0
Your cart

Your cart is empty

Browse All Departments
Price
  • R100 - R250 (12)
  • R250 - R500 (80)
  • R500+ (740)
  • -
Status
Format
Author / Contributor
Publisher

Books > Social sciences > Sociology, social studies > Social issues > Consumer issues

Globalizing Responsibility - The Political Rationalities of Ethical Consumption (Paperback): C.B. Arnett Globalizing Responsibility - The Political Rationalities of Ethical Consumption (Paperback)
C.B. Arnett
R1,131 Discovery Miles 11 310 Ships in 10 - 15 working days

Globalizing Responsibility: The Political Rationalities of Ethical Consumption presents an innovative reinterpretation of the forces that have shaped the remarkable growth of ethical consumption. * Develops a theoretically informed new approach to shape our understanding of the pragmatic nature of ethical action in consumption processes * Provides empirical research on everyday consumers, social networks, and campaigns * Fills a gap in research on the topic with its distinctive focus on fair trade consumption * Locates ethical consumption within a range of social theoretical debates -on neoliberalism, governmentality, and globalisation * Challenges the moralism of much of the analysis of ethical consumption, which sees it as a retreat from proper citizenly politics and an expression of individualised consumerism

Shopping for Change - Consumer Activism and the Possibilities of Purchasing Power (Paperback): Louis Hyman, Joseph Tohill Shopping for Change - Consumer Activism and the Possibilities of Purchasing Power (Paperback)
Louis Hyman, Joseph Tohill
R810 Discovery Miles 8 100 Ships in 12 - 19 working days

Consuming with a conscience is one of the fastest growing forms of political participation worldwide. Every day we make decisions about how to spend our money and, for the socially conscious, these decisions matter. Political consumers "buy green" for the environment or they "buy pink" to combat breast cancer. They boycott Taco Bell to support migrant workers or Burger King to save the rainforest. But can we overcome the limitations of consumer identity, the conservative pull of consumer choice, co-optation by corporate marketers, and other pitfalls of consumer activism in order to marshal the possibilities of consumer power? Can we, quite literally, shop for change? Shopping for Change brings together the historical and contemporary perspectives of academics and activists to show readers what has been possible for consumer activists in the past and what might be possible for today's consumer activists.Contributors Kyle Asquith, University of Windsor; Dawson Barrett, Del Mar College; Lawrence Black, University of York; Madeline Brambilla, Northeastern University; Joshua Carreiro, Springfield Technical Community College, Springfield, MA; H. Louise Davis, Miami University; Jeffrey Demsky, San Bernardino Valley College; Tracey Deutsch, University of Minnesota-Twin Cities; Mara Einstein, Queens College, CUNY; Bart Elmore, University of Alabama; Sarah Elvins, University of Manitoba; Daniel Faber, Northeastern University; Julie Guard, University of Manitoba; Louis Hyman, ILR School, Cornell University; Meredith Katz, Virginia Commonwealth University; Randall Kaufman, Miami Dade College-Homestead Campus; Larry Kirsh, IMR Health Economics, Portland, OR; Katrina Lacher, University of Central Oklahoma; Bettina Liverant, University of Calgary; Amy Lubitow, Portland State University; Robert N. Mayer, University of Utah; Michelle McDonald, Stockton University; Wendy Wiedenhoft Murphy, John Carroll University; Mark W. Robbins, Del Mar College; Jessica Stewart, Cornell University;Joseph Tohill, York University and Ryerson University; Allison Ward, Queen's University and McMaster University; Philip Wight, Brandeis University

Prosperity for All - Consumer Activism in an Era of Globalization (Paperback): Matthew Hilton Prosperity for All - Consumer Activism in an Era of Globalization (Paperback)
Matthew Hilton
R859 Discovery Miles 8 590 Ships in 12 - 19 working days

The history of consumerism is about much more than just shopping. Ever since the eighteenth century, citizen-consumers have protested against the abuses of the market by boycotting products and promoting fair instead of free trade. In recent decades, consumer activism has responded to the challenges of affluence by helping to guide consumers through an increasingly complex and alien marketplace. In doing so, it has challenged the very meaning of consumer society and tackled some of the key economic, social, and political issues associated with the era of globalization.

In Prosperity for All, the first international history of consumer activism, Matthew Hilton shows that modern consumer advocacy reached the peak of its influence in the decades after World War II. Growing out of the product-testing activities of Consumer Reports and its international counterparts (including Which? in the United Kingdom, Que Choisir in France, and Test in Germany), consumerism evolved into a truly global social movement. Consumer unions, NGOs, and individual activists like Ralph Nader emerged in countries around the world including developing countries in Southeast Asia and Latin America concerned with creating a more equitable marketplace and articulating a politics of consumption that addressed the needs of both individuals and society as a whole.

Consumer activists achieved many victories, from making cars safer to highlighting the dangers of using baby formula instead of breast milk in countries with no access to clean water. The 1980s saw a reversal in the consumer movement's fortunes, thanks in large part to the rise of an antiregulatory agenda both in the United States and internationally. In the process, the definition of consumerism changed, focusing more on choice than on access. As Hilton shows, this change reflects more broadly on the dilemmas we all face as consumers: Do we want more stuff and more prosperity for ourselves, or do we want others less fortunate to be able to enjoy the same opportunities and standard of living that we do?

Prosperity for All makes clear that by abandoning a more idealistic vision for consumer society we reduce consumers to little more than shoppers, and we deny the vast majority of the world's population the fruits of affluence."

Consumer Politics in Postwar Japan - The Institutional Boundaries of Citizen Activism (Paperback): Patricia L Maclachlan Consumer Politics in Postwar Japan - The Institutional Boundaries of Citizen Activism (Paperback)
Patricia L Maclachlan
R1,044 Discovery Miles 10 440 Ships in 10 - 15 working days

Providing comparisons to the United States and Britain, this book examines Japan's postwar consumer protection movement. Organized largely by and for housewives and spurred by major cases of price gouging and product contamination, the movement led to the passage of basic consumer protection legislation in 1968. Although much of the story concerns the famous "iron triangle" of big business, national bureaucrats, and conservative party politics, Maclachlan takes a broader perspective. She points to the importance of activity at the local level, the role of minority parties, the limited utility of the courts, and the place of lawyers and academics in providing access to power. These mild social strategies have resulted in a significant amount of consumer protection.

Flock and Flow - Predicting and Managing Change in a Dynamic Marketplace (Hardcover): Grant David McCracken Flock and Flow - Predicting and Managing Change in a Dynamic Marketplace (Hardcover)
Grant David McCracken
R728 Discovery Miles 7 280 Ships in 12 - 19 working days

Is it possible any longer to "read" markets fast enough to respond to them? A world of discrete parts is now one interconnected web of ceaseless calculation and response. Marketing has become a thing of speed and turbulence, with all the players moving simultaneously.

For marketing guru Grant McCracken, the key to success in this dynamic new marketplace is to find a way to slow the world down. And McCracken believes he has the solution. It begins with understanding the mechanics at work today. He says, "Complexity has a theory. Commotion has a pattern. Dynamism has a system. We can continue to live by damage control, or we can change the way we play the game." To survive our own world of collision and speed, marketers need to see the world as "flocks and flows."

In this exciting new book, McCracken deploys "complex adaptive theory" to track the movement of trends and new groupings of consumers. He shows how to monitor new trends, whether and when to introduce new brands and brand extensions, how to speak to niche markets, and how to avoid costly mistakes. McCracken s sage and witty advice could not come at a better time. His book will be a valuable aid for anyone trying to keep up with marketplace changes in our rapidly evolving world."

A Life Less Throwaway - The Lost Art of Buying for Life (Paperback): Tara Button A Life Less Throwaway - The Lost Art of Buying for Life (Paperback)
Tara Button 1
R399 R363 Discovery Miles 3 630 Save R36 (9%) Ships in 9 - 17 working days

Now more than ever, we live in a society where we covet new and shiny things. Not only has consumption risen dramatically over the last 60 years, but we are damaging the environment at the same time. That is why buying quality and why Tara Button's Buy Me Once brand has such popular appeal. Tara Button has become a champion of a lifestyle called 'mindful curation' - a way of living in which we carefully choose each object in our lives, making sure we have the best, most classic, most pleasing and longest lasting - kettles, desks, pots & pans, scissors, coats and dresses, instead of surrounding ourselves with throwaway stuff and appliances with built-in obsolescence. Tara advocates a life that celebrates what lasts, what is classic and what really suits a person. There are 10 steps to master mindful curation and each is explained in this book, from understanding and using techniques to freeing yourself from external manipulations. Finding your purpose and priorities and identifying your core tastes and style. Learning how to let go of the superfluous and how to make wise choices going forwards. Mindful curation is a lifestyle choice that will make you happier, healthier and more fulfilled spiritual as well as helping save the planet.

Consumption Intensified - The Politics of Middle-Class Daily Life in Brazil (Paperback): Maureen O'Dougherty Consumption Intensified - The Politics of Middle-Class Daily Life in Brazil (Paperback)
Maureen O'Dougherty
R806 Discovery Miles 8 060 Ships in 12 - 19 working days

"Consumption Intensified "examines how self-identified middle class Brazilians in Sao Paulo redefined their class during Brazil's economic crisis of 1981-1994. With inflation soaring to an astounding 2700 percent, their consumption practices intensified, not only in relation to the national crisis but also to the expanding global consumer culture. Drawing on her observations of everyday practices and on representations of the middle class in popular culture, anthropologist Maureen O'Dougherty explores both the logic and incoherence of middle- to upper-middle-class Brazilian life.
With the supports of middle-class living threatened--job security, quality education, home ownership, savings, ease of consumption--the means and meaning of "middle class" were thrown into question. The sector thus redefined itself through both class- and race-based claims of moral and cultural superiority and through privileged consumption, a definition the media underscored by continually addressing middle-class Brazilians as consumers--or rather, as consumers denied. In these times, adults became more flexible in employment, and put stakes in their children's expensive private education. They engaged in elaborate comparison shopping, stockpiling of goods, and financial strategizing. Ongoing desire for distinction and "first- world" modernity prompted these Brazilians to buy foreign goods through contraband, thereby defying state protectionist policy. Discontented with the constraints of the national economy, they welcomed neoliberalism.
By uncovering connections between culture and politics, O'Dougherty complicates understandings of the middle class as a social group and category. Illuminating the intricate relation between identity and local and global consumption, her work will be welcomed by students and scholars in anthropology and Latin American studies, and those interested in consumption, popular culture, politics, and globalization.

Poukahangatus (Paperback): Tayi Tibble Poukahangatus (Paperback)
Tayi Tibble
R324 R291 Discovery Miles 2 910 Save R33 (10%) Ships in 9 - 17 working days

'Moving and hopeful ... will stay with me for a long time' Daisy Buchanan 'A fearless, young new voice' Carol Ann Duffy 'One of the most exciting debuts I've read in ages' Kaveh Akbar 'One of the most startling and original poets of her generation' Joy Harjo The voice of Tayi Tibble is one of most exciting in poetry today. In Poukahangatus (pronounced 'Pocahontas'), her debut volume, Tibble challenges a dazzling array of mythologies - Greek, Maori, feminist, kiwi - peeling them apart and respinning them in modern terms. Her poems move from rhythmic discussions of the Kardashians, sugar daddies and Twilight to exquisite renderings of precise emotions and the natural world alike. Tibble is also a master narrator of teenage womanhood, its exhilarating highs and devastating lows; her high-camp aesthetics chart the overflowing beauty, irony and ruination of her surroundings. Poem by poem, Tibble carves out a bold new way of engaging history without merely telling it, of straddling modernity and ancestry, desire and exploitation. These are warm, provocative and profoundly original poems, written from a world in which the effects of colonization, land, work and gender are intimately and insidiously connected. Along the way, Tibble scrutinizes perception and asks how she as a Maori woman fits into trends, stereotypes and popular culture. With language that is at once colourful, passionate and laugh-out-loud funny, Poukahangatus announces the presence of a surpassingly daring new poet.

Pursuing Happiness - American Consumers in the Twentieth Century (Paperback): Stanley Lebergott Pursuing Happiness - American Consumers in the Twentieth Century (Paperback)
Stanley Lebergott
R1,004 Discovery Miles 10 040 Ships in 10 - 15 working days

Whether watching baseball or undergoing heart surgery, Americans have bought a variety of goods and services to achieve happiness. Here is a provocative look at what they have chosen to purchase. Stanley Lebergott maintains that the average consumer has behaved more reasonably than many distinguished critics of "materialism" have suggested. He sees consumers seeking to make an uncertain and often cruel world into a pleasanter and more convenient place--and, for the most part, succeeding. With refreshing common sense, he reminds us of what many "luxuries" have meant, especially for women: increased income since 1900 has been used largely to lighten the backbreaking labor once required by household chores.

Originally published in 1996.

The Princeton Legacy Library uses the latest print-on-demand technology to again make available previously out-of-print books from the distinguished backlist of Princeton University Press. These paperback editions preserve the original texts of these important books while presenting them in durable paperback editions. The goal of the Princeton Legacy Library is to vastly increase access to the rich scholarly heritage found in the thousands of books published by Princeton University Press since its founding in 1905.

Active Social Capital - Tracing the Roots of Development and Democracy (Hardcover): Anirudh Krishna Active Social Capital - Tracing the Roots of Development and Democracy (Hardcover)
Anirudh Krishna
R2,209 Discovery Miles 22 090 Ships in 12 - 19 working days

The idea of social capital allows scholars to assess the quality of relationships among people within a particular community and show how that quality affects the ability to achieve shared goals. With evidence collected from sixty-nine villages in India, Krishna investigates what social capital is, how it operates in practice, and what results it can be expected to produce.

Does social capital provide a viable means for advancing economic development, promoting ethnic peace, and strengthening democratic governance? The world is richer than ever before, but more than a fifth of its people are poor and miserable. Civil wars and ethnic strife continue to mar prospects for peace. Democracy is in place in most countries, but large numbers of citizens do not benefit from it. How can development, peace and democracy become more fruitful for the ordinary citizen? This book shows how social capital is a crucial dimension of any solution to these problems.

The Moral Project of Childhood - Motherhood, Material Life, and Early Children's Consumer Culture (Hardcover): Daniel... The Moral Project of Childhood - Motherhood, Material Life, and Early Children's Consumer Culture (Hardcover)
Daniel Thomas Cook
R2,435 R2,093 Discovery Miles 20 930 Save R342 (14%) Ships in 12 - 19 working days

Examines the Protestant origins of motherhood and the child consumer Throughout history, the responsibility for children's moral well-being has fallen into the laps of mothers. In The Moral Project of Childhood, the noted childhood studies scholar Daniel Thomas Cook illustrates how mothers in the nineteenth-century United States meticulously managed their children's needs and wants, pleasures and pains, through the material world so as to produce the "child" as a moral project. Drawing on a century of religiously-oriented child care advice in women's periodicals, he examines how children ultimately came to be understood by mothers-and later, by commercial actors-as consumers. From concerns about taste, to forms of discipline and punishment, to play and toys, Cook delves into the social politics of motherhood, historical anxieties about childhood, and early children's consumer culture. An engaging read, The Moral Project of Childhood provides a rich cultural history of childhood.

Living It Up - Our Love Affair with Luxury (Hardcover, New): James B Twitchell Living It Up - Our Love Affair with Luxury (Hardcover, New)
James B Twitchell
R1,261 Discovery Miles 12 610 Ships in 12 - 19 working days

Economic downturns and terrorist attacks notwithstanding, America's love affair with luxury continues unabated. Over the last several years, luxury spending in the United States has been growing four times faster than overall spending. It has been characterized by political leaders as vital to the health of the American economy as a whole, even as an act of patriotism. Accordingly, indices of consumer confidence and purchasing seem unaffected by recession. This necessary consumption of unnecessary items and services is going on at all but the lowest layers of society: J.C. Penney now offers day spa treatments; Kmart sells cashmere bedspreads. So many products are claiming luxury status today that the credibility of the category itself is strained: for example, the name "pashmina" had to be invented to top mere cashmere.

We see luxury everywhere: in storefronts, advertisements, even in the workings of our imaginations. But what is it? How is it manufactured on the factory floor and in the minds of consumers? Who cares about it and who buys it? And how concerned should we be that luxuries are commanding a larger and larger percentage of both our disposable income and our aspirations?

Trolling the upscale malls of America, making his way toward the Mecca of Las Vegas, James B. Twitchell comes to some remarkable conclusions. The democratization of luxury, he contends, has been the single most important marketing phenomenon of our times. In the pages of "Living It Up, " Twitchell commits the academic heresy of paying respect to popular luxury consumption as a force that has united the country and the globe in a way that no war, movement, or ideology ever has. What's more, he claims, the shopping experience for Americans today has its roots in the spiritual, the religious, and the transcendent.

Deft and subtle writing, audacious ideas, and a fine sense of humor inform this entertaining and insightful book.

Stem Cell Research - The Ethical Issues (Paperback): L Gruen Stem Cell Research - The Ethical Issues (Paperback)
L Gruen
R653 Discovery Miles 6 530 Ships in 12 - 19 working days

The social and political climate surrounding human embryonic stem cell (hESC) research is constantly changing, as is the science, with new developments occurring at a regular pace. Rapid changes can exacerbate fears, and fears often contribute to sweeping pronouncements and prohibitions that may not, ultimately, withstand rational scrutiny. This collection of essays represent one of the most philosophically engaged and biologically informed discussions of the central ethical issues raised by stem cell research to date.
* Do blastocysts have moral status?
* Do stem cells themselves have a special status?
* Can "surplus" embryos respectfully be used for research?
* Should human-animal chimeras be created?
* Should women be paid for their eggs?
* What is the best mechanism for dealing with deep disagreements in a democratic society?
The carefully constructed arguments that seek to answer these questions should contribute to and encourage more rigorous public debate about the ethics of stem cell research.

Implementing Automation Initiatives in Companies to Create Better-Connected Experiences (Paperback): Jorge Remondes, Sandrina... Implementing Automation Initiatives in Companies to Create Better-Connected Experiences (Paperback)
Jorge Remondes, Sandrina Teixeira
R5,175 Discovery Miles 51 750 Ships in 10 - 15 working days

Digital transformation is spreading throughout every industry all over the world. Acquiring new technologies to use within business practices increases productivity and strengthens the connection between businesses and their consumers. The digital transformation process and automation promotion must be intensified and explored globally so that economies can grow and develop, providing a better quality of life for their populations. Implementing Automation Initiatives in Companies to Create Better-Connected Experiences explores the most current and decisive topics for business and academia. It evaluates the ways in which automation and connectivity help the decision-making process of companies and the learning process for students and researchers. Covering topics such as consumer behavior, omnichannel retailing, and metaverse applications in business, this premier reference source is an excellent resource for business executives and managers, IT managers, marketers, agencies, government officials, students and faculty of higher education, researchers, and academia.

Concise Introduction to Sustainable Consumption (Hardcover): John Thogersen Concise Introduction to Sustainable Consumption (Hardcover)
John Thogersen
R2,175 R1,340 Discovery Miles 13 400 Save R835 (38%) Ships in 9 - 17 working days

Our Elgar Concise Introductions are inspiring and considered introductions to the key principles in business, expertly written by some of the world's leading scholars. The aims of the series are two-fold: to pinpoint essential principles of business and management, and to offer insights that stimulate critical thinking. Examining the psychological and social drivers of unsustainable and sustainable consumption, this Concise Introduction provides an insightful overview of the causes of unsustainable consumer behaviour and the instruments and interventions needed to create a sustainable consumption pattern. Key Features: Outlines how policy interventions can contribute to a transformation in the consumption pattern Based on a comprehensive model of the causes and consequences of (un)sustainable consumer choices Provides a precise account of how the structure and distribution of consumption are responsible for environmental problems Maps the roots of unsustainable consumption in human nature as well as in economic, institutional, social, and structural contexts Highlighting a variety of ways to promote sustainable consumption, from sustainability labelling to carbon taxes and infrastructure investments, this Concise Introduction will be essential reading for students and researchers in behavioural sciences, business and management, economic psychology, environmental sociology, and sustainable development.

Adapting to Abundance - Jewish Immigrants, Mass Consumption, and the Search for American Identity (Paperback): Andrew Heinze Adapting to Abundance - Jewish Immigrants, Mass Consumption, and the Search for American Identity (Paperback)
Andrew Heinze
R794 Discovery Miles 7 940 Ships in 12 - 19 working days

This is the first large-scale analysis of immigrant life in America to focus on habits of consumption. Hienze relies on primary sources to show how Jews responded to the prospect of mass consumption in America, familiarizing themselves with activities such as installment buying, vacationing, and advertising. Heinze examines the relationship between American consumption and holidays; the importance of the immigrant Jewish woman as director of family spending; the significance of clothing; and the high status of the parlour and the piano in Jewish homes.

Refiguring Identity in Corporate Times - Rediscovering Oneself in a Consumer Culture (Paperback): David Vella Refiguring Identity in Corporate Times - Rediscovering Oneself in a Consumer Culture (Paperback)
David Vella
R1,794 Discovery Miles 17 940 Ships in 10 - 15 working days

Refiguring Identity in Corporate Times is aimed as a response to the narcissistic life-strategies promoted by the marketplace. It introduces an identity model that ensures a more inclusive, ethical, and authentic way of living ones own life-script. We live in a culture that requires us to create our own self-interpretation. Claiming to assist us in this mission are self-professed experts and the public media that offer life-strategies for adoption, to which it is all too easy to conform to in hyper-capitalized and consumerist societies. Among the most popular are fashion, entrepreneurship, travel, fitness, and self-spirituality, which are designed by corporate companies for instant appeal and feelgood results, expressing the consumerist religion of hedonistic narcissism and status. The possibility of an alternative identity for todays society that is based on the experience of conscience, sees our self-realization as intimately related to care for others and the advancement of political and civic institutions. To aspire for this identity model is to move from the distorted values of commercial life-strategies to five virtues. The virtues enable us to attune to what is singularly foreign in any experience, signalling ways how our worldview can become more inclusive, ethical, and insightful in its comprehension of existence. This key reading in Identity Studies provides insight into the psychology and behaviour endorsed by consumer culture; charts out a new understanding of virtue ethics; and promotes life-choices that steers consumers away from conformity in its capacity to stimulate the creation of a personal and authentic vision of life that involves others and societal institutions.

Moving Data - The iPhone and the Future of Media (Hardcover, New): Pelle Snickars, Patrick Vonderau Moving Data - The iPhone and the Future of Media (Hardcover, New)
Pelle Snickars, Patrick Vonderau
R2,218 Discovery Miles 22 180 Ships in 12 - 19 working days

The iPhone has revolutionized not only how people communicate but also how we consume and produce culture. Combining traditional and social media with mobile connectivity, smartphones have redefined and expanded the dimensions of everyday life, allowing individuals to personalize media as they move and process constant flows of data. Today, millions of consumers love and live by their iPhones, but what are the implications of its special technology on society, media, and culture?

Featuring an eclectic mix of original essays, "Moving Data" explores the iPhone as technological prototype, lifestyle gadget, and platform for media creativity. Media experts, cultural critics, and scholars consider the device's newness and usability -- even its "lickability" -- and its "biographical" story. The book illuminates patterns of consumption; the fate of solitude against smartphone ubiquity; the economy of the App Store and its perceived "crisis of choice"; and the distance between the accessibility of digital information and the protocols governing its use. Alternating between critical and conceptual analyses, essays link the design of participatory media to the iPhone's technological features and sharing routines, and they follow the extent to which the pleasures of gesture-based interfaces are redefining media use and sensory experience. They also consider how user-led innovations, collaborative mapping, and creative empowerment are understood and reconciled through changes in mobile surveillance, personal rights, and prescriptive social software. Presenting a range of perspectives and arguments, this book reorients the practice and study of media critique.

Austerity - The Great Failure (Paperback): Florian Schui Austerity - The Great Failure (Paperback)
Florian Schui
R548 Discovery Miles 5 480 Ships in 12 - 19 working days

In times of economic crisis austerity becomes a rallying cry, but what does history tell us about its chances for success? Austerity is at the center of political debates today. Its defenders praise it as a panacea that will prepare the ground for future growth and stability. Critics insist it will precipitate a vicious cycle of economic decline, possibly leading to political collapse. But the notion that abstinence from consumption brings benefits to states, societies, or individuals is hardly new. This book puts the debates of our own day in perspective by exploring the long history of austerity-a popular idea that lives on despite a track record of dismal failure. Florian Schui shows that arguments in favor of austerity were-and are today-mainly based on moral and political considerations, rather than on economic analysis. Unexpectedly, it is the critics of austerity who have framed their arguments in the language of economics. Schui finds that austerity has failed intellectually and in economic terms every time it has been attempted. He examines thinkers who have influenced our ideas about abstinence from Aristotle through such modern economic thinkers as Smith, Marx, Veblen, Weber, Hayek, and Keynes, as well as the motives behind specific twentieth-century austerity efforts. The persistence of the concept cannot be explained from an economic perspective, Schui concludes, but only from the persuasive appeal of the moral and political ideas linked to it.

Consumption in China - How China's New Consumer Ideology is Shaping the Nation (Paperback): Yu Consumption in China - How China's New Consumer Ideology is Shaping the Nation (Paperback)
Yu
R751 Discovery Miles 7 510 Ships in 10 - 15 working days

Consumption practices in China have been transformed at an unprecedented pace. Under Mao Zedong, the state controlled nearly all aspects of what people consumed, from everyday necessities to entertainment and the media; today, shoddy state-run stores characterized by a dearth of choices have made way for luxury malls and hypermarkets filled with a multitude of products. Consumption in China explores what it means to be a consumer in the world s fastest growing economy. LiAnne Yu provides a multi-faceted portrait of the impact of increased consumption on urban spaces, social status, lifestyles, identities, and freedom of expression. The book also examines what is unique and what is universal about how consumer practices in China have developed, investigating the factors that differentiate them from what has been observed among the already mature consumer markets. Behind the often staggering statistics about China are the very human stories that highlight the emotional and social triggers behind consumption. This engaging book is a valuable resource for students, scholars and business professionals interested in a deeper understanding of what motivates China s consumers, and what challenges they face as more aspects of everyday life become commoditized.

Consumer Acceptance of Genetically Modified Foods (Hardcover): Robert E. Evenson, Vittorio Santaniello Consumer Acceptance of Genetically Modified Foods (Hardcover)
Robert E. Evenson, Vittorio Santaniello
R3,507 Discovery Miles 35 070 Ships in 12 - 19 working days

In recent years, there have been increasing concerns about the potential health risks of genetically modified foods. Consumer perceptions vary between countries, but are probably most pronounced in Europe and least in North America. These have had a profound and controversial effect on the development of markets for GM products. This book presents a compilation of studies of consumer acceptance of GM foods. These studies utilized different methods and evidence including: price and expenditure data, experimental methods, "willingness to pay," consumer attitudes and economic consequences.

Conversations About History, Volume 3 (Paperback): Howard Burton Conversations About History, Volume 3 (Paperback)
Howard Burton
R600 Discovery Miles 6 000 Ships in 10 - 15 working days
Aesthetic Intelligence - How to Boost It and Use It in Business and Beyond (Hardcover): Pauline Brown Aesthetic Intelligence - How to Boost It and Use It in Business and Beyond (Hardcover)
Pauline Brown
R562 Discovery Miles 5 620 Ships in 12 - 19 working days

Longtime leader in the luxury goods sector and former Chairman of LVMH Moet Hennessy Louis Vuitton North America reinvents the art and science of brand-building under the rubric of Aesthetic Intelligence. In a world in which people have cheap and easy access to most goods and services, yet crave richer and more meaningful experiences, aesthetics has become a key differentiator for most companies and a critical factor of their success and even their survival. In this groundbreaking book, Pauline Brown, a former leader of the world's top luxury goods company and a pioneer in identifying the role of aesthetics in business, shows executives, entrepreneurs, and other professionals how to harness the power of the senses to create products, services, and experiences that stand out, resonate with their customers, and create long-term value for their businesses. The power is rooted in Aesthetic Intelligence-or "the other AI," as Brown refers to it. Aesthetic Intelligence can be learned. Indeed, people are born with far more capacity than they use, but even those that are naturally gifted must continue to refine their skills, lest their aesthetic advantage atrophy. Through a combination of storytelling and practical advice, the author shows how aesthetic intelligence creates business value and how executives, entrepreneurs and others can boost their own AI and successfully apply it to business. Brown offers research, strategies and practical exercises focused on four essential AI skills. Aesthetic Intelligence provides a crucial roadmap to help business leaders build their businesses in their own authentic and distinctive way. Aesthetic Intelligence is about creating delight, lifting the human spirit, and rousing the imagination through sensorial experiences.

Utilizing Gamification in Servicescapes for Improved Consumer Engagement (Paperback): Miralem Helmefalk, Leif Marcusson Utilizing Gamification in Servicescapes for Improved Consumer Engagement (Paperback)
Miralem Helmefalk, Leif Marcusson
R5,189 Discovery Miles 51 890 Ships in 10 - 15 working days

As consumers increase their purchases from online retailers, businesses must find exceedingly innovative ways to increase customer engagement. While online gaming has become increasingly prevalent, motivating customers through the same means has gained greater importance for businesses. Utilizing Gamification in Servicescapes for Improved Consumer Engagement is a pivotal reference source that provides vital research on employing various gamification mechanics to alter and enhance certain behaviors in marketing contexts. While highlighting topics such as online gaming, user engagement, and target marketing, this book is ideally designed for retailers, advertisers, marketers, promotion coordinators, industry professionals, business executives, managers, researchers, academicians, and students seeking current research on bridging servicescapes and marketing literature with gamification.

Loons Planet - How The Loons Learned to Save Their World (Paperback): Hayley A Furman Loons Planet - How The Loons Learned to Save Their World (Paperback)
Hayley A Furman
R439 Discovery Miles 4 390 Ships in 10 - 15 working days
Free Delivery
Pinterest Twitter Facebook Google+
You may like...
Digital Creature Rigging - Wings, Tails…
Stewart Jones Hardcover R3,864 Discovery Miles 38 640
How to Cheat in Unity 5 - Tips and…
Alan Thorn Paperback R1,491 Discovery Miles 14 910
Handbook of Research on Advanced…
Ahmed J. Obaid, Ghassan H Abdul-Majeed, … Hardcover R7,930 Discovery Miles 79 300
Autodesk 3ds Max 8 Essentials - Autodesk…
Autodesk Paperback R1,486 Discovery Miles 14 860
Groups and Interaction
Binxing Fang, Yan Jia Hardcover R3,007 R2,360 Discovery Miles 23 600
The Visual Effects Producer…
Charles Finance, Susan Zwerman Hardcover R5,406 Discovery Miles 54 060
The FORCE Companion - Quick Tips and…
Mike Mattesi, Swendly Benilia Paperback R1,293 Discovery Miles 12 930
Building Blocks of Tabletop Game Design…
Geoffrey Engelstein, Isaac Shalev Paperback R1,984 Discovery Miles 19 840
Creative Character Design for Games and…
Jenny Harder Paperback R1,338 Discovery Miles 13 380
Beginner's Guide to Code Algorithms…
Deepankar Maitra Hardcover R4,015 Discovery Miles 40 150

 

Partners