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Books > Computing & IT > Internet > Web design
Slow websites infuriate users. Lots of people can visit your web site or use your web application - but you have to be prepared for those visitors, or they won't come back. Your sites need to be built to withstand the problems success creates. "Building Scalable Web Sites" looks at a variety of techniques for creating sites which can keep users cheerful even when there are thousands or millions of them. Flickr.com developer, Cal Henderson, explains how to build sites so that large numbers of visitors can enjoy them. Henderson examines techniques that go beyond sheer speed, exploring how to coordinate developers, support international users, and integrate with other services from email to SOAP to RSS to the APIs exposed by many Ajax-based web applications. This book uncovers the secrets that you need to know for back-end scaling, architecture and failover so your websites can handle countless requests. You'll learn how to take the "poor man's web technologies" - Linux, Apache, MySQL and PHP or other scripting languages - and scale them to compete with established "store bought" enterprise web technologies. Toward the end of the book, you'll discover techniques for keeping web applications running with event monitoring and long-term statistical tracking for capacity planning. If you're about to build your first dynamic website, then "Building Scalable Web Sites" isn't for you. But if you're an advanced developer who's ready to realize the cost and performance benefits of a comprehensive approach to scalable applications, then let your fingers do the walking through this convenient guide.
How do you find your way in an age of information overload? How can you filter streams of complex information to pull out only what you want? Why does it matter how information is structured when Google seems to magically bring up the right answer to your questions? What does it mean to be 'findable' in this day and age? This eye-opening new book examines the convergence of information and connectivity. Written by Peter Morville, author of the groundbreaking "Information Architecture for the World Wide Web", the book defines our current age as a state of unlimited findability. In other words, anyone can find anything at any time. Complete navigability. Morville discusses the Internet, GIS, and other network technologies that are coming together to make unlimited findability possible. He explores how the melding of these innovations impacts society, since Web access is now a standard requirement for successful people and businesses. But before he does that, Morville looks back at the history of way finding and human evolution, suggesting that our fear of being lost has driven us to create maps, charts, and now, the mobile Internet. The book's central thesis is that information literacy, information architecture, and usability are all critical components of this new world order. Hand in hand with that is the contention that only by planning and designing the best possible software, devices, and Internet, will we be able to maintain this connectivity in the future. Morville's book is highlighted with full color illustrations and rich examples that bring his prose to life. "Ambient Findability" doesn't preach or pretend to know all the answers. Instead, it presents research, stories, and examples in support of its novel ideas. Are we truly at a critical point in our evolution where the quality of our digital networks will dictate how we behave as a species? Is findability indeed the primary key to a successful global marketplace in the 21st century and beyond? Peter Morville takes you on a thought-provoking tour of these themes and more - ideas that will not only fascinate but will stir your creativity in practical ways that you can apply to your work immediately.
Get a Jump Start on the popular CSS preprocessor Sass today! Using Sass, you can write your stylesheets in a more concise, dynamic, and readable way, and cut down many of the tedious repetitive tasks that come with writing vanilla CSS. Sass simplifies your stylesheets, adding some useful features missing from CSS. Most importantly, Sass will save you time. This book provides a thorough introduction to Sass for the beginner. In it, you'll learn: What preprocessors are and how they can be useful Installation and getting started Variables, mixins, and functions Loops and conditions Nesting Extend Warnings & errors Project architecture The Sass ecosystem And more!
"User Experience in the Age of Sustainability" focuses on the
economic, sociological and environmental movement in business to
make all products including digital ones more sustainable. Not only
are businesses finding a significant ROI from these choices,
customers are demanding this responsible behaviour. The author
looks at user experience practice through the lens of
sustainability whether it be a smart phone, service - based
subscription solutions or sustainable packaging to expose the ways
in which user researchers and designers can begin to connect to the
sustainability not merely as a theoretical. This book has a
practical take on the matter providing a framework along with case
studies and personal stories from doing this work successfully.
Both hardware and software design are covered. Learn how to integrate sustainability into designs with a solid framework using user research methodology, techniques, and purposeful metrics Find out how to integrate sustainability frameworks into the software and product development cycles Find out how sustainability applies to mobile and digital products with discussions on user messaging, dematerialization, and efficient design See how companies have made it work with case studies
Whether you're promoting your business or writing about your travel adventures, Head First WordPress will teach you not only how to make your blog look unique and attention-grabbing, but also how to dig into the more complex features of WordPress 3.0 to make your website work well, too. You'll learn how to move beyond the standard WordPress look and feel by customizing your blog with your own URL, templates, plugin functionality, and more. As you learn, you'll be working with real WordPress files: The book's website provides pre-fab WordPress themes to download and work with as you follow along with the text.Gain immediate experience with WordPress 3.0, the June 2010 release of the softwareGet your site up and running by setting up a MySQL database and creating configuration filesWork with the Wordpress platform to create posts and pages, learn the difference between tags and categories, edit content, moderate comments, and manage spamExplore how to extend Wordpress with plugins and templatesConvert custom designs (in HTML and CSS) into functional themes and use them in WordPress We think your time is too valuable to waste struggling with new concepts. Using the latest research in cognitive science and learning theory to craft a multi-sensory learning experience, Head First WordPress uses a visually rich format designed for the way your brain works, not a text-heavy approach that puts you to sleep.
Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product. Bring in more customers with your own web site! Take your business online and start generating additional revenue with help from this highly visual, easy-to-follow guide. Small Business Web Sites Made Easy shows you how to use HTML, CSS, JavaScript, PHP, and other tools to create a compelling site that's functional, flexible, secure, and ready for commercial transactions. The book also covers the fundamentals of web-based marketing, including search engine optimization and pay-per-click advertising. Now you can establish a solid online presence without the expense of hiring a designer! Learn essential HTML skills Plan your site architecture Add style to your web site using Cascading Style Sheets (CSS) Make your pages come alive with JavaScript elements Increase leads, conversions, and sales using search engine optimization (SEO) Set up pay-per-click advertising, including Google AdWords Track metrics with hit meters Market your site on Facebook Create a shopping cart and enable credit card transactions
Deliver an optimal user experience to all devices--including tablets, smartphones, feature phones, laptops, and large screens--by learning the basics of responsive web design. In this hands-on guide, UX designer Clarissa Peterson explains how responsive web design works, and takes you through a responsive workflow from project kickoff to site launch. Ideal for anyone involved in the process of creating websites--not just developers--this book teaches you fundamental strategies and techniques for using HTML and CSS to design websites that not only adapt to any screen size, but also use progressive enhancement to provide a better user experience based on device capabilities such as touchscreens and retina displays.Start with content strategy before creating a visual designLearn why your default design should be for the narrowest screensExplore the HTML elements and CSS properties essential for responsive web designUse media queries to display different CSS styles based on a device's viewport widthHandle elements such as images, typography, and navigationUse performance optimization techniques to make your site lighter and faster
Chatbots offer exceptional services to end-users due to various factors including the ability to respond to customers' requests quickly according to their convenience. Given the magnitude of research and interest in chatbots, further study on several vital and evolving concerns including human-bot interaction, chatbot adoption, chatbot architecture and design considerations, and chatbot evaluation is required to ensure the technology is utilized appropriately. Trends, Applications, and Challenges of Chatbot Technology provides novel research content and reviews of current chatbot technology and sheds light on challenges and open questions as well as possible research directions. Covering key topics such as human-computer interaction, customer support, and algorithms, this reference work is ideal for computer scientists, industry professionals, policymakers, researchers, academicians, practitioners, scholars, instructors, and students.
Die Optimierung des Web-Auftritts ist fur Entscheider und Mediengestalter ein wesentliches Ziel ihrer Tatigkeit. Anhand von Erkenntnissen der Ergonomie und Arbeitswissenschaft erklart der Autor, was Besucher auf Internetseiten fesselt und zum Kauf anregt, aber auch, was abschreckt. Fur die Planung eines erfolgreichen E-Business-Auftritts vermittelt das Buch wichtige Grundsatze. Fur das Design einer Informationsseite werden Internet-spezifische Prasentationsregeln erlautert, deren Ziel ein Internet-Auftritt ist. Ein Uberblick uber die grundlegenden Internet-Konzepte rundet das Werk ab."
It used to be so simple. You made a website or application to work on a 15" monitor and, incompatibilities between browsers aside, you were done. Then along came mobile phones with web browsers and they ruined all our easy lives. Worse than that, people loved browsing the web on them! Fortunately, by using responsive web design techniques, you can use one set of HTML, CSS and JavaScript, and display appropriate elements in an appropriate way to suit each platform. In Jump Start Responsive Web Design, you'l learn responsive techniques to make your designs look magnificent on any device, future-proof them, and reduce development time and budget. RWD helps you deal with the very real problem of not knowing where and how your application will be used. Completely overhauled for its second edition, this book covers: What does responsive really mean? Semantic page structure Grid systems Responsive Images and media Media queries Responsive content
Description Phoenix is a modern web framework built for the Elixir programming language. Elegant, fault-tolerant, and performant, Phoenix is as easy to use as Rails and as rock-solid as Elixir's Erlang-based foundation. Phoenix in Action builds on your existing web dev skills, teaching you the unique benefits of Phoenix along with just enough Elixir to get the job done. Phoenix in Action is an example-based tutorial that teaches you how to use the Phoenix framework to build production-quality web apps. Following a running example of an online auction site, you'll design and build everything from the core components that drive the app to the real-time user interactions where Phoenix really shines. You'll handle business logic, database interactions, and app designs that take advantage of functional programming as you discover a better way to develop web applications. Key features * Use channels for real-time communication * Learn database interactions with Ecto * Hands-on examples * Step-by-step instructions * Jargon-free Audience Written for web developers familiar with a framework like Rails or ASP.NET. No experience of Elixir or Phoenix required. About the technology Phoenix is a web framework for the Elixir language. Phoenix applications are blazingly fast, and as a developer you'll appreciate the attention to detail in the framework design that makes you superproductive almost immediately. In particular, Phoenix channels provide an easy way to set up and manage real-time communication.
CSS lets programmers precisely specify the visual design of a web page or web app, from the structural layout of elements on the page to their individual look and feel. CSS in Depth takes web developers from beginner to advanced. In this book, they will revisit concepts that they are likely familiar with but have not completely mastered. Key Features: * Teaches the cascade, floats, and positioning * Example-rich * Covers both beginner and advanced topics This book is for both experienced and new web developers who want to deepen their knowledge of CSS. It assumes you have some basic experience with HTML, CSS, and the web. Some familiarity with JavaScript or other C-like programming language may be beneficial, but not required. About the Technology: CSS, short for "Cascading Style Sheets", is one of the foundational technologies that drives the Internet. It specifies the visual design of a web page or web app, from the structural layout of elements on the page to their individual look and feel.
For any professional designer or developer working in the world of web technologies or multimedia, Flash is the must-have application, and knowing how to use it effectively is vital. Add in ActionScript 3.0, and Flash becomes an even more powerful tool for the development of high-performance web applications. The Essential Guide to Flash CS4 with ActionScript introduces and explores the possibilities available to you by using Flash CS4. You will learn the basics of Flash's working environment and, using a step-by-step approach, work through the features of Flash and ActionScript needed to quickly achieve results. From navigating the interface to using graphic tools to write scripts and troubleshoot, you'll master deploying highly interactive applications with rich audio, video, and animation. Written for the beginning-to-intermediate Flash user, this book uses complete examples that highlight best practices that you can apply to your daily work as a developer or designer in today's rich media world.
Well before Ajax and Microsoft's Windows Presentation Foundation hit the scene, Macromedia offered the first method for building web pages with the responsiveness and functionality of desktop programs with its Flash-based "Rich Internet Applications". Now, new owner Adobe is taking Flash and its powerful capabilities beyond the Web and making it a full-fledged development environment. Rather than focus on theory, the ActionScript 3.0 Cookbook concentrates on the practical application of ActionScript, with more than 300 solutions you can use to solve a wide range of common coding dilemmas. You'll find recipes that show you how to: Detect the user's Flash Player version or their operating system Build custom classes Format dates and currency types Work with strings Build user interface components Work with audio and video Make remote procedure calls using Flash Remoting and web services Load, send, and search XML data And much, much more ...Each code recipe presents the Problem, Solution, and Discussion of how you can use it in other ways or personalize it for your own needs, and why it works. You can quickly locate the recipe that most closely matches your situation and get the solution without reading the whole book to understand the underlying code. Solutions progress from short recipes for small problems to more complex scripts for thornier riddles, and the discussions offer a deeper analysis for resolving similar issues in the future, along with possible design choices and ramifications. You'll even learn how to link modular ActionScript pieces together to create rock-solid solutions for Flex 2 and Flash applications. When you're not sure how ActionScript 3.0 works or how to approach a specific programming dilemma, you can simply pick up the book, flip to the relevant recipe(s), and quickly find the solution you're looking for. Adobe Developer Library is a co-publishing partnership between O'Reilly Media and Adobe Systems, Inc. and is designed to produce the number one information resources for developers who use Adobe technologies. Created in 2006, the Adobe Developer Library is the official source for comprehensive learning solutions to help developers create expressive and interactive web applications that can reach virtually anyone on any platform. With top-notch books and innovative online resources covering the latest in rich Internet application development, the Adobe Developer Library offers expert training and in-depth resources, straight from the source.
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