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Books > Language & Literature > Literary & linguistic reference works > Writing & editing guides
This collection--of the stories of scholars who have found a
lifelong commitment to the teaching of writing--includes the
professional histories of 19 rhetoricians and compositionists who
explain how they came to fall in love with the written word and
with teaching. Their stories are filled with personal
anecdotes--some funny, some touching, some mundane. All of the
stories are fascinating because they demonstrate how scholars'
personal and professional lives intertwine.
Vale's Technique of Screen and Television Writing is an updated and
expanded edition of a valuable guide to writing for film and
television. Mr. Vale takes the aspiring writer through every phase
of a film's development, from the original concept to the final
shooting script. Teachers of the craft as well as writers and
directors have acclaimed it as one of the best books ever written
on how to write a screenplay.
This collection examines the many influences of biographical inquiry in education and discusses methodological issues from the perspective of veteran and novice biographers. Contributors underscore the documentary, interpretive, and literary concerns of biographical and archival work, and their essays reveal the complexity, distinctiveness, and sense of exploration of scholarly endeavors.
Sales professionals in all levels of business will save time and communicate faster and better with this handy resource of hundreds of ready-to-use letters. The authors have carefully written and compiled letters that accommodate a broad range of routine and out-of-the-ordinary sales situations. They have organized the book to mirror the progression of the sales cycle: Part 1 includes letters that inspire and motivate salespeople to seek prospects despite daunting circumstances. Part 2 tracks with letters the sales process through potential roadblocks to the closing. Part 3 shows how to sustain relationships with customers through effectively written communication. Part 4 draws sample letters from cyberspace to illustrate how companies are adapting to the internet. Any sales representative will find in this convenient volume time-saving techniques to encourage better communication with both customers and sales and service staffs that will ultimately lead to increased sales.
This collection examines the many influences of biographical inquiry in education and discusses methodological issues from the perspective of veteran and novice biographers. Contributors underscore the documentary, interpretive, and literary concerns of biographical and archival work, and their essays reveal the complexity, distinctiveness, and sense of exploration of scholarly endeavors.
A growing body of neuroscience research has established the principle of neuroplasticity; a powerfully hopeful message that we can use our minds to change our brains in the direction of greater health and well-being. The key to shaping this change rests in how we direct and focus and our attention. In an easy-to-use workbook format this publication offers a strengths based, preventative, positive approach, grounded in neuroscience research, for creating a stronger sense of overall well-being. It contains more than 65 unique writing prompts and a facilitator's guide with complete facilitation plans for 1-hour, 90 minutes and 2-hour groups.
This new book is a 'what and how to' guide to writing for successful scholarly publication in the emerging fields of healthcare improvement and patient safety. While there are many useful authors' aids for scholarly biomedical publication, none focuses explicitly on these relatively new fields. It offers practical advice that includes preparation and organization of a scholarly healthcare improvement manuscript, where to submit it to find the most likely interested editor and journal, how to take full advantage of coauthors' working together effectively, and strategies for authors to reach a broader health professions readership.
The interrelationship between journalism and public relations (PR) is one of the most contentious in the field of media studies. Numerous studies have shown that 50-80 per cent of the content of mass media is significantly shaped by PR. But many editors, journalists, and PR practitioners engage in a 'discourse of denial', maintaining what critics call the dirty secret of journalism - and PR. Media practitioners also engage in an accusatory 'discourse of spin' and a 'discourse of victimhood'. On the other hand, PR practitioners say they help provide a voice for organizations, including those ignored by the media. Meanwhile, the growth of social media is providing new opportunities for governments, corporations, and organizations to create content and even their own media, increasing the channels and reach of PR. This book reviews 100 years of research into the interrelationship between journalism and PR and, based on in-depth interviews with senior editors, journalists, and PR practitioners in several countries, presents new insights into the methods and extent of PR influence, its implications, and the need for transparency and change, making it a must-read for researchers and students in media studies, journalism, public relations, politics, sociology, and cultural studies.
Drawing on critical linguistics, cultural studies and literacy studies, this work explores and analyzes: the social context in which writing is embedded; the processes and practices of writing; the purposes of writing; the reader-writer relationship; and issues of writer identity. The authors challenge current notions of "correctness" and argue for a more democratic pedagogy as part of the answer to the inequitable distribution of the right to write.
Although speech departments have "owned" delivery for the last 100
years, those who teach writing, especially English departments, can
gain a great deal by reinstating delivery into their conceptions of
and theories about writing. Thus, in the author's vision of
"dramatizing writing" in the composition classroom, delivery can
have an impact on all the composing steps, from invention to final
draft. The goals of this text are to redefine delivery for writing,
to reunite it with other parts of the classical rhetorical canon,
and to practically apply it in contemporary writing instruction.
The convergence of smartphones, GPS, the Internet, and social networks has given rise to a playful, educational, and social media known as location-based and hybrid reality games. The essays in this book investigate this new phenomenon and provide a broad overview of the emerging field of location-aware mobile games, highlighting critical, social scientific, and design approaches to these types of games, and drawing attention to the social and cultural implications of mobile technologies in contemporary society. With a comprehensive approach that includes theory, design, and education, this edited volume is one of the first scholarly works to engage the emerging area of multi-user location-based mobile games and hybrid reality games. It is appropriate for undergraduate and graduate courses covering mobile phone or gaming culture, media history and educational technology, as well as researchers and the general public.
Creating Texts emphasises a practical approach to composition and enables students to understand what is involved in the creation of a text and to learn from the practice of other writers. Extensively rewritten and updated from Walter Nash's earlier volume, Designs in Prose, attention is paid to the general theory of composition, in both traditional and original terms, so that students are made familiar with the basic resources of composition, in grammar and in the lexicon. The essence of every chapter is the discussion of examples of text, sometimes devised by the authors, but more often drawn from the work of authors writing in diverse styles of English. This practical approach is most evident in the final section of the book where detailed suggestions for projects and exercises reinforce the connection between theory and practice, and encourage students to develop their creative sense and to adapt their style of writing to fit the particular audience and context. In addition, this section is cross-referenced to the main text to allow students to consult easily the relevant chapter.
This book by one of Latin America's leading cultural theorists examines the place of the subject and the role of biographical and autobiographical genres in contemporary culture. Arfuch argues that the on-going proliferation of private and intimate stories - what she calls the 'biographical space' - can be seen as symptomatic of the impersonalizing dynamics of contemporary times. Autobiographical genres, however, harbour an intersubjective dimension. The 'I' who speaks wants to be heard by another, and the other who listens discovers in autobiography possible points of identification. Autobiographical genres, including those that border on fiction, therefore become spaces in which the singularity of experience opens onto the collective and its historicity in ways that allow us to reflect on the ethical, political, and aesthetic dimensions not only of self-representation but also of life itself. Opening up debate through juxtaposition and dialogue, Arfuch's own poetic writing moves freely from the Holocaust to Argentina's last dictatorship and its traumatic memories, and then to the troubled borderlands between Mexico and the United States to show how artists rescue shards of memory that would otherwise be relegated to the dustbin of history. In so doing, she makes us see not only how challenging it is to represent past traumas and violence but also how vitally necessary it is to do so as a political strategy for combating the tides of forgetting and for finding ways of being in common.
This book undertakes a general framework within which to consider the complex nature of the writing task in English, both as a first, and as a second language. The volume explores varieties of writing, different purposes for learning to write extended text, and cross-cultural variation among second-language writers. The volume overviews textlinguistic research, explores process approaches to writing, discusses writing for professional purposes, and contrastive rhetoric. It proposes a model for text construction as well as a framework for a more general theory of writing. Later chapters, organised around seventy-five themes for writing instruction are devoted to the teaching of writing at the beginning, intermediate, and advanced levels. Writing assessment and other means for responding to writing are also discussed. William Grabe and Robert Kaplan summarise various theoretical strands that have been recently explored by applied linguists and other writing researchers, and draw these strands together into a coherent overview of the nature of written text. Finally they suggest methods for the teaching of writing consistent with the nature, processes and social context of writing.
The convergence of smartphones, GPS, the Internet, and social networks has given rise to a playful, educational, and social media known as location-based and hybrid reality games. The essays in this book investigate this new phenomenon and provide a broad overview of the emerging field of location-aware mobile games, highlighting critical, social scientific, and design approaches to these types of games, and drawing attention to the social and cultural implications of mobile technologies in contemporary society. With a comprehensive approach that includes theory, design, and education, this edited volume is one of the first scholarly works to engage the emerging area of multi-user location-based mobile games and hybrid reality games. It is appropriate for undergraduate and graduate courses covering mobile phone or gaming culture, media history and educational technology, as well as researchers and the general public.
Branding Democracy: U.S. Regime Change in Post-Soviet Eastern Europe is a study of the uses of systemic propaganda in U.S. foreign policy. Moving beyond traditional understandings of propaganda, Branding Democracy analyzes the expanding and ubiquitous uses of domestic public persuasion under a neoliberal regime and an informational mode of development and its migration to the arena of foreign policy. A highly mobile and flexible corporate-dominated new informational economy is the foundation of intensified Western marketing and promotional culture across spatial and temporal divides, enabling transnational interests to integrate territories previously beyond their reach. U.S. "democracy promotion" and interventions in the Eastern European "color revolutions" in the early twenty-first century serve as studies of neoliberal state interests in action. Branding Democracy will be of interest to students of U.S. and European politics, political economy, foreign policy, political communication, American studies, and culture studies.
"Stories from the Heart" is for, by, and about prospective and
practicing teachers understanding themselves as curious and
literate beings, making connections with colleagues, and
researching their own literacy and the literacy lives of their
students. It demonstrates the power and importance of story in our
own lives as literate individuals. Readers are encouraged to: tell,
write, or re-create the stories of their literacy lives in order to
understand how they learn and teach; begin the journey into writing
the stories of others' literacy lives; find support in their
researching endeavors; and examine the idea of framing stories by
using the work of other teachers and researchers.
Based on five years of classroom experimentation, The Open Hand presents a highly practical yet transformational philosophy of teaching argumentative writing. In his course Arguing as an Art of Peace, Barry Kroll uses the open hand to represent an alternative approach to argument, asking students to argue in a way that promotes harmony rather than divisiveness and avoiding conventional conflict-based approaches. Kroll cultivates a bodily investigation of non-combative argument, offering direct pedagogical strategies anchored in three modalities of learning -- conceptual-procedural, kinesthetic, and contemplative -- and projects, activities, assignments, informal responses, and final papers for students. Kinesthetic exercises derived from martial arts and contemplative meditation and mindfulness practices are key to the approach, with Kroll specifically using movement as a physical analogy for tactics of arguing. Collaboration, mediation, and empathy are important yet overlooked values in communicative exchange. This practical, engaging, and accessible guide for teachers contains clear examples and compelling discussions of pedagogical strategies that teach students not only how to write persuasively but also how to deal with personal conflict in their daily lives.
Rhetoric, as a general teaching -- while preaching locality of
action and guidelines for handling that locality -- has tended from
the beginning to serve as a universality. It has offered a
generalized "techne" with only limited categories, appropriate for
all discursive situations, at least for those that were not
excluded from the realm of rhetoric. Nonetheless, from its
beginnings, rhetoric limited its interests to certain activity
fields such as law, government, religion, and most important, the
educators of leaders in these activity fields.
Memory has long been ignored by rhetoricians because the written
word has made memorization virtually obsolete. Recently however, as
part of a revival of interest in classical rhetoric, scholars have
begun to realize that memory offers vast possibilities for today's
writers. Synthesizing research from rhetoric, psychology,
philosophy, and literary and composition studies, this volume
brings together many historical and contemporary theories of
memory. Yet its focus is clear: memory is a generator of knowledge
and a creative force which deserves attention at the beginning of
and throughout the writing process.
Writing with Clarity and Style, 2nd Edition, will help you to improve your writing dramatically. The book shows you how to use dozens of classical rhetorical devices to bring power, clarity, and effectiveness to your writing. You will also learn about writing styles, authorial personas, and sentence syntax as tools to make your writing interesting and persuasive. If you want to improve the appeal and persuasion of your speeches, this is also the book for you. From strategic techniques for keeping your readers engaged as you change focus, down to the choice of just the right words and phrases for maximum impact, this book will help you develop a flexible, adaptable style for all the audiences you need to address. Each chapter now includes these sections: Style Check, discussing many elements of style, including some enhanced and revised sections Define Your Terms, asking students to use their own words and examples in their definitions. It's in the Cloud, directing students to the Web to locate and respond to various rhetorically focused items, including biographies and speeches. Salt and Pepper, spicing up the study of rhetoric by stretching students' thinking about how their writing can be improved, sometimes by attending to details such as punctuation, and sometimes by exploring the use of unusual techniques such as stylistic fragments. Review Questions, providing an end-of-chapter quiz to help cement the chapter ideas in long-term memory. Questions for Thought and Discussion, a set of questions designed for either in-class discussion or personal response. New to the Second Edition Additional examples of each device, including from world personalities and the captains of industry More and longer exercises, with a range of difficulty Advice from classical rhetoricians including Aristotle, Horace, Longinus, Cicero, and Quintilian. |
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