Use design to transform your ideas into powerful visuals that connect with the right audience, define your brand, or take your project to the next level. Students, entrepreneurs, community groups, social media influencers, bloggers or campaigners: this practical guide is for you, and everyone else who wants to learn how to communicate visually, combining the building blocks of type, photography, illustration, and colour to create designs that inform, influence, and enthral. All the key principles of graphic design are explained via a series of specially created, beautifully streamlined graphics that show, rather than tell, you what you need to know. In addition, detailed how-to demonstrations, hands-on workshops, and inspirational galleries of the best design will help you to achieve your aims, from creating a brand identity or setting the right mood by choosing the best typeface, to organizing the elements of a layout to boost your message and meaning. Ten step-by-step projects help you create your own bespoke designs - for websites, digital newsletters, e-commerce, invitations, posters, sales materials, and more. There's also plenty of practical advice, including tips on publishing online, dealing with printers, commissioning professionals, and finding free design tools. If you're ready to use the power of design to take your personal project or burgeoning business to the next level, Graphic Design for Everyone is a one-stop resource to becoming an effective, inspirational visual communicator.

Whether you're designing consumer electronics, medical devices, enterprise Web apps, or new ways to check out at the supermarket, today's digitally-enabled products and services provide both great opportunities to deliver compelling user experiences and great risks of driving your customers crazy with complicated, confusing technology.

Designing successful products and services in the digital age requires a multi-disciplinary team with expertise in interaction design, visual design, industrial design, and other disciplines. It also takes the ability to come up with the big ideas that make a desirable product or service, as well as the skill and perseverance to execute on the thousand small ideas that get your design into the hands of users. It requires expertise in project management, user research, and consensus-building. This comprehensive, full-color volume addresses all of these and more with detailed how-to information, real-life examples, and exercises. Topics include assembling a design team, planning and conducting user research, analyzing your data and turning it into personas, using scenarios to drive requirements definition and design, collaborating in design meetings, evaluating and iterating your design, and documenting finished design in a way that works for engineers and stakeholders alike.

You can easily create a professional-looking website with nothing more than an ordinary computer and some raw ambition. Want to build a blog, sell products, create forums, or promote an event? No problem! This friendly, jargon-free book gives you the techniques, tools, and advice you need to build a site and get it up on the Web. The important stuff you need to know: Master the basics. Learn HTML5, the language of the Web. Design good-looking pages. Use styles to build polished layouts. Get it online. Find a reliable web host and pick a good web address. Use time-saving tools. Learn free tools for creating web pages and tracking your visitors. Attract visitors. Make sure people can find your site through popular search engines like Google. Build a community. Encourage repeat visits with social media. Bring in the cash. Host Google ads, sell Amazon's wares, or push your own products that people can buy via PayPal. Add pizzazz. Include audio, video, interactive menus, and a pinch of JavaScript.

The total number of web pages today has been estimated at over 3 billion, spanning millions of individual websites. Not surprisingly, there is tremendous pressure on web developers and designers to remain current with the latest technologies. The "Web Site Cookbook" from O'Reilly covers all the essential skills that you need to create engaging, visitor-friendly websites. It helps you with the practical issues surrounding their inception, design, and maintenance. With recipes that teach both routine and advanced setup tasks, the book includes clear and professional instruction on a host of topics, including: registering domains; ensuring that hostnames work; managing the directory; maintaining and troubleshooting a website; site promotion; visitor tracking; implementing e-commerce systems; and linking with sales sites. This handy guide also tackles the various elements of page design. It explains how to control a reader's eye flow, how to choose a template system, how to set up a color scheme, and more. Typical of O'Reilly's "Cookbook" series, the "Web Site Cookbook" is written in a straightforward format, featuring recipes that contain problem statements and solutions. A detailed explanation then follows each recipe to show you how and why the solution works. This question-solution-discussion format is a proven teaching method, as any fan of the "Cookbook" series can attest to. Regardless of your strong suit or your role in the creation and life of a website, you can benefit from the teachings found in the "Web Site Cookbook". It's a must-have tool for advancing your skills and making better sites.

Originally published by Stevenson, Inc., this practical resource presents new and creative ways for nonprofit organizations to connect with more members through their websites. It includes proven strategies to help attract more would-be members and great examples of member-related website features from a variety of nonprofit organizations and member associations. Important topics covered include: * Virtual chapters * Personalized web pages * Blogging * Online member services * Publicity * Webcasts * Member orientation materials * Member publications * Testimonials as advertising * Virtual reunions * Online video tours * Social media * Member polls * Electronic banners * Online discussions * Online tools * Virtual meetings * Online communities * E-mail communication * Member benefits * Online renewals Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.

UX Style Frameworks is a practical guide for the hands-on creation of a Style Framework. This new and collaborative documentation format combines different departments' standards and style guides into a single, unified, and accessible source for all employees. Marti Gold defines Style Frameworks for web and user experience designers, showing what and how much information goes into a style framework. As UX designers and creative directors are charged with ensuring a business's web and mobile output are in line with branding standards, the unification of style guides, code libraries, and pattern libraries is an important aspect to dissolving "design siloes" and creating a unified brand. Each section in the book will identify the current pain points and common internal practices that result in standards documents being ignored and eventually becoming obsolete. UX Style Frameworks provides solutions on creating Style Frameworks that evolve to keep standards current, ultimately resulting in more cohesive brand and product designs. Key features: Offers a fully functional companion website with a complete Style Framework, showing all examples featured in the book and available for download so that users can start their own Style Framework. Each section includes information about addressing company politics and policies to help readers navigate those murky waters to ensure buy-in and establishment of Style Frameworks. Includes case studies that showcase success stories where Style Frameworks were implemented and not-so-successful stories where Style Frameworks were needed, giving readers examples of different ways Style Frameworks can be incorporated into existing workflows.

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Do you want to create a sophisticated Web site that's easy to develop and maintain? Whether you're a beginner or an experienced Web developer, this friendly guide shows you how to utilize Dreamweaver's newest enhancements to build and manage state-of-the-art, professional Web sites quickly and easily.

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Website design and development can be a minefield for beginners. Where do you start? What languages should you learn? What techniques should you use to produce your site? What should you put on your site? How do you make it look appealing? How do you update it? This book takes into account the most frequently asked website design and development questions and gives you straightforward answers. No experience required in this step-by-step guide to website design and development Presents the important techniques you need to learn in easy-to-follow examples Takes the confusion out of languages, technologies, and all the important elements of the development process What you'll learn How to start making a website that takes into account important practices such as accessibility and usability A simple and effective step-by-step process you can master to work at your own pace and fuel your own learning process The importance of taking the time to understand and learn your craft while being able to dive straight into the creative process What languages, products, and resources are available to allow you to extend your learning beyond this book to maintain an active skill set The different fields that exist within the web design industry and how each of these areas helps bring a website together How to troubleshoot and resolve problems and advice on courses of action you can take for general problems that occur during the process Who this book is for

If you want to build a website but don't know where to start, this is the book for you. Table of Contents What Kind of Website Should I Make? How Do I Write Good Content? How Should I Start Coding My Site? What About Web Hosting? How Can I Style My Website? How Can I Use Images and Media? What If Something Goes Wrong? How Can I Add Interactivity? How Can My Website Be Improved? How Can I Get More Visitors?

In a chaotic world, we all crave simplicity. We don't want to waste time reconfiguring our smartphones, fumbling over digital printers, or plodding through online forms while deadlines bear down on us. We want technology that works. Yet the harder we try to create simple user experiences, the more we tie ourselves up in knots. We are undermined by demands to cram in more features, or lured into approaches that turn out to be more complex than ever. Simplicity is a discipline that can be learned. This book shows you how-with humor, powerful examples, quotes, and case studies. This new edition has been updated to provide fresh advice for teams struggling to satisfy the conflicting demands of their stakeholders; it addresses important trends in technology; and it shows how four simple rules of simplicity can be applied to new and emerging types of interaction. More information at: www.simpleandusable.com

CSS lets programmers precisely specify the visual design of a web page or web app, from the structural layout of elements on the page to their individual look and feel. CSS in Depth takes web developers from beginner to advanced. In this book, they will revisit concepts that they are likely familiar with but have not completely mastered. Key Features: * Teaches the cascade, floats, and positioning * Example-rich * Covers both beginner and advanced topics This book is for both experienced and new web developers who want to deepen their knowledge of CSS. It assumes you have some basic experience with HTML, CSS, and the web. Some familiarity with JavaScript or other C-like programming language may be beneficial, but not required. About the Technology: CSS, short for "Cascading Style Sheets", is one of the foundational technologies that drives the Internet. It specifies the visual design of a web page or web app, from the structural layout of elements on the page to their individual look and feel.

Get a Jump Start on the up and coming power tool on the design scene, Sketch! Sketch is fast becoming a favorite tool of modern web designers. With a simple, clean UI, and a raft of powerful features, such as intuitive grids, unlimited artboards, and granular export, Sketch is a great tool for web design; it's easy to see why so many top designers are adding it to their toolbox. This book provides a rapid and practical introduction to using Sketch for web design. If you're currently a Photoshop user, you'll quickly understand how Sketch can supercharge your design process. See how Sketch compares to Photoshop, and when to use one over the other Get to grips with Sketch's UI Use Sketch's built-in layout grid Add plugins to Sketch to boost functionality Export your designs into ready-to-use HTML and CSS And much more!

"Net Work "provides a detailed study of the work of web designers. It draws on empirical research carried out from the birth of web design as an area of work in the 1990s to its professionalization in the twenty-first century and addresses the politics of building an inclusive WWW for people of diverse abilities.

Created especially for the Australian customer

Your one-stop guide to setting up and promoting your online businessTurn your dreams into profitable reality with this straightforward guide to setting up and running an online business. Including strategies to help you identify your market, set up a Web site and promote your business online, "Starting an Online Business For Dummies," Australian and New Zealand Edition, provides you with all the support and expert advice you need to build your own online empire -- whether you're starting out or looking to expand an existing business online.

Discover how to: Accept electronic payments Build security into your Web site Understand search engine optimisation Take advantage of Google's tools to spread the word Keep your business legal

Build dynamic web applications with Express, a key component of the Node/JavaScript development stack. In this updated edition, author Ethan Brown teaches you Express fundamentals by walking you through the development of an example application. This hands-on guide covers everything from server-side rendering to API development suitable for use in single-page apps (SPAs). Express strikes a balance between a robust framework and no framework at all, allowing you a free hand in your architecture choices. Frontend and backend engineers familiar with JavaScript will also learn best practices for building multipage and hybrid web apps with Express. Pick up this book and discover new ways to look at web development. Create a templating system for rendering dynamic data Dive into request and response objects, middleware, and URL routing Simulate a production environment for testing Persist data in document databases with MongoDB and relational databases with PostgreSQL Make your resources available to other programs with APIs Build secure apps with authentication, authorization, and HTTPS Integrate with social media, geolocation, and more Implement a plan for launching and maintaining your app Learn critical debugging skills

Do you feel like your thoughts, ideas, and plans are being suffocated by a constant onslaught of information? Do you want to get those great ideas out of your head, onto the whiteboard and into everyone else's heads, but find it hard to start? No matter what level of sketching you think you have, Presto Sketching will help you lift your game in visual thinking and visual communication. In this practical workbook, Ben Crothers provides loads of techniques, templates, and exercises that help you develop your visual vocabulary and sketching skills to clearly and strategically express and communicate your ideas. Designers, product managers, trainers, and entrepreneurs will learn better ways to explore problems, explain concepts, and come up with well-defined ideas - and have fun doing it.

Beginning Visual Basic 2008 Databases teaches you everything you need to know about relational databases, SQL, and ADO.NET 2.0, giving you a sound start in developing console and Windows database applications. The book also includes chapters on the new SQL Server XML data type and the forthcoming LINQ enhancements to the next version of Visual Basic. In addition to teaching you database basics like using SQL to communicate with databases, this book provides you with detailed, code-practical techniques to access data in VB 2008 across a range of coding situations. Code-heavy and full of practical detail, this book has been fully revised and upgraded for .NET 2.0 and offers you the best contemporary practice in this core programming area, so that you'll find yourself using it in nearly all your .NET projects. Provides step-by-step instructions on how to install and configure necessary tools Presents all essential SQL query and update concepts and syntax, so you don't need prior familiarity with relational databases or SQL Describes how to use ADO.NET transactions, exceptions, and events Covers ADO.NET features for handling XML, text, and binary data within a VB 2005 context Explains all concepts through straightforward code examples What you'll learn How relational databases work and how to use them How VB uses ADO.NET to access databases How to write stored procedures in T-SQL and call them from VB programs How to use XML in database applications How to use LINQ to simplify VB database programming How to install SQL Server 2005 Express and use it to teach yourself databases by doing databases Who is this book for? Beginning VB 2008 Databases is for every VB programmer. Databaseprogramming requires relatively little knowledge of VB but a lot of knowledge about relational database concepts and the database language SQL. This book assumes no prior database experience and teaches you, always through hands-on examples, how to create and use relational databases with SQL and how to access them with VB. Almost every application needs to access a database, and this book teaches all the fundamentals you may ever need to develop professional database applications. About the Apress Beginning Series The Beginning series from Apress is the right choice to get the information you need to land that crucial entry-level job. These books will teach you a standard and important technology from the ground up because they are explicitly designed to take you from novice to professional. You'll start your journey by seeing what you need to know--but without needless theory and filler. You'll build your skill set by learning how to put together real-world projects step by step. So whether your goal is your next career challenge or a new learning opportunity, the Beginning series from Apress will take you there--it is your trusted guide through unfamiliar territory Related Titles Pro T-SQL 2005 Programmer's Guide Foundations of LINQ in C#

Designing an API is complicated to begin with, but evolving your API design over time makes the process even more difficult. There are several books on the topic, but none that guide you through key decisions for designing and building APIs for specific audiences and types of products. Well, until now, that is. Using case studies from companies such as Slack, Stripe, Facebook, and Github, this practical guide shows you how to navigate complex decisions when building, scaling, and evolving your own APIs. You'll learn best practices for designing APIs that developers will love, and discover how to evolve your APIs as your product grows. Developers, architects, tech leads, product managers, and engineering managers will: Examine strategies to expose data through web APIs, using webhooks, websockets, and HTTP Learn how to evolve APIs while keeping them consistent Be able to scale APIs with pagination and rate limiting Handle security, performance, monitoring, and testing Build a thriving ecosystem around your API

As PDF continues to become the mandated standard for digital documents around the world, developers are frequently looking to build new tools (or improve existing ones) for creating or consuming these documents. This book will provide those developers with a deeper understanding of many aspects of the PDF file format while introducing best practices for producing, manipulating and consuming documents that comply with the international standard.

Grasp the fundamentals of web application development by building a simple database-backed app from scratch, using HTML, JavaScript, and other open source tools. Through hands-on tutorials, this practical guide shows inexperienced web app developers how to create a user interface, write a server, build client-server communication, and use a cloud-based service to deploy the application.

Each chapter includes practice problems, full examples, and mental models of the development workflow. Ideal for a college-level course, this book helps you get started with web app development by providing you with a solid grounding in the process.Set up a basic workflow with a text editor, version control system, and web browserStructure a user interface with HTML, and include styles with CSSUse JQuery and JavaScript to add interactivity to your applicationLink the client to the server with AJAX, JavaScript objects, and JSONLearn the basics of server-side programming with Node.jsStore data outside your application with Redis and MongoDBShare your application by uploading it to the cloud with CloudFoundryGet basic tips for writing maintainable code on both client and server

We're all familiar with smart TVs making suggestions on our future watching, real-world exercise data being transferred into stats and infographics on our workout apps and turning up our home heating before we start our commute - but how does this world of technological interfaces affect our actions and perceptions of self?When society relies on computer models and their interfaces to explain and predict everything from love to geopolitical conflicts, our own behaviour and choices are artificially changed. Zachary Kaiser explores the harmful social consequences of this idea - balanced against speed and ease for the user - and how design practice and education can respond positively. - Concepts of freedom vs convenience - Smart objects and manipulation - Real world information transformed into data - Technology's decisions made on our behalf

Present information in stunning new ways by transforming CSS elements in two- and three-dimensional space. Whether you're rotating a photo, doing some interesting perspective tricks, or creating an interface that lets you reveal information on an element's backside, this practical guide shows you how to use them to great effect. Short and sweet, this book is an excerpt from the upcoming fourth edition of CSS: The Definitive Guide. When you purchase either the print or the ebook edition of Transforms in CSS, you'll receive a discount on the entire Definitive Guide once it's released. Why wait? Learn how to bring life to your web pages now. Create interesting combinations of 2D transforms and fully 3D-acting interfaces Learn two types of coordinate systems used in CSS transforms: the Cartesian coordinate system and the spherical system Use the transform property to translate, scale, rotate, and skew an element Create the illusion of depth by adding perspective to an element-or one perspective to a group of elements Reveal the back of an element with the backface-visibility property

DESCRIPTION A growing flood of data is aimed at JavaScript applications, and they need be ready for it. As more and more data is received, applications must scale to stay operational. There's also the problem of latency when data has to be fetched from remote locations. RxJS, or Reactive Extensions for JavaScript, is a library for transforming, composing, and consuming streams of data. RxJS combines reactive and functional programming to give an extensible, asynchronous event handling system for JavaScript. RxJS in Action gives readers the development skills they need to create reactive applications with RxJS. This book is full of theory and practical examples that build on each other and help readers begin thinking in a reactive manner. The book begins by teaching the fundamentals of functional programming, and dives in to the basics of RxJS and what it means to be reactive. Next, it teaches how to build real-world applications with RxJS. The last part of the book tackles the advanced topics to take the reader's reactive programming skills to the next level, as they will learn how to deal with error handling, unit testing, and the role of RxJS when combined with frameworks such as Angular.js or Cycle.js. Examples in the book use RxJS 5, the latest version of RxJS built with an eye on performance and simplicity. KEY FEATURES * Full of practical examples using real-world applications * Creating readable, easy-to-understand event processing pipelines * Introduces the fundamentals of functional and reactive programming * Transforms bulky, untestable code into modular, testable expressions * Uses the latest version of RxJS AUDIENCE This book is for readers who are comfortable writing and building applications in JavaScript. ABOUT THE TECHNOLOGY RxJS combines reactive and functional programming to give programmers an extensible, asynchronous event handling system for JavaScript. RxJS is ideal for applications with features that have continuous data flows that have to fetch and combine multiple pieces of remote data, auto-complete text boxes, drag and drop, process user input, and more.