Keep shareholders happy and manage for the long term. Earning a board seat is a rite of passage. But directors must juggle many responsibilities, from steering company strategy, managing risk, and appointing leaders to setting the right incentives, meeting shareholder expectations, and dealing with activist investors. How do you balance it all? If you read nothing else on boards, read these 10 articles by experts in the field. We've combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you set your board up for success. This book will inspire you to: Ensure you have directors who can meet company goals Establish a robust succession-planning process Encourage the risk-taking that will generate breakthrough innovation Prioritize the health of the enterprise without neglecting shareholders Provide the critical support a new CEO needs to succeed Ignite nonprofit board members by engaging them in work that matters Take on the world's toughest economic, social, and environmental problems This collection of articles includes "What Makes Great Boards Great," by Jeffrey A. Sonnenfeld; "Building Better Boards," by David A. Nadler; "The Error at the Heart of Corporate Leadership," by Joseph L. Bower and Lynn S. Paine; "The New Work of the Nonprofit Board," by Barbara E. Taylor, Richard P. Chait, and Thomas P. Holland; "Dysfunction in the Boardroom," by Boris Groysberg and Deborah Bell; "The Board's New Innovation Imperative," by Linda A. Hill and George Davis; "Managing Risks: A New Framework," by Robert S. Kaplan and Anette Mikes; "Ending the CEO Succession Crisis," by Ram Charan; "Comp Targets That Work," by Radhakrishnan Gopalan, John Horn, and Todd Milbourn; and "Sustainability in the Boardroom," by Lynn S. Paine. HBR's 10 Must Reads paperback series is the definitive collection of books for new and experienced leaders alike. Leaders looking for the inspiration that big ideas provide, both to accelerate their own growth and that of their companies, should look no further. HBR's 10 Must Reads series focuses on the core topics that every ambitious manager needs to know: leadership, strategy, change, managing people, and managing yourself. Harvard Business Review has sorted through hundreds of articles and selected only the most essential reading on each topic. Each title includes timeless advice that will be relevant regardless of an ever-changing business environment.

Now in its sixteenth edition, the Europa International Foundation Directory 2007 provides an un-paralleled guide to the foundations, trusts, charitable and grant-making NGOs, and other similar not-for-profit organizations of the world. It provides a comprehensive picture of third sector activity on a global scale. Presenting names and contact details for over 2,500 institutions world-wide, this new edition has been revised and expanded to include the most comprehensive and up-to-date information on this growing sector. Part One Essays provide valuable background information on the sector, giving an introductory overview of foundation activity world-wide, as well as detailing the direction in which foundations and NGOs are moving in the 21st century. Essays include: *Foundations, the Third Sector and Non-Governmental Organizations in International Perspective - An Overview by Helmut Anheier, Professor of Social Welfare and Center Director, UCLA Center for Civil Society, UCLA *International Foundations: Their Growing Scope and Challenges by Catherina Pharoah, Director of Research, Charities Aid Foundation *A Journey Without Borders: Researching and Applying to Foundations by Karina Holly, editor of Philanthropy in Europe magazine. Part Two Entries are arranged alphabetically, and are listed within individual country chapters. Over 2,500 entries are listed, providing the following details: *Directory information, including the name of the organization, postal address, e-mail and internet addresses as well as telephone and fax numbers. *Full details of the date of establishment and the aims and function of the organization are listed where appropriate, as well as its principal activities: projects and programmes, etc. Restrictions on grants are listed along with the geographical area of activity, finances, key executives and trustees of the organization. *Foundation centres and co-ordinating bodies are listed in a separate section at the start of each chapter. These include CAF (Charities Aid Foundation, UK), Civil Society International (USA) and the Association internationale des charites (Belgium). Entries listed include: Polish-Czech-Slovak Solidarity Foundation, The Bill and Melinda Gates Foundation, Rowan Charitable Trust, Marie Curie Cancer Cure and Medecins sans Frontieres. Part Three Indexes are provided, listing foundations alphabetically, by geographical region of concern (e.g. the Middle East, Western Europe, Central and South America and the Caribbean, etc.) and by main areas of activity.

A practical guide to the challenges and successes of global fundraising, written by an international team of highly respected philanthropy professionals and edited by two of the leading nonprofit thinkers, "Global Fundraising "is the first book to genuinely offer a global overview of philanthropy with an internationalist perspective.

As the world becomes more interdependent, and economies struggle, global philanthropy continues to increase. More than that, nonprofits are taking up roles that have traditionally been filled by the government--including social welfare, healthcare, and human rights. "Global Fundraising" provides complete coverage of the implications of this growth for nonprofit culture and how it drives changes in fundraising practices.Organized into thematic chapters--a mixture of geographic and topical issues--it places North American philanthropy in a wider contextIt features a companion website with a variety of online tools and materialsThe book includes contributions by international leading experts Matt Ide, Mair Bosworth, Usha Menon, Anup Tiwari, Paula Guillet de Monthoux, Angela Cluff, Norma Galafassi, Mike Muchilwa, Tariq Cheema, Lu Bo and Nan Fang, Masataka Uo, Chris Carnie, Sean Triner, Andrea McManus, Marcelo Inniarra, Ashley Baldwin, Rebecca Mauger, YoungWoo Choi, R.F. Shangraw, Jr., Sudeshna Mukherjee, and Anca Zaharia.

The book skillfully tracks how the world of fundraising is changing rapidly due to a number of factors including: continuing growth of great wealth; non-profit innovation emerging everywhere; growth of indigenous NGOs; increased professionalism in fundraising; and the value and role of new and social technologies. Written by a team of philanthropy leaders, "Global Fundraising" offers timely coverage of fundraising around the world. A must-have for INGO leaders and anyone, anywhere, interested in the future of philanthropy and effective fundraising practices.

Although research on the value of membership of Nonprofit Organizations (NPOs) is increasing, there remain few theoretical and empirical advances in this area. Addressing this gap, this book offers a fresh perspective, exploring how NPOs' survival is linked to the promotion, recruitment and retention of members. Highlighting the critical role of NPO members in creating value in the pursuit of its missions, this book demonstrates how NPOs must promote active participation and empowerment of its members to facilitate fund raising, financial administration, and the pursuit of alliances. Providing a road map for improvement in recruiting and retention processes, the authors also showcase the development of strategies to motivate potential members and donors, and the part played by the commitment of the board in the achievement of the NPO's social mission. In today's global world, this book is insightful reading for those interested in using coordinated action to navigate adverse scenarios. Written primarily for NPO managers who aim to proactively engage their members in the creation of social value, it is also a valuable resource for researchers interested in the underlying foundations of NPO membership.

This edited volume discusses the development of the new social and impact economy in ten countries around the globe. The new social and impact economy is an attempt to conceptualize developments after the 2008 economic crisis, which emphasized the pifalls of the Neo-Liberal economic system. In the aftermath of the crisis, new organizational entities evolved, which combined social and business objectives as part of their mission. Using data gathered by two recent international research projects-the ICSEM project and the FAB-MOVE project-the book provides an initial portrait of the forces at play in the evolution of the new social and impact economy, linking those to the past crisis as well as to Covid19 and comparing the emergence of the phenomenon in a varied group of countries. The book begins with an overview of the classical definitions of social economy and proposes a comprehensive concept of new social and impact economy, its characteristics, and sources. Ten country chapters as well as a comparative chapter on international social economy organizations follow. The volume concludes with an overall analysis of the data from the country chapters, forming a typology of social economy traditions and linking it to recent Post Capitalism trends. Creating a conceptual framework to analyze the new phenomena in social economy, this volume is ideal for academics and practitioners in the fields of social economy; social, economic and welfare policies; social and business entrepreneurship in a comparative fashion; social and technological innovation as well as CSR specialists and practitioners.

Stay up to date on the most recent regulatory, legislative, and case law developments in the area of private foundations The Tax Law of Private Foundations: 2020 Cumulative Supplement, 5th Edition delivers regulatory, legislative, and common law updates from 2020 to executives and supporting professionals seeking to navigate the complex web of federal tax law governing the administration and use of private foundations. In the Supplement, readers will find guidance on the most recent iterations of relevant laws, commentary on the most recent cases, and practice advice respecting the most recent regulations in the field of private foundations. This edition of the Supplement is especially crucial given recent amendments and changes to critical legislation.

Aid organizations like Oxfam, CARE, World Vision, and Catholic Relief Services are known the world over. However, little is known about the relationship between these private voluntary organizations (PVOs) and the federal government, and how truly influential these organizations can be in the realm of foreign policy. Indeed since the end of the Second World War, humanitarian aid has become a key component of U.S. foreign policy and has grown steadily ever since. This history of interaction deflates the common claim that PVOs have been independent from the federal government, and that this independence has only recently been threatened.
Global Compassion is the first truly comprehensive study of PVOs and their complex, often-fraught interaction with the federal government. Rachel McCleary provides an ambitious analysis of the relationship between the two from 1939 to 2005. The book focuses on the work of PVOs from a foreign policy perspective, revealing how federal political pressures shape the field of international relief. McCleary draws on a new and one-of-a-kind data set on the revenue of private voluntary agencies, employing annual reports, State Department documents, and I.R.S. records, to assess the extent to which international relief and development work is becoming a commercial activity. She outlines the increasing financial dependence of these organizations on the federal government and the consequences of that dependency for various types of agencies, as well as the often competing goals of the federal government and religious PVOs. As a result, there is a continuing trend of decreasing federal funds to PVOs and of simultaneously increasing awards to commercial enterprises. Focusing on the interplay between public and private revenue, the discussion ends with the commercialization of foreign aid and the factors most likely to influence the future of PVOs in international relief and development.
In this thought-provoking and rigorously researched work, Rachel McCleary offers a unique, substantive look at an understudied area of U.S. foreign policy and international development, and provides a crucial analysis of what this relationship holds for the future.

Distilling decades of leadership expertise into an effective framework, this is a practical guidebook for nonprofits around the globe, with practical recommendations for the urgently needed steps to make this a better world. Charities in the U.S. and NGOs globally need to overcome two glaring and persistent weaknesses in the eyes of potential donors: trustworthiness and effectiveness. After examining possible causes for these deficits, fundraising and organizational development guru Ken Phillips guides readers through the process that leads to greater trust and respect by donors, better results for beneficiaries, significantly increased funding, and better and bigger programs. Alongside helpful worksheets, he presents seven steps to make sure ethics are meaningful, eight disciplines to ensure programs achieve good results, and a communications approach to demonstrate responsibility and accountability, all interwoven with inspiring case studies from his own international experience and other organizations' stories. Staff and volunteers at registered nonprofits around the world, as well as any individual or group raising funds more informally, will value this guide to empower organizations to win trust, raise more funds, and achieve greater program impact.

Containing detailed information on more than 2,300 institutions, this title includes international foundations, trusts, charitable and grant-making NGOs and other similar non-profit institutions.
Features include:
* Introductory essays examine foundations from an international perspective, and also assess ways in which to apply for funding
* Entries are arranged alphabetically by country with main foundation centres/co-ordinating bodies listed under a separate heading at the beginning of each chapter, followed by the charities, NGOs and foundations
* Each entry contains the institution's name, postal, internet and e-mail addresses, telephone and fax numbers, together with full details about the foundation including, date of establishment, and details of the organization's function, activities, restrictions on grants, geographical area of activity, finances, publications and key executives
* Foundations are fully indexed, alphabetically, by geographical region of activity and by their main areas of activity.
A wide range of activities are covered, including aid to less developed countries, the environment, education, the arts and humanities, and medicine and health. To ensure that information is accurate, each organization is contacted to update their own details.
Market
International organizations, public and academic libraries, businesses, NGOs, charities and other
grant-making and grant-seeking organizations, banks, and institutions concerned with or interested in the world of foundations.

The ASAE CAE preparation guide featuring 100 exam questions This is the ASAE test prep resource for the CAE exam, which leads to certification as an association executive. The ASAE CAE Study Guide (2015): Preparation Reference for the Certified Association Executive Exam + Practice Test Bank is the only book with a practice exam based on actual questions released from the official CAE item bank. This edition reflects newly updated and revised job analysis study findings from the American Society of Association Executives (ASAE). In this book, you ll find everything you need to feel confident on test day, including high-level summaries of all the content covered in the CAE content outline s nine domains. In addition to easy-to-digest content sections, CAE Study Guide (2015) is full of indispensable resources for anyone preparing for CAE certification. The online practice exam includes 100 questions released from the official CAE exam database, and testing tips will orient you toward the most successful strategies. * Comprehensive content summaries of all nine domains tested on the CAE exam * Online practice exam consisting of 100 questions drawn from the CAE test item database, plus answer key * Preparation resources including recommended reading, key definitions, self-assessment, CAE study questions, and more * Exam day readiness tips and suggestions for creating a study plan, focusing on difficult areas, and reducing test anxiety Beginning with the May 2015 CAE exam, the CAE Commission will implement its revised CAE test based on the updated content structure. CAE Study Guide (2015) is a terrifically useful resource for anyone seeking CAE certification.

Improve your organization's performance for the well-being of your clients! Organizational and Structural Dilemmas in Nonprofit Human Service Organizations explores the common pitfalls that plague nonprofit human service organizations and cause them to fail in their missions. In this book, leading scholars analyze and evaluate the inherent difficulties that impede effectiveness in these organizations. With this wide-ranging body of knowledge, research findings, and information, you will be able to identify key areas in your organization that may become troublesome at a later date and prevent them from deteriorating. This valuable tool also includes advice and suggestions for repairing detrimental situations that have already occurred or are taking place. The book supplies solutions for repairing or preventing any permanent damage to your organization's structure, value, or reputation. Organizational and Structural Dilemmas in Nonprofit Human Service Organizations will help you set successful long-term strategies for your organization, despite changes in laws, programs, and public sentiment. With this book, you will learn more about: the changing identity of federated community service organizations the role of congregations as social service providers volunteer and paid staff relations the implications of welfare-to-work programs the cycles of public sentiment as expressed through the media the issue of nonprofit executive misbehavior the preferences of social work graduates for employment in various sectors of the welfare economy such as for-profit as opposed to nonprofit the differences between for-profit and nonprofit organizations

Praise for A Passion for Giving "Klein and Berrie have produced a great book that manages to make complex issues simple. It blends with grace and craft the deep with the practical and the concrete with the philosophical. It is a precious tool for both the neophyte and the experienced philanthropist. It is both a useful manual and a profound exploration of the core values of giving. In a word, this book is a true gift." Andres Spokoiny, President and CEO, Jewish Funders Network "Through the years, many people have asked us why we set up our family foundation and how we went about accomplishing this goal. The 'why' is easy to answer: we are fortunate enough to be able to give back and help others in need. The 'how' is perfectly explained in this compelling and very informative book by Peter Klein and Angelica Berrie." Marilyn and Barry Rubenstein, The Marilyn and Barry Rubenstein Family Foundation "This book should be required reading for new donors and experienced philanthropists. Klein and Berrie have crafted a winning combination of practical guidelines and heartfelt personal accounts to create a moving call to action for anyone who wishes to give back. The stories remind us that when philanthropy, an intensely personal journey, is coupled with deep learning, transformation occurs for both the recipient and the donor." Debra Mesch, PhD, Professor and Director, Women's Philanthropy Institute, IUPUI "I wish I could have had this book to guide me and refer to as my wife, Andrea, and I launched our Harbor Glow Foundation a decade ago. We would have been much more efficient in the process and more focused in our direction from the get-go. Peter and Angelica capture the spirit and nitty-gritty of a family foundation." Michael Leeds, Co-Chair, Harbor Glow Foundation

Higher education relies on the philanthropy of many individuals to sustain and expand its intellectual endeavors at home and abroad. Motivations for philanthropy to higher education coalesce around a myriad of factors and these motivations encompass the scope of this work. What it describes will help both the academic researcher and casual reader understand the dynamics of philanthropic commitment and how history, biography, institutional elements and religion, all play decidedly unique roles. How to interpret these roles to replicate individual generosity will spell the future success of American higher education in the years to come.

This anthology debates the idea of giving all people - no matter which profession or position they have (and whether they have a job or not) - the same pay. Some contributors argue against equal pay for all, some for increased pay equality but not for total pay equality, and some argue for equal pay for all. There is no common conclusion in the book; instead, the book aims to encourage reflection as well as further debate on something that is often taken for granted, namely differentiated pay, by offering a set of various standpoints in the debate, backed-up with various kinds of arguments. Among bases for arguments that are put forward in the book, economy, practicability and ethics belong to the most frequently occurring ones. This book is the first one to be published in the book series Palgrave Debates in Business and Management.

Practical Research Methods for Nonprofit and Public Administrators, Second Edition, covers basic principles of research design, data collection, data analysis, reporting and ethical principles of research. The discussion describes the skills as they would be used in practice in a not-for-profit or public administration environment. The book gives pragmatic instructions for designing research to ensure that results will be accurate and administrators can have confidence in them. It covers techniques to assure that researchers are measuring what they intend to measure and in a way that will be useful and manageable. Sampling methods to find out about larger populations are discussed as are survey, interview, and focus group data collection procedures. The book describes how Geographic Information Systems (GIS) are used to obtain information on the locations of service needs and providers and to draw maps showing these. Participatory research methods including community needs assessments and asset mapping are discussed. The book includes chapters on statistical analysis, visual displays of data, reporting of results and evaluation of programs. The use of computer programs for analyzing data is detailed and illustrated by examples. The appropriate software for analysis and mapping is discussed. A chapter updates the ethics and government requirements for research. Each chapter includes examples and exercises to enhance learning. The book is intended for administrators in not-for-profit and public administration organizations, providing practical skills that can be used in many situations. It is also intended for use as a text in academic programs in administration and management.

Practical Research Methods for Nonprofit and Public Administrators, Second Edition, covers basic principles of research design, data collection, data analysis, reporting and ethical principles of research. The discussion describes the skills as they would be used in practice in a not-for-profit or public administration environment. The book gives pragmatic instructions for designing research to ensure that results will be accurate and administrators can have confidence in them. It covers techniques to assure that researchers are measuring what they intend to measure and in a way that will be useful and manageable. Sampling methods to find out about larger populations are discussed as are survey, interview, and focus group data collection procedures. The book describes how Geographic Information Systems (GIS) are used to obtain information on the locations of service needs and providers and to draw maps showing these. Participatory research methods including community needs assessments and asset mapping are discussed. The book includes chapters on statistical analysis, visual displays of data, reporting of results and evaluation of programs. The use of computer programs for analyzing data is detailed and illustrated by examples. The appropriate software for analysis and mapping is discussed. A chapter updates the ethics and government requirements for research. Each chapter includes examples and exercises to enhance learning. The book is intended for administrators in not-for-profit and public administration organizations, providing practical skills that can be used in many situations. It is also intended for use as a text in academic programs in administration and management.

"Business managers: are you considering supporting a worthy cause?
Nonprofit administrators: are you considering looking for a corporate partner?
" Examine ways to reap the benefits--while avoiding the sometimes-hidden pitfalls--of these partnerships!
In the last decade, cooperation between businesses and nonprofit organizations has increased dramatically. Businesses, no longer content to simply make contribution to worthy causes, are now working with nonprofits in ways that help them increase their visibility and reach new consumer groups. In this book, top researchers explore the how, why, and when of this kind of collaboration. In addition to examining the various types of relationships that currently exist between these kinds of organizations and what the future could hold, Nonprofit and Business Sector Collaboration goes on to explore cause-related marketing, philanthropy, social enterprise, sponsorships, alliances, licensing agreements, and more.
This informative book illustrates the motives for and expected outcomes of developing these collaborative business relationships, and then gets specific with insightful examinations of: the role that marketing plays in cross-sector collaboration alliances (strategic partnerships, symbiotic marketing, etc.) and the characteristics each partner and the partnership itself must have to succeed how the public's attitude toward a charity can change when the charity accepts corporate donations how existing perceptions of a company's ethics can affect a cause-related marketing campaign Pepsi's cause-related marketing campaigns in Spain--how they were perceived by the Spanish population, and their effect on the company's imagethere how nonprofits can create successful relationships with corporate sponsors and their customers how businesses and arts organizations can work together for their mutual benefit and more!

Supercharge your impact on global issues and drive transformative change in the world around you Impact the World: Live Your Values and Drive Change As a Citizen Statesperson is your motivational guide to becoming a superpowered individual committed to improving your community--and the world--through your values and actions. You'll discover why the intersection of a renewed civic spirit and new technologies empowering individuals at the local level equates to an unprecedented opportunity to channel global impact. From poverty and homelessness to violence and corruption, we often see challenges in the world around us and ask, "Why doesn't someone do something?" We look to people with more experience, or people with more influence, or people with more time or resources than ourselves to step up and find answers to some of our biggest problems. But what if we didn't wait for others? What if we stepped up, and looked for ways to employ our skills to solve the biggest and most complex problems of our time? That's what leaders do. That's what citizen statespeople do. This book is a call to action. From local to global, from the private sector to government, and to the frontlines of social entrepreneurship, authors Carrie Rich and Dean Fealk explore the benefits and challenges of becoming a citizen statesperson, showing how to pull together disparate threads to solve pressing social, political, and economic challenges. You'll also discover: The lifecycle of a citizen statesperson, including an enlightening discussion of how to build your personal brand Inspiring case studies of real-life citizen statespeople around the world Explorations of the new technologies that can be used to accelerate the impact of a citizen statesperson on the world Simultaneously optimistic, inspiring, intensely practical, and engaging, Impact the World will earn a valued place in the libraries of civic leaders, activists, social justice advocates, business executives, politicians, volunteers, public servants, and anyone else looking for a way to magnify their influence and impact in any area that matters to them.

Responding Effectively to humanitarian disasters is far from straightforward, and relief workers often find themselves in a world of uncoordinated , highly competitive agencies working with cross-cutting purposes. Managing Humanitarian Relief is aimed at relief workers charged with putting together a programme of action to help people in extreme crisis. It provides humanitarian relief managers with a single comprehensive reference for all the management issues they are likely to encounter in the field. The book is organized in two parts. First, it provides an outline of different relief programming sectors: food and nutrition, health, water and sanitations, and shelter. Second, it presents 20 separate management topics that are essential for overseeing programmes. It's easy-to-use format includes checklists, tables, diagrams, sample forms, and no-nonsense tips from practitioners to help readers in emergency situations.

The central resource for process improvement and innovation, this book includes valuable techniques to identify and improve organizational processes, as well as manage the change that accompanies implementation. Strategic Management for Public and Nonprofit Organizations discusses SWOT analysis, TQM, systematic innovation, Six Sigma, quality function deployment, process mapping, gap analysis, and activity based costing. With helpful references to secondary sources and a comprehensive glossary, this text will benefit public administrators, financial managers, public planners, investment managers, policy analysts, and public policy specialists, and upper-level undergraduate and graduate students in these disciplines.

Best practices for nonprofits for long-term success in a rapidly changing world. Building Smart Nonprofits: A Roadmap for Mission Success is a handbook of best practices nonprofits can use to improve sustainability - a book of knowledge and know-how distilled from interviews with over 60 industry leaders who are in the nonprofit trenches every day--as executives, leaders, board members, funders, publishers, and service providers. David J. O'Brien and Matthew D. Craig provide real-life examples of nonprofits deploying best practices and emerging industry trends - such as the rise of socially conscious investing - to position their organizations for the long term. Topics include, among others, funding models, impact investing, compensation, strategic restructuring, leadership, full-cost grantmaking, program evaluation, storytelling, and financing. Readers learn how to best position their non-profit organization for a sustainable and long-term future.

A blueprint for a national leadership movement to transform the way the public thinks about giving

Virtually everything our society has been taught about charity is backwards. We deny the social sector the ability to grow because of our short-sighted demand that it send every short-term dollar into direct services. Yet if the sector cannot grow, it can never match the scale of our great social problems. In the face of this dilemma, the sector has remained silent, defenseless, and disorganized. "In Charity Case, " Pallotta proposes a visionary solution: a Charity Defense Council to re-educate the public and give charities the freedom they need to solve our most pressing social issues.
Proposes concrete steps for how a national Charity Defense Council will transform the public understanding of the humanitarian sector, including: building an anti-defamation league and legal defense for the sector, creating a massive national ongoing ad campaign to upgrade public literacy about giving, and ultimately enacting a National Civil Rights Act for Charity and Social Enterprise
From Dan Pallotta, renowned builder of social movements and inventor of the multi-day charity event industry (including the AIDS Rides and Breast Cancer 3-Days) that has cumulatively raised over $1.1 billion for critical social causes
The hotly-anticipated follow-up to Pallotta's groundbreaking book "Uncharitable"

Grounded in Pallotta's clear vision and deep social sector experience, Charity Case is a fascinating wake-up call for fixing the culture that thwarts our charities' ability to change the world.

Most people fail to see the correlation between "business" and "brains." For Yitzchok Saftlas, master of marketing, it seems readily transparent. During our challenging economic times, when people desperately seek to recharge themselves on various planes, Saftlas presents us with So, What's the Bottom Line? taken from his real-life experiences and knowledge from a two and a half decade career as founder and president of his own marketing consulting company, Bottom Line Marketing Group. Perfect for executives, entrepreneurs, salespeople, and marketers in the corporate and nonprofit spheres, So, What's the Bottom Line? teaches key business fundamentals, such as creative marketing initiatives, effective communication, customer retention, and strategic planning and execution. The stories, examples, and practical insight demonstrate the principles and practices leading to winning results and how to think like a savvy individual prepared for success. Ideas such as how you gain by thanking your customers and making your clients' priorities yours may seem basic. Others, such as learning from Rufus the Dog or gaining insight into the value of performing market research and demographic studies from your local dry cleaners, may not be as obvious. Wise and to the point, each of the 76 short and motivational chapters includes a concise action step, providing a clear direction of how to succeed. Prepare to be enthralled as you uncover Saftlas's acumen derived from his exposure to extraordinary people, events, and institutions. It will shed an often unseen human light on the field of marketing. Gain experience-based tactics, common-sense ideas, and principles to grow your bottom line.

This book explores the meaning and role of "fair and reasoned discourse" in the context of our institutions for environmental decision processes. The book reviews the roles of our "environmental advocacy organizations"-such as The Sierra Club, The Audubon Society, the Environmental Defense Fund-in providing and ensuring that our discourse and decisions are fair and reasoned according to the criteria of being (i) inclusive of input from all affected, (ii) informed of relevant scientific and socio-economic information, (iii) uncorrupted by direct conflicts of interest, and (iv) logical according robust review by uncorrupted judges. These organizations are described and examined as expressions of "collective imperfect duty," i.e. the coordinated duties with environmental direction. The current state of our discourse is examined in light of this fairness criteria, particularly in consideration of the cross-border problems that threaten tragedies of the global commons.