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Books > Sport & Leisure > Sports & outdoor recreation > Sporting events, tours & organisations > General

New Perspectives on Sport Volunteerism (Paperback): Berit Skirstad, Alison Doherty, Vassil Girginov New Perspectives on Sport Volunteerism (Paperback)
Berit Skirstad, Alison Doherty, Vassil Girginov
R1,430 Discovery Miles 14 300 Ships in 12 - 17 working days

The book highlights 'new perspectives' on volunteerism in sport, covering frameworks, methods, context and variables on several levels from community sport clubs to international events. In analysing the processes of control within voluntary sport clubs, a new theoretical framework - critical realism (CR) - challenges how we think about theory and how scientific inquiry should proceed. Further themes raised are: Should sports clubs be viewed as a crossing between a traditional volunteer culture dominated by collective solidarity, and a modern volunteer culture focused on the individual benefits? Are former athletes a new group of possible volunteers? Can personal narratives of experiences of being a volunteer in a big international event provide us with new insight that has not previously been considered? Identity is suggested as a motive for understanding volunteers at sporting events. Two new theoretical models are presented, one on the development of volunteer commitment and the other on a framework that incorporates both individual- and institutional-level variables. All chapters have recommendations for future research. The testing of these theories and influencing factors will provide new directions in the research of sport volunteerism. This book was originally published as a special issue of European Sport Management Quarterly.

The Infant Motor Profile (Paperback): Mijna Hadders-Algra, Kirsten R Heineman The Infant Motor Profile (Paperback)
Mijna Hadders-Algra, Kirsten R Heineman
R888 Discovery Miles 8 880 Ships in 9 - 15 working days

The Infant Motor Profile is a practical manual on a new, evidence-based method to assess infant motor behaviour. Not only looking at what milestones the infant has reached, but also paying attention to the quality of motor behaviour - how the infant moves - this text provides professionals involved in the care of infants at risk of developmental disorders with information on five domains of motor behaviour: variation, adaptability, symmetry, fluency, and performance. Backed up by extensive, up-to-date research, it includes percentile curves so that professionals can easily interpret the infants' scores. The profile created from the assessment informs about the infant's current condition and their risk of developmental disorders, as well as providing suggestions for early intervention, tailored to the strengths and limitations of the infant. Used over time, it can be an excellent instrument to monitor the infant's developmental progress. Illustrated with numerous figures and accompanied by a website hosting over 100 video clips, this text is an essential read for professionals in developmental paediatrics, including paediatric physiotherapists, occupational therapists, developmental paediatricians, neuropaediatricians, and paediatric physiatrists.

Managing Expectations and Policy Responses to Racism in Sport - Codes Combined (Paperback): Keir Reeves, Megan Ponsford, Sean... Managing Expectations and Policy Responses to Racism in Sport - Codes Combined (Paperback)
Keir Reeves, Megan Ponsford, Sean Gorman
R1,426 Discovery Miles 14 260 Ships in 12 - 17 working days

This volume presents research on policy responses to racism in sporting codes, predominantly Australian Rules football, in a global context. While the three guest editors are based in Australia, and their work pertains to the uniquely domestic game of Australian Rules football, the outcomes, research vectors and key issues from this research are part of a much larger on-going international conversation that is equally relevant when considering, for instance, racism in English Premier League football, first class cricket and basketball. The book is an outcome of an Australian Research Council (ARC) funded project titled Assessing the Australian Football League's Racial and Religious Vilification Laws to Promote Community Harmony, Multiculturalism and Reconciliation, which investigated social participation and the impact of the Australian Football League's anti-racial vilification policy since its introduction in 1995. This book was published as a special issue of Sport in Society.

Managing Football (Hardcover): Simon Chadwick, Sean Hamil Managing Football (Hardcover)
Simon Chadwick, Sean Hamil
R5,382 Discovery Miles 53 820 Ships in 12 - 17 working days

Managing Football is the first book to directly respond to the rapid managerial, commercial and global development of the sport and offers a thorough analysis of how the football industry can meet the challenges that flow from these developments. Expertly edited by two well known specialists in football business management, it draws together the work of a world-class contributor team to form a comprehensive analysis of the most important issues facing the managers of football businesses across the world. The cutting edge analysis examines all the important business challenges in the football industry and the management of football businesses and covers all of the key football markets including England, Spain, France, Italy, Germany, Australia, North America, China, South Africa, South Korea, the Netherlands and Belgium, and Mexico. Managing Football is simply a must-read for anyone studying or working in football business management and is set to be an important landmark in this rapidly moving and globally expansive field.

Sports Events, Society and Culture (Paperback): Katherine Dashper, Thomas Fletcher, Nicola McCullough Sports Events, Society and Culture (Paperback)
Katherine Dashper, Thomas Fletcher, Nicola McCullough
R1,446 Discovery Miles 14 460 Ships in 12 - 17 working days

This innovative and timely volume moves beyond existing operational and pragmatic approaches to events studies by exploring sports events as social, cultural, political and mediatised phenomena. As the study of this area is developing there is now a need for critical and theoretically informed debate regarding conceptualisation, significance and roles. This edited collection explores the core themes of consumption, media technologies, representation, identities and culture to offer new insight into how sports events contribute to generation of individual and shared meaning over personal, community and national identities as well as the associated issues of conflict, resistance and power. Chapters promote a critical (re)evaluation of emerging empirical research from a diverse range of sports events and locations from the international to local level. A multi-disciplinary approach is taken with contributions from areas including sports studies, media studies, sociology, cultural studies, communications, politics, tourism and gender studies. Written by leading academics in the area, this thorough exploration of the contested relationship between sports events, society and culture will be of interest to students, academics and researchers in Events, Sport, Tourism and Sociology.

Critical Essays in Sport Management - Exploring and Achieving a Paradigm Shift (Hardcover): Andy Gillentine, Robert Baker,... Critical Essays in Sport Management - Exploring and Achieving a Paradigm Shift (Hardcover)
Andy Gillentine, Robert Baker, Jacquelyn Cuneen
R3,994 Discovery Miles 39 940 Ships in 12 - 17 working days

This collection of essays, written by a number of respected sport management scholars, addresses many of the challenges and issues facing today's sport management academic programs. It is intended to begin a professional and scholarly discussion to identify the best, or at least the most logical, paths to follow for sport management programs and the industry with which they are so closely aligned. Contributors, invited to participate based on their recognized areas of expertise, address specific topics using their own unique voices and writing styles. In the ebook version, essays link to video introductions by the authors and to online discussion forums where readers can respond to the issues presented in the essays. From the Preface: The field of sport management stands at an academic crossroads; the essays in this book address the following and other emerging questions: Should our successful field of study continue to model other disciplines and perpetuate their successes, as well as their shortcomings, or should we determine our own specific model for academic success? How are we doing in preparing future sport managers to perform in the industry and on the global stage? Where do we belong in the scheme of academe? The book's goal is to generate discussion among sport management professors, industry professionals who serve as adjunct faculty and participate on sport management program advisory boards, doctoral students who intend to teach in sport management programs, and others who explore and critique higher education in general.

Exploring the cultural, ideological and economic legacies of Euro 2012 (Paperback): Peter Kennedy, Christos Kassimeris Exploring the cultural, ideological and economic legacies of Euro 2012 (Paperback)
Peter Kennedy, Christos Kassimeris
R1,036 Discovery Miles 10 360 Ships in 12 - 17 working days

European National football came together in the summer of 2012 for the 14th occasion. This book sets out to examine the enduring social tensions between supporters and authorities, as well as those between local, national and European identities, which formed the backdrop to the 14th staging of the European National football tournament, Euro2012. The context of the tournament was somewhat unique from those staged in previous years, being jointly hosted for the first time by two post-Communist nations still in the process of social and economic transition. In this respect, the decision to stage Euro 2012 in Poland and Ukraine bore its own material and symbolic legacies shaping the tournament: the unsettling of neo-liberal imaginings and emergent 'East-West' fears about poor infrastructure, inefficiencies and corruption jostled with moral panics about racism and fears surrounding the potentially unfulfilled consumerist expectations of west European supporters. The book seeks to explore the ideologies and practices invoked by competing national sentiments and examine the social tensions, ambiguities and social capital generating potentials surrounding national, ethnic, European identity, with respect to national football teams, supporters and supporter movements. This book was published as a special issue of Soccer and Society.

Contemporary Sport Management (Paperback, Seventh Edition): Paul M. Pedersen, Lucie Thibault Contemporary Sport Management (Paperback, Seventh Edition)
Paul M. Pedersen, Lucie Thibault
R3,865 R3,484 Discovery Miles 34 840 Save R381 (10%) Ships in 12 - 17 working days

This is the loose-leaf version of Contemporary Sport Management, Seventh Edition With HKPropel Access, which offers students a less expensive, printed version of the text. Keeping pace with the rapidly evolving field of sport management, Contemporary Sport Management, the authoritative introductory text in the field, returns with a thoroughly updated seventh edition. Over 50 contributors with a diverse array of cultural and educational backgrounds deliver a complete and contemporary overview of the field, presented in full color for a visually engaging read. With a simplified structure to reflect current demands of the profession and addressing all the Common Professional Component topics outlined by the Commission on Sport Management Accreditation (COSMA), Contemporary Sport Management, Seventh Edition With HKPropel Access, is organized into three parts. Part I, Introduction to Sport Management, provides an overview of the field and leadership concepts associated with it. Part II, Sport Management Sites, details the major settings in which many sport management careers are carried out, including new content on sport participation across the life span. In part III, Sport Management Functions, readers will learn about the key functional areas of sport management, including sport marketing, sport communication, sport facility and event management, and more, with new content on sales as a career path. New and updated content throughout this edition allows students to stay on the leading edge of the field: Discussion of the evolution of esports, fantasy sports, and sport betting Content covering emerging technologies in sport management, including streaming, artificial intelligence (AI), augmented reality (AR), and virtual reality (VR) New case study sidebars with short-answer questions Recommended Case Studies in Sport Management journal articles for each chapter, designed to promote critical thinking and demonstrate understanding of chapter content Related student learning activities and recommended articles are now delivered through HKPropel. These supplemental materials are designed to increase student engagement and enhance understanding of chapter content. With more than 200 activities, including comprehension activities, web activities, and Day in the Life activities tied to professional profiles, students will be challenged to think critically about sport management as both a field of study and a vibrant professional environment with a variety of career paths, and they will develop insight into issues they will encounter in their careers. Chapter quizzes are also included and can be assigned by instructors. Contemporary Sport Management, Seventh Edition, will broaden students' understanding of sport management issues, emphasizing critical thinking, ethics, and diversity while providing students with an introduction to all the aspects of the field they need to know as they prepare to enter the profession. Note: A code for accessing HKPropel is included with all new print books.

Impacts and Strategic Outcomes from Non-mega Sport Events for Local Communities (Paperback): Marijke Taks, Laurence Chalip, B.... Impacts and Strategic Outcomes from Non-mega Sport Events for Local Communities (Paperback)
Marijke Taks, Laurence Chalip, B. Christine Green
R1,434 Discovery Miles 14 340 Ships in 12 - 17 working days

Do small- and medium-sized sporting events affect the overall wellbeing of people living in the host community? If so, how they do they affect local life? This book specifically addresses the strategic choices that host communities make when hosting non-mega sporting events, and looks at the outcomes of those choices. The contributions to this study assess a variety of tangible and intangible effects, including the economic and social impacts, and the effect on tourism and participation in sport. It contains analysis of a variety of events, including spectator and participant events, single-sport and multi-sport events, and one-day and multi-day events, all hosted in different types of cities and communities around the globe. Overall, this book identifies and extends our understanding of the nature, management, and implications of non-mega sporting events. The impacts and strategic outcomes highlighted here have practical value for sport event management and strategy, and advance our understanding of the economic and social consequences of hosting an event. This book was originally published as a special issue of European Sport Management Quarterly.

Corruption in Sport - Causes, Consequences, and Reform (Hardcover): Lisa A. Kihl Corruption in Sport - Causes, Consequences, and Reform (Hardcover)
Lisa A. Kihl
R4,144 Discovery Miles 41 440 Ships in 12 - 17 working days

Corruption in the sport industry is a pervasive issue that threatens the integrity of sport as an institution. From doping and match-fixing to money laundering, corruption should be a concern to anybody interested in sport policy, management, governance, or ethics. This is the first book to explore the complexity of sport corruption in terms of its conceptualisation, causes, consequences, and reform. The first part looks at the concept of sport corruption, while the second examines the causes of sport corruption from individual, organisational, industry-wide, and longitudinal viewpoints. The third part discussed is the consequences of sport corruption and its impact on the global sport industry. Various approaches to regulatory reform are considered in the next part, as well as the challenges of combatting corruption in the sport industry. The final part assesses the current state of literature in this area and suggests opportunities for future research. Drawing on multidisciplinary case studies from across the world, this is a seminal contribution to the academic study of corruption in sport. It is important reading for all students and scholars of sport management, business, criminology, and law.

Sports Agents and Labour Markets - Evidence from World Football (Paperback): Giambattista Rossi, Anna Semens, Jean Francois... Sports Agents and Labour Markets - Evidence from World Football (Paperback)
Giambattista Rossi, Anna Semens, Jean Francois Brocard
R1,469 Discovery Miles 14 690 Ships in 12 - 17 working days

The sports agent has become a highly significant figure in contemporary sport business. The role of the agent is essential to our understanding of labour markets and labour relations in an increasingly globalised sports industry. Drawing on extensive empirical research into football around the world, this book explains what agents do, how their role has changed, and why this is important for future sport business. Offering analysis from economic, legal, social and historical perspectives, the book explores key topics such as: the history of sports agents including the emergence of the modern agent in US sport typologies and demographic profiles of agents in football valuations and organisational analysis of leading European agents and agencies relations between agents and clubs future directions for research into sports agents. Focusing on the major European leagues, this book goes further than any other in illuminating an important but under-researched aspect of contemporary sport business. It is a valuable resource for any student, researcher or policy-maker with an interest in sport business, sport management, sport policy, the economics of sport or labour economics.

Sporting Capital - Transforming Sports Development Policy and Practice (Hardcover): Nicholas F. Rowe Sporting Capital - Transforming Sports Development Policy and Practice (Hardcover)
Nicholas F. Rowe
R4,289 Discovery Miles 42 890 Ships in 12 - 17 working days

In a world of competing public policy priorities, economic challenges and political uncertainty, sports development organisations and initiatives need to adapt to survive. This book makes the case for 'Sporting Capital' as a new conceptual model of sports participation with the potential to transform public policy and practice in sports development. The central argument presented is that a model of Sporting Capital - with its three domains of physiological, social and psychological attributes - provides a missing framework, creating a new impetus for sustained growth in community sport by joining up the levels at which sports development is planned and implemented. Touching on important issues such as youth sport, public health, volunteering, disability, ethnicity and social inequality, it examines patterns of sports participation in relation to age, gender and social class and offers recommendations for strategic policy improvements that can be implemented by practitioners working on the frontline of community sport. Sporting Capital: Transforming Sports Development Policy and Practice provides valuable insights for all those interested in sports development, youth sport, community sport, or sport and social policy.

Applied Sport Business Analytics (Paperback): Christopher Atwater, Robert E. Baker, Ted Kwartler Applied Sport Business Analytics (Paperback)
Christopher Atwater, Robert E. Baker, Ted Kwartler
R2,701 Discovery Miles 27 010 Ships in 12 - 17 working days

Applied Sport Business Analytics With HKPropel Access provides a practical explanation of the use of data analytic metrics in sport, exploring selected techniques and tools as well as addressing fundamental applications of analytics within modern sports organizations. Current and aspiring sport managers will develop their understanding of how analytics can be used strategically to make data-informed decisions by selecting and translating data into evidence and meaningful metrics. The text begins with an introduction to the world of analytics, exploring the social, economic, and business foundations that form the history of data analytics. Different strategies used to make data-driven decisions are discussed to demonstrate the importance of analytics in a modern sport context. The text explains terms and methods that are typical in sport analytics, bridging the gap between sport managers and sport analysts to help them understand the perceptions and needs of one another. The text's focus on quantitative statistical analysis-with its exploration of modeling, predictive analytics, and forecasting-helps students learn how to analyze data and make use of it. Students will then learn to turn data into visual representations such as cluster diagrams to reveal clear results. With practical exercises that utilize five included datasets and are heavily support by related video tutorials delivered through HKPropel, even those without programming experience will learn how to program and transform complex statistical data into easy-to-understand visuals. Case studies exploring real-world scenarios-including player position analysis in women's professional basketball, esport player popularity and market analysis, and prospective player evaluation for the NFL draft-examine managerial implications to help develop understanding of what questions to ask, how to interpret data, and how to use data to make informed decisions. Finally, an in-depth look at how cutting-edge analytics mechanisms were used to analyze over one million tweets associated with the NBA over an entire season will illustrate how to successfully work with large amounts of data to achieve results. Concepts throughout the book are made easy to understand through exercises, datasets, and video lectures on key topics, all accessible through HKPropel. These tools combine to provide valuable experience and practical understanding. Interview With a Professional sidebars offer additional real-world glimpses into the use of analytics by practitioners in sport business. Applied Sport Business Analytics will provide a broader and deeper knowledge of the use of sport analytics for aspiring sport managers, data analysts, and practitioners alike. It will prepare them to translate metrics in a useful way that allows them to make data-informed and data-driven decisions to achieve desired outcomes in their organization. Note: A code for accessing HKPropel is included with all new print books.

Leveraging Mega-Event Legacies (Hardcover): Jonathan Grix Leveraging Mega-Event Legacies (Hardcover)
Jonathan Grix
R3,983 Discovery Miles 39 830 Ships in 12 - 17 working days

This is a multidisciplinary contribution to the burgeoning literature on and around mega-events in general and sports mega-events in particular. The volume is not specifically about mega-events or their management, but rather how such events act as a lens through which a number of important and critical questions about the decisions to host, the host nation, its society and the politics of culture, sport and leisure more broadly can be dealt with. In doing so this book seeks to build on, and out from initial work on (sports) mega-events by acknowledging the major shift towards 'emerging' states awarded such events since 2006 and incorporating the latest advances in research that have taken place in recent years. For example, debates about what constitutes a 'mega-event', what is meant by a 'legacy', what is 'soft power' and so on are dealt with from a team of leading academics from a variety of academic disciplines. This book was previously published as a special issue of Leisure Studies.

Skills, Knowledge and Expertise in Sport (Hardcover): Gunnar Breivik Skills, Knowledge and Expertise in Sport (Hardcover)
Gunnar Breivik
R4,131 Discovery Miles 41 310 Ships in 12 - 17 working days

Taking part in a sport means that one must acquire the relevant skills: mental, physical and strategic. This book presents a new perspective on the role of skills, knowledge and intentionality in sporting contexts, examining how these skills and practical 'know how' can be perfected to a level of expertise. Contributors study broader trends of how we can best understand the role of skills, as well as using case studies of expertise to add depth and nuance to existing scholarship. This book was originally published as a special issue of Sport, Ethics and Philosophy.

Olympic Event Organization (Hardcover): Eleni Theodoraki Olympic Event Organization (Hardcover)
Eleni Theodoraki
R3,991 Discovery Miles 39 910 Ships in 12 - 17 working days

Olympic Event Organization is the first text to address a number of important questions in contemporary mega-event management: Which organizations are involved in the Olympic Movement and in what capacity? What are the interorganizational flows of authority and finance between them? How is work grouped, in what unit sizes, how specialized and formalized are work processes? How complex, dynamic, diversified, or friendly is their environment? What are the power issues and how do the technological processes affect these organizations? How do the OCOGs evolve in their life cycle, what pressures shape their structures and management processes and how is work co-ordinated? The examination of the Olympic Games event organization in the 10-year period, from bidding to post-games closing down, draws material from host cities to explore the types of interorganizational flows that take place at various stages for the Olympic Games to be delivered. Knowledge transfer from one host city to the next and an established organizational field also means that management practises sometimes follow some externally imposed organizing logics. The challenges faced by organizers are discussed and the tensions that a strong management template from the IOC creates are also examined. Finally, the issue of sustainability of the Olympic Games is identified along with an analysis of the ways in which the concepts of impact are appropriated by the various stakeholders involved with the Olympic Games as they attempt to influence public opinion. Written in an accessible and insightful manner Olympic Event Organization is essential reading for both academics and practitioners alike.

Global Sport Management - Contemporary issues and inquiries (Hardcover): Brenda G. Pitts, James J. Zhang Global Sport Management - Contemporary issues and inquiries (Hardcover)
Brenda G. Pitts, James J. Zhang
R4,305 Discovery Miles 43 050 Ships in 12 - 17 working days

The international nature of the sport industry presents many management challenges and opportunities for sport organisations. This book brings together cutting-edge research from leading sport management scholars around the world, surveying a wide range of topics and issues facing the sport industry today. It represents an essential platform for the international exchange of ideas, best practice and research in sport management studies. The globalisation of the sport industry has brought increased complexity to organisations' operations in terms of regulation, competition and multiculturalism. Drawing on a wealth of original research from fifteen countries, this book addresses a variety of global, regional, national and community issues that are central to successful sport management. Combining both qualitative and quantitative studies, it explores key themes, such as managing resources and organisational change, marketing and promotion, law and regulation, sport-for-development and research protocols. Global Sport Management Studies: Contemporary issues and inquiries is essential reading for all students and scholars of sport management, sport business and sport marketing, as well as for any professional working in the sport and leisure industries.

Sport Communication - An International Approach (Hardcover): Chuka Onwumechili Sport Communication - An International Approach (Hardcover)
Chuka Onwumechili
R4,607 Discovery Miles 46 070 Ships in 12 - 17 working days

Sport is a global business. Now more than ever, sport communication professionals need to understand sport's global reach in order to develop their full potential. This is the first textbook to introduce the fundamental principles and practice of sport communication from an international perspective. Combining business strategies with insights into social issues such as gender, disability and national identity, this is an accessible, practical and engaging guide to the essentials of sport communication. Aimed to enhance learning at both undergraduate and postgraduate levels, each chapter contains special features tailored to meet the needs of students and instructors. These include learning objectives, chapter summaries, activities, reflections, discussion questions, recommended resource lists and original cross-cultural case studies that demonstrate sport communication theories put into practice. Its twenty chapters explore communication in sport across all levels, from interpersonal communication and team building to strategic communications, and in all forms of media, from print and broadcast to social media. Sport Communication: An International Approach is an essential text for any course on sport communication, sport business or sport management.

International Cases in the Business of Sport (Hardcover, 2nd edition): Simon Chadwick, Dave Arthur, John Beech International Cases in the Business of Sport (Hardcover, 2nd edition)
Simon Chadwick, Dave Arthur, John Beech
R5,349 Discovery Miles 53 490 Ships in 12 - 17 working days

Contemporary sport is big business. Major teams, leagues, franchises, merchandisers and retailers are in fierce competition in a dynamic global marketplace. Now in a fully revised and updated second edition, International Cases in the Business of Sport presents an unparalleled range of cutting-edge case studies that show how contemporary sport business is done and provides insight into commercial management practice. Written by a team of international experts, these case studies cover organisations and events as diverse as the NBA, the Americas Cup, the Tour de France, the PGA tour, FC Barcelona and the Australian Open tennis. They explore key contemporary themes in sport business and management, such as broadcast rights, social media, strategic development, ownership models, mega-events, sports retailing, globalisation, corruption and financial problems. Each case study also includes discussion questions, recommended reading and links to useful web resources. International Cases in the Business of Sport is an essential companion to any sport business or sport management course, and fascinating reading for any sport business professional looking to deepen their understanding of contemporary management.

Foundations of Managing Sporting Events - Organising the 1966 FIFA World Cup (Hardcover): Kevin Tennent, Alex Gillett Foundations of Managing Sporting Events - Organising the 1966 FIFA World Cup (Hardcover)
Kevin Tennent, Alex Gillett
R4,280 Discovery Miles 42 800 Ships in 12 - 17 working days

2016 marks the 50th anniversary of the 1966 FIFA World Cup, hosted in England. Unlike previous literature, which has tended to focus activities on the field, this book brings an institutional level approach to organizing the 1966 FIFA World Cup and examines the management process in the buildup and execution of the event. This intriguing new volume looks at the first significant UK government intervention in football and how this created a significant legacy as the government started to take a real interest in leisure facilities and stadium safety as policy areas after this competition. Foundations of Managing Sporting Events will be of considerable interest to research academics working on aspects of post war British, Imperial, and World history including sport, social, business, economic, and political history.

Managing Organizations for Sport and Physical Activity - A Systems Perspective (Hardcover, 4th edition): Packianathan... Managing Organizations for Sport and Physical Activity - A Systems Perspective (Hardcover, 4th edition)
Packianathan Chelladurai
R4,675 Discovery Miles 46 750 Ships in 12 - 17 working days

Managing Organizations for Sport and Physical Activity, fourth edition, presents a clear and concise treatment of managing organizations in sport and physical activity. The four functions of management--planning, organizing, leading, and evaluating--provide a general framework that represents the simplest and best approach for introducing readers to the intricacies of management. For each management function, Chelladurai presents relevant theories and their practical applications, citing those theoretical models that are most appropriate to the unique aspects of the sports industry. He uses the open systems perspective, placing organizations in the context of their environment and emphasizing the manager's role in adapting and reacting to changes in that environment. To apply theory to sport management practices, Chelladurai provides numerous examples from the fields of physical activity and sport, including professional sports, intercollegiate athletics, health and sports clubs, and recreation/fitness programs. New to the Fourth Edition A chapter on service quality, which describes the notion of quality in sport management services--from the local fitness center to the pro sport arena. It also discusses the measurement of service quality and the gaps in translating customer expectations into the desired service. A new feature providing "An Expert's View," which offers additional perspectives on relevant topics contributed by scholars who research and publish in a specific area. New sidebars on current topics relevant to the field of sport management; some examples include US Track and Field's SMART goal setting as well as genes and technology of leadership. Pedagogical Aids Developing Your Perspective. Thought-provoking questions ask learners to apply theoretical information to contexts relevant to them from their current experiences or in their future careers. Managing Your Learning. Key points from each chapter enhance comprehension. Strategic Concepts. Key terms lists provide for a shared vocabulary in discussing the major concepts of management. In Brief. Short summaries of the important points in a section help crystallize concepts. To Recap. Brief boxes revisit key concepts discussed earlier in the book. Extensive references to journals, scholarly texts, and relevant websites.

Social Media in Sport Marketing (Hardcover): Timothy Newman, Jason Peck, Brendan Wilhide Social Media in Sport Marketing (Hardcover)
Timothy Newman, Jason Peck, Brendan Wilhide
R4,142 Discovery Miles 41 420 Ships in 12 - 17 working days

From the Preface: "Not surprisingly, companies of all sizes are using social media as part of their marketing and public relations efforts. The growth of the social media phenomenon and constant advances in technology obviously create unique and powerful opportunities for those able to capitalize on them. The question is how best to do so? Social Media in Sport Marketing has been created to help answer this question as it pertains to sport organizations." Written from the perspective of sport professionals, this brief but thorough text explores the concepts, tools, and issues surrounding social media and marketing, with reader-friendly examples and applications specifically from the world of sports. The authors connect industry-specific content with current trends in social media and provide readers with a balance between theory and experience. Instructors and students can use the book as a primary resource for teaching and learning about traditional sport marketing/public relations principles as they relate to social media. Instructors will appreciate the inclusion of case studies, which can be used to generate discussions; students will benefit from the numerous examples. The book can also serve as a guidebook for those who want to put ideas into action immediately. The experienced author team includes a sport marketing professor as well as practitioners involved in social media project management and development.

Relationship Marketing in Sports (Hardcover): Andre Buhler, Gerd Nufer Relationship Marketing in Sports (Hardcover)
Andre Buhler, Gerd Nufer
R3,991 Discovery Miles 39 910 Ships in 12 - 17 working days

Relationship marketing is an important issue in every business. Knowing the customers and establishing, maintaining and enhancing long-term customer relationships is a key component of long-term business success. Considering that sport is such big business today, it is surprising that this crucial approach to marketing has yet to be fully recognised either in literature or in the sports business itself. Relationship Marketing in Sports aims to fill this void by discussing and reformulating the principles of relationship marketing and by demonstrating how relationship marketing can be successfully applied in practice within a sports context. Written by a unique author team of academic and practitioner experience, the book provides the reader with: the first book to apply the principles of relationship marketing specifically to a sports context case studies from around the world to provide a uniquely global approach applicable worldwide strong pedagogical features including learning outcomes, overviews, discussion questions, glossary, guided reading and web links practical advice for professional, semi-professional and non-professional sporting organisations a companion website providing web links, case studies and PowerPoint slides for lecturers. Relationship Marketing in Sports is crucial reading for both students and professionals alike and marks a turning point in the marketing of sports.

Sport, Media and Mega-Events (Hardcover): Lawrence A. Wenner, Andrew C. Billings Sport, Media and Mega-Events (Hardcover)
Lawrence A. Wenner, Andrew C. Billings
R4,457 Discovery Miles 44 570 Ships in 12 - 17 working days

Bringing together many of the most influential scholars in sport and media studies, this book examines the diverse ways that media influences our understanding of the world's most important sport events, dubbed sports mega-events. It sheds new light on how these events have been changed by the media, and have, in turn, adapted to media to further their brand's cultural influence. Focusing on the central concept of "mediatization" - the permeation of media into all spheres of contemporary life - the book presents original case studies of major events including the Olympics, FIFA, rugby and cricket World Cups, Tour de France, Super Bowl, World Series, Monaco Grand Prix, Wimbledon, and many more. Written from a truly international perspective, this is a seminal work in sport and media studies that reveals the growing political, economic, and cultural influences of sport mega-events in contemporary society. Sport, Media and Mega-Events is an essential text for any course on the sociology of sport, event management, sport marketing, or featuring a cultural, communication or media studies approach to sport.

Contemporary Sport Marketing - Global perspectives (Hardcover): James J. Zhang, Brenda G. Pitts Contemporary Sport Marketing - Global perspectives (Hardcover)
James J. Zhang, Brenda G. Pitts
R4,455 Discovery Miles 44 550 Ships in 12 - 17 working days

The international nature of the sport industry requires a global approach to sport marketing practices. Organisations need to develop a good understanding of the laws, regulations, values and norms of the countries and cultures in which they operate. This book brings together world-leading sport marketing scholars from 11 countries to address the most important global, regional, national, and community marketing issues in sport today. Presenting the latest cutting-edge research from countries including India, China, the UK and the USA, it includes case studies on successful marketing strategies in sports ranging from football and hockey to baseball and motor racing. The book combines both qualitative and quantitative studies to explore key topics such as: sport marketing in a globalized marketplace corporate social responsibility and sponsorship in sporting events the Olympic brand image and its values sport consumer behaviour and customer satisfaction new digital marketing channels. Contemporary Sport Marketing: Global perspectives is vital reading for all students and scholars of sport marketing, sport business and sport management, as well as for any professional working in the sport industry.

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