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Books > Academic & Education > Varsity Textbooks > Management
Entrepreneurship and New Venture Management explains the aspects that should be considered when starting a new business venture, both in terms of the theoretical framework and practical examples. It covers types of entrepreneurship; identifying and implementing business opportunities; planning and managing the business in terms of finance, marketing and operations, and business plans. Managing growth in a business, ethical and social responsibilities, and legal aspects affecting ventures are also explained.
Managing events is both an art and a science. Events managers need to understand and fully embrace the multi-dimensional nature of events management, and cultivate the leadership skills and attitudes in themselves and those they manage. The importance of successfully staging events has increased around the world, as more government agencies begin to realise the potential benefit of using events as strategic development tools. This third edition of Events Management: A developmental and managerial approach provides a definitive grounding in the development and management of small to large scale events. The book provides an introduction to events management, then goes on to examine the design, administration and marketing of events, as well as the operational and risk management aspects. It also deals with applied events management through a number of event genre types.
Develop a solid understanding of purchasing, operations, logistics, and integration with the strong supply chain management focus found in Wisner/Tan/Leong's SUPPLY CHAIN MANAGEMENT, 3e, International Edition. This unique edition presents extensive content not covered in other books. An expansive approach guides readers through the management stages of each supply chain activity while addressing real-world concerns related to the global supply chain. Readers follow the natural flow through the supply chain with one of the most balanced supply chain management approaches available. Well-organized chapters and numerous new cases demonstrate practical applications of supply chain management in today's workplace, while intriguing profiles build on topics and ensure that readers cover today's most important contemporary supply issues in depth.
This text is developed for the first course in Farm Management, typically taken by a junior/senior level student. Designed to introduce students to the key concepts on how to effectively manage a farm business, the seventh edition provides students with the basic information needed to measure management performance, financial progress, and the financial condition of the farm business.
Prof Mike Pycraft and his team have adapted Operations Management in response to a demand from lecturers using the first Southern African edition. Retaining its accessibility and carefully developed pedagogical approach, with its focus both on theory and practical application, the adaptation reflects operations management in Southern African enterprises as well as retaining a global perspective.
This edition of Marketing for managers - A practical approach introduces readers to the fundamental issues underlying marketing concepts and strategies. Building on two successful previous editions, the title adds new material that covers many of the latest developments in technology that affect marketing. There is also a new chapter on marketing strategy implementation - critical, because in these days of well-formulated marketing strategies, failure is often the result of poor implementation. This renewed and reader-friendly text, debunks the notion that marketing is an overly complicated discipline shrouded in mystery, offers readers strategic insights into marketing, shows that marketing is not as simple as merely giving customers what they want - it also has to do with creating offerings that create customers, encourages readers to question conventional wisdom, integrates the best of marketing theory with cutting-edge practicality; includes not only the Internet and related technologies in marketing strategies, but also the latest developments related to interactive and social media, focuses on the challenges of writing viable, usable and well-considered marketing plans, provides a number of checklists for managers to use in considering and implementing marketing strategy, is conversational and non-technical, incorporates the latest thinking from research published in the world's major marketing and management journals.
Organizational Behavior by Fred Luthans was one of the first mainstream organizational behavior texts on the market and continues the tradition of being the most current and up-to-date researched text today. Well-known author Fred Luthans is the 5th most prolific Publisher in Academy of Management Journals and a senior research scientist with the Gallup Organization, who continues to do research in the organizational behavior area. The Twelfth Edition of Organizational Behavior is ideal for instructors who take a research-based and conceptual approach to their OB course.
This eagerly anticipated edition of "Successful Event Management" is the essential handbook for both practitioners and students. This third edition combines a practical and theoretical overview and includes enhanced sections on Catering, Ticketing, Logistics and Operations. Featured are numerous case studies which provide real-world insights into all aspects of the organization and running of events. The extensive companion website features many great resources such as PowerPoint slides, extra case studies with case study notes and web links to online resources.
Business Management for Financial Planners provides practical guidelines to running a service-orientated business. It guides business owners on how to develop a business model that provides ongoing value for their clients and improves business profitability by acquiring and retaining the right clients. The book has been written in two parts; the first introduces the financial services environment and the standards expected of financial planners by consumers and regulators and the second part discusses how financial planners can create a business model that will survive beyond any client complaint or regulatory intervention.
For undergraduate and graduate Operations Management courses This is a Pearson Global Edition. The editorial team at Pearson has worked closely with educators around the world to include content especially relevant to students outside the United States. Creating value through Operations Management. Operations Management provides students with a comprehensive framework for addressing operational process and supply chain issues. This text uses a systemized approach while focusing on issues of current interest. The latest edition of this text has been revised to integrate a supply chain orientation.
The tutorial questions in this book cover the auditing syllabi as prescribed by The South African Institute of Chartered Accountants (Part 1 of the Qualifying Examination) and the Independent Regulatory Board for Auditors (Public Practice Examination – “Part 2” - Audit Specialisation). The hundreds of questions comprise various topics and are graded into three categories according to their level of difficulty in line with the South African accounting profession’s definition of levels of knowledge:
The goal of investment management is to achieve the investor's required rate of return by putting assets to their most productive use. The return should compensate the investor for the time during which the funds are committed, the expected rate of inflation and the uncertainty of the future financial benefits expected from the investment. Investment management is a concise, yet comprehensive introduction to investment analysis and portfolio management, specifically in South Africa. Investment management focuses on investment in financial assets such as shares and bonds, and explains fundamental and technical analysis. It investigates portfolio management and how derivative instruments such as futures, options and swaps may be used for this purpose. In addition, a chapter is devoted to the foreign exchange market and its management.
The emerging consensus is that the education system in South Africa is in crisis. Understanding how this happened is crucial to finding a way in which all South Africans, especially the poorest of the poor, can have meaningful access to quality schooling and improving the professional practice of teaching in South Africa. This book engages critically with the conception of teaching advocated by the proponents of OBE. The various chapters in the book identify its assumptions, evaluate their tenability, and show what implications for other ideas they give rise to. The book is written in honour of Wally Morrow and as a dialogue with his project around the learning and teaching in post-Apartheid South Africa. A substantial part of Wally Morrow’s work – in papers and chapters, working groups and advisory committees – has been devoted to retrieving the primacy of the practice of professional teaching in our thinking about the transformation of schooling and education. Together, the chapters in this volume advance the project of retrieval, hence its title, Retrieving Teaching. It is in this spirit that the contributors to this volume engage in a critical debate with Morrow’s ideas and arguments. The authors have committed themselves to Morrow’s insistence that critique of knowledge claims, premises, reasoning, evidence and conclusions are the very grounds of critical thinking, rational argument and debate. Each chapter takes up an idea from Morrow’s framework of thinking and explains, extends or criticizes it. Several of the chapters were first presented, in earlier versions, as part of the Symposium on Learning to Teach in South Africa at the Kenton Conference (Kenton at P[h]umula Olwandlein) – an event in which lively critical debate at times stretched the principle of charity to its limits. While South Africa is the context and focus of this volume, the issues it addresses – curriculum, pedagogy and learning - are perennials in the field of teaching, teacher education and curriculum in many parts of the world.
Managing Training and Development in South Africa 5e is a leading text that equips human resource practitioners with skills to manage training and development of employees in various enterprises. It provides detailed discussions, case studies with case questions, self-evaluation questions, and activities to guide students through a wide spectrum of training and development issues, from legislation that impacts on education and training, such as South African Qualifications Authority, the NQF, the Skills Development Acts of the factors that influence the training and development of people in organizations, to benefit the individual and the enterprise by integrating theory and practice.
Most of the research into what constitutes effective leadership emanates from the United States and is not very useful in an African context. Africa is a continent of extraordinary cultural, geographic, economic and political diversity, featuring largely emerging economies and rapid political, economic and social development. This book seeks to set leadership theory in the African context. It recognises that strong leadership among African leaders should take into account typical African circumstances, values and beliefs. The text, designed for undergraduate and graduate courses in leadership and management, provides practical, real-life examples, exercises and case studies, and is best suited to courses that emphasise application. It can also be used by people in business to improve their leadership skills within an African context.
Corporate Information Strategy and Management: Text and Cases 8/e by Applegate, Austin, and Soule is written for students and managers who desire an overview of contemporary information systems technology management. This new edition examines how information technology (IT) enables organizations to conduct business in radically different and more effective ways. The author's objective is to provide readers with a better understanding of the influence of twenty-first century technologies on business decisions. The 8th edition discusses today's challenges from the point of view of the executives who are grappling with them. This text is comprised of an extensive collection of Harvard Business cases devoted to Information Technology.
Administrative Management was written specifically for people working in the field of administrative management, as well as those studying administrative management at higher education institutions. This up-to-date information source will provide both prospective and current information managers and office professionals with the necessary knowledge and insight into information management. It will equip them to manage the information needs of the organisation so that timely, relevant and accurate information is available to managers at all levels enabling them to make meaningful decisions. The topics were identified by researching the roles and responsibilities of managers and administrative practitioners within different organisations in South Africa. These include:
Human Capital Management (HCM) has recently been described as a high-level strategic issue that seeks to analyze, measure and evaluate how people policies and practices create value. Put simply, HCM is about creating and demonstrating the value that great people and great people management add to an organization. This unique book describes how HCM provides a bridge between human resource management and business strategy. It also demonstrates how organizations can use the concepts of human resource management and the processes involved to enhance the value they obtain from people while continuing to meet their aspirations and needs. Baron and Armstrong explain how to achieve these objectives using various approaches including describing the concept of HCM and how the process works, discussing its application in numerous areas within an organization and examining the role of HR in HCM and the future of the concept. It also contains a toolkit which organizations can use to develop their own HCM policies and practices.
Number crunching for business people has been written with the non-specialist statistician in mind. The text supplies practical information which will enable the business person to make sound decisions. It provides information on the basic statistical tools available for quantitative decision making. Unique features: Makes the generation and use of statistical data both accessible and fun, thereby taking the 'sting' out of Mathematics; focuses on the practical philosophy of exploratory data analys is (EDA) to assist with making justifiable business decisions; includes notes on economic indicators for use in the bargaining forum and introductory principles of forecasting, regression and correlation; introduces the notion of chaos theory for use in the field of forecasting.
The ninth edition of this standard reference for students and practitioners has been completely revised and restructured in line with recent far-reaching global and local changes in the auditing profession. A newly introduced feature of the ninth edition of this classic text is the cross-referencing to Graded Tutorials on Auditing by Bourne et al. (see page 24). This link will ensure that the student of auditing will be able to integrate theory with practice and application.
Do I need a web site? Is internet marketing successful? These are two of the questions many businesses are asking. The e of marketing answers them by showing you how to make the most of your web site for communication, information, marketing, sales and also internal management and administration. The text - explains how to optimise your site to make it search engine friendly, by reviewing keywords, search phrases and meta tags; discusses 'pay per click' advertising; presents the good and bad features of banner advertising; shows how to make the most of e-mail marketing; explains viral marketing and affiliate marketing. This text simplifies the process of e-marketing and gives readers tools that they can use immediately, without spending lots of money. The text is also supported by a companion web site, which will be updated regularly to keep readers informed of the latest developments.
For undergraduate or MBA courses in Supply Chain Management.
Marketing for Entrepreneurs provides an overview of the marketing process for the owner/manager of a small business. The book guides the reader through the process of developing a marketing plan, and includes chapters on: Identifying, collecting, analysing and using information through market research; Pinpointing the target market and deciding on mass marketing or market segmentation; Product decisions such as the product-service mix, branding, trademarks, packaging, warranties and developing new products; different approaches to pricing and issues such as discounts and credit; distribution channels and locating the business; promotion, publicity and selling; advertising through various media, including Internet advertising, e-mail marketing and SMS advertising.
Cost control and cost planning are an integral part of quantity
surveying and construction management courses.
In our ever-changing environment, healthcare professionals need to keep up-to-date with dynamic and often critical developments in the health services industry. Contemporary Issues in Health Services Management addresses the challenges we face in health services management. Contemporary issues affecting both health services managers and the delivery of such services are presented here based on comprehensive research and investigation. Within the context of South Africa and the African continent as a whole, this essential resource encourages health services professionals to develop a deeper awareness of relevant issues such as the aging population; the burden of chronic diseases; the influence of current information technology and the advancement of healthcare technology on healthcare delivery; education, training, regulation and accreditation; as well as the shift in emphasis from service-centred outlooks to patient-oriented outlooks. The book is packed with the tools needed to develop critical thinking, analytical and communication skills so that health-care professionals can take an informed approach to their work. It also provides health-care professionals with the tools needed to manage a wide variety of challenges they face today in easy-to-understand language, and in a visually appealing format. |
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