React is a JavaScript library developed for one main reason-to build reusable UI components that present ever-changing data. The React philosophy is to focus solely on the user interface. In model-viewcontroller (MVC) terminology, React is the view. Because it has to work with models and other libraries, it's designed to play nicely with pretty much any other framework, router, style, and model library. And it's well supported-React emerged from Instagram and is now used by Facebook, Asana, Khan Academy, and Atom among many more. React Quickly is for anyone who wants to learn React.js fast. This handson book teaches needed concepts by using lots of examples, tutorials, and a large main project that gets built throughout. It starts with the basics, including how React fits into applications, JSX, and handling states, and events. Next, it explores core topics like components, forms, and data. Finally, the book dives into React integration topics, like unit testing and isomorphic JavaScript with Express.js, and Gulp. Key Features: * Uses videos to supplement learning * Chock full of examples * Gets readers using React quickly This book is for web developers who have some JavaScript experience. About the Technology: React is a JavaScript library developed for one main reason-to build reusable UI components that present ever-changing data. React emerged from Instagram and is now used by Facebook, Asana, Khan Academy, and Atom among many more.

Created especially for the Australian customer

Your one-stop guide to setting up and promoting your online businessTurn your dreams into profitable reality with this straightforward guide to setting up and running an online business. Including strategies to help you identify your market, set up a Web site and promote your business online, "Starting an Online Business For Dummies," Australian and New Zealand Edition, provides you with all the support and expert advice you need to build your own online empire -- whether you're starting out or looking to expand an existing business online.

Discover how to: Accept electronic payments Build security into your Web site Understand search engine optimisation Take advantage of Google's tools to spread the word Keep your business legal

It used to be so simple. You made a website or application to work on a 15" monitor and, incompatibilities between browsers aside, you were done. Then along came mobile phones with web browsers and they ruined all our easy lives. Worse than that, people loved browsing the web on them! Fortunately, by using responsive web design techniques, you can use one set of HTML, CSS and JavaScript, and display appropriate elements in an appropriate way to suit each platform. In Jump Start Responsive Web Design, you'l learn responsive techniques to make your designs look magnificent on any device, future-proof them, and reduce development time and budget. RWD helps you deal with the very real problem of not knowing where and how your application will be used. Completely overhauled for its second edition, this book covers: What does responsive really mean? Semantic page structure Grid systems Responsive Images and media Media queries Responsive content

Do you think that only professionals with expensive tools and years of experience can work with web graphics? This guide tosses that notion into the trash bin. "Painting the Web" is the first comprehensive book on web graphics to come along in years, and author Shelley Powers demonstrates how readers of any level can take advantage of the graphics and animation capabilities built into today's powerful browsers. She covers GIFs, JPEGs, and PNGs, raster and vector graphics, CSS, Ajax effects, the canvas objects, SVG, geographical applications, and more - everything that designers (and non-designers) use to literally paint the Web. More importantly, Shelley's own love of web graphics shines through in every example. Not only can you master the many different techniques, you also can have fun doing it.Topics in "Painting the Web" include: GIF, JPEG, PNG, lossy versus lossless compression, color management, and optimization; photo workflow, from camera to web page, including a review of photo editors, workflow tools, and RAW photo utilities; tricks for best displaying your photos online; non-photographic raster images (icons and logos), with step-by-step tutorials for creating popular "Web 2. 0" effects like reflection, shiny buttons, inlays, and shadows; vector graphics; an SVG tutorial, with examples of all the major components; tips and tricks for using CSS; interactive effects with Ajax such as accordions and fades; the canvas object implemented in most browsers; geographical applications such as Google Maps and Yahoo Maps, with programming and non-programming examples; visual effects such as forms and data displays in table or graphics; and web design for the non-designer.Graphics are not essential to the web experience, but they do make the difference between a site that's functional and one that's lively, compelling, and exciting. Whether you want to spruce up a website, use photos to annotate your stories, create hot graphics, or provide compelling displays for your data, this is the book for you.

Now that ActionScript is reengineered from top to bottom as a true object-oriented programming (OOP) language, reusable design patterns are an ideal way to solve common problems in Flash and Flex applications. If you're an experienced Flash or Flex developer ready to tackle sophisticated programming techniques with ActionScript 3.0, this hands-on introduction to design patterns is the book you need.ActionScript 3.0 Design Patterns takes you step by step through the process, first by explaining how design patterns provide a clear road map for structuring code that actually makes OOP languages easier to learn and use. You then learn about various types of design patterns and construct small abstract examples before trying your hand at building full-fledged working applications outlined in the book. Topics in ActionScript 3.0 Design Patterns include: Key features of ActionScript 3.0 and why it became an OOP language OOP characteristics, such as classes, abstraction, inheritance, and polymorphism The benefits of using design patterns Creational patterns, including Factory and Singleton patterns Structural patterns, including Decorator, Adapter, and Composite patterns Behavioral patterns, including Command, Observer, Strategy, and State patterns Multiple design patterns, including Model-View-Controller and Symmetric Proxy designs During the course of the book, you'll work with examples of increasing complexity, such as an e-business application with service options that users can select, an interface for selecting a class of products and individual products in each class, an action game application, a video record and playback application, and many more. Whether you're coming to Flash and Flex from Java or C++, or have experience with ActionScript 2.0, ActionScript 3.0 Design Patterns will have you constructing truly elegant solutions for your Flash and Flex applications in no time.

One advantage of using CSS3 is that you can apply colors and backgrounds to any element in a web document, create your own gradients, and even apply multiple backgrounds to the same element. This practical guide shows you many ways to use colors, backgrounds, and gradients to achieve some pretty awesome effects. Short and sweet, this book is an excerpt from the upcoming fourth edition of CSS: The Definitive Guide. When you purchase either the print or the ebook edition of Colors, Backgrounds, and Gradients, you'll receive a discount on the entire Definitive Guide once it's released. Why wait? Learn how to bring life to your web pages now. Define foreground colors for a border or element with the color property Combine foreground and background colors to create interesting effects Position and repeat one or more images in an element's background Fix an image to a screen's viewing area, rather than to the element that contains it Use color stops to define vertical, horizontal, and diagonal linear gradients Create spotlight effects, circular shadows, and other effects with radial gradients

As a web designer, you have tough choices to make when it comes to weighing aesthetics and performance. Content, layout, images, and interactivity are necessary components to engage your audience, but each have an enormous impact on page load time.

This practical book helps you approach a new project with page speed in mind, and shows you how to test and benchmark which design choices are most important. You'll also learn how to design semantic HTML and CSS that are easily repurposed and edited later, saving not just page load time but also your own time during development.

Written by Etsy's performance engineering manager, this book covers: Why designing for performance is imperativeThe basics of page speed: requests and how browsers render contentOptimizing images, HTML and CSS for performanceImplementing responsive web design with an eye on performanceTools for measuring and iterating on your design choices and their performance

If you have Adobe Photoshop experience and basic HTML and CSS skills, this book will help you learn how to design for performance.

Is Responsive Web Design (RWD) slowing your site down? It doesn't have to. With this concise book, you'll learn practical techniques for improving performance with RWD, including a default set of guidelines you can use as an easy starting point. Web performance researcher and evangelist Guy Podjarny walks you through several existing solutions for dealing with RWD performance problems, and offers advice for choosing optimizations that will be most useful for your needs. RWD performance problems stem from excessive downloads of resources, including images, JavaScript and CSS, and HTML--downloads designed to let your web application adapt to different screen sizes. Podjarny presents a series of increasingly larger-scope solutions to each issue, including client-side techniques and RESS (Responsive + Server Side Components). Address performance issues by starting with Podjarny's default guidelines Use a JavaScript image loader and an image transcoding service to create Responsive Images Reduce JavaScript and CSS downloads with asynchronous scripts, conditional loading, and multi-viewport CSS Prioritize resources to avoid excess content in RWD and defer the load of any content that's not critical Explore server-side Adaptive Delivery and RESS solutions as an alternative to "pure" RWD Guy Podjarny, or Guypo for short, is the Chief Technology Officer (CTO) of Akamai's Web Experience business unit.

Responsive web design helps your site maintain its design integrity on a variety of screen sizes, but how does it affect your typography? With this practical book, graphic designers, web designers, and front-end developers alike will learn the nuts and bolts of implementing web fonts well, especially how to get the best appearance from type without sacrificing performance on any device. After examining typography fundamentals and the evolution of type on the Web, author Jason Pamental provides useful approaches, real examples, code, and advice for making your type performant, progressive, proportional, and polished - the primary ingredients of responsive typography. Understand how type plays a vital role in content-first web design Weigh the tradeoffs between self-hosting and using a font service to get the best performance for your site Get your type on the screen fast by designing for Progressive Enhancement Use a responsive relative scale to adjust proportions between typographic elements for any device or resolution Polish your type with ligatures, kerning, and other techniques to create rich, textured reading experiences

How well do you really know your users? With properly conducted user research, you can discover what really makes your audience tick. This practical guide will show you, step-by-step, how to gain proper insight about your users so that you can base design decisions on solid evidence. You'll not only learn the different methodologies that you can employ in user research, but also gain insight into important set-up activities, such as recruiting users and equipping your lab, and acquire analysis skills so that you can make the most of the data you've gathered. And finally, you'll learn how to communicate findings and deploy evidence, to boost your design rationale and persuade skeptical colleagues. Design your research Cost justify user research Recruit and incentivise users Discover how to run your research sessions Analyze your results Reporting on results and acting in your findings

Build kickass websites and applications for all mobile (and non-mobile) platforms by adding HTML5 and CSS3 to your web development toolkit. With this hands-on book, you'll learn how to develop web apps that not only work on iOS, Android, Blackberry, and Windows Phone, but also perform well and provide good user experience. With lots of code and markup examples, you'll learn best practices for using HTML5 features, including new web forms, SVG, Canvas, localStorage, and related APIs. You'll also get an in-depth look at CSS3, and discover how to design apps for large monitors and tiny screens alike. Learn HTML5's elements, syntax, and semantics Build forms that provide enhanced usability with less JavaScript Explore HTML5 media APIs for graphics, video, and audio Enable your applications to work offline, using AppCache, localStorage, and other APIs Learn what you need to know about CSS3 selectors and syntax Dive into CSS3 features such as multiple backgrounds, gradients, border-images, transitions, transforms, and animations Make your web applications usable, responsive, and accessible. Design for performance, user experience, and reliability on all platforms

Go beyond HTML5's Audio tag and boost the audio capabilities of your web application with the Web Audio API. Packed with lots of code examples, crisp descriptions, and useful illustrations, this concise guide shows you how to use this JavaScript API to make the sounds and music of your games and interactive applications come alive. You need little or no digital audio expertise to get started. Author Boris Smus introduces you to digital audio concepts, then shows you how the Web Audio API solves specific application audio problems. You'll not only learn how to synthesize and process digital audio, you'll also explore audio analysis and visualization with this API. Learn Web Audio API, including audio graphs and the audio nodes Provide quick feedback to user actions by scheduling sounds with the API's precise timing model Control gain, volume, and loudness, and dive into clipping and crossfading Understand pitch and frequency: use tools to manipulate soundforms directly with JavaScript Generate synthetic sound effects and learn how to spatialize sound in 3D space Use Web Audio API with the Audio tag, getUserMedia, and the Page Visibility API

Want to create animated graphics for iPhone, iPad, and the Web, using familiar Adobe features? You've come to the right guide. Adobe Edge Animate: The Missing Manual shows you how to build HTML5 graphics with Adobe visual tools. No programming experience? No problem. Adobe Edge Animate writes all the code for you. With this book, you'll be designing great-looking web elements in no time. The important stuff you need to know: Get to know the workspace. Learn how Adobe Edge Animate performs its magic. Create and import graphics. Make drawings with Animate's tools, or use art you've designed in other programs. Work with text. Build menus, label buttons, provide instructions, and perform other tasks. Jump into animation. Master Animate's elements, properties, and timeline panels. Make it interactive. Use triggers and actions to give users control over their web experience. Dig into JavaScript. Customize your projects by tweaking your code.

Itching to build interesting projects with Drupal, but confused by the way it handles design challenges? This concise guide helps small teams and solo website designers understand how Drupal works by demonstrating the ways it outputs content. You'll learn how to manage Drupal's output, design around it, and then turn your design into a theme.

In the second of three volumes on Drupal design, award-winning designer Dani Nordin takes you beyond basic site planning and teaches you key strategies for working with themes, layouts, and wireframes. Discover how to use Drupal to make your vision a reality, instead of getting distracted by the system's project and code management details. Learn strategies for sketching, wireframing, and designing effective layouts Break down a Drupal layout to understand its basic components Understand Drupal's theme layer, and what to look for in a base theme Work with the 960 grid system to facilitate efficient wireframing and theming Manage Drupal markup, including the code generated by the powerful Views module Use LessCSS to organize CSS and help you theme your site more efficiently

The Canvas element is a revolutionary feature of HTML5 that enables powerful graphics for rich Internet applications, and this pocket reference provides the essentials you need to put this element to work. If you have working knowledge of JavaScript, this book will help you create detailed, interactive, and animated graphics -- from charts to animations to video games -- whether you're a web designer or a programmer interested in graphics.

"Canvas Pocket Reference" provides both a tutorial that covers all of the element's features with plenty of examples and a definitive reference to each of the Canvas-related classes, methods, and properties.

You'll learn how to: Draw lines, polygons, and curves Apply colors, gradients, patterns, and transparency Use transformations to smoothly rotate and resize drawings Work with text in a graphic environment Apply shadows to create a sense of depth Incorporate bitmapped images into vector graphics Perform image processing operations in JavaScript

Introduce your students to the latest, industry-leading, website development practices with the newest book in the remarkable Shelly Cashman Series (R). For more than three decades, the Shelly Cashman Series (R) has effectively introduced computer skills to millions of students. Now, Minnick's HTML5 AND CSS3: COMPREHENSIVE, 8E makes a huge leap forward, bringing today's best practices in website development into focus with meaningful applications. The webpage development process starts with a semantic wireframe and weaves proven principles of responsive design into each chapter. This edition contains a raft of new, fresh projects that logically build in complexity and also probe for understanding. This edition and accompanying teaching resources strive to not only help you teach valid HTLM and CSS, but also help you reveal deeper conceptual issues essential to the field of web development.

Nearly everything you do with CSS involves units for determining the look and formatting of your web page elements. With this concise guide, you'll learn how to work with an array of units--including measurements and keywords--that help you define color, text, distance between elements, location of external files, and other values. This book contains chapters from the upcoming fourth edition of "CSS: The Definitive Guide." When you purchase either the print or the ebook edition of "Values, Units, and Colors," you'll receive a significant discount on the entire Definitive Guide when it's released. Why wait when you can learn how to use units and other key CSS3 features right away?Use RGB or HSL values to mix your own colors, and designate the degree of opacity Learn how to apply global keywords introduced in CSS3 Use string values to wrap a sequence of text characters in quotes Describe margins, letter spacing, and other properties, with either fixed or relative length units Understand how number, integer, and percentage values differ Explore CSS3 unit types for describing display resolution Use time values for transitions and animations

A web application involves many specialists, but it takes people in web ops to ensure that everything works together throughout an application's lifetime. It's the expertise you need when your start-up gets an unexpected spike in web traffic, or when a new feature causes your mature application to fail. In this collection of essays and interviews, web veterans such as Theo Schlossnagle, Baron Schwartz, and Alistair Croll offer insights into this evolving field. You'll learn stories from the trenches--from builders of some of the biggest sites on the Web--on what's necessary to help a site thrive. Learn the skills needed in web operations, and why they're gained through experience rather than schooling Understand why it's important to gather metrics from both your application and infrastructure Consider common approaches to database architectures and the pitfalls that come with increasing scale Learn how to handle the human side of outages and degradations Find out how one company avoided disaster after a huge traffic deluge Discover what went wrong after a problem occurs, and how to prevent it from happening again

Contributors include:

John Allspaw Heather Champ Michael Christian Richard Cook Alistair Croll Patrick Debois Eric Florenzano Paul Hammond Justin Huff Adam Jacob Jacob Loomis Matt Massie Brian Moon Anoop Nagwani Sean Power Eric Ries Theo Schlossnagle Baron Schwartz Andrew Shafer

XQuery is the best language for querying, manipulating, and transforming XML and JSON documents. Because XML is in many ways the lingua franca of the digital humanities, learning XQuery empowers humanists to discover and analyze their data in new ways. Until now, though, XQuery has been difficult to learn because there was no textbook designed for non- or beginner programmers. XQuery for Humanists fills this void with an approachable guidebook aimed directly at digital humanists. Clifford B. Anderson and Joseph C. Wicentowski introduce XQuery in terms accessible to humanities scholars and do not presuppose any prior background in programming. It provides an informed, opinionated overview and recommends the best implementations, libraries, and paradigms to empower those who need it most. Emphasizing practical applicability, the authors go beyond the XQuery language to include the basics of underlying standards like XPath, related standards like XQuery Full Text and XQuery Update, and explain the difference between XQuery and languages like Python and R. This book will afford readers the skills they need to build and analyze large-scale documentary corpora in XML. XQuery for Humanists is immeasurably valuable to instructors of digital humanities and library science courses alike and likewise is a ready reference for faculty, graduate students, and librarians who seek to master XQuery for their projects.

Performance is critical to the success of any web site, and yet today's web applications push browsers to their limits with increasing amounts of rich content and heavy use of Ajax. In this book, Steve Souders, web performance evangelist at Google and former Chief Performance Yahoo , provides valuable techniques to help you optimize your site's performance.

Souders' previous book, the bestselling "High Performance Web Sites," shocked the web development world by revealing that 80% of the time it takes for a web page to load is on the client side. In Even Faster Web Sites, Souders and eight expert contributors provide best practices and pragmatic advice for improving your site's performance in three critical categories: JavaScript--Get advice for understanding Ajax performance, writing efficient JavaScript, creating responsive applications, loading scripts without blocking other components, and more.Network--Learn to share resources across multiple domains, reduce image size without loss of quality, and use chunked encoding to render pages faster.Browser--Discover alternatives to iframes, how to simplify CSS selectors, and other techniques.

Speed is essential for today's rich media web sites and Web 2.0 applications. With this book, you'll learn how to shave precious seconds off your sites' load times and make them respond even faster.

This book contains six guest chapters contributed by Dion Almaer, Doug Crockford, Ben Galbraith, Tony Gentilcore, Dylan Schiemann, Stoyan Stefanov, Nicole Sullivan, and Nicholas C. Zakas.

Harness the latest capabilities of HTML5 and CSS to create a single UI that works flawlessly on mobile phones, tablets, and desktops - plus everything in-between - now with color images! Key Features Understand what responsive web design is and its significance for modern web development Explore the latest developments in responsive web design and CSS, including layout with Grid and Subgrid, CSS Cascade Layers, Wide Gamut colors, and CSS Functions Get to grips with the uses and benefits of new HTML elements and attributes Book DescriptionResponsive Web Design with HTML5 and CSS, Fourth Edition, is a fully revamped and extended version of one of the most comprehensive and bestselling books on the latest HTML5 and CSS techniques for responsive web design. It emphasizes pragmatic application, teaching you the approaches needed to build most real-life websites, with downloadable examples in every chapter. Written in the author's friendly and easy-to-follow style, this edition covers all the newest developments and improvements in responsive web design, including approaches for better accessibility, variable fonts and font loading, and the latest color manipulation tools making their way to browsers. You can enjoy coverage of bleeding-edge features such as CSS layers, container queries, nesting, and subgrid. The book concludes by exploring some exclusive tips and approaches for front-end development from the author. By the end of the book, you will not only have a comprehensive understanding of responsive web design and what is possible with the latest HTML5 and CSS, but also the knowledge of how to best implement each technique. Read through as a complete guide or dip in as a reference for each topic-focused chapter. What you will learn Use media queries, including detection for touch/mouse and color preference Learn HTML semantics and author accessible markup Facilitate different images depending on screen size or resolution Write the latest color functions, mix colors, and choose the most accessible ones Use SVGs in designs to provide resolution-independent images Create and use CSS custom properties, making use of new CSS functions including 'clamp', 'min', and 'max' Add validation and interface elements to HTML forms Enhance interface elements with filters, shadows, and animations Who this book is forAre you a full-stack or back-end developer who needs to improve their front-end skills? Perhaps you work on the front-end and you need a definitive overview of all modern HTML and CSS has to offer? Maybe you have done a little website building but you need a deep understanding of responsive web designs and how to achieve them? This is the book for you! All you need to take advantage of this book is a working understanding of HTML and CSS. No JavaScript knowledge is needed.

If you're involved in planning IT infrastructure as a network or system architect, system administrator, or developer, this book will help you adapt your skills to work with these highly scalable, highly redundant infrastructure services. While analysts hotly debate the advantages and risks of cloud computing, IT staff and programmers are left to determine whether and how to put their applications into these virtualized services. Cloud Application Architectures provides answers -- and critical guidance -- on issues of cost, availability, performance, scaling, privacy, and security. With Cloud Application Architectures, you will:

Understand the differences between traditional deployment and cloud computing Determine whether moving existing applications to the cloud makes technical and business sense Analyze and compare the long-term costs of cloud services, traditional hosting, and owning dedicated servers Learn how to build a transactional web application for the cloud or migrate one to it Understand how the cloud helps you better prepare for disaster recovery Change your perspective on application scaling

To provide realistic examples of the book's principles in action, the author delves into some of the choices and operations available on Amazon Web Services, and includes high-level summaries of several of the other services available on the market today. Cloud Application Architectures provides best practices that apply to every available cloud service. Learn how to make the transition to the cloud and prepare your web applications to succeed.

Remember when an optimized website was one that merely didn't take all day to appear? Times have changed. Today, website optimization can spell the difference between enterprise success and failure, and it takes a lot more know-how to achieve. This book is a comprehensive guide to the tips, techniques, standards, and methods of website optimization. From increasing site traffic to maximizing leads, from revving up responsiveness to increasing navigability, from prospect retention to closing more sales, the world of 21st century website optimization is explored, exemplified and explained. "Website Optimization" combines the disciplines of online marketing and site performance tuning to attain the competitive advantage necessary on today's Web. You'll learn how to improve your online marketing with effective paid and natural search engine visibility strategies, strengthened lead creation and conversion to sales methods, and gold-standard ad copywriting guidelines. Plus, your increased site speed, reduced download footprint, improved reliability, and improved navigability will work synergistically with those marketing methods to optimize your site's total effectiveness. In this book for business and IT managers, author Andrew King, president of Website Optimization, LLC, has assembled experts in several key specialties to teach you: search engine optimization - addressing best (and worst) practices to improve search engine visibility, including step-by-step keyword optimization guidelines, category and tag cloud creation, and guerilla PR techniques to boost inbound links and improve rankings; pay-per-click optimization - including ad copywriting guidelines, setting profit-driven goals, calculating and optimizing bids, landing page optimization, and campaign management tips; and, optimizing conversion rates - increasing leads with site landing page guidelines, such as benefit-oriented copy, credibility-based design, value hierarchies, and tips on creating unique selling propositions and slogans.In this book for business and IT managers, author Andrew King, president of Website Optimization, LLC, has assembled experts in several key specialties to also teach you: web performance tuning - optimizing ways to use (X)HTML, CSS, and Ajax to increase speed, reduce your download footprint, and increase reliability; advanced tuning - including client-side techniques, such as on-demand content, progressive enhancement, and inline images to save HTTP requests (plus server-side tips include improving parallelism, using cache control, browser sniffing, HTTP compression, and URL rewriting to remap links and preserve traffic); and, web metrics - illustrating the best metrics and tools to gather details about visitors and measure web conversion and success rates. Covering both search marketing metrics and web performance measures, including Pathloss and waterfall graphs, "Website Optimization" not only provides you with a strategy for success, it also offers specific techniques for you and your staff to follow. A profitable website needs to be well designed, current, highly responsive, and optimally persuasive if you're to attract prospects, convert them to buyers, and get them to come back for more. This book describes precisely what you need to accomplish to achieve all of those goals.

The miniature web applications known as gadgets (or widgets) are a key component of the distributed web and an ideal way to publish your content far beyond the reach of your own web site. Packaging web content and functionality into a gadget enables it to be seen anywhere from iGoogle to the iPhonewherever the user may be, on or off the traditional web. Everyone can access your content without having to visit your web site.

This book is a practical guide to building gadgets that will work everywhere, from handheld devices to any site on the web. The core methodology is to develop a single code base that will run on all platforms, multiplying the syndication opportunities for maximum return on your development investment. Extending this approach is a technique of abstracting key API calls from the various gadget platforms into a single interface layer, implemented in the book as a compact JavaScript class, allowing your gadgets full access to every platform's power without your having to rewrite your code for each. Learn the key concepts for successfully syndicating web content via gadgets. Build platform-agnostic gadgets that run on all the major web portals. Deploy your gadgets to web-enabled handheld devices. What you'll learn You'll learn how to design a successful web gadget, build it efficiently, and deploy it painlessly to a dozen platforms from a single code base. In the process, your web content will gain far greater exposure than is possible with a traditional web site alone. Who this book is for

This book is for seasoned web professionals with solid experience in XHTML/CSS and JavaScript who are already building web sites and applications that they want to take to the next level. Server-side programming experience (PHP, ASP, etc.) is beneficial but not required. Table of Contents Introducing Web Gadgets Designing the Core Gadget Developing for Multiple Platforms Netvibes iGoogle Windows Mac OS X Dashboard Opera Windows Mobile Symbian S60 iPhone Android The Future of Web Gadgets

If you're familiar with the basics of Flash, then The Essential Guide to Flash CS4 will take you further in all aspects of the application, animation, sound, 3D, inverse kinematics, the drawing tools, ActionScript, and much more. This book takes all the good bits of Flash CS4 and demonstrates them in methodical and intuitive exercises full of hints and tips for streamlining the creative process. Jump straight into Flash CS4 and start working on real life examples that you can customize to suit your needs.Demystifies Flash CS4explaining new features deep diving through old favorites Streamlines the production of cutting-edge Flash CS4 animations and applications Provides a unique commercial perspective in compelling Flash productions

This book is for intermediate Flash CS4 users as well as the more advanced user who wants to learn about using Flash CS4's awesome new capabilities, such as motion tweening and kinematics poses.

Each chapter has a number of exercises that contribute to an overall project. The exercises are fun and compelling and allow you to place your own creative stamp on them, while still following the steps to completion.

The final chapter focuses on bringing the exercise output together in an overall campaign consisting of a website featuring advanced flash components and advertising banners.

An underlying theme of the book is marketing a website online. It discusses industry standards for banner campaigns (banner weight, frames per second, etc), effective website marketing techniques, and delves into search engine optimization and search engine marketing. What you'll learn The unique capabilities of Flash CS4 and how to apply them in real life scenarios How to partner Flash CS4 with open source programs and international publisher standards to create compelling and rich user experiencesHow to incorporate different technologies into Flash CS4 applications seamlessly to make the overall Flash build less arduousHow to harness your creativity to make your ideas come to lifeHow to ensure that these ideas will have marketing legs and adhere to W3C standardsHow to get the edge above your competitors Who this book is for

This book is for designers and developers who are familiar with Flash but want to push the boundaries of what Flash CS4 is capable of. You have the vision and the ideas of what you want to do, but you are unsure of just how to do it.

This book explores in depth the effects of partnering Flash CS4 with other Adobe products, such as Fireworks and Photoshop, but also delves deeply into partnering Flash CS4 with cutting edge open source programs, such as Papervision, and how to create unique rich media executions in partnership with companies such as EyeBlaster. Table of Contents Welcome to Flash CS4 Getting Creative: How to Make Your Ideas Come to Life Through Project Planning Getting Your Hands Dirty: Layers, Masks, and Photoshop Draw Me a Picture: Using the Drawing Tools Filters and Blends Let's Get Animated Achieving Lifelike Motion with Inverse Kinematics Lights, Camera, ActionScript Using 3D Space in Flash CS4 Seeing and Hearing Are Believing Utilizing Best Practices to Get the Most Out of Your Flash CS4 Movies The End of the Beginning