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Books > Sport & Leisure > Sports & outdoor recreation > Sporting events, tours & organisations > General

Mega-Events and Globalization - Capital and Spectacle in a Changing World Order (Paperback): Richard Gruneau, John Horne Mega-Events and Globalization - Capital and Spectacle in a Changing World Order (Paperback)
Richard Gruneau, John Horne
R1,468 Discovery Miles 14 680 Ships in 10 - 15 working days

Since the turn of the twenty first century, there has been a trend for urban "mega events" to be awarded to cities and nations in the East and Global South. Such events have been viewed as economic stimulant as well as opportunities to promote national identity, gain greater international recognition and exercise a form of 'soft power.' However, there has also been on-going controversy about the value, impact and legacy of global mega events in these cities and nations. This book provides a critical examination of the ambition for spectacle that has emerged across the East and Global South. The chapters explore the theoretical and conceptual issues associated with mega-events and new forms of globalization, from the critical political economy of mega-events in a changing world order to the contested social and economic legacies of mega-events and the widespread opposition that increasingly accompanies these events. The book also explores questions of urban development and governance, the role of new communications technologies in global economic expansion, the high security State, and the growing global influence of international non-governmental organizations. This book offers a rich collection of original theoretical contributions and global case studies from leading international scholars from the social sciences and humanities. It offers a fresh and unique interdisciplinary perspective that synthesizes cutting edge research on mega-events and urban spectacles while simultaneously contributing to a broader understanding of the dynamics of global capitalism and international political power in the early twenty first century.

Sports Nation: Contemporary American Professional Organizations (Hardcover): Frank P. Jozsa Jr. Sports Nation: Contemporary American Professional Organizations (Hardcover)
Frank P. Jozsa Jr.
R3,072 Discovery Miles 30 720 Ships in 18 - 22 working days

The book focuses on, identifies, and analyzes various divisions and conferences of four professional sports leagues and their teams' historical regular season and postseason performances, and also provides a recent financial profile of them while being competitive, profitable or unprofitable, and well-known enterprises. The parent sports organizations are the American League and National League in Major League Baseball, American Football Conference and National Football Conference in the National Football League, and the Eastern and Western Conference each in the National Basketball Association and National Hockey League.

Sport in Korea - History, development, management (Hardcover): Dae Hee Kwak, Yong Jae Ko, Inkyu Kang, Mark Rosentraub Sport in Korea - History, development, management (Hardcover)
Dae Hee Kwak, Yong Jae Ko, Inkyu Kang, Mark Rosentraub
R4,222 Discovery Miles 42 220 Ships in 10 - 15 working days

Korea has become a powerful force in global sport, with South Korea finishing fifth in the medals table at London 2012 and hosting the Winter Olympics in 2018. This book brings together scholars from disciplines including sport history, sociology, journalism, economics, sport development, and sport management to explore the significance of sport in contemporary Korea. Presenting a variety of international perspectives, it plots the dynamic evolution of sport in Korea and envisions the possibilities for its future. Each chapter focuses on a key topic of current relevance, such as sport in the context of shifting relations between North and South Korea, or the role of sport in the expression of Korean nationalism. Arguing that individuals, institutions, businesses, and governments have actively leveraged or exploited sport to influence developments in various social, economic, cultural, and political arenas, this book sheds new light on the importance of sport as a catalyst for change in Korea. This is indispensable reading for any student or scholar with an interest in sport, history, and culture in Korea.

The National Games and National Identity in China - A History (Hardcover): Liu Li, Fan Hong The National Games and National Identity in China - A History (Hardcover)
Liu Li, Fan Hong
R1,863 Discovery Miles 18 630 Ships in 10 - 15 working days

The history of China's National Games reflects both the transformation of elite sport in China and wider Chinese society. This is the first book to describe the origins and development of the National Games through their dynamic relationship with Chinese politics, nationalism and identity in the modern era. Looking specifically at the role of the National Games in China's changing social, political and economic circumstances from 1910 to 2009, this book uncovers how the National Games reflected the shifts in state-led nationalist ideologies within three historical eras: the late Qing Dynasty and Republican China (1910-1948), the early People's Republic of China (1959-1979) and the People's Republic of China in the post-1980s (1983-2009). It also examines how the National Games were reformed to serve China's Olympic Strategy in the context of globalization and commercialization from the 1980s onwards. Full of original insights into archive material, each chapter sheds new light on the social, cultural and political significance of this sporting mega-event in the shaping of modern China. This is fascinating reading for anybody with an interest in the politics, history and culture of China.

Football, Community and Sustainability (Hardcover): Chris Porter, Anthony May, Annabel Kiernan Football, Community and Sustainability (Hardcover)
Chris Porter, Anthony May, Annabel Kiernan
R4,232 Discovery Miles 42 320 Ships in 10 - 15 working days

A lack of 'sustainability thinking' is evident at the heart of many of the problems that football faces today; from the huge amounts of money that clubs seem compelled to spend on what are often short-term gains - and the speculation, debt and market-centred ideology that goes with it - to the not unrelated deep disenchantment experienced by many football fans for a game that they still, despite it all, remain determined to love. Sustainability here is more broadly conceptualised than focusing on environmental issues. It encompasses social and economic sustainability, albeit with a critical eye on the interdependent, often contradictory, relationship between what the United Nations regards as the three 'pillars' of sustainability (environmental, social and economic). Fittingly, this book is the result of an international collaboration between an interdisciplinary network of academics and football industry practitioners, brought together by the Centre for the Study of Football and its Communities (CSFC), based at Manchester Metropolitan University, UK. The critical insights collected here focus not just on football's problems, but also how clubs, authorities, players and fans in a range of local contexts are positively tackling the challenges of surviving and thriving in the contemporary global game. This book was originally published as a special issue of Sport & Society.

Social Media in Sport Marketing (Hardcover): Timothy Newman, Jason Peck, Brendan Wilhide Social Media in Sport Marketing (Hardcover)
Timothy Newman, Jason Peck, Brendan Wilhide
R4,213 Discovery Miles 42 130 Ships in 10 - 15 working days

From the Preface: "Not surprisingly, companies of all sizes are using social media as part of their marketing and public relations efforts. The growth of the social media phenomenon and constant advances in technology obviously create unique and powerful opportunities for those able to capitalize on them. The question is how best to do so? Social Media in Sport Marketing has been created to help answer this question as it pertains to sport organizations." Written from the perspective of sport professionals, this brief but thorough text explores the concepts, tools, and issues surrounding social media and marketing, with reader-friendly examples and applications specifically from the world of sports. The authors connect industry-specific content with current trends in social media and provide readers with a balance between theory and experience. Instructors and students can use the book as a primary resource for teaching and learning about traditional sport marketing/public relations principles as they relate to social media. Instructors will appreciate the inclusion of case studies, which can be used to generate discussions; students will benefit from the numerous examples. The book can also serve as a guidebook for those who want to put ideas into action immediately. The experienced author team includes a sport marketing professor as well as practitioners involved in social media project management and development.

Sport in Latin America - Policy, Organization, Management (Paperback): Gonzalo Bravo, Rosa Lopez De D'Amico, Charles... Sport in Latin America - Policy, Organization, Management (Paperback)
Gonzalo Bravo, Rosa Lopez De D'Amico, Charles Parrish
R1,479 Discovery Miles 14 790 Ships in 10 - 15 working days

The forthcoming Olympics in Rio in 2016, and the FIFA World Cup in Brazil in 2014, highlight the profound importance of sport in Latin America. This book is the first to offer a broad survey of the way that sport is managed, governed and organized across the Latin American region, drawing on cutting-edge contemporary scholarship in management, policy, sociology and history. The book explores key themes in Latin American sport, including the role of public institutions; the relationship between sport policy and political regimes; the structure and significance of national governing bodies and professional leagues; the impact of sporting mega-events (including the Olympics and World Cup), and the management and governance of football, the dominant sport in the region. Including contributions from Latin American scholars and practitioners, the book draws on important Spanish and Portuguese sources that are unknown to most English-speaking researchers, and therefore provides an unprecedented and authoritative insight into sport policy and management in the region. Including cases from sport in Brazil, Argentina, Chile, Colombia, Cuba, the Dominican Republic, Costa Rica and Peru and examples from Venezuela, Bolivia and Ecuador, this book is essential reading for all scholars, practitioners and policy-makers with an interest in Latin American sport, comparative sport policy, sport management, or Latin American history, culture and society.

Sport in Iceland - How Small Nations Achieve International Success (Hardcover): Vidar Halldorsson Sport in Iceland - How Small Nations Achieve International Success (Hardcover)
Vidar Halldorsson
R1,851 Discovery Miles 18 510 Ships in 10 - 15 working days

Iceland is a tiny Nordic nation with a population of just 330,000 and no professional sports leagues, and yet its soccer, basketball and handball teams have all qualified for major international tournaments in recent years. This fascinating study argues that team sport success is culturally produced and that in order to understand collective achievement we have to consider the socio-cultural context. Based on unparalleled access to key personnel, including top coaches, athletes and administrators, the book explores Icelandic cultural capital as a factor in sporting success, from traditions of workmanship, competitive play and teamwork to international labour migration and knowledge transfer. The first book to focus specifically on the socio-cultural aspects of a small nation's international sporting success, this is an original and illuminating contribution to the study of the sociology of sport. Sport in Iceland: How small nations achieve international success is fascinating reading for team sport enthusiasts, coaches, managers and organisers, as well as for any student or scholar with an interest in the sociology of sport, strategic sports development, sports policy or sports administration.

Routledge Handbook of Sport and Legacy - Meeting the Challenge of Major Sports Events (Paperback): Richard Holt, Dino Ruta Routledge Handbook of Sport and Legacy - Meeting the Challenge of Major Sports Events (Paperback)
Richard Holt, Dino Ruta
R1,714 Discovery Miles 17 140 Ships in 10 - 15 working days

What remains of a great sporting spectacle after the last race is run or the final match is played? How can the vast expense of mounting such events be justified? What if there is nothing left behind or what if the legacy is negative, a costly infrastructure which is unused or a debt-ridden host city? The Routledge Handbook of Sport and Legacy addresses perhaps the most important issue in the hosting of major contemporary sporting events: the problem of 'legacy'. It offers a rigorous, innovative and comparative insight into this contested concept from interdisciplinary and practical perspectives. Major events must now have a conscious, credible and defined policy for legacy to meet public expectations. The book provides a comprehensive survey of the various kinds of legacy that can be delivered, as well as a close examination of the potential benefits and practical challenges involved in each. From 'hard' legacies, such as stadia and infrastructure, to 'soft' legacies including skill development, attitude change and capacity building, the book offers both a historical case study and an innovative strategic management approach, and establishes the limits of what can realistically be achieved in terms of economic, social, cultural, physical and sporting development. The Routledge Handbook of Sport and Legacy includes contributions from world leading scholars and practitioners and features detailed case studies of major sports events from around the world, including the FIFA World Cup and ten Olympics Games from London in 1908 to London 2012. It is invaluable reading for students and researchers working in sport studies, events management, human geography, economics or planning, and an essential reference for any professional engaged in delivering legacy through sport.

Asia and the Future of Football - The Role of the Asian Football Confederation (Paperback): Ben Weinberg Asia and the Future of Football - The Role of the Asian Football Confederation (Paperback)
Ben Weinberg
R1,525 Discovery Miles 15 250 Ships in 10 - 15 working days

Football is the most popular sport in the world. Globalisation and commercialisation of the game, however, have created new conflicts and challenges. This book explores the role of the Asian Football Confederation (AFC) within the rising significance of football in Asia, drawing on three key theoretical perspectives: globalisation, neo-institutionalism and governance, as well as comprehensive data from interviews and archive material. It explores the organisational structure of AFC, its decision-making processes, relations with other actors, and policies put forward. To understand the specificities AFC has faced in its 60-year history, the broader historical, political, economic, socio-cultural and geographic contexts of football in Asia are taken into account.

The Pros - The Forgotten Era Of Tennis (Paperback): Peter Underwood The Pros - The Forgotten Era Of Tennis (Paperback)
Peter Underwood
R668 Discovery Miles 6 680 Ships in 18 - 22 working days

To most modern day tennis fans, it was impossible to believe that until the late 1960s pro tennis players—that is those who played openly for prize money—were banned from competing in the world's major tournaments. Before this time, the great contests such as Wimbledon were exclusive to so-called amateurs. Amateur tennis players were meant to compete only for glory. Though this division arose the "pro tour" in the 1930s, and it endured for forty years. In The Pros, The Forgotten Era of Tennis, author Peter Underwood explains why professional players were forced into what was often called the traveling circus where these sporting outcasts played each other during long and rather tatty tours all over the world. Focusing on the eight champions who dominated the pro era beginning in 1930 with the ultimately tragic figure of "Big" Bill Tilden, this book follows each pro champion through the post-1962 Grand Slam pro career of Rod Laver, who then helped usher in the modern-era of pro tennis with the start of the "Open" Era in 1968.

Managing Elite Sport Systems - Research and Practice (Paperback): Svein S Andersen, Barrie Houlihan, Lars Tore Ronglan Managing Elite Sport Systems - Research and Practice (Paperback)
Svein S Andersen, Barrie Houlihan, Lars Tore Ronglan
R1,686 Discovery Miles 16 860 Ships in 10 - 15 working days

Over the last twenty years or so there has been a sharp increase in interest from national sports federations and governments in the development of effective elite sport systems, particularly focused on achieving success in the summer and winter Olympic Games. Many countries now have publicly funded elite sports strategies which provide specialist facilities and support staff and often provide direct financial support for athletes. These developments have stimulated academic interest in describing the elite sport systems, analysing the processes by which policy is established and evaluating the impact of these policies on elite athlete success. Far less attention has been placed on the operation of the elite sports systems and on how the system interfaces with the athlete. The aim of this book is to refocus attention on the management and operation of systems designed to deliver elite success. The book draws on the theoretical literature in implementation, organisation theory, leadership and complexity. This provides an initial context for analysis and a stimulus for theory development around key questions such as: How do coaches manage their relationship with athletes? How does talent identification operate in practice? Do coaches fulfil the role of gatekeeper between the athlete and other elements of the sports system e.g. sports science support? How do managers, support staff and athletes interpret the expectations placed on them? The first part of the book focuses on aspects of the effectiveness of elite sports systems and the second explores aspects of systems operation focused on the interface between the athlete and the sport development system, and cross-cutting themes within the book include the management of talent identification and coach development. This is illuminating reading for any student, researcher or practitioner working in sport development, sport management or sports coaching.

The Science and Engineering of Sport Surfaces (Paperback): Sharon Dixon, Paul Fleming, Iain James, Matt Carre The Science and Engineering of Sport Surfaces (Paperback)
Sharon Dixon, Paul Fleming, Iain James, Matt Carre
R1,691 Discovery Miles 16 910 Ships in 10 - 15 working days

Sports surface design is crucial for the successful performance of sports skills and the reduction of injury risk. Surfaces have developed from natural materials such as turf, clay and cinder, to synthetic surfaces such as acrylic tennis courts, artificial turf for soccer and synthetic running tracks, while our understanding of natural turf has developed in terms of properties appropriate for different sports and surface sustainability. This book draws together the very latest research on biomechanical, medical and engineering approaches to the study of sports surfaces. Written by a team of leading international sport scientists, engineers and technologists, the book covers every key aspect of surface development and design, including: surface behaviour surface classification, function, construction and maintenance influence of surfaces on player performance and injury surface test methods and monitoring development of natural turf and synthetic surfaces shoe-turf interaction future developments in sports surface technology. Representing the most comprehensive and up-to-date study of sports surfaces, this book is important reading for all researchers and professionals working in sports technology, sports engineering, biomechanics or sports medicine.

A Social and Political History of Everton and Liverpool Football Clubs - The Split, 1878-1914 (Hardcover): David Kennedy A Social and Political History of Everton and Liverpool Football Clubs - The Split, 1878-1914 (Hardcover)
David Kennedy
R4,337 Discovery Miles 43 370 Ships in 10 - 15 working days

This book focuses on the advent of professional football in Liverpool and, in particular, the formation of Everton and Liverpool football clubs and their development prior to World War I. This book details the factors that led to the early dominance within Liverpool of Everton FC, and addresses the complexity of the dispute within that club leading to the later formation of Liverpool FC by expelled club members. This book also highlights, via a comparative study, the different patterns of ownership and control that emerged within the two clubs between their incorporation as limited liability companies in 1892. This book was originally published as a special issue of Soccer & Society.

Sport Governance - An introduction (Hardcover): Neil King Sport Governance - An introduction (Hardcover)
Neil King
R4,204 Discovery Miles 42 040 Ships in 10 - 15 working days

Sport governance has become an increasingly widespread subject for research and teaching in sports studies. This engaging and accessible textbook examines the governance of sport organisations in a changing political, legal, financial and socio-cultural context. It explains how sport organisations are governed, explores the issues and challenges faced by those governing sport today, and looks ahead to how sport can be governed better in the future. Covering sport at all levels, from community organisations and national governing bodies to international organisations such as the IOC and FIFA, this text examines key components of governance, such as legal and regulatory frameworks, stakeholding, performance, compliance and the reform of the non-profit sector in line with corporate governance. This text is also timely given that recent corruption scandals in sport have served to highlight the central importance of good governance in sport. Its nine chapters draw upon more than thirty international case examples across a range of sports including athletics, football, gymnastics, hockey, rowing, rugby, badminton and tennis. With extensive lists of learning activities and resources, original empirical research and insights into the politics of policymaking and implementation, this textbook is essential reading for any course on sport governance, policy, management or development.

Foundations of Managing Sporting Events - Organising the 1966 FIFA World Cup (Hardcover): Kevin Tennent, Alex Gillett Foundations of Managing Sporting Events - Organising the 1966 FIFA World Cup (Hardcover)
Kevin Tennent, Alex Gillett
R4,344 Discovery Miles 43 440 Ships in 10 - 15 working days

2016 marks the 50th anniversary of the 1966 FIFA World Cup, hosted in England. Unlike previous literature, which has tended to focus activities on the field, this book brings an institutional level approach to organizing the 1966 FIFA World Cup and examines the management process in the buildup and execution of the event. This intriguing new volume looks at the first significant UK government intervention in football and how this created a significant legacy as the government started to take a real interest in leisure facilities and stadium safety as policy areas after this competition. Foundations of Managing Sporting Events will be of considerable interest to research academics working on aspects of post war British, Imperial, and World history including sport, social, business, economic, and political history.

Critical Issues in Global Sport Management (Hardcover): Nico Schulenkorf, Stephen Frawley Critical Issues in Global Sport Management (Hardcover)
Nico Schulenkorf, Stephen Frawley
R4,229 Discovery Miles 42 290 Ships in 10 - 15 working days

The social, cultural and economic significance of sport has never been more evident than it is today. Adopting a critical management perspective, this book examines the most important themes and challenges in global sport management. From match-fixing, doping, bribery and corruption to corporate social responsibility, governance, and new media, it helps students, researchers and practitioners to understand the changing face of the global sport industry. Written by leading international sport management experts, Critical Issues in Global Sport Management includes twenty chapters and real-life case studies from around the world. It examines contemporary governance and management issues as well as the ethical challenges faced by the global sport industry, including questions of integrity and accountability in recent drug scandals that have been widely reported and debated. This book deals with such questions and many more, highlighting the fact that the global sport system is in urgent need of new and innovative solutions to these ongoing problems. Based on cutting-edge research from the US, UK, Australia, Europe and beyond, this book will add depth and currency to any course in sport management, sport business, sport development, or sport events.

Sporting Times (Hardcover): K Woodward Sporting Times (Hardcover)
K Woodward
R1,231 Discovery Miles 12 310 Ships in 10 - 15 working days

Written against the backdrop of the 2012 London Olympics, this book examines the idea of 'time' in sport, using time as a conceptual lens to explore movement, bodies, sports reporting, memory, disability, technology and the role of the past and the future in sport.

Humans, Horses and Events Management (Hardcover): Katherine Dashper, Gudrun Helgadottir, Ingibjoerg Sigurdardottir Humans, Horses and Events Management (Hardcover)
Katherine Dashper, Gudrun Helgadottir, Ingibjoerg Sigurdardottir
R2,352 Discovery Miles 23 520 Ships in 10 - 15 working days

Horses are perhaps the most common non-human animal to feature in planned events, but although there is considerable research on equestrian sport, there is virtually none on equestrian events. This book begins to address this gap, using the National Championships of the Icelandic Horse as an extended case study to explain in depth the process of managing an event, as well as the larger theoretical implications of events management. Drawing on diverse viewpoints and theoretical perspectives, the book draws wider comparisons to connect events management to larger themes in the social sciences, such as human-animal relations; nationalism; place branding; event impacts; event experience; and inclusion and exclusion. The book is a contribution to two fields. In relation to human-animal studies, it focuses on how the Icelandic horse breed is marketed and celebrated through top-tier competition; whereas from an events management perspective, it considers the role of the event in community building, the practical and theoretical aspects of running a sustainable equestrian event, and the issues that arise in multispecies event contexts. This book: - Uniquely draws together events management and human-animal studies. - Is formed from empirical research conducted by a multinational team of events management and tourism researchers. - Uses a single, extended case study to explore a range of themes and issues, both empirically and theoretically. A valuable resource for researchers of events management, human-animal studies and tourism, this book also provides an in-depth look at end-to-end events management for industry professionals.

Adventure Psychology - Going Knowingly into the Unknown (Hardcover): Paula Reid, Eric Brymer Adventure Psychology - Going Knowingly into the Unknown (Hardcover)
Paula Reid, Eric Brymer
R3,794 Discovery Miles 37 940 Ships in 10 - 15 working days

It is an emerging field and already proving impactful across adventure, broadly across psychology and applicable to business leadership Explores a very popular and growing area of interest - adventure Establishes coping with adversity strategies throughout and will appeal to post-Covid recovery regarding 'how can I be stronger?' and 'how can I cope better?'

Sports Agents and Labour Markets - Evidence from World Football (Hardcover): Giambattista Rossi, Anna Semens, Jean Francois... Sports Agents and Labour Markets - Evidence from World Football (Hardcover)
Giambattista Rossi, Anna Semens, Jean Francois Brocard
R4,356 Discovery Miles 43 560 Ships in 10 - 15 working days

The sports agent has become a highly significant figure in contemporary sport business. The role of the agent is essential to our understanding of labour markets and labour relations in an increasingly globalised sports industry. Drawing on extensive empirical research into football around the world, this book explains what agents do, how their role has changed, and why this is important for future sport business. Offering analysis from economic, legal, social and historical perspectives, the book explores key topics such as: the history of sports agents including the emergence of the modern agent in US sport typologies and demographic profiles of agents in football valuations and organisational analysis of leading European agents and agencies relations between agents and clubs future directions for research into sports agents. Focusing on the major European leagues, this book goes further than any other in illuminating an important but under-researched aspect of contemporary sport business. It is a valuable resource for any student, researcher or policy-maker with an interest in sport business, sport management, sport policy, the economics of sport or labour economics.

Managing Sport Mega-Events (Paperback): Stephen Frawley Managing Sport Mega-Events (Paperback)
Stephen Frawley
R1,600 Discovery Miles 16 000 Ships in 10 - 15 working days

Managing Sport Mega-Events explores global developments in the management of sport mega-events. Sport mega-events such as the Olympic Games and the Football World Cup have been examined from a number of academic perspectives including history, sociology, politics, urban planning and economics. What is lacking, however, is a book which identifies and evaluates the current issues and complexities faced by those charged with the responsibility of managing these sport mega-events. This book fills the gap. The book addresses three broad but interconnected themes. First, strategic matters are explored focusing on the rise of sport mega-events, the management of stakeholders and governance issues. Second, how organisers can best ensure the sustainable management of sport mega-events is considered. Third, operational matters and related issues are examined including media management, broadcast management, venue management, risk management, marketing and sponsorship management. The book draws on leading international sport management scholars, each of whom has expertise in the organisation of sport mega-events. It makes a valuable contribution to the existing literature.

Team Sports Marketing (Hardcover): Kirk Wakeland Team Sports Marketing (Hardcover)
Kirk Wakeland
R5,493 Discovery Miles 54 930 Ships in 10 - 15 working days

Some might argue that sports marketing is a mere subfield of marketing, meaning that there are theoretical and practical dimensions that apply only to sports marketing and are only of interest to those involved in sports. In Team Sports Marketing, author Kirk Wakefield dispels this argument by demonstrating that effective sports marketing epitomizes the science and art of marketing across any context. At the core of sports marketing is the creation and enhancement of fan identification, where consumers are not just loyal customers, but have become brand fanatics. Team Sports Marketing shows that while many aspects of sports marketing are thought to be unique to the field, other product and service sectors would do well to learn from teams in the NFL, NBA, MLB, and NHL that have transformed customers into fans. Moving beyond principles of marketing, Team Sports Marketing is packed with examples of best practices and covering subjects as diverse as sponsorships, season ticket sales, venue management and all topics in between. Team Sports Marketing is a must read text for students and managers in professional and collegiate sports. Support materials for professors and students are available at www.teamsportsmarketing.com.

Sport in the City - The Role of Sport in Economic and Social Regeneration (Hardcover): Chris Gratton, Ian Henry Sport in the City - The Role of Sport in Economic and Social Regeneration (Hardcover)
Chris Gratton, Ian Henry
R4,229 Discovery Miles 42 290 Ships in 10 - 15 working days

Cities now seek to attract major sporting events and activities to re-image themselves, and frequently invest in community sports development to fund economic growth and regeneration. Including a range of case-studies from global (the Sydney Olympics) to local (urban school sports), this book looks closely at how sport has been used in contemporary cities across the world, and evaluates policies, strategies and managment. Five key areas are examined: * sport and urban economic regeneration * sports events: bidding * planning and organization * Urban Sports tourism * Sport and urban community development * Urban politics and sports policy. Sport in the City therefore represents an essential resource for urban policy makers and the sports policy community. It will be invaluable reading for sports studies students and urban geographers.

Handbook of the London 2012 Olympic and Paralympic Games - Volume Two: Celebrating the Games (Paperback): Vassil Girginov Handbook of the London 2012 Olympic and Paralympic Games - Volume Two: Celebrating the Games (Paperback)
Vassil Girginov
R1,876 Discovery Miles 18 760 Ships in 10 - 15 working days

The Handbook of the London 2012 Olympic and Paralympic Games is the first authoritative and comprehensive account of the world's greatest sporting and cultural event. It tells the complete story of the 2012 Games from inception, through the successful bidding process and the planning and preparation phase, to delivery, the post-Games period and legacy. Written by a world-class team of international Olympic scholars, the book offers critical analysis of the social, cultural, political, historical, economic and sporting context of the Games. From the political, commercial and structural complexities of organising an event on such a scale, to the sporting action that holds the attention of the world, this book illuminates the key aspects of the 2012 Games, helping us to understand better the vital role that sport and culture play in contemporary global society. The book is divided into two volumes: Volume Two - Celebrating the Games, examines the period of competition and immediately afterwards, covering key topics such as: London welcomes the world - hospitality and the look of the games experiencing the games -spectators, tourists, volunteers, shoppers, viewers media and communications running the games creating Olympic celebrities protesting the games commerce, retail and consumption documenting London 2012 in films and books the legacy of the 2012 Games for London, the UK and the Olympic Movement. Richly illustrated with the personal accounts of key stakeholders, from sports administrators and politicians to athletes and spectators, and including essential data and evocative visual material, this book is essential reading for anybody with a personal or professional interest in the Olympic and Paralympic Games, global culture or the development of sport.

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