Das essential zeigt, wie digitale Innovationen, Customer Centricity, Skaleneffekte und Data Driven Marketing zu nachhaltigen Kundenbeziehungen und Wettbewerbsvorteilen im E-Commerce führen. Dazu werden die vier Schlüsselfaktoren im E-Commerce umfassend dargestellt. Leser und Leserinnen erhalten grundlegende Impulse für die Neuausrichtung von Geschäftsmodellen, zur Gestaltung von Wachstumsprozessen und zur Erzielung nachhaltiger Erträge. Das essential geht dabei über die übliche Auflistung von operativen To-dos hinaus und zeigt Faktoren auf, die digitalen Technologien und E-Commerce zu disruptiver Wirkung verhelfen. 

The quality of performance in any organization is a direct reflection of the quality of its leadership. What does your organization’s performance say about you? If you’re looking for a common-sense handbook that will take your leadership effectiveness to the next level, Charisma-Based Leadership: How to Be the Leader That Everyone Wants to Follow is for you. Unlike other business guides, Charisma-Based Leadership features easy-to-understand principles you can begin practicing immediately for visible results. With over 40 years of experience working with high-performing leaders and teams, Cole and Baggett will help you become the leader people want to follow by showing you how to: Accept responsibility for your behavior and that of your team Communicate effectively using feedback Resolve conflict and use frustration to your advantage

More than 100,000 entrepreneurs rely on this book. The National Science Foundation pays hundreds of startup teams each year to follow the process outlined in the book, and it's taught at Stanford, Berkeley, Columbia and more than 100 other leading universities worldwide. Why?The Startup Owner's Manual guides you, step-by-step, as you put the Customer Development process to work. This method was created by renowned Silicon Valley startup expert Steve Blank, co-creator with Eric Ries of the "Lean Startup" movement and tested and refined by him for more than a decade. This 608-page how-to guide includes over 100 charts, graphs, and diagrams, plus 77 valuable checklists that guide you as you drive your company toward profitability. It will help you: - Avoid the 9 deadly sins that destroy startups' chances for success- Use the Customer Development method to bring your business idea to life- Incorporate the Business Model Canvas as the organizing principle for startup hypotheses- Identify your customers and determine how to "get, keep and grow" customers profitably- Compute how you'll drive your startup to repeatable, scalable profits. The Startup Owner�s Manual was originally published by K&S Ranch Publishing Inc. and is now available from Wiley. The cover, design, and content are the same as the prior release and should not be considered a new or updated product.

Daniel R. A. Schallmo bietet eine kompakte und praxiserprobte Hilfestellung für erfolgreiches Business Model Development. Dazu stellt er zunächst eine Roadmap mit sechs Phasen und Templates für ein Business Model Development vor. Diese bilden Quellen und Vorgehensweisen ab, um in der ersten Phase geeignete Ideen abzuleiten. Die langfristige Orientierung definiert in der zweiten Phase die Entwicklung einer Vision. Der Autor zeigt, wie man Inspirationen für das eigene Geschäftsmodell gewinnt und ein Geschäftsmodell-Raster aufbaut. Das Geschäftsmodell wird dann im Detail ausgeprägt und in der sechsten Phase überzeugend dargestellt.

Malcolm McDonald on Key Account Management explores the challenges of winning, retaining and developing key accounts. Key accounts are customers who help their suppliers grow, and consequently, they wield significant power. Although they are the key to market share and revenue growth, the costs of serving key accounts can erode profitability unless they are thoroughly understood and managed. Malcolm McDonald on Key Account Management takes a step-by-step approach to presenting best practice in key account management. Whether your business is starting up or well-established, there is always more to discover about improving the way value is created between you and your most important customers. Malcolm McDonald and Beth Rogers have spent over twenty years researching, teaching and consulting on key account management, and have condensed their knowledge into this book, focusing on making it clear, concise and easy to use.

You've been charged with growing your business. Incremental growth can no longer deliver the results you need. You need truly dynamic growth - and you need to achieve it without risking a hugely expensive gamble. How can you encourage innovative new ventures and pursue ambitious growth while minimizing risk?
In Discovery-Driven Growth, authors McGrath and MacMillan show how companies can plan and pursue an aggressive growth agenda with confidence. By carefully framing their strategic growth opportunities, testing each project assumption against a series of checkpoints, and creating a culture that acts on evidence and learning instead of blind stumbling, companies can better control their costs, minimize surprises, and know when to disengage from questionable projects--before it's too late.
Providing tools that will help you select and better assess the potential of any strategic venture, from new product lines to entirely new businesses, the authors outline a comprehensive process that lets you identify, manage, and leverage your company's full portfolio of opportunities. By reducing up-front costs and eliminating unnecessary risks, you'll be able to avoid missteps and explore more options to create the breakthrough growth that your business requires.

When you feel that pull to be part of social change, where do you start? How can you ensure that your good intentions create a positive impact? How do you focus your scattered efforts? And how do you sustain yourself throughout? Impact brings you the answers. Drawing on their network and experience as founders of She's the First, Christen Brandt and Tammy Tibbetts show you how to create your own impact strategy, one that fits into your life and allows you to match what you have with what the world needs. Their guidance, paired with interactive activities, will lead you to identify your North Star, find the right partners, and plug into movements for long-term, systemic change. Equally important, you'll learn how to address biases, practice allyship, and shift power to become more inclusive and effective in your journey.

‘This book was absolutely tremendous!...this mystery is definitely a five-star read!’ ����� Reader Review A murder in a locked room… can Nancy and Jane find the key to the case? Nancy Hunter is on a mission to find her mother. Samantha Hunter walked out on her family and left the village of Dedley End over twenty years ago. For two decades, Nancy has thought her mother was dead…until she discovered she was spotted at a party at a country estate five months ago. As Nancy delves into the mystery in her own family, the village of Dedley End is rocked by the appearance of Sebastian Holmes, recently released from a long stretch in prison for his part in a jewellery robbery in London. And when someone is found murdered in the local church, it seems that there may be more danger hiding in their sleepy Cotswold village… Nancy and her grandmother Jane, Dedley End’s resident amateur sleuths and owners of a crime fiction bookshop, set about trying to solve the mystery of just who could be the killer, and how they managed a murder in a locked room – but what they don’t know is that finding the murderer might just bring them closer to finding Samantha. But does she want to be found? And what made her hide away for so many years? A twisty and unputdownable cozy mystery featuring a grandmother and granddaughter detective duo – if you’re a fan of The Bingo Hall Detectives, Robert Thorogood or The Thursday Murder Club, you’ll love this! Readers are loving Murder at the Village Church: ‘Brilliantly written and many twists and turns right to the end. Loved this series and the characters.’ ����� Reader Review ‘What a read! Just enough romance and a mystery that keeps you on the edge of your seat.’ ����� Reader Review ‘This grandmother/granddaughter duo is absolutely everything you want! Filled with so much love, joy, heartache, and truth, you won’t want to put this book down!’ ����� Reader Review ‘A cozy mystery that was a fun read… I enjoyed the quirky characters.’ ����� Reader Review ‘Heartwarming but cosy crime… Really kept you guessing. I was totally gripped.’ ����� Reader Review ‘There were some really good twists in this novel. A truly fun cozy mystery series.’ ����� Reader Review ‘Will keep you guessing until the very end.’ ����� Reader Review ‘A page-turner of a book that keeps you hooked.’ ����� Reader Review Praise for the Dedley Ends Mystery series: ‘Superb sleuthing! I thoroughly enjoyed my trip to Dedley End and can’t wait to go back!’ Heidi Swain ‘I loved this brilliant cozy read…it felt very Christie-esque. Nancy and Jane were fab, I loved their relationship. And I can’t wait for more.’ ����� Reader Review ‘Fabulous cosy murder/mystery with an unforgettable crime-fighting trio. Thoroughly enjoyable and highly recommended.’ Angela Marsons ‘A perfect read!…Will entice even the most seasoned mystery reader. If you’re a fan of Agatha Christie and M.C. Beaton, you can’t miss this series.’ ����� Reader Review ‘This. Is. Brilliant. Could not put it down. I really hope there’s more Dedley End adventures!’ ����� Reader Review ‘Absolutely loved this book!…The characters were great and the story flowed along nicely. I read the book in a day, I couldn’t put it down!’ ����� Reader Review ‘If you are a fan of cosy crime then I 100% recommend this series. You will not be disappointed!’ ����� Reader Review

Throughout the world, capitalism and democracy are being challenged with great force. The world must change, but it cannot be changed by throwing money at old ideas that no longer work. There needs to be a new path to a new world where inequality is shrinking, where natural resources are regenerated, and people can benefit from shared prosperity. This is the world being created by the Impact Revolution. Pre-eminent international investor, entrepreneur, philanthropist and social finance innovator, Sir Ronald Cohen has dedicated two decades to leading the Impact Revolution to achieve real social and environmental change. As one of the founders of venture capital, which ushered in the Tech Revolution, he builds on his years of personal experience in IMPACT to deliver a compelling account of how impact investing is reshaping capitalism. Whether an aspiring young entrepreneur, an established business person, an investor, a philanthropist, or somebody in government - or are interested, as a consumer or employee, in companies doing good and doing well at the same time - IMPACT is a sure fire way to find out how to play a role in changing the world.

Conventional wisdom on strategy is no longer a reliable guide. In Essential Advantage, Booz & Company's Cesare Mainardi and Paul Leinwand maintain that success in any market accrues to firms with coherence: a tight match between their strategic direction and the capabilities that make them unique. Achieving this clarity takes a sharpness of focus that only exceptional companies have mastered. This book helps you identify your firm's blend of strategic direction and distinctive capabilities that give it the "right to win" in its chosen markets. Based on extensive research and filled with company examples--including Amazon.com, Johnson & Johnson, Tata Sons, and Procter & Gamble--Essential Advantage helps you construct a coherent company in which the pieces reinforce each other instead of working at cross-purposes. The authors reveal: * Why you should focus on a system of a few aligned capabilities * How to identify the "way to play" in your market * How to design a strategy for well-modulated growth * How to align a portfolio of businesses behind your capability system * How your strategy clarifies growth, costs, and people decisions Few companies achieve a capability-driven "right to win" in their market. This book helps you position your firm to be among them.

Good managers do not simply get things done--they do the right things. They are ethical. Through an examination of the work of Charles S. Peirce, the American philosopher who coined the term pragmatism in 1872, Fontrodona emerges with important clarifications, as well as an innovative view of human action and the practice of management. Pragmatism, often misunderstood as a triumph of pure effectiveness, is actually a process by which people, through action, reveal and develop themselves using virtue and value.

In Part I, Fontrodona considers human action not only from the viewpoint of its effectiveness, but also from its purposefulness. In Part II, the study turns to Peirce's thought about the nature of science, which shows us that while management is eminently practical, it is also based on a scientific approach. Part III presents three principles for human action drawn from the three normative sciences: creativity based on logic; community based on ethics; and character based on aesthetics. Finally, Fontrodona questions the presence of these principles in the commonly accepted, current models of management.

A Bestseller Becomes Even More Pertinent First published in 2005, this collection of CompassPoint online newsletter articles became instantly popular with busy board members of nonprofits. Now updated with new essays that are short enough to read over a cup of coffee, readers will find essential insights on board responsibilities, executive directors, fundraising, finance, and more. New topics include: eleven ways to get a new executive director off to a good start, a board member’s guide to nonprofit insurance, how to take a public stand, working boards versus governing boards, the right way to resign from the board, the best way to raise money, meaningful board-staff acts of appreciation, and what boards need to know about copyrights.

Start the Conversation No "how-to" manual exists on cultural competency. And, compared to other topics in nonprofit management, little exists on the skills and strategies needed to address racism and inequity. Building cultural competency is an ongoing journey that nonprofit leaders choose to take because they know the end result will be a more inclusive, connected, and effective organization. Patricia St. Onge and her contributing authors help readers grapple with the urgent issues that can transform capacity builders into change agents in the nonprofit sector. Embracing Cultural Competency starts the dialogue on how organizations can start building capacity. Nonprofit capacity builders will - discover a framework to help discuss issues related to cultural competency - learn about methods, practices, and values that define cultural competency and culturally based work in nonprofit capacity building - understand the complexities within ethnic communities - gain insights into the nature of institutionalized racism Through a range of methods--literature review, personal interviews, peer dialogue, insights of contributing authors--readers get a mosaic of perspectives that surround cultural competency. Plus, the book presents the insights of authors who represent five major ethnic communities in the United States: Asian/PacificIslander, American Indian, African American, White, and Latino.

The definitive work on business strategy for sustainability by the most authoritative voice in the conversation.
More than ever before, consumers, employees, and investors share a common purpose and a passion for companies that do well by doing good. So any strategy without sustainability at its core is just plain irresponsible - bad for business, bad for shareholders, bad for the environment. These challenges represent unprecedented opportunities for big brands - such as Clorox, Dell, Toyota, Procter & Gamble, Nike, and Wal-Mart - that are implementing "integral," rather than tangential, strategies for sustainability. What these companies are doing illuminates the book's practical framework for change, which involves engaging employees, using transparency as a business tool, and reaping the rewards of a networked organizational structure.
Leave your quaint notions of corporate social responsibility and environmentalism behind. Werbach is starting a whole new dialogue around sustainability of enterprise and life as we know it in organizations and individuals. Sustainability is now a true "competitive" strategic advantage, and building it into the core of your business is the only means to ensure that your company - and your world - will survive.

A step-by-step guide to reestablishing work-life balance Americans love a hard worker. The employee who toils eighteen-hour days and eats meals on the run between appointments is usually viewed with a combination of respect and awe. But for many, this lifestyle leads to family problems, a decline in work productivity, and, ultimately, physical and mental burnout. Intended for anyone touched by what Robinson calls “the best-dressed problem of the twenty-first century,� Chained to the Desk in a Hybrid World provides an inside look at the impact of work stress on those who live and work with workaholics—partners, spouses, children, and colleagues—as well as the appropriate techniques for clinicians who treat them. This groundbreaking book builds on the research included in three previous editions of Chained to the Desk from the best-selling author and widely respected family therapist Bryan E. Robinson. In the wake of the COVID-19 pandemic and the rise of working from home, Robinson finds that the agonies of work stress have only become more challenging. Recent years have seen an unprecedented shift to remote work, which has made it significantly harder to maintain the already delicate work-life balance, weakened as it is by smartphones and other technology. The result is that many workaholics are more stressed and burnt out than ever before in their work, despite being constantly in the presence of family. Chained to the Desk in a Hybrid World both counsels and consoles. It provides a step-by-step guide to help readers spot, understand, and ultimately recover from workaholism.

Nonprofit mergers are on the rise. Executive directors and board members are discovering the advantages: comprehensive service delivery, better finances, more powerful fundraising, increased market share. Bottom line, mergers make more mission possible. From assessing reasons and readiness, to finding a partner, to negotiating the best path, to budgeting and implementation, author David La Piana guides you through the maze of options with a steady hand. Based on experience with more than sixty mergers, this handbook is the perfect starting point for any nonprofit exploring a possible merger and a basic resource for all nonprofit managers. You'll find: how to decide what kind of structure from collaboration to merger meets your goals; how to know your own motivation and keep your mission forefront; what kind of merger best fits your goals, structure, and financial situation; how to seek merger partners and objectively assess the pros and cons of each; how to manage the boards essential role in merger considerations; how to exercise due diligence and write the merger agreement; how to deal with the rumor mill; what you can do yourself, when to call in attorneys and consultants, and how to select them; typical roadblocks and how to beat them; how to move past old history and build new traditions as you integrate staff, management, boards, systems, and corporate cultures; how to budget for and raise funds to implement the merger; and much more! Full merger case studies, decision trees, twenty-two worksheets, checklists, tips, milestones, an extensive resource section and many samples including the minutes of a completed merger negotiation give you concrete assistance with your own merger plans and implementation. A special chapter written for nonprofit organizational consultants explains their roles and responsibilities in assisting clients interested in merger.

The rapidly growing trend of higher education programs specially tailored for managers of nonprofit agencies is no more than fifteen years old, but now these programs include thousands of students at nearly one hundred universities and colleges worldwide. Business management education developed at the turn of the century, and public management began education in the 1930s; now nonprofit management education is emerging in a comparable way. This book charts the growth of and addresses the major issues and controversies surrounding this new field. The collection includes both academics and practitioners reporting their research findings and experiences with nonprofit management education. Major issues include the growth of nonprofit management as an academic field, the academic and political problems facing the field, curricular and instructional issues including new technologies such as distance learning, and the debate over whether such programs should be housed in schools of business, public administration, or in their own separate programs. The book also explores ways and means by which nonprofit management education can most effectively serve nonprofit practitioners.

To succeed in the face of disruptive competition, companies will need to harness the power of a wide range of partners who can bring different skills, experience, capacity, and their own networks to the task. With the advent of new technologies, rapidly changing customer needs, and emerging competitors, companies across more and more industries are seeing their time-honored ways of making money under threat. In this book, Arnoud De Meyer and Peter J. Williamson explain how business can meet these challenges by building a large and dynamic ecosystem of partners that reinforce, strengthen, and encourage innovation in the face of ongoing disruption. While traditional companies know how to assemble and manage supply chains, leading the development of a vibrant ecosystem requires a different set of capabilities. Ecosystem Edge illustrates how executives need to leave notions of command and control behind in favor of strategies that will attract partners, stimulate learning, and promote the overall health of the network. To understand the practical steps executives can take to achieve this, the authors focus on eight core examples that cross industries and continents: Alibaba Group, Amazon.com, ARM, athenahealth, Dassault Systèmes S.E., The Guardian, Rolls-Royce, and Thomson Reuters. By following the principles outlined in this book, leaders can learn how to unlock rapid innovation, tap into new and original sources of value, and practice organizational flexibility. As a result, companies can gain the ecosystem edge, a key advantage in responding to the challenges of disruption that business sees all around it today.

Mainstreaming Corporate Sustainability is a practical guide to the leading tools and resources used to successfully integrate sustainability into a company's corporate culture. Through the examples of companies from around the world, it provides an overview of the basics of any successful sustainability program, including the various international standards and performance frameworks that can be adapted to companies striving to improve their sustainability performance. These standards are summarized and explained in clear language and a conversational tone, allowing the reader to absorb what can be a complicated maze of resources. Used as the centerpiece for a popular corporate sustainability class taught on campus and online at Harvard University Extension School, as well as other universities around the U.S., this guide provides students and professionals alike with an overview of the most valuable management tools and resources available today. The second edition has been expanded with updated resources and a greater emphasis on climate change and reducing a firm's carbon footprint.Mainstreaming Corporate Sustainability provides an understanding of the pitfalls and challenges of this ever-changing field. It helps the reader become adept at asking the right questions and speaking the language of sustainability professionals, providing guidance to become a leader in this important business arena. Recommendations for additional reading are provided throughout, allowing the reader to delve more deeply into the subject at any stage. Key Features: Provides step-by-step processes for building a corporate sustainability program from the ground up Emphasizes environmental and social responsibility while providing tools to promote successful financial measurement and economic success Includes key ingredients to enrich any existing sustainability program and prioritizes the various choices for action Helps to identify risk and opportunity to create economic success when environmental and social challenges arise Includes advice on stakeholder engagement and meeting communication challenges in today's shifting business world Describes how to develop strategies and systems management to promote successful transitions from inefficient operations Provides key advice for supply chain management and meeting challenges of the value chain for multi-national corporations Gives information about reporting and how to develop a clear and successful sustainability report Supplies ideas for innovation, design, and marketing to promote responsible stewardship and successful customer relations Offers a great balance between application of the tools/metrics/frameworks and the understanding of the philosophical underpinnings Integrates the various elements of sustainability into a cohesive and systematic methodology that broadens how you will view corporate responsibility and the options available for addressing the pressing sustainability challenges facing our world WAV offers teaching material for adopting professors available from the Web Added Value Download Resource Center

A helpful tool for business students studying turnaround management and corporate renewal.
"A Casebook on Corporate Renewal "spans a variety of business areas relevant to corporate renewal and turnaround management. Corporate renewal, as a topic taught and discussed in business schools, has surged in the past decade. The cases in this book were selected to cover the knowledge and skills needed by successful turnaround managers, including ethical and legal issues; developing a plan of reorganization; and defining problems and their solutions, including strategic, financial, and operating issues.
The cases challenge students to actively engage in the decision-making process in order to learn how corporate renewal is practiced in real business settings. The Casebook is meant to accompany the second edition of "Principles of Corporate Renewal" by Harlan D. Platt, but it can be adopted separately or used with other management textbooks.
Harlan D. Platt and Marjorie B. Platt are professors of business at Northeastern University in Boston.

FINALIST 2008 Book of the Year Awards, Career Category, ForeWord Magazine A must read for anyone hoping to launch a nonprofit career! Nonprofits need talented, creative people with all types of skills and experiences. The Nonprofit Career Guide will help you find the best opportunity for you and your interests. This hands-on guide is filled with practical advice from real people working at all levels of diverse nonprofits. In detailed profiles, you'll find out what their work is like, the career paths they followed, and what they look for when hiring new staff. Besides getting a sense of the scope and range of work opportunities, you'll find the most up-to-date information on how to: Prepare for a nonprofit career; Conduct targeted job searches and network effectively; Handle interviews with aplomb; Write persuasive cover letters and stellar resumes; Negotiate a competitive compensation package. With The Nonprofit Career Guide, you'll get the competitive edge you need to land a great first job and build a rewarding career in the nonprofit sector. Published by Fieldstone Alliance in collaboration with American Humanics.

This collection of essays is about tourism and social, political, and economic relations in coastal locations in various parts of the world. The starting point of each chapter is the ethnographic study of one particular place. However, the authors are also concerned with wider regional, national, and global forces which shape and influence the local economies and societies under review. Although most of the essays focus on the European coastline, the book is intended to have implications for other geographical areas. In most parts of the world, coastal settlements and contexts are changing rapidly and markedly. These contexts are routinely characterised by conflict between different interest groups contesting the ownership and control of the foreshore and its resources. One of the threads running through the volume is that coastal regions are often sites of fishing and related 'traditional' activities. The chapters discuss the relationships between traditional stakeholders, such as fishermen and local residents, and new stakeholders including new residents, second-home owners, tourists and tourism property developers, and fish farm managers as they vie for status, influence, and ultimately for space on the foreshore. The underlying preoccupation of the volume as a whole is the extent of penetration and transformation resulting from the onward march of capitalism and the market system in the coastal locations studied. This is the second publication in the MARE Publication Series