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Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Press & journalism

Local Journalism - Critical Perspectives on the Provincial Newspaper (Hardcover): Rachel Matthews, Guy Hodgson Local Journalism - Critical Perspectives on the Provincial Newspaper (Hardcover)
Rachel Matthews, Guy Hodgson
R4,065 Discovery Miles 40 650 Ships in 12 - 17 working days

A cutting edge edited collection investigating the range of meanings associated with the local newspaper, its future and, ultimately, the value of its continued existence. Includes contributions from a range of scholars engaged with researching the local newspaper and its relationship to place, people and commercial imperatives. Explores how local newspapers function in different cultures and contexts through an array of case studies from such countries as Spain, Ireland, Denmark, the UK and the US.

Media Analytics - Understanding Media, Audiences, and Consumers in the 21st Century (Hardcover): Ann Hollifield, Amy Jo Coffey Media Analytics - Understanding Media, Audiences, and Consumers in the 21st Century (Hardcover)
Ann Hollifield, Amy Jo Coffey
R4,064 Discovery Miles 40 640 Ships in 12 - 17 working days

This textbook takes a case study approach to media and audience analytics. Realizing the best way to understand analytics in the digital age is to practice it, the authors have created a collection of cases using data sets that present real and hypothetical scenarios for students to work through. Media Analytics introduces the key principles of media economics and management. It outlines how to interpret and present results, the principles of data visualization and storytelling and the basics of research design and sampling. Although shifting technology makes measurement and analytics a dynamic space, this book takes an evergreen, conceptual approach, reminding students to focus on the principles and foundations that will remain constant. Aimed at upper-level students in the fast-growing area of media analytics in a cross-platform world, students using this text will learn how to find the stories in the data and to present those stories in an engaging way to others. Instructor and Student Resources include an Instructor's Manual, discussion questions, short exercises and links to additional resources. They are available online at www.routledge.com/cw/hollifield.

Journalism Practice and Critical Reflexivity (Hardcover): Bonita Mason Journalism Practice and Critical Reflexivity (Hardcover)
Bonita Mason
R4,063 Discovery Miles 40 630 Ships in 12 - 17 working days

Journalism Practice and Critical Reflexivity is a theoretical- and practice-based response to the crisis of mission and credibility in journalism studies that is heightened by online and social media. It describes, analyses and offers new approaches and models for critically reflexive journalism research, practice and education. With specific theoretical and conceptual approaches employed, such as Pierre Bourdieu’s reflexive sociology along with the analytical, practice-based, reflective and narrative techniques of Donald Schön and autoethnography, this book provides possible responses to these crises of purpose and legitimacy, and to transformation, in Western corporate journalism. With journalists working in mainstream media under increasing pressure, the book considers the possibility of either slowing journalism down or having elements of a more reflexive journalism practice set alongside other routine practices. It proposes reciprocity as a core value to guide much investigative and news journalism. Scholars and practitioners of journalism, researchers and post-graduate students interested in journalism, critical reflexivity and reflective practice in relevant disciplines can apply the concepts and techniques of critical reflexivity in their own research or teaching. Journalists, criminologists and others concerned with Indigenous deaths in custody, prisons, the institutional duty of care, social and/or legal justice and effective government administration will also find the study rewarding.

Mail and Guardian bedside book 2003 (Paperback): Shaun de Waal Mail and Guardian bedside book 2003 (Paperback)
Shaun de Waal
R372 Discovery Miles 3 720 Ships in 12 - 17 working days

The Mail and Guardian bedside book once again selects the best of the paper's features over the last year to bring you an unparalleled snapshot of South Africa (and Africa) in cross-section - from Happy Sindane to Idi Amin, Ventersdorp to Luanda (via Hollywood), in the company of the best journalists in the country. The paper tackles the burning issues of the day - the Aids debate, the oil scandal, and the question of whatever happened to Jimmy Abbott. It pays tribute to giants of the struggle such as Nelson Mandela and Walter Sisulu, and visits a big fat Afrikaner wedding.

The Business of Digital Publishing - An Introduction to the Digital Book and Journal Industries (Paperback, 2nd edition):... The Business of Digital Publishing - An Introduction to the Digital Book and Journal Industries (Paperback, 2nd edition)
Frania Hall
R1,111 Discovery Miles 11 110 Ships in 9 - 15 working days

Thoroughly revised and updated to cover key developments in the digital publishing business such as the growth of audiobooks, reading apps and eBooks as well as new relationships with markets, developing digital products, and open access models. Provides students with the digital literacy required to understand the growth of new publishing models and the challenges faced by the industry. Includes a range of cutting edge international case studies that address digital first publishing, SharePoint usage, crowdsourcing and royalty systems across Europe.

Reporting Mental Illness in China (Paperback): Guy Ramsay Reporting Mental Illness in China (Paperback)
Guy Ramsay
R1,216 Discovery Miles 12 160 Ships in 9 - 15 working days

This book examines how Chinese-language newspapers across greater China report on severe mental illness, and why they do so in the ways they do, given that reporting in local newspapers can strongly influence how Chinese readers view the illness. By assessing how the reporting in three leading broadsheet newspapers from mainland China, Hong Kong, and Taiwan constructs the illness, the book considers how the distinct social and political histories of the three culturally Chinese communities shape the reporting, and whether it bears out or contests the intense stigma against the illness that prevails locally. The findings can usefully encourage and inform attempts to humanise, include, and empower those with a severe mental illness across greater China and the global Chinese diaspora. Employing a well-tested, transparent discourse analytic approach, the book also includes numerous Chinese-English bilingual news report extracts to illustrate its claims. As such, Reporting Mental Illness in China will be of interest to sinologists, discourse analysts, mental health professionals and public health authorities across the globe, especially in places where there are large Chinese-speaking populations.

Public Relations and Communications - From Theory to Practice (Hardcover): Aoife O'Donnell Public Relations and Communications - From Theory to Practice (Hardcover)
Aoife O'Donnell
R4,065 Discovery Miles 40 650 Ships in 12 - 17 working days

Practice-oriented approach gives students a clear view of how the public relations profession is structured and practiced today, while also providing relevant backgrounds in theory and research. Particular attention given to pedagogical features such as scenario-based questionnaires to encourage learning and assist students in developing key competencies. Suitable for introductory public relations courses or modules, most usefully at the undergraduate level.

Humanitarian Journalists - Covering Crises from a Boundary Zone (Hardcover): Martin Scott, Kate Wright, Mel Bunce Humanitarian Journalists - Covering Crises from a Boundary Zone (Hardcover)
Martin Scott, Kate Wright, Mel Bunce
R1,416 Discovery Miles 14 160 Ships in 9 - 15 working days

This book documents the unique reporting practices of humanitarian journalists - an influential group of journalists defying conventional approaches to covering humanitarian crises. Based on a 5-year study, involving over 150 in-depth interviews, this book examines the political, economic and social forces that sustain and influence humanitarian journalists. The authors argue that - by amplifying marginalised voices and providing critical, in-depth explanations of neglected crises - these journalists show us that another kind of humanitarian journalism is possible. However, the authors also reveal the heavy price these reporters pay for deviating from conventional journalistic norms. Their peripheral position at the 'boundary zone' between the journalistic and humanitarian fields means that a humanitarian journalist's job is often precarious - with direct implications for their work, especially as 'watchdogs' for the aid sector. As a result, they urgently need more support if they are to continue to do this work and promote more effective and accountable humanitarian action. A rigorous study of how unique professional practices can be produced at the 'boundary zone' between fields, this book will interest students and scholars of journalism and communication studies, sociology and humanitarian studies. It will also appeal to those interested in studies of news and media work as occupational identities.

Fighting Falsehoods - Suspicion, Analysis, and Response (Paperback): Irene Rubin Fighting Falsehoods - Suspicion, Analysis, and Response (Paperback)
Irene Rubin
R1,032 Discovery Miles 10 320 Ships in 9 - 15 working days

This book offers the reader tools to recognize, analyze, and fight back against the fake news, misinformation, and disinformation that come at us from every corner. This volume: Uses real, lively examples to help readers detect fake news, false claims, suspicious information/data, biased reporting, and hate speech; Demonstrates through case studies where to look for information, what to look for, how to analyze the logic/illogic involved, and uncover the truth value of a story; Discusses fact-checking sites, what they examine, and their reliability; Provides examples and analyzes the components, purposes, and consequences of conspiracy theories; Illustrates the tricks of using numbers/data to mislead readers; Explains what to look for to help decide whether to believe the conclusions of stories based on surveys; Offers a range of concrete, effective responses to dangerous, exaggerated, distorted, and false narratives; Examines policy responses to fake news, disinformation, and misinformation across the world. A key manual to negotiate the information age, this book will be essential reading for students, scholars, and professionals of journalism and mass communication, public policy, politics, and the social sciences. It will also be an indispensable handbook for the lay reader.

Strategic Communication - Campaign Planning (Hardcover, 3rd edition): James Mahoney Strategic Communication - Campaign Planning (Hardcover, 3rd edition)
James Mahoney
R4,060 Discovery Miles 40 600 Ships in 12 - 17 working days

Strategic Communication deals with the principles behind strategic communication planning. It covers the professional practice steps involved in researching, planning, writing, evaluating and implementing a communication strategy. This book links strategic communication campaign planning to medium and long-term business activity and to how organisations deal with issues. This thoroughly revised third edition includes: New international cases and professional exercises that will enable students to work through the cases and apply theory to real-life situations; New discussion questions on important aspects of campaign planning; Chapter exercises that encourage students to think more broadly about communication strategy and work through the particular aspects of a strategy; In Theory panels that highlight key theories and demonstrate important links between theory and practice Accessible and comprehensive, this is an essential text for students of professional communication and professionals transitioning into the field of Strategic Communication.

Coronavirus News, Markets and AI - The COVID-19 Diaries (Paperback): Pankaj Sharma Coronavirus News, Markets and AI - The COVID-19 Diaries (Paperback)
Pankaj Sharma
R1,330 Discovery Miles 13 300 Ships in 9 - 15 working days

This volume: * Uses the Coronavirus pandemic to explore the link between news sentiment and global financial markets * Shows how the COVID-19 crisis differs from the Global Financial Crisis of 2008 * Focuses on the Noise vs Signal in news sentiment * will be invaluable for business professionals, bankers, media professionals, and investment consultants.

The Gamification of Digital Journalism - Innovation in Journalistic Storytelling (Paperback): David O Dowling The Gamification of Digital Journalism - Innovation in Journalistic Storytelling (Paperback)
David O Dowling
R1,152 Discovery Miles 11 520 Ships in 9 - 15 working days

This book examines the brief yet accelerated evolution of newsgames, a genre that has emerged from puzzles, quizzes, and interactives augmenting digital journalism into full-fledged immersive video games from open-world designs to virtual reality experiences. Critics have raised questions about the credibility and ethics of transforming serious news stories of political consequence into entertainment media, and the risks of trivializing grave and catastrophic events into mere games. Dowling explores both the negatives of newsgames, and how the use of entertainment media forms and their narrative methods mainly associated with fiction can add new and potentially more powerful meaning to news than traditional formats allow. The book also explores how industrial and cultural shifts in the digital publishing industry have enabled newsgames to evolve in a manner that strengthens certain core principles of journalism, particularly advocacy on behalf of marginalized and oppressed groups. Cutting-edge and thoughtful, The Gamification of Digital Journalism is a must-read for scholars, researchers, and practitioners interested in multimedia journalism and immersive storytelling.

Mixed Media - Moral Distinctions in Advertising, Public Relations, and Journalism (Hardcover, 4th edition): Thomas Bivins Mixed Media - Moral Distinctions in Advertising, Public Relations, and Journalism (Hardcover, 4th edition)
Thomas Bivins
R4,060 Discovery Miles 40 600 Ships in 12 - 17 working days

Mixed Media offers students of journalism, advertising, and public relations the tools for making ethical and moral decisions within their professional disciplines. The fourth edition of this popular text features more recent ethical theories that acknowledge and address intersectionality within the communicative landscape, including issues of gender, race, ability and age. The author also takes into account today's rapidly expanding technology, touching on subjects such as free speech, censorship, cancel culture, and misinformation, and considers how each of these is affected by online and social media. Other updates to the text include expanded coverage of citizen journalism, the increasing media use of artificial intelligence and virtual reality, power in communicative structures, and public interest, as well as refreshed examples throughout. As in previous editions of the book, special attention is paid to key ethical decision-making approaches and concerns in each media industry, including but not limited to truth telling, constituent obligations, persuasion versus advocacy, and respect for the consumers of public communication. Mixed Media is key reading for students of all branches of Media and Communication Ethics. The author's own website, featuring lecture notes, case studies and links to further reading, can be accessed at www.j397mediaethics.weebly.com.

Arabic Media Coverage of Pandemics - Discourse, Strategy and Impact (Hardcover): El Mustapha Lahlali Arabic Media Coverage of Pandemics - Discourse, Strategy and Impact (Hardcover)
El Mustapha Lahlali
R4,046 Discovery Miles 40 460 Ships in 12 - 17 working days

Focused on two networks, Al-Jazeera and BBC Arabic, this study provides an in-depth quantitative and qualitative analysis of different media strategies employed in the coverage of Covid-19. The author draws primarily from Critical Discourse Analysis, supplemented by an analysis of corpora from both Al-Jazeera and BBC, comprising news items, documentaries and discussion shows. An array of key topics are examined for their language and lexis, including political leaders and governments, the public and victims of Covid-19. The two networks' coverage of these topics are closely compared and contrasted, with both employing strategies of exemplification, nominalisation, functionalisation, naming and labelling. The analysis shows that the two networks have displayed a solidarity discourse throughout the pandemic, emphasising the need to fight the disease. In addition, the networks have consistently stressed the gravity of the pandemic, urging adherence to local regulations. It is ultimately argued that examining the coverage of Covid-19 from a dialectical perspective will enable us to unravel the social, cultural, political, and ideological motives behind the production of pandemic media discourse. The book will appeal to students and researchers in linguistics, media and communications, and Middle Eastern studies, as well as to general readers interested in conflict and pandemic response.

Something to Write Home About - Reflections from the Heart of History (Paperback): Sahm Venter, Claude Colart Something to Write Home About - Reflections from the Heart of History (Paperback)
Sahm Venter, Claude Colart
R448 Discovery Miles 4 480 Ships in 12 - 17 working days

Something to write home about is a collection of more than 90 contributions of prose and poetry, from journalists around the world, all reflections of how they have been moved by events they have covered. Journalists who are encouraged not to let their personal feelings enter their reports, have given us a rare glimpse of the gamut of feelings they experience while doing their jobs. The contributors - reporters, photographers, television camera operators and producers - represent 25 nationalities and write from more than 40 countries. Of the 90 contributors to this title, 30 hail from Africa: South Africa, Togo, Zimbabwe, Cameroon, Ethiopia, Kenya, the Democratic Republic of Congo and Botswana.

Reporting on Latino/a/x Communities - A Guide for Journalists (Paperback): Teresa Puente, Jessica Retis, Amara Aguilar, Jesus... Reporting on Latino/a/x Communities - A Guide for Journalists (Paperback)
Teresa Puente, Jessica Retis, Amara Aguilar, Jesus Ayala Rico
R1,162 Discovery Miles 11 620 Ships in 9 - 15 working days

This book offers a critical and practical guide for journalists reporting on issues affecting the Latinx community. Reporting on Latino/a/x Communities emphasizes skills and best practices for covering topics such as economics, immigration and gender. The authors share honest stories about challenges Latino/a/x journalists face in newsrooms, including imposter syndrome and lack of representation in news, along with strategies to face and tackle systematic barriers. Stories from leaders in the media industry are also featured, including journalists and media professionals from ABC News, Los Angeles Times, Alt.Latino at NPR, and mitu. Additionally highlighted are experimental and non-traditional new initiatives and outlets leading the future of news media for Latino/a/x audiences. This book is an invaluable guide for any student or journalist interested or involved in the news media and questions of Latino/a/x representation.

The Lost Girls (Paperback): Ava Benny-Morrison The Lost Girls (Paperback)
Ava Benny-Morrison
R232 Discovery Miles 2 320 Ships in 12 - 17 working days
Digital Democracy, Social Media and Disinformation (Paperback): Petros Iosifidis, Nicholas Nicoli Digital Democracy, Social Media and Disinformation (Paperback)
Petros Iosifidis, Nicholas Nicoli
R1,177 Discovery Miles 11 770 Ships in 9 - 15 working days

Digital Democracy, Social Media and Disinformation discusses some of the political, regulatory and technological issues which arise from the increased power of internet intermediaries (such as Facebook, Twitter and YouTube) and the impact of the spread of digital disinformation, especially in the midst of a health pandemic. The volume provides a detailed account of the main areas surrounding digital democracy, disinformation and fake news, freedom of expression and post-truth politics. It addresses the major theoretical and regulatory concepts of digital democracy and the 'network society' before offering potential socio-political and technological solutions to the fight against disinformation and fake news. These solutions include self-regulation, rebuttals and myth-busting, news literacy, policy recommendations, awareness and communication strategies and the potential of recent technologies such as the blockchain and public interest algorithms to counter disinformation. After addressing what has currently been done to combat disinformation and fake news, the volume argues that digital disinformation needs to be identified as a multifaceted problem, one that requires multiple approaches to resolve. Governments, regulators, think tanks, the academy and technology providers need to take more steps to better shape the next internet with as little digital disinformation as possible by means of a regional analysis. In this context, two cases concerning Russia and Ukraine are presented regarding disinformation and the ways it was handled. Written in a clear and direct style, this volume will appeal to students and researchers within the social sciences, computer science, law and business studies, as well as policy makers engaged in combating what constitutes one of the most pressing issues of the digital age.

Issues in Contemporary American Journalism (Hardcover): Hans C. Schmidt Issues in Contemporary American Journalism (Hardcover)
Hans C. Schmidt
R3,756 Discovery Miles 37 560 Ships in 12 - 17 working days

Bringing together the diverse perspectives of over 20 leading journalism scholars, this collection provides an original insight into the history of American journalism and issues that exist and have existed within the industry for decades. The culture of journalism is in constant flux, with both individual journalists and the news industry as a whole regularly finding themselves at the center of controversy. While heightened in recent years, such controversy is not new and could in fact be considered a hallmark of the profession. With this in mind, this book presents original perspectives into issues and debates regarding the role of journalism in America, journalistic objectivity and ethics, diversity and representation, war and conflict reporting, local news, fake news, and hostility towards journalists. Each of the seven sections begins with a topical overview and ends with a short essay written by a leader in the field. Issues in Contemporary American Journalism is recommended reading for anyone studying the history and evolution of journalism in the US at an advanced level.

Celebrity and New Media - Gatekeeping Success (Hardcover): Stephanie Patrick Celebrity and New Media - Gatekeeping Success (Hardcover)
Stephanie Patrick
R3,982 Discovery Miles 39 820 Ships in 9 - 15 working days

This book looks back to the early days of new and social media, to examine the potential threat that such technologies and platforms posed to the mainstream corporate media's gatekeeping, and its ability to exploit, humiliate, and even violate famous women Drawing on her own experiences working as part of this gatekeeping system, Stephanie Patrick argues that, in order to combat this threat, the mainstream media doubled down on gendered narratives of meritocracy that legitimized certain (male) celebrities over others Using a range of case studies spanning "old" media sites and "new," including Disney, Playboy, and reality television, this book demonstrates that sexual exploitation and violation could be considered constitutive of female celebrity, rather than a side effect Patrick's case studies include some of America's most (in)famous celebrities, including Miley Cyrus, Lindsay Lohan, Anna Nicole Smith, Paris Hilton, and Donald Trump, urging readers to question their assumptions about these figures and their public trajectories This nuanced exploration of patriarchal capitalism and women's ongoing sexual exploitation by the media will be an important reference for scholars and students of digital and new media, journalism, celebrity studies and gender studies

Law-and-Order News - An analysis of crime reporting in the British press (Hardcover): Steve Chibnall Law-and-Order News - An analysis of crime reporting in the British press (Hardcover)
Steve Chibnall
R5,981 Discovery Miles 59 810 Ships in 12 - 17 working days

Tavistock Press was established as a co-operative venture between the Tavistock Institute and Routledge & Kegan Paul (RKP) in the 1950s to produce a series of major contributions across the social sciences. This volume is part of a 2001 reissue of a selection of those important works which have since gone out of print, or are difficult to locate. Published by Routledge, 112 volumes in total are being brought together under the name The International Behavioural and Social Sciences Library: Classics from the Tavistock Press. Reproduced here in facsimile, this volume was originally published in 1977 and is available individually. The collection is also available in a number of themed mini-sets of between 5 and 13 volumes, or as a complete collection.

George Newnes and the New Journalism in Britain, 1880 1910 - Culture and Profit (Hardcover, New Ed): Kate Jackson George Newnes and the New Journalism in Britain, 1880 1910 - Culture and Profit (Hardcover, New Ed)
Kate Jackson
R3,926 Discovery Miles 39 260 Ships in 12 - 17 working days

This is a study of the noted newspaper proprietor, publisher and editor, George Newnes and his involvement in the so-called New Journalism in Britain from 1880 to 1910. The author examines seven of Newnes's most successful periodicals - Tit-Bits (1881), The Strand Magazine (1891), The Million (1892), The Westminster Gazette (1893), The Wide World Magazine (1898), The Ladies' Field (1898) and The Captain (1899) - from a biographical, journalistic and broader cultural perspective. Newnes assumed a pioneering role in the creation of the penny miscellany paper, the short-story magazine, the true-story magazine and the respectable boys' paper, in the development of colour printing, magazine illustration and photographic reproduction, and in the redefinition of both political and sporting journalism. His publications were shaped by his own distinctive brand of paternalism, his professional progression within the field of journalism, his liberal-democratic and imperialist beliefs, and his particular skill as an entrepreneur. This innovative periodical publisher utilised the techniques of personalised journalism, commercial promotion and audience targeting to establish an interactive relationship and a strong bond of identification with his many readers. Kate Jackson employs an interdisciplinary approach, building on recent scholarship in the field of periodical research, to demonstrate that Newnes balanced and synthesised various potentially conflicting imperatives to create a kind of synergy between business and benevolence, popular and quality journalism, old and new journalism and , ultimately, culture and profit.

The Broadcast News Toolkit - Inside the Digital Newsroom (Hardcover): Kirsten Johnson, Jodi Radosh The Broadcast News Toolkit - Inside the Digital Newsroom (Hardcover)
Kirsten Johnson, Jodi Radosh
R4,047 Discovery Miles 40 470 Ships in 12 - 17 working days

Broadcast News Toolkit focuses on the writing, shooting, and production of broadcast news across multimedia platforms in a non-technical and visually engaging way. Covering a range of different story forms in broadcast news (RDR, FS, VO, VO/SOT, PKG and Liveshots), this book illustrates basic audio/video shooting and editing techniques through straightforward examples, including online video tutorials that can be accessed via a QR code within the book. Specific issues relating to online content, social media, and audience engagement are discussed in detail, and the authors further explore why trust in news media is declining, the impact that fake news and deep fake videos have on media credibility, diversity and inclusion in newsrooms, and what can be done to increase the perceived credibility of the news. Students will also learn how to write leads and teases that will keep viewers engaged. This is an ideal text for undergraduate and graduate students of Broadcast and Multimedia Journalism who are looking for a clear and concise guide to the modern digital newsroom

Experimenting with Emerging Media Platforms - Field Testing the Future (Hardcover): Dan Pacheco Experimenting with Emerging Media Platforms - Field Testing the Future (Hardcover)
Dan Pacheco
R3,757 Discovery Miles 37 570 Ships in 12 - 17 working days

Experimenting with Emerging Media Platforms teaches students in media tracks - journalism, advertising, film and public relations - how to independently field-test and evaluate emerging technologies that could impact how media is produced, consumed and monetized in the future. Taking a unique trial-and-error approach, the author encourages students to go against their desire for perfection and instead plunge into exercises with the full expectation that they will "fail" many times before they succeed. Through focused assignments, this book provides pointers on how to familiarise yourself with current technology including extended reality (XR, VR, AR, and MR), open-source coding, photogrammetry, aerial imagery using drones, automation, and artificial intelligence. Readers are invited to create and test their own hypotheses and work outside of their comfort zones to reach conclusions on how a technology could enhance storytelling for a particular audience. Through experimentation guided by workbook exercises, case studies from students and media practitioners, practical tips and reminders about ethical decision-making, students will learn how to work like explorers and civic hackers to enact change in the media landscape. Readers are invited to share their final field test results online through the book's companion website and social media channels, where the author will post links to further reading, coding templates for simple projects, and short video tutorials. Built around an established course being taught by the author and informed by over 20 years' experience in media industries, Experimenting with Emerging Media Platforms is essential reading for aspiring media professionals and students undertaking courses such as Emerging Media, Media Innovation and Media Startups. For additional resources, please see the companion website: https://www.emergingmediaplatforms.com/

Professional Feature Writing (Hardcover, 6th edition): Bruce Garrison Professional Feature Writing (Hardcover, 6th edition)
Bruce Garrison
R3,788 Discovery Miles 37 880 Ships in 12 - 17 working days

*Provides broad coverage of feature writing in variety of media. *Perfect primer for students taking Feature Writing and Journalistic Writing courses, but will also be useful for professionals given its practical nature. *Updated to include more international examples and coverage of new digital and social media platforms.

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