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Books > Business & Economics > Business & management > Sales & marketing > Sales & marketing management
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Marketing Plan Handbook - Pearson New International Edition (Paperback, 5th edition)
Loot Price: R2,162
Discovery Miles 21 620
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Marketing Plan Handbook - Pearson New International Edition (Paperback, 5th edition)
Expected to ship within 12 - 17 working days
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For marketing courses that focus on creating a marketing plan. A
step-by-step guide to creating a customized marketing plan. The
Marketing Plan Handbook is the only planning handbook to guide
readers, step-by-step, through the complete development of a
realistic, customized marketing plan.
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