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Books > Professional & Technical > Technology: general issues > Technical design > General

Design in Modern Life (Hardcover): John Gloag Design in Modern Life (Hardcover)
John Gloag
R2,718 Discovery Miles 27 180 Ships in 12 - 17 working days

Originally published in 1946, this book is based on a series of broadcast talks on design. Led by an engineer, an artist and critic of architecture and industrial design, the discussions focussed on the problems that were involved by a general application of design to the environment of contemporary life. It surveys the possibilities of design in modern life and the talks have been rewritten, amplified and revised for the purposes of the book.

Guide to Western Architecture (Hardcover): John Gloag Guide to Western Architecture (Hardcover)
John Gloag
R3,963 Discovery Miles 39 630 Ships in 12 - 17 working days

Originally published in 1958, A Guide to Western Architecture charts the origins of the system of architectural design that was perfected in Greece, follows its development under the Roman Empire and describes the achievements of the Byzantine architects. Passing through Romanesque to Gothic, the contributions made by Mediaeval builders to structure and design are recorded, and then the impact of the Renaissance on architecture, and its characteristic development in the different European countries. The transplanting of Renaissance ideas to the New World is covered, and finally the origins and nature of the new Western architecture occupy the last section of the book. The Appendix includes a list of the principal architects, and brief notes on their work, from the 5th century B. C. to the end of the Renaissance.

The Englishman's Chair - Origins, Design, and Social History of Seat Furniture in England (Hardcover): John Gloag The Englishman's Chair - Origins, Design, and Social History of Seat Furniture in England (Hardcover)
John Gloag
R3,512 Discovery Miles 35 120 Ships in 12 - 17 working days

Originally published in 1964, The Englishman's Chair is a history of English chairs, written as a continuous story from the 15th to the 20th Century and because of the revealing powers inherent in chair-making and design, it is also an unconventional footnote to English social history. The changes in taste, and fashion, the increase of skill, the introduction of new materials and the long battle between dignity and comfort are discussed, as is the impact that modern industrial designers have had on chair design.

Concurrent Engineering - Contemporary issues and modern design tools (Hardcover, 1993 ed.): Hamid R. Parsaei, W.G. Sullivan Concurrent Engineering - Contemporary issues and modern design tools (Hardcover, 1993 ed.)
Hamid R. Parsaei, W.G. Sullivan
R6,008 Discovery Miles 60 080 Ships in 10 - 15 working days

In the area of computer-integrated manufacturing, concurrent engineering is recognized as the manufacturing philosophy for the next decade.

Complex Systems Design & Management - Proceedings of the Third International Conference on Complex Systems Design & Management... Complex Systems Design & Management - Proceedings of the Third International Conference on Complex Systems Design & Management CSD&M 2012 (Hardcover, 2013 ed.)
Marc Aiguier, Yves Caseau, Daniel Krob, Antoine Rauzy
R6,608 Discovery Miles 66 080 Ships in 12 - 17 working days

This book contains all refereed papers that were accepted to the third edition of the -Complex Systems Design & Management- (CSD&M 2012) international conference that took place in Paris (France) from December 12-14, 2012.

(Website: http: //www.csdm2012.csdm.fr)

These proceedings cover the most recent trends in the emerging field of complex systems sciences & practices from an industrial and academic perspective, including the main industrial domains (transport, defense & security, electronics, energy & environment, e-services), scientific & technical topics (systems fundamentals, systems architecture& engineering, systems metrics & quality, systemic tools) and system types (transportation systems, embedded systems, software & information systems, systems of systems, artificial ecosystems).

The CSD&M 2012 conference is organized under the guidance of the CESAMES non-profit organization (http: //www.cesames.net)."

Coating Application for Piping, Valves and Actuators in Offshore Oil and Gas Industry (Hardcover): Karan Sotoodeh Coating Application for Piping, Valves and Actuators in Offshore Oil and Gas Industry (Hardcover)
Karan Sotoodeh
R3,353 Discovery Miles 33 530 Ships in 12 - 17 working days

1) Provides an explanation of the basic concept of corrosion and types of external corrosion in offshore oil and gas industry 2) Offers a comprehensive guide on the valve and actuators, and criteria for valve selection 3) Includes over 25 case studies of coating and valves in international companies 4) Reviews coating defects and failures, alongside a guide to coating inspection

Multi-finger Haptic Interaction (Hardcover, 2013 ed.): Ignacio Galiana, Manuel Ferre Multi-finger Haptic Interaction (Hardcover, 2013 ed.)
Ignacio Galiana, Manuel Ferre
R3,366 Discovery Miles 33 660 Ships in 12 - 17 working days

"Multi-finger Haptic Interaction "presents a panorama of technologies and methods for multi-finger haptic interaction, together with an analysis of the benefits and implications of adding multiple-fingers to haptic applications.

Research topics covered include: design and control of advanced haptic devices;multi-contact point simulation algorithms;interaction techniques and implications in human perception when interacting with multiple fingers.

These multi-disciplinary results are integrated into applications such as medical simulators for training manual skills, simulators for virtual prototyping and precise manipulations in remote environments.

"Multi-finger Haptic Interaction "presents the current and potential applications that can be developed with these systems, and details the systems' complexity. The research is focused on enhancing haptic interaction by providing multiple contact points to the user.

This state-of-the-art volume is oriented towards researchers who are involved in haptic device design, rendering methods and perception studies, as well as readers from different disciplines who are interested in applying multi-finger haptic technologies and methods to their field of interest.

Engineering Design Applications II - Structures, Materials and Processes (Hardcover, 1st ed. 2020): Andreas Oechsner, Holm... Engineering Design Applications II - Structures, Materials and Processes (Hardcover, 1st ed. 2020)
Andreas Oechsner, Holm Altenbach
R4,495 Discovery Miles 44 950 Ships in 12 - 17 working days

This book offers an update on recent developments in modern engineering design. Different engineering disciplines, such as mechanical, materials, computer and process engineering, provide the foundation for the design and development of improved structures, materials and processes. The modern design cycle is characterized by the interaction between various disciplines and a strong shift to computer-based approaches where only a few experiments are conducted for verification purposes. A major driver for this development is the increased demand for cost reduction, which is also linked to environmental demands. In the transportation industry (e.g. automotive or aerospace), the demand for higher fuel efficiency is related to reduced operational costs and less environmental damage. One way to fulfil such requirements is lighter structures and/or improved processes for energy conversion. Another emerging area is the interaction of classical engineering with the health and medical sector.

Biomechanical Principles on Force Generation and Control of Skeletal Muscle and their Applications in Robotic Exoskeleton... Biomechanical Principles on Force Generation and Control of Skeletal Muscle and their Applications in Robotic Exoskeleton (Paperback)
Yuehong Yin
R1,411 Discovery Miles 14 110 Ships in 9 - 15 working days

This book systematically introduces the bionic nature of force sensing and control, the biomechanical principle on mechanism of force generation and control of skeletal muscle, and related applications in robotic exoskeleton. The book focuses on three main aspects: muscle force generation principle and biomechanical model, exoskeleton robot technology based on skeletal muscle biomechanical model, and SMA-based bionic skeletal muscle technology. This comprehensive and in-depth book presents the author's research experience and achievements of many years to readers in an effort to promote academic exchanges in this field. About the Author Yuehong Yin received his B.E. , M.S. and Ph.D. degrees from Nanjing University of Aeronautics and Astronautics, Nanjing, in 1990, 1995 and 1997, respectively, all in mechanical engineering. From December 1997 to December 1999, he was a Postdoctoral Fellow with Zhejiang University, Hangzhou, China, where he became an Associate Professor in July 1999. Since December 1999, he has been with the Robotics Institute, Shanghai Jiao Tong University, Shanghai, China, where he became a Professor and a Tenure Professor in December 2005 and January 2016, respectively. His research interests include robotics, force control, exoskeleton robot, molecular motor, artificial limb, robotic assembly, reconfigurable assembly system, and augmented reality. Dr. Yin is a fellow of the International Academy of Production Engineering (CIRP).

Laser-Based Additive Manufacturing of Metal Parts - Modeling, Optimization, and Control of Mechanical Properties (Paperback):... Laser-Based Additive Manufacturing of Metal Parts - Modeling, Optimization, and Control of Mechanical Properties (Paperback)
Linkan Bian, Nima Shamsaei, John Usher
R1,261 Discovery Miles 12 610 Ships in 12 - 17 working days

Laser-Based Additive Manufacturing (LBAM) technologies, hailed by some as the "third industrial revolution," can increase product performance, while reducing time-to-market and manufacturing costs. This book is a comprehensive look at new technologies in LBAM of metal parts, covering topics such as mechanical properties, microstructural features, thermal behavior and solidification, process parameters, optimization and control, uncertainty quantification, and more. The book is aimed at addressing the needs of a diverse cross-section of engineers and professionals.

Computer-Aided Inspection Planning - Theory and Practice (Paperback): Abdulrahman Al-Ahmari, Emad Abouel Nasr, Osama Abdulhameed Computer-Aided Inspection Planning - Theory and Practice (Paperback)
Abdulrahman Al-Ahmari, Emad Abouel Nasr, Osama Abdulhameed
R1,083 Discovery Miles 10 830 Ships in 12 - 17 working days

The inspection process is one of the most important steps in manufacturing industries because it safeguards high quality products and customer satisfaction. Manual inspection may not provide the desired accuracy. This book introduces and implements a new methodology and develops the supporting technologies for automated inspection planning based on Computer Aided Design (CAD) models. It also provides and implements an efficient link for automated operation based on Coordinate Measuring Machine (CMM). The link's output is a DMIS code programming file based on the inspection planning table that is executed on CMM.

Smart 3D Nanoprinting - Fundamentals, Materials, and Applications (Hardcover): Ajit Behera, Tuan Anh Nguyen, Ram K. Gupta Smart 3D Nanoprinting - Fundamentals, Materials, and Applications (Hardcover)
Ajit Behera, Tuan Anh Nguyen, Ram K. Gupta
R4,092 Discovery Miles 40 920 Ships in 12 - 17 working days

Examining smart 3D printing at the nanoscale, this book discusses various methods of fabrication, the presence of inherent defects and their annihilation, property analysis, and emerging applications across an array of industries. The book serves to bridge the gap between the concept of nanotechnology and the tailorable properties of smart 3D-print products. FEATURES Covers surface and interface analysis and smart technologies in 3D nanoprinting Details different materials, such as polymers, metals, semiconductors, glassceramics, and composites, as well as their selection criteria, fabrication, and defect analysis at nanoscale Describes optimization and modeling and the effect of machine parameters on 3D-printed products Discusses critical barriers and opportunities Explores emerging applications in manufacturing industries, such as aerospace, healthcare, automotive, energy, construction, and defense Smart 3D Nanoprinting: Fundamentals, Materials, and Applications is aimed at advanced students, researchers, and industry professionals in materials, manufacturing, chemical, and mechanical engineering. This book offers readers a comprehensive overview of the properties, opportunities, and applications of smart 3D nanoprinting.

Impact and Cold Extrusion of Metals (Hardcover): John L. Everhart Impact and Cold Extrusion of Metals (Hardcover)
John L. Everhart
R3,443 Discovery Miles 34 430 Ships in 12 - 17 working days

CONTENTS - 1. INTRODUCTION - PART 1: THE PROCESS - 2. FUNDAMENTALS OF IMPACT EXTRUSION - 3. EXTRUSION PRESSURE - 4. TOOLING FOR IMPACT EXTRUSION - 5. MATERIALS FOR TOOLS - 6. LUBRICATION - 7. HIGH ENERGY RATE FORMING - PART 2: THE PRODUCT - 8. FACTORS IN DESIGN - 9. ALUMINUM AND ALUMINUM ALLOYS - 10. LEAD, TIN, COLLAPSIBLE TUBES - 11. OTHER NONFERROUS METALS - 12. FERROUS METALS - BIBLIOGRAPHY - INDEX - Excerpt from Book (short): Preface - The impact or cold extrusion of metals is a ""chipless machining"" process that can greatly reduce costs of material and labor if properly applied. Within certain limitations in shape, some parts can be produced by this process that often require only trimming to length. On others, the secondary operations are reduced greatly over those required for several of the competing processes. Finally, certain components can be made that can be produced by no other method. Impact extrusion can be employed for the production of parts from a wide range of metallic materials. In commercial production at present are components produced from aluminum, copper, lead, magnesium, tin, zinc and their alloys and various steels. In the development stage are parts produced from less common metals, such as titanium and molybdenum. The aim of this book is to present a coordinated description of impact extrusion. Its purpose is to present the information required by an engineer to determine whether the process is applicable to his products, and to assist the metallurgist in selecting the metal to be used. The book is based on personal experience, talks, and correspondence with producers of components, and a search of the free-world technical literature. It is divided into two parts. The first deals with the underlying principles and the characteristics of the process; the second, with the metals being extruded and the products.

A Hetero-functional Graph Theory for Modeling Interdependent Smart City Infrastructure (Hardcover, 1st ed. 2019): Wester C.H.... A Hetero-functional Graph Theory for Modeling Interdependent Smart City Infrastructure (Hardcover, 1st ed. 2019)
Wester C.H. Schoonenberg, Inas S. Khayal, Amro M. Farid
R3,443 Discovery Miles 34 430 Ships in 10 - 15 working days

Cities have always played a prominent role in the prosperity of civilization. Indeed, every great civilization we can think of is associated with the prominence of one or more thriving cities. And so understanding cities -- their inhabitants, their institutions, their infrastructure -- what they are and how they work independently and together -- is of fundamental importance to our collective growth as a human civilization. Furthermore, the 21st century "smart" city, as a result global climate change and large-scale urbanization, will emerge as a societal grand challenge. This book focuses on the role of interdependent infrastructure systems in such smart cities especially as it relates to timely and poignant questions about resilience and sustainability. In particular, the goal of this book is to present, in one volume, a consistent Hetero-Functional Graph Theoretic (HFGT) treatment of interdependent smart city infrastructures as an overarching application domain of engineering systems. This work may be contrasted to the growing literature on multi-layer networks, which despite significant theoretical advances in recent years, has modeling limitations that prevent their real-world application to interdependent smart city infrastructures of arbitrary topology. In contrast, this book demonstrates that HFGT can be applied extensibly to an arbitrary number of arbitrarily connected topologies of interdependent smart city infrastructures. It also integrates, for the first time, all six matrices of HFGT in a single system adjacency matrix. The book makes every effort to be accessible to a broad audience of infrastructure system practitioners and researchers (e.g. electric power system planners, transportation engineers, and hydrologists, etc.). Consequently, the book has extensively visualized the graph theoretic concepts for greater intuition and clarity. Nevertheless, the book does require a common methodological base of its readers and directs itself to the Model-Based Systems Engineering (MBSE) community and the Network Science Community (NSC). To the MBSE community, we hope that HFGT will be accepted as a quantification of many of the structural concepts found in model-based systems engineering languages like SysML. To the NSC, we hope to present a new view as how to construct graphs with fundamentally different meaning and insight. Finally, it is our hope that HFGT serves to overcome many of the theoretical and modeling limitations that have hindered our ability to systematically understand the structure and function of smart cities.

Uncertainty Management for Robust Industrial Design in Aeronautics - Findings and Best Practice Collected During UMRIDA, a... Uncertainty Management for Robust Industrial Design in Aeronautics - Findings and Best Practice Collected During UMRIDA, a Collaborative Research Project (2013-2016) Funded by the European Union (Hardcover, 1st ed. 2019)
Charles Hirsch, Dirk Wunsch, Jacek Szumbarski, Lukasz Laniewski-Wollk, Jordi Pons-Prats
R5,743 R4,540 Discovery Miles 45 400 Save R1,203 (21%) Ships in 12 - 17 working days

This book covers cutting-edge findings related to uncertainty quantification and optimization under uncertainties (i.e. robust and reliable optimization), with a special emphasis on aeronautics and turbomachinery, although not limited to these fields. It describes new methods for uncertainty quantification, such as non-intrusive polynomial chaos, collocation methods, perturbation methods, as well as adjoint based and multi-level Monte Carlo methods. It includes methods for characterization of most influential uncertainties, as well as formulations for robust and reliable design optimization. A distinctive element of the book is the unique collection of test cases with prescribed uncertainties, which are representative of the current engineering practice of the industrial consortium partners involved in UMRIDA, a level 1 collaborative project within the European Commission's Seventh Framework Programme (FP7). All developed methods are benchmarked against these industrial challenges. Moreover, the book includes a section dedicated to Best Practice Guidelines for uncertainty quantification and robust design optimization, summarizing the findings obtained by the consortium members within the UMRIDA project. All in all, the book offers a authoritative guide to cutting-edge methodologies for uncertainty management in engineering design, covers a wide range of applications and discusses new ideas for future research and interdisciplinary collaborations.

Multiphase Hybrid Electric Machines - Applications for Electrified Powertrains (Hardcover, 1st ed. 2022): Ahmad S. Al-Adsani,... Multiphase Hybrid Electric Machines - Applications for Electrified Powertrains (Hardcover, 1st ed. 2022)
Ahmad S. Al-Adsani, Omid Beik
R5,144 Discovery Miles 51 440 Ships in 12 - 17 working days

This book provides an insight into the design, modeling, control, and application of multiphase hybrid permanent magnet machines for electrified powertrains in electric and hybrid electric vehicles. The authors present an overview of electric and hybrid electric vehicles, hybrid electric machine topologies, hybrid permanent magnet (HPM) machine design, multiphase hybrid machines, operation of multiphase generators in series hybrid electric vehicles (SHEV), and machine hardware build-up and testing. Readers will gain an understanding of multiphase machine configuration, their design, control, and recent applications, along with the benefits they provide, and learn general design steps, prototyping, and hardware build-up processes of multiphase electric machines. Multiphase Hybrid Electric Machines: Applications for Electrified Powertrains will be a valuable reference for undergraduate and graduate students, researchers, and practicing engineers, working on electric/hybrid electric vehicles, as well as electric machine applications in renewable energy systems specifically wind turbines, HVAC systems, robotics, and aerospace industry.

Principia Designae - Pre-Design, Design, and Post-Design - Social Motive for the Highly Advanced Technological Society... Principia Designae - Pre-Design, Design, and Post-Design - Social Motive for the Highly Advanced Technological Society (Hardcover, 2015 ed.)
Toshiharu Taura
R4,382 R3,524 Discovery Miles 35 240 Save R858 (20%) Ships in 12 - 17 working days

This book presents a broad design purview within the framework of pre-design, design, and post-design by focusing on the motive of design, which implies an underlying reason for the design of a product. The chapters are comprised of papers based on discussions at the Design Research Leading Workshop held in Nara, Japan, in 2013. This book encourages readers to enhance and expand their thinking within a widened design perspective.."

Design of Hydrodynamic Machines - Pumps and Hydro-Turbines (Hardcover): Getu Hailu, Michal Varchola, Peter Hlbocan Design of Hydrodynamic Machines - Pumps and Hydro-Turbines (Hardcover)
Getu Hailu, Michal Varchola, Peter Hlbocan
R3,641 Discovery Miles 36 410 Ships in 12 - 17 working days

Design of Hydrodynamic Machines provides a broad, yet concise, theoretical background on the relationship between fluid dynamics and geometry. It covers the most important types of turbomachinery used in power generation industrial processes, utilities, and the oil and gas industry. Offering guidance on the hydraulic design aspect of different parts of turbomachinery, such as impellers, diffusers, volute casing, inlet and outlets, the book discusses how to conduct performance characteristics testing and evaluate performance parameters of the designed parts. It also covers aspects of CFD of turbomachinery. Readers will be able to perform hydraulic design of important turbomachinery parts using commercially available software. Intended for final year undergraduates and postgraduates in mechanical, civil, and aeronautical engineering, the book will also be useful for those involved in the hydraulic design, analysis, and testing of turbomachinery.

Design and Development of Smart Surgical Assistant Technologies - A Case Study for Translational Sciences (Hardcover): Richard... Design and Development of Smart Surgical Assistant Technologies - A Case Study for Translational Sciences (Hardcover)
Richard Um, Nicholas Theodore, Amir Manbachi, Jeff J.H. Kim, Rajiv Iyer
R1,986 R1,595 Discovery Miles 15 950 Save R391 (20%) Ships in 12 - 17 working days

Are Amazon Alexa and Google Home limited to our bedrooms, or can they be used in hospitals? Do you envision a future where physicians work hand-in-hand with voice AI to revolutionize healthcare delivery? In the near future, clinical smart assistants will be able to automate many manual hospital tasks-and this will be only the beginning of the changes to come. Voice AI is the future of physician-machine interaction and this Focus book provides invaluable insight on its next frontier. It begins with a brief history and current implementations of voice-activated assistants and illustrates why clinical voice AI is at its inflection point. Next, it describes how the authors built the world's first smart surgical assistant using an off-the-shelf smart home device, outlining the implementation process in the operating room. From quantitative metrics to surgeons' feedback, the authors discuss the feasibility of this technology in the surgical setting. The book then provides an in-depth development guideline for engineers and clinicians desiring to develop their own smart surgical assistants. Lastly, the authors delve into their experiences in translating voice AI into the clinical setting and reflect on the challenges and merits of this pursuit. The world's first smart surgical assistant has not only reduced surgical time but eliminated major touch points in the operating room, resulting in positive, significant implications for patient outcomes and surgery costs. From clinicians eager for insight on the next digital health revolution to developers interested in building the next clinical voice AI, this book offers a guide for both audiences.

Multi-Mode Resonant Antennas - Theory, Design, and Applications (Hardcover): Wenjun Lu, Lei Zhu Multi-Mode Resonant Antennas - Theory, Design, and Applications (Hardcover)
Wenjun Lu, Lei Zhu
R3,353 Discovery Miles 33 530 Ships in 12 - 17 working days

This title provides a unique theoretical framework for multi-mode resonant antennas and different approaches to their implementation, with an emphasis on mode gauge functionality, a new concept for a clear identification and flexible control of all usable resonant modes in multi-mode resonant antenna design. The book commences by advancing a generalized odd-even mode theory as a general theoretical framework for resonant elementary antennas, offering new insights into the classical problem of coupling effects between antenna and transmission lines and helping reveal the operation mechanism of elementary antennas under multi-mode resonance. Then, the concept of "mode gauge" is developed and employed for wideband elementary antenna design by simultaneously exciting and tuning multiple resonant modes within a single radiator. Apart from theoretical explorations, the authors also provide analysis of up-to-date implementation of multi-mode resonant elementary antennas with different functionalities, including wideband antennas, circularly polarized antennas, multiband antennas, frequency scanning antennas and low-profile antennas. Academics, students and professional engineers at all levels will greatly benefit from the book and will be provided with historical background, state-of-the-art methodology, useful design tools and multiple applications of multi-mode resonant antennas.

Aircraft Design Concepts - An Introductory Course (Hardcover): James DeLaurier Aircraft Design Concepts - An Introductory Course (Hardcover)
James DeLaurier
R4,126 Discovery Miles 41 260 Ships in 12 - 17 working days

Aircraft Design Concepts: An Introductory Course introduces the principles of aircraft design through a quantitative approach developed from the author's extensive experience in teaching aircraft design. Building on prerequisite courses, the text develops basic design skills and methodologies, while also explaining the underlying physics. The book uses a historical approach to examine a wide range of aircraft types and their design. Numerous charts, photos, and illustrations are provided for in-depth view of aeronautical engineering. It addresses conventional tail-aft monoplanes, "flying-wing", biplane, and canard configurations. Providing detailed analysis of propeller performance, the book starts with simple blade-element theory and builds to the Weick method. Written for senior undergraduate and graduate students taking a single-semester course on Aircraft Design or Aircraft Performance, the book imparts both the technical knowledge and creativity needed for aircraft design.

Strength of Materials (Hardcover): B. Raghu Kumar Strength of Materials (Hardcover)
B. Raghu Kumar
R3,499 Discovery Miles 34 990 Ships in 12 - 17 working days

This book follows a simple approach, and introduces analytical procedures to analyze various structural members subjected to different types of loading with step-by-step problem-solving procedure is discussed. The book covers some advanced topics like curved beams, shear center, unit load method. Aa exclusive chapter on "Solving through ANSYS" covers the approach and usage of ANSYS software. Note: T& F does not sell or distribute the Hardback in India, Pakistan, Nepal, Bhutan, Bangladesh and Sri Lanka.

Design Computing and Cognition'22 (Hardcover, 1st ed. 2023): John S. Gero Design Computing and Cognition'22 (Hardcover, 1st ed. 2023)
John S. Gero
R7,533 Discovery Miles 75 330 Ships in 12 - 17 working days

This book reports research and development that represent the state of the art in artificial intelligence in design, design cognition, design neurocognition, and design theories from the Tenth International Conference on Design Computing and Cognition held in Glasgow, UK, in 2022. The 48 chapters are grouped under the headings of natural language processing and design; design cognition; design neurocognition; learning and design; creative design and co-design; shape grammars; quantum computing; and human behavior. These contributions are of particular interest to design researchers and design educators, as well as to users of advanced computation and cognitive science. This book contains knowledge about the cognitive and neurocognitive behavior of designers, which is valuable to those who need to gain a better understanding of designing.

Design-Centered Entrepreneurship (Paperback, 2nd edition): Min Basadur, Michael Goldsby, Rob Mathews Design-Centered Entrepreneurship (Paperback, 2nd edition)
Min Basadur, Michael Goldsby, Rob Mathews
R1,732 Discovery Miles 17 320 Ships in 12 - 17 working days

Grounded in extensive research and field testing, Design-Centered Entrepreneurship presents a concise problem-solving approach to developing a unique business concept. Step-by-step guidelines provide insight into exploring market problem spaces, uncovering overlooked opportunities, reframing customer problems, creating business solutions, and sustaining success and an entrepreneurial culture. Drawing on methodologies from the world of design, the book helps students of entrepreneurship fill in the missing piece that transforms opportunity recognition into a viable business concept. Plenty of useful diagrams help to organize key concepts, making them easily accessible to readers. This second edition has been updated to include social entrepreneurship, more international examples and enhanced support materials. The digital supplements include a virtual creative problem-solving profile, slides, and an instructor manual. Design-Centered Entrepreneurship is the ideal text for entrepreneurship and new venture creation courses with a focus on design thinking.

Design-Centered Entrepreneurship (Hardcover, 2nd edition): Min Basadur, Michael Goldsby, Rob Mathews Design-Centered Entrepreneurship (Hardcover, 2nd edition)
Min Basadur, Michael Goldsby, Rob Mathews
R5,984 R4,681 Discovery Miles 46 810 Save R1,303 (22%) Ships in 12 - 17 working days

Grounded in extensive research and field testing, Design-Centered Entrepreneurship presents a concise problem-solving approach to developing a unique business concept. Step-by-step guidelines provide insight into exploring market problem spaces, uncovering overlooked opportunities, reframing customer problems, creating business solutions, and sustaining success and an entrepreneurial culture. Drawing on methodologies from the world of design, the book helps students of entrepreneurship fill in the missing piece that transforms opportunity recognition into a viable business concept. Plenty of useful diagrams help to organize key concepts, making them easily accessible to readers. This second edition has been updated to include social entrepreneurship, more international examples and enhanced support materials. The digital supplements include a virtual creative problem-solving profile, slides, and an instructor manual. Design-Centered Entrepreneurship is the ideal text for entrepreneurship and new venture creation courses with a focus on design thinking.

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