W. Edward Steinmueller compare and
contrast neoclassical, institutional and critical political economy
approaches. They show how uneven power relationships between
platform operators and their users are analysed in different
economic traditions. Key features include: analysis of economic and
public values provides a foundation for platform regulation
examines the impacts of platforms on the media industry challenges
claims of the inevitability of platform dominance discusses key
challenges, including: artificial intelligence, data sharing and
competition in the digital economy. This concise book will be
indispensable for advanced undergraduate and postgraduate students
of media and communication studies, innovation studies and
economics, particularly those focusing on platform economics.
This thought-provoking book introduces a financial economics
perspective to the topic of eco-innovations and, more generally,
sociotechnical transitions. It develops a model that illustrates
how financial constraints can prevent the development of
eco-innovations within companies and hinder the transition process
towards a more sustainable regime. Edgardo Sica presents a review
of the state of the art, as well as new data from original surveys
aimed at testing the impact of financial constraints on
eco-innovative decisions at radical and niche levels. He proposes a
definitive conceptualisation of eco-innovations while stressing the
relevance of the environmental performance of innovations, rather
than the environmental motivation of the innovators. Through the
use of a unique multilevel perspective model, the book critically
analyses the extent to which financial constraints can hinder
eco-innovative decisions, thereby crucially filling a gap in the
current literature on eco-innovations. Firms, Finance and
Sustainable Transitions will prove a stimulating read for
academics, researchers and experts within the fields of
eco-innovations, sustainable development, financial and
environmental economics, and green finance.
Resilience has lately emerged as a recurrent notion to explain how
territorial socio-economic systems adapt successfully (or not) to
negative events. Resilience, Crisis and Innovation Dynamics uses
resilience as a bridging notion to connect different types of
theoretical and empirical approaches, helping improve understanding
of the impacts of economic turbulence at both system and actor
levels. Providing a unique overview of the recent financial crisis,
as well as assessing the importance of innovation dynamics for
regional resilience, the international array of contributors offers
an engaging and thought-provoking debate as to how regional
resilience can be improved as well as exploring the social aspects
of vulnerability, resilience and innovation. In offering a set of
challenges from different regional and structural perspectives, the
book helps to consolidate the research surrounding resilience in
regional science. Essentially, the contributions consider the
relevance of innovation systems, knowledge networks and the role
innovation actors play to create new possibilities for preparing
for, and adapting to, both present shocks and future problems that
may arise. Offering a wealth of refreshing studies with great value
for academia, industry and government, this book will be relevant
for students and researchers of economics, urban and regional
studies, and innovation as well as regional scientists and
planners. Contributors include: P. Bary, T. Baycan, M.B. Baypinar,
M. Benke, A.B.S. Bravo, R. Comunian, P. Cooke, K. Czimre, A.S.
Dogruel, F. Dogruel, L. England, A. Faggian, M.E. Ferreira, K.R.
Forray, T. Heinonen, D. Kallioras, T. Kozma, B. Martini, S. Marton,
F.J. Ortega-Colomer, B.S. OEzen, Y. OEzerkek, P. Pantazis, E.
Pekkola, T.S. Pereira, H. Pinto, Y. Psycharis, M.M. Ridhwan, M.
Sipikal, M. Siserova, R.R. Stough, V. Szitasiova, K. Teperics, B.J.
Valencia
The intangible capitalist economy, that is intellectual capitalism,
continues evolving, driven by technological innovations and various
forms of entrepreneurship. The creation of intellectual capital and
intellectual properties lies at its heart. This eagerly anticipated
book analyzes the many complex links between R&D, patents,
innovations, entrepreneurship, growth and value creation in this
process. Based on an extensive array of national empirical and
policy studies, Ove Granstrand explores a comprehensive range of
innovation and intellectual property (IP) issues that pertain not
only to Europe but to the entire world. These issues include the
role of patents and licensing in the governance of technology and
innovation, and the many uses and abuses of patents. The text also
details new IP phenomena in an increasingly patent-intensive world
with patent-rich multinationals and patent-savvy new entrants from
Asia. In a world facing challenges that call for innovative
responses, this book contains a set of valuable policy
recommendations for strengthening innovativeness for economic
growth and ultimately for social value creation. This timely book
will be a valuable resource for economics, law and management
scholars wishing to gain a thorough understanding of the topic.
Practitioners and policy-makers will also greatly benefit from
reading this volume, following up on the author's widely acclaimed
book published in 1999 The Economics and Management of Intellectual
Property: Towards Intellectual Capitalism.
Join Nyimpini Mabunda on his journey from his childhood in an apartheid-era homeland to the CEO’s office at one of the world’s leading businesses.
In a career spanning Procter & Gamble, Nando’s, Diageo and Vodacom in South Africa, the UK and Uganda, Mabunda actively sets out to always improve his business acumen and leadership skills. Constantly in learning mode and infused with positive energy, Mabunda’s path offers insightful lessons and practical advice for anyone who wants to succeed in their career, build and lead a business.
This is your toolkit to take you the top!
Elgar Research Agendas outline the future of research in a given
area. Leading scholars are given the space to explore their subject
in provocative ways, and map out the potential directions of
travel. They are relevant but also visionary. Over the last two
decades, Service Innovation Studies (SIS) has achieved 15 distinct
and important advances. This Research Agenda outlines these major
developments, setting out the research priorities in the field.
Faiz Gallouj and Faridah Djellal have drawn together an array of
renowned contributors to create a multidisciplinary analysis of the
topic that illustrates the strength of this research trajectory.
International experts in the field of SIS consider the issue of
innovation in services in relation to a number of major
contemporary challenges, including environmental issues, social
inclusion, economic development, gender, ethical issues, religion
and public organizations. Moving from an overview of the 15
advances already made, this Research Agenda outlines the 15 main
challenges that could structure research over the next decade,
distinguishing between societal challenges, organizational and
structural challenges, and methodological and didactic challenges.
This is an enlightening book for both services and innovation
scholars in the fields of economics, management science and public
administration who wish to develop further research in SIS.
Contributors include: F. Adrodegari, A. Bianchi, F. Djellal, B.
Edvardsson, C. Gallouj, F. Gallouj, H. Lagunes, C. Lim, P. Maglio,
G. Marin, T. Paschou, M. Perona, J. Reynoso, L. Rubalcaba, N.
Saccani, M. Toivonen, B. Tronvoll, L. Wittel, A. Zanfei
As organizations continue to move towards digital enterprise, the
need for digital transformation continues to grow especially due to
the COVID-19 pandemic. These impacts will last far into the future,
as newer digital technologies continue to be accepted, used, and
developed. These digital tools will forever change the face of
business and management. However, on the road to digital enterprise
transformation there are many successes, difficulties, challenges,
and failures. Finding solutions for these issues through strategic
thinking and identification of the core issues facing the
enterprise is of primary concern. This means modernizing management
and strategies around the digital workforce and understanding
digital business at various levels. These key areas of
digitalization and global challenges, such as those during or
derived from the pandemic, are new and unique; They require new
knowledge gained from a deep understanding of complex issues that
have been examined and the solutions being discovered. Emerging
Challenges, Solutions, and Best Practices for Digital Enterprise
Transformation explores the key challenges being faced as
businesses undergo digital transformation. It provides both
solutions and best practices for not only handling and solving
these key issues, but for becoming successful in digital
enterprise. This includes topics such as security and privacy in
technologies, data management, information and communication
technologies, and digital marketing, branding, and commerce. This
book is ideal for managers, business professionals, government,
researchers, students, practitioners, stakeholders, academicians,
and anyone else looking to learn about new developments in digital
enterprise transformation of business systems from a global
perspective.
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