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Books > Language & Literature > Language teaching & learning (other than ELT) > Specific skills > Speaking / pronunciation skills

Inspire, Enlighten, & Motivate - Great Thoughts to Enrich Your Next Speech and You (Hardcover): Noah BenShea Inspire, Enlighten, & Motivate - Great Thoughts to Enrich Your Next Speech and You (Hardcover)
Noah BenShea
R1,861 Discovery Miles 18 610 Ships in 10 - 15 working days

Whether you?re asked to congratulate, motivate, or persuade, here is inspiration for your speeches?and for your own reflection.

The next time you have to give a talk, leave people talking by drawing from best-selling author Noah benShea?s new, original offering, Inspire, Enlighten, & Motivate. This valuable resource provides wise and touching thoughts, stories, humor, and one-liners designed to stimulate ideas and help you "punch up" your professional speeches. But this book does more. It also contains reflections to help spur and serve your thinking in your reflective daily life.

Educators are inevitably called upon to give a speech, say a few words, address parents, and motivate students. Inspire, Enlighten, & Motivate will be an essential resource for adding motivation, encouragement, and enthusiasm to your presentations.

Each chapter is full of wonderful thoughts, quotes, and concepts that will help you, the educator, get your point across to your audience, whether they are students, parents, or colleagues. Too often an educator feels that he or she cannot be heard. Here are thoughts and ideas to inspire both you and those with whom you share them.


Evolution in Genre - Emergence, Variation, Multimodality (Paperback, New edition): John Bateman, Paola Evangelisti Allori Evolution in Genre - Emergence, Variation, Multimodality (Paperback, New edition)
John Bateman, Paola Evangelisti Allori
R2,313 R1,964 Discovery Miles 19 640 Save R349 (15%) Ships in 10 - 15 working days

The notion of 'genre' has established itself as a key concept in many disciplines and fields as a means of describing social action and/or recurring patterns of form. Recent social and technological changes are driving the emergence of new genres, the evolution of traditional ones as well as variation within them. In this volume a range of approaches addressing the evolution of genre are presented. Many draw on corpus analysis of the lexicogrammatical features employed in the communicative artefacts addressed; several extend traditional corpus analysis to include non-linguistic or extra-linguistic features involved in multimodal communication. Connections with social theories are discussed, as is the notion of families or groups of genres co-existing within broader constellations. Genres are examined in detail for their linguistic and non-linguistic realisations and forms of expression across related genres and within the 'same' genre when subjected to differing social or medial constraints or possibilities. In all cases, we see how genre continues to function as an effective tool for following communication as it, its contexts of use, and its social functions evolve.

Arab TV-Audiences - Negotiating Religion and Identity (Hardcover, New edition): Ehab Galal Arab TV-Audiences - Negotiating Religion and Identity (Hardcover, New edition)
Ehab Galal
R1,017 Discovery Miles 10 170 Ships in 10 - 15 working days

Today the relations between Arab audiences and Arab media are characterised by pluralism and fragmentation. More than a thousand Arab satellite TV channels alongside other new media platforms are offering all kinds of programming. Religion has also found a vital place as a topic in mainstream media or in one of the approximately 135 religious satellite channels that broadcast guidance and entertainment with an Islamic frame of reference. How do Arab audiences make use of mediated religion in negotiations of identity and belonging? The empirical based case studies in this interdisciplinary volume explore audience-media relations with a focus on religious identity in different countries such as Egypt, Tunisia, Algeria, Morocco, Great Britain, Germany, Denmark, and the United States.

News Evolution or Revolution? - The Future of Print Journalism in the Digital Age (Hardcover, New edition): Amy Reynolds,... News Evolution or Revolution? - The Future of Print Journalism in the Digital Age (Hardcover, New edition)
Amy Reynolds, Andrea Miller
R3,349 Discovery Miles 33 490 Ships in 10 - 15 working days

This book tells the story of modern-day newspapers by exploring the digital transition of the New Orleans Times-Picayune as a microcosm of the industry. Drawing on the expertise of scholars and professionals across a range of areas, it explores the economic, political, and social context of the move of the largest daily newspaper (to date) from print to the Web. In doing so it paints a complete picture of the current shape of the newspaper industry. While the circumstances in New Orleans anchor the book, it also includes exploration of other for-profit and nonprofit business models for newspapers; differences in how communities handle news during a crisis; implications of the digital divide; and, how different communities believe a decline in print journalism impacts politics and the functioning of local government. By researching in real-time the metamorphosis of the New Orleans Times-Picayune, the book shows what news organizations, journalists, news consumers, and professionals can learn about the future of the global newspaper industry. Is the newspaper industry in the midst of evolution or are its decisions sparking a revolution?

Journalism and PR - Unpacking 'Spin', Stereotypes, and Media Myths (Hardcover, New edition): Jim MacNamara Journalism and PR - Unpacking 'Spin', Stereotypes, and Media Myths (Hardcover, New edition)
Jim MacNamara
R3,355 Discovery Miles 33 550 Ships in 10 - 15 working days

The interrelationship between journalism and public relations (PR) is one of the most contentious in the field of media studies. Numerous studies have shown that 50-80 per cent of the content of mass media is significantly shaped by PR. But many editors, journalists, and PR practitioners engage in a 'discourse of denial', maintaining what critics call the dirty secret of journalism - and PR. Media practitioners also engage in an accusatory 'discourse of spin' and a 'discourse of victimhood'. On the other hand, PR practitioners say they help provide a voice for organizations, including those ignored by the media. Meanwhile, the growth of social media is providing new opportunities for governments, corporations, and organizations to create content and even their own media, increasing the channels and reach of PR. This book reviews 100 years of research into the interrelationship between journalism and PR and, based on in-depth interviews with senior editors, journalists, and PR practitioners in several countries, presents new insights into the methods and extent of PR influence, its implications, and the need for transparency and change, making it a must-read for researchers and students in media studies, journalism, public relations, politics, sociology, and cultural studies.

News Evolution or Revolution? - The Future of Print Journalism in the Digital Age (Paperback, New edition): Amy Reynolds,... News Evolution or Revolution? - The Future of Print Journalism in the Digital Age (Paperback, New edition)
Amy Reynolds, Andrea Miller
R935 Discovery Miles 9 350 Ships in 10 - 15 working days

This book tells the story of modern-day newspapers by exploring the digital transition of the New Orleans Times-Picayune as a microcosm of the industry. Drawing on the expertise of scholars and professionals across a range of areas, it explores the economic, political, and social context of the move of the largest daily newspaper (to date) from print to the Web. In doing so it paints a complete picture of the current shape of the newspaper industry. While the circumstances in New Orleans anchor the book, it also includes exploration of other for-profit and nonprofit business models for newspapers; differences in how communities handle news during a crisis; implications of the digital divide; and, how different communities believe a decline in print journalism impacts politics and the functioning of local government. By researching in real-time the metamorphosis of the New Orleans Times-Picayune, the book shows what news organizations, journalists, news consumers, and professionals can learn about the future of the global newspaper industry. Is the newspaper industry in the midst of evolution or are its decisions sparking a revolution?

alieNATION - The Divide & Conquer Election of 2012 (Hardcover, New edition): Mitchell S McKinney, Dianne G. Bystrom alieNATION - The Divide & Conquer Election of 2012 (Hardcover, New edition)
Mitchell S McKinney, Dianne G. Bystrom
R3,343 Discovery Miles 33 430 Ships in 10 - 15 working days

alieNATION presents research conducted by a national election team and leading scholars in political communication that explores a range of important topics and variables affecting voter attitudes and behavior in the 2012 U.S. presidential election. In exploring the messages, issues, and voters of the 2012 election, these studies employ multiple methods including experimental design, content analysis, rhetorical criticism, and survey research. Whereas other election research tends to investigate either the content or effects of campaign communication, the more comprehensive and systematic nature of this collection enables alieNATION to cohere thematically around considerations of voter alienation, political engagement, political efficacy, and ultimately, citizens' voting decisions.

Home with Hip Hop Feminism - Performances in Communication and Culture (Hardcover, New edition): Aisha S Durham Home with Hip Hop Feminism - Performances in Communication and Culture (Hardcover, New edition)
Aisha S Durham
R3,151 Discovery Miles 31 510 Ships in 10 - 15 working days

This book has won the 2015 Top Book Award from the NCA African American Communication and Culture Division (AACCD) of NCA Home with Hip Hop Feminism brings together popular culture and the everyday experiences of black women from the hip hop generation to highlight the epiphanic moments when the imagined and real body converge or collide. To date, there are no books devoted exclusively to black women that integrate performance auto/ethnography and media studies from a hip hop feminist perspective. This book serves as a three-sided intervention against a textually dominated feminist media studies, a white-centered feminist third wave theory, and a masculinist hip hop cultural project. Aisha S. Durham not only reclaims her voice in these three spaces, she also rewrites her hip hop history by returning to the intellectual, cultural, and physical places she calls home. The book will appeal to undergraduate and graduate students interested in media and cultural studies, race and ethnic studies, and gender and sexuality studies.

Journalism and PR - Unpacking 'Spin', Stereotypes, and Media Myths (Paperback, New edition): Jim MacNamara Journalism and PR - Unpacking 'Spin', Stereotypes, and Media Myths (Paperback, New edition)
Jim MacNamara
R942 Discovery Miles 9 420 Ships in 10 - 15 working days

The interrelationship between journalism and public relations (PR) is one of the most contentious in the field of media studies. Numerous studies have shown that 50-80 per cent of the content of mass media is significantly shaped by PR. But many editors, journalists, and PR practitioners engage in a 'discourse of denial', maintaining what critics call the dirty secret of journalism - and PR. Media practitioners also engage in an accusatory 'discourse of spin' and a 'discourse of victimhood'. On the other hand, PR practitioners say they help provide a voice for organizations, including those ignored by the media. Meanwhile, the growth of social media is providing new opportunities for governments, corporations, and organizations to create content and even their own media, increasing the channels and reach of PR. This book reviews 100 years of research into the interrelationship between journalism and PR and, based on in-depth interviews with senior editors, journalists, and PR practitioners in several countries, presents new insights into the methods and extent of PR influence, its implications, and the need for transparency and change, making it a must-read for researchers and students in media studies, journalism, public relations, politics, sociology, and cultural studies.

Language Use in the Public Sphere - Methodological Perspectives and Empirical Applications (Paperback, New edition): Ines Olza... Language Use in the Public Sphere - Methodological Perspectives and Empirical Applications (Paperback, New edition)
Ines Olza Moreno, Oscar Loureda Lamas, Manuel Casado
R2,953 Discovery Miles 29 530 Ships in 10 - 15 working days

This book comprises a range of general discussions on tradition and innovation in the methodology used in discourse studies (Pragmatics, Discourse Analysis, Argumentation Theory, Rhetoric, Philosophy) and a number of empirical applications of such methodologies in the analysis of actual instances of language use in the public sphere - in particular, discourses arising in the context of the debate on the presence of religious symbols in public places.

Five Stars - The Communication Secrets to Get from Good to Great (Paperback): Carmine Gallo Five Stars - The Communication Secrets to Get from Good to Great (Paperback)
Carmine Gallo 1
R424 R394 Discovery Miles 3 940 Save R30 (7%) Ships in 18 - 22 working days
Privacy and Philosophy - New Media and Affective Protocol (Hardcover, New edition): Andrew McStay Privacy and Philosophy - New Media and Affective Protocol (Hardcover, New edition)
Andrew McStay
R3,344 Discovery Miles 33 440 Ships in 10 - 15 working days

What can philosophy tell us about privacy? Quite a lot as it turns out. With Privacy and Philosophy: New Media and Affective Protocol Andrew McStay draws on an array of philosophers to offer a refreshingly novel approach to privacy matters. Against the backdrop and scrutiny of Arendt, Aristotle, Bentham, Brentano, Deleuze, Engels, Heidegger, Hume, Husserl, James, Kant, Latour, Locke, Marx, Mill, Plato, Rorty, Ryle, Sartre, Skinner, Spinoza, Whitehead and Wittgenstein, among others, McStay advances a wealth of new ideas and terminology, from affective breaches to zombie media. Theorizing privacy as an affective principle of interaction between human and non-human actors, McStay progresses to make unique arguments on transparency, the publicness of subjectivity, our contemporary techno-social condition and the nature of empathic media in an age of intentional machines. Reconstructing our most basic assumptions about privacy, this book is a must-read for theoreticians, empirical analysts, students, those contributing to policy and anyone interested in the steering philosophical ideas that inform their own orientation and thinking about privacy.

Verbal Aspect Theory and the Prohibitions in the Greek New Testament (Paperback, New edition): Douglas S. Huffman Verbal Aspect Theory and the Prohibitions in the Greek New Testament (Paperback, New edition)
Douglas S. Huffman
R1,464 Discovery Miles 14 640 Ships in 10 - 15 working days

The end of the twentieth and the beginning of the twenty-first centuries have involved much discussion on overhauling and refining a scholarly understanding of the verbal system for first-century Greek. These discussions have included advances in verbal aspect theory and other linguistic approaches to describing the grammatical phenomena of ancient languages. This volume seeks to apply some of that learning to the narrow realm of how prohibitions were constructed in the first-century Greek of the New Testament. Part 1 "The Great Prohibition Debate" seeks to demonstrate that verbal aspect theory has a better explanation than traditional Aktionsart theory for authorial choices between the negated present imperative and the negated aorist subjunctive in expressing prohibitions in the Greek New Testament. Part 2 "All the Prohibitions in the Greek NT" continues to examine prohibitions, but is more of an exercise in functional linguistics. That is, rather than apply verbal aspect theory to the grammar of prohibition constructions, Part 2 seeks only to survey the (initially surprising) wide variety of ways prohibitions can be expressed in koine Greek: more than a dozen different constructions. To do this, the NT prohibitions are grouped in their varying grammatical-syntactical and/or pragmatic constructions, all of which function - in varying degrees - in a prohibitory fashion. This taxonomy may prove to be the beginnings of further investigations into how biblical Greek communicates commands.

Modern German Pronunciation - An Introduction for Speakers of English (Paperback, 2nd edition): Christopher Hall Modern German Pronunciation - An Introduction for Speakers of English (Paperback, 2nd edition)
Christopher Hall
R591 Discovery Miles 5 910 Ships in 10 - 15 working days

This revised and updated edition of "Modern German Pronunciation" offers the most complete guide to the correct pronunciation of German for native speakers of English. It begins with an introduction to the problems of pronunciation and the basic concepts of phonetics. The following chapters take each aspect of pronunciation in turn: consonants, vowels, stress and intonation, and the conversational pronunciation of German with its many reduced or "weak" forms. The text is comprehensively illustrated with clear pronunciation and intonation diagrams and the emphasis is on the problems that speakers of English are known to encounter when learning to speak German. This second edition has been revised and updated, taking into account comments and suggestions from readers and adapting the German texts to the new official spelling. A significant new feature is the discussion of English-speaking learners of German has been extended to include American learners, reflecting the use world-wide of the first edition of this volume.

Lost in the Eurofog: The Textual Fit of Translated Law (Hardcover, New edition): Lucja Biel Lost in the Eurofog: The Textual Fit of Translated Law (Hardcover, New edition)
Lucja Biel
R1,915 Discovery Miles 19 150 Ships in 10 - 15 working days

The book is one of the few in-depth investigations into the nature of EU legal translation and its impact on national legal languages. It is also the first attempt to characterise EU Polish, a language of supranational law and a hybrid variant of legal Polish emerging via translation. The book applies Chesterman's concept of textual fit, that is how translations differ from non-translations, to demonstrate empirically on large corpora how the Polish eurolect departs from the conventions of legal and general Polish both at the macrostructural and the microstructural level. The findings are juxtaposed with the pre-accession version of Polish law to track the "Europeanisation" of legal Polish - recent changes brought about by the unprecedented inflow of EU translations.

Multilingualism and Mobility in Europe - Policies and Practices (English, French, Hardcover, New edition): Kristine Horner,... Multilingualism and Mobility in Europe - Policies and Practices (English, French, Hardcover, New edition)
Kristine Horner, Ingrid De Saint-Georges, Jean Jacques Weber
R1,710 Discovery Miles 17 100 Ships in 10 - 15 working days

How do individuals experience multilingualism and mobility in the context of Europeanization and globalisation? The contributors explore language-in-education policies and family language policies, as well as the complex interface between multilingualism and space. They provide fresh insights on key issues in sociolinguistics, multilingualism and language policy via discussion of rich qualitative data. The multiple sites analysed in the chapters are located in France, Germany, Luxembourg, Hungary and Moldova. Some of the chapters dealing with France, including one about the overseas French territory of La Reunion, are written in French.

Social Media, Culture and Politics in Asia (Hardcover, New edition): Annette Aw, Lars Willnat Social Media, Culture and Politics in Asia (Hardcover, New edition)
Annette Aw, Lars Willnat
R3,620 Discovery Miles 36 200 Ships in 10 - 15 working days

The Internet's explosive growth over the past decade is nowhere more visible than in Asia. Fueled by an expanding middle class, thousands of people connect to the Internet for the first time each day to explore and discuss issues that are relevant to them and their lives. This book provides an in-depth look at the impact of social media on political engagement among young citizens in this rapidly changing region of the world. Leading media scholars from nine Asian nations focus on three main questions: How frequently do Asians use social media to access and discuss political information? Does the use of social media increase political participation? What political, social and cultural factors influence the impact of social media on political engagement in each nation? To answer these questions, contributors first analyze the current state of social media in their nations and then present the findings of a cross-national survey on social media use that was conducted with over 3,500 Asian respondents. By employing a comparative approach, they analyze how social media function and interact with the cultural and political systems in each country - and how they might affect political engagement among individual citizens.

Identities in and across Cultures (Paperback, New edition): Paola Evangelisti Allori Identities in and across Cultures (Paperback, New edition)
Paola Evangelisti Allori
R2,148 Discovery Miles 21 480 Ships in 10 - 15 working days

This volume is a collection of empirical studies investigating the ways and means through which culturally-shaped identities are manifested in and through discourse in documents and texts from multiple spheres of social action. It also looks at possible ways in which understanding and acceptance of diverse cultural identities can be moulded and developed through appropriate education. Language being one of the most evident and powerful 'markers' of cultural identity, discourse and text are sites where cultures are both constructed and displayed and where identities are negotiated. The approaches to the analysis of culture and identity adopted here to account for the multifaceted realisations of cultural identities in the texts and documents taken into consideration span from multimodality, to discourse and genre analysis, to corpus linguistics and text analysis. The volume then offers a varied picture of approaches to the scientific enquiry into the multifaceted manifestations of identity in and across national, professional, and disciplinary cultures.

Interpersonality in Legal Genres (Paperback, New edition): Ruth Breeze, Maurizio Gotti, Carmen Sancho Guinda Interpersonality in Legal Genres (Paperback, New edition)
Ruth Breeze, Maurizio Gotti, Carmen Sancho Guinda
R2,528 Discovery Miles 25 280 Ships in 10 - 15 working days

Few concepts in Discourse Studies are so versatile and intricate and have been so frequently contested as interpersonality. This construct offers ample terrain for new research, since it can be viewed using a range of diverse theoretical frameworks, employing a variety of analytical tools and social perspectives. Studies on the relationship between writer/reader and speaker/audience in the legal field are still scarce, dispersed, and limited to a narrow range of genres and a restricted notion of interpersonality, since they are most often confined to modality and the Gricean cooperative principles. This volume is meant to help bridge this gap. Its chapters show the realisation and distribution of interpersonal features in specific legal genres. The aim is to achieve an expansion of the concept of interpersonality, which besides modality, Grice's maxims and other traditionally interpersonal features, might comprise or relate to ideational and textual issues like narrative disclosure, typography, rhetorical variation, or Plain English, among others.

Social Media, Culture and Politics in Asia (Paperback, New edition): Lars Willnat, Annette Aw Social Media, Culture and Politics in Asia (Paperback, New edition)
Lars Willnat, Annette Aw
R982 Discovery Miles 9 820 Ships in 10 - 15 working days

The Internet's explosive growth over the past decade is nowhere more visible than in Asia. Fueled by an expanding middle class, thousands of people connect to the Internet for the first time each day to explore and discuss issues that are relevant to them and their lives. This book provides an in-depth look at the impact of social media on political engagement among young citizens in this rapidly changing region of the world. Leading media scholars from nine Asian nations focus on three main questions: How frequently do Asians use social media to access and discuss political information? Does the use of social media increase political participation? What political, social and cultural factors influence the impact of social media on political engagement in each nation? To answer these questions, contributors first analyze the current state of social media in their nations and then present the findings of a cross-national survey on social media use that was conducted with over 3,500 Asian respondents. By employing a comparative approach, they analyze how social media function and interact with the cultural and political systems in each country - and how they might affect political engagement among individual citizens.

Abstracts in Academic Discourse - Variation and Change (Paperback, New edition): Marina Bondi, Rosa Lores Sanz Abstracts in Academic Discourse - Variation and Change (Paperback, New edition)
Marina Bondi, Rosa Lores Sanz
R2,337 R1,962 Discovery Miles 19 620 Save R375 (16%) Ships in 10 - 15 working days

The book brings together a rich variety of perspectives on abstracts as an academic genre. Drawing on genre analysis and corpus linguistics, the studies collected here combine attention to generic structure with emphasis on language variation and change, thus offering a multi-perspective view on a genre that is becoming one of the most important in present-day research communication. The chapters are organized into three sections, each one offering distinct but sometimes combined perspectives on the exploration of this academic genre. The first section looks at variation across cultures through studies comparing English with Spanish, Italian and German, while also including considerations on variation across genders or the native/non-native divide. The second section centres on variation across disciplines and includes a wide range of studies exploring disciplinary identities and communities, as well as different degrees of centrality in the disciplinary community. The third and final section explores language and genre change by looking at how authorial voice and metadiscourse have changed over the past few decades under the influence of different media and different stakeholders.

Community-Based Multiliteracies and Digital Media Projects - Questioning Assumptions and Exploring Realities (Paperback, New... Community-Based Multiliteracies and Digital Media Projects - Questioning Assumptions and Exploring Realities (Paperback, New edition)
Heather M. Pleasants, Dana E. Salter
R939 Discovery Miles 9 390 Ships in 10 - 15 working days

Within community-based digital literacies work, a fundamental question remains unanswered: Where are the stories and reflections of the researchers, scholars, and community workers themselves? We have learned much about contexts, discourses, and the multimodal nature of meaning making in literacy and digital media experiences. However, we have learned very little about those who initiate, facilitate, and direct these community-based multiliteracies and digital media projects. In Community-Based Multiliteracies & Digital Media Projects: Questioning Assumptions and Exploring Realities, contributors discuss exemplary work in the field of community-based digital literacies, while providing an insightful and critical perspective on how we begin to write ourselves into the stories of our work. In doing so, the book makes a powerful contribution to digital literacies praxis and pedagogy - within and outside of community-based contexts.

A Screenful of Sugar? - Prescription Drug Websites Investigated (Hardcover, New edition): Jon C Schommer, Lewis H. Glinert A Screenful of Sugar? - Prescription Drug Websites Investigated (Hardcover, New edition)
Jon C Schommer, Lewis H. Glinert
R3,532 Discovery Miles 35 320 Ships in 10 - 15 working days

With drug information rapidly migrating to the Web, the chronically poor standards of drug information available to consumers in the developed and the developing world are being further compromised. This book offers insight into the uncharted waters of prescription drug information and promotion on the internet and suggests how it might be transformed into an unprecedented agent for good. It traces the social and political history of prescription drug information and marketing to Western consumers, offers a social and communicative profile of prescription drug Web sites, and evaluates the most widely used sources of prescription drug information, from government organizations and information companies and TV-related sites, to health service provider sites, manufacturers' brand sites, and social media, including YouTube and Wikipedia. The focus throughout is on practical outcomes: How can information for consumer decision making be optimized and how can consumers use it responsibly?

The Audience Commodity in a Digital Age - Revisiting a Critical Theory of Commercial Media (Hardcover, New edition): Lee... The Audience Commodity in a Digital Age - Revisiting a Critical Theory of Commercial Media (Hardcover, New edition)
Lee McGuigan, Vincent Manzerolle
R3,783 Discovery Miles 37 830 Ships in 10 - 15 working days

This edited collection comprises foundational texts and new contributions that revisit the theory of the "audience commodity" as first articulated by Dallas Smythe. Contributors focus on the historical and theoretical importance of this theory to critical studies of media/communication, culture, society, economics, and technology - a theory that has underpinned critical media studies for more than three decades, but has yet to be compiled in a single edited collection. The primary objective is to appraise its relevance in relation to changes in media and communication since the time of Smythe's writing, principally addressing the rise of digital, online, and mobile media. In addition to updating this perspective, contributors confront the topic critically in order to test its limits. Contextualizing theories of the audience commodity within an intellectual history, they consider their enduring relationship to the field of media/communication studies as well as the important legacy of Dallas Smythe.

Corpus Analysis for Descriptive and Pedagogical Purposes - ESP Perspectives (Paperback, New edition): Davide S. Giannoni,... Corpus Analysis for Descriptive and Pedagogical Purposes - ESP Perspectives (Paperback, New edition)
Davide S. Giannoni, Maurizio Gotti
R2,633 Discovery Miles 26 330 Ships in 10 - 15 working days

There is hardly any aspect of verbal communication that has not been investigated using the analytical tools developed by corpus linguists. This is especially true in the case of English, which commands a vast international research community, and corpora are becoming increasingly specialised, as they account for areas of language use shaped by specific sociolectal (register, genre, variety) and speaker (gender, profession, status) variables. Corpus analysis is driven by a common interest in 'linguistic evidence', viewed as a source of insights into language phenomena or of lexical, semantic and contrastive data for subsequent applications. Among the latter, pedagogical settings are highly prominent, as corpora can be used to monitor classroom output, raise learner awareness and inform teaching materials. The eighteen chapters in this volume focus on contexts where English is employed by specialists in the professions or academia and debate some of the challenges arising from the complex relationship between linguistic theory, data-mining tools and statistical methods.

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