The easy way to master a managerial accounting course

Are you enrolled in a managerial accounting class and finding yourself struggling? Fear not "Managerial Accounting For Dummies" is the go-to study guide to help you easily master the concepts of this challenging course. You'll discover the basic concepts, terminology, and methods to identify, measure, analyze, interpret, and communicate information in the pursuit of an organization's goals.

Tracking to a typical managerial accounting course and packed with easy-to-understand explanations and real-life examples, "Managerial Accounting For Dummies" explores cost behavior, cost analysis, profit planning and control measures, accounting for decentralized operations, capital budgeting decisions, ethical challenges in managerial accounting, and much more.Covers the key concepts and tools needed to communicate accounting information for managerial decision-making within an organizationPlain-English explanations of managerial accounting terminology and methodsTracks to a typical college-level managerial accounting course

"Managerial Accounting For Dummies" makes it fast and easy to grasp the concepts needed to score your highest in a managerial accounting course.

Get social with the bestselling social media marketing book No person can ignore social media these days--and no business can afford to ignore it either. Our lives are mediated through the flicker of Facebook, Twitter, YouTube, and Instagram--and brands are increasingly interwoven with our online identities. Even for the 90% of marketers who interact with social media regularly, its pace and scale can be confusing to the point of distraction. Social Media Marketing All-in-One For Dummies helps you take a step back, make sense of the noise, and get your brand voice heard over the babble--in the way you want it to be. These nine mini-books in one give you essential, straightforward, and friendly guidance on how to use the major social platforms to promote your business, engage your customers, and use feedback to make your product or service the best that it can be. From evaluating the right social mix and planning your strategy to the really fun stuff--like creating videos on Snapchat and TikTok, diving deep on a podcast, or looking pretty on Pinterest--you'll find everything you need to get your social ducks in a row and say the right things. And once the campaign is over, you can follow the guidance here to evaluate success and iterate on your approach, before getting right back out there for an even bigger second bite. Keep up with the latest changes on Twitter, Facebook, LinkedIn, TikTok, and more Blend your social side with your traditional marketing presence Become more engaging and metric your success Get to know your fans with user data Wherever you're coming from--social media strategist, site manager, marketer, or something else--social media is where your customers are. This book shows you how to be there, too.

The easy way to take control of project timelines, resources, budgets, and details Project manager, meet your new assistant! Once you discover Project 2016 you'll be amazed at how efficient and effective the project management process can be. Written by an expert author who knows project management processes backward and forward, this friendly, hands-on guide shows you how to get started, enter tasks and estimate durations, work with resources and costs, fine-tune your schedule, set baselines, collect data, analyze progress, and keep your projects on track. How many times have you heard people in the office mutter under their breath, 'These projects never run on time?' Well, now they can! Project 2016 For Dummies shows you how to use the latest version of Microsoft Project to create realistic project timelines, make the most of available resources, keep on top of all those pesky details, and, finally, complete your project on time and on budget. Easy! * Fully updated to reflect the latest software changes in Microsoft Project 2016 * All-new case studies and examples highlight the relevance of key features of Microsoft Project 2016 * Exposes the correlation between what project managers do and how Microsoft Project 2016 supports their work * Covers working with calendars, using and sharing resources, budgeting, gathering and tracking data, and more If you're a time-pressured project manager looking to make your life and your projects easier, Project 2016 For Dummies shows you how to get things done!

The fast and easy way to grasp energy sectors and their place in the global economy

With timely, substantial information about energy stocks, "Energy Investing For Dummies" teaches the ins and outs of energy sectors and how to incorporate them into business and investment plans. As a savvy investor and business manager you will find the important information and advice you need to incorporate these growth areas into your investment portfolio.

In "Energy Investing For Dummies, " you'll find important information on the big-three markets of electricity, natural gas, and oil; growing markets for liquefied natural gas, emissions, coal, and alternative energy; primers on advanced topics like storage, wheeling, load forecasting, and pipeline transportation; tips on investing in and trading energy stocks, ETFs, dividends, and derivatives; and much more.Includes examples of ways to invest in wind power, carbon emissions, thermal solar power, and other new marketsPacked with the latest information on energy investingShows you how to incorporate energy investing into your investment plans

"Energy Investing For Dummies "is your friendly, un-intimidating guide to this hot topic in business and investment trading.

Get your taxes right the first time and save $ If you run a small business, you've likely got more work than you already feel able to handle. The last thing you need is to be running around trying to figure out your taxes at the last minute. So, if you need a hands-on guide to small business taxes that doesn't mess around, look no further than Small Business Taxes For Dummies. In this book, nationally recognized personal finance expert Eric Tyson clearly and concisely delivers the best methods to save on your taxes and make the process as easy as possible. You'll get the latest info about all the newest tax deductions and credits (including COVID-19-related breaks), as well as location-specific incentives and other little-known tips. You'll also find: Expanded discussions of new retirement account options for small business owners The latest advice on how to deal with online and software tax prep and filing options to make life easier at tax time Explorations of likely new changes coming A can't-miss resource for small business owners, managers, and employees, Small Business Taxes For Dummies is the book to help you make sure you don't pay more than you need to pay at tax time!

Secure venture capital? Easy. Getting a business up and running or pushing a brilliant product to the marketplace requires capital. For many entrepreneurs, a lack of start-up capital can be the single biggest roadblock to their dreams of success and fortune. Venture Capital For Dummies takes entrepreneurs step by step through the process of finding and securing venture capital for their own projects. * Find and secure venture capital for your business * Get your business up and running * Push a product to the marketplace If you're an entrepreneur looking for hands-on guidance on how to secure capital for your business, the information in Venture Capital For Dummies gives you the edge you need to succeed.

"An easy-to-use primer for first-time entrepreneurs." —Andrew Ziolkowski, Managing Director, Forest Street and SAE

Great advice from the guru of venture capital and start-up financing

The fun and easy way to get the funding you need to realize your dreams!

Rarin’ to start your business but strapped for cash? Relax! This savvy guide cuts through the mumbo-jumbo and leads you through the stages of financing your business – from raising seed capital and funds for expansions to IPOs and acquisitions – and shows you how to survive and thrive. So take the money and run!

The Dummies Way

• Explanations in plain English
• "Get in, get out" information
• Icons and other navigational aids
• Tear-out cheat sheet
• Top ten lists
• A dash of humor and fun

Get smart! @www.dummies.com

• Find listings of all our books
• Choose from many different subject categories
• Sign up for daily eTips at www.dummiesdaily.com

You've made your sales pitch. Your potential client seems interested. Things are looking good. Now comes the most crucial step in negotiating a sale: closing the deal. Reach for the brass ring of selling with Sales Closing For Dummies, a powerful, plain-speaking guide to getting customers to sign on the dotted line, written by a sales-savvy pro and chairman of the largest sales-training organization in the world!

Starting with the psychology of the sale, author Tom Hopkins guides you through the tactics and strategies of champion closers, with plenty of practical tips on what to say and how to say it. Learn the anatomy of a close, when to talk and when to listen, how to decipher subtle signs and body language, and how to keep your customers -- even the toughest sells -- coming back for more. Together with Hopkins' other best-selling books, Selling For Dummies and Sales Prospecting For Dummies, you've got yourself a winning combination to help you become a top-producing salesperson.

Ace those challenging PHR and SPHR exams! In the competitive field of Human Resources, measurable demonstrations of credibility and commitment will get you ahead--and there's no better way to show your dedication than by adding the Professional in Human Resources (PHR) or Senior Professional in Human Resources (SPHR) qualifications to your resume. Fail rates are high, but the right combination of knowledge and practice (and a little grit) will see you a pass with flying colors--which is where PHR/SPHR Exam For Dummies comes in! In a friendly, step-by-step style, Sandra M. Reed, owner of the HR consulting firm epocHResources, takes the intimidation out of these challenging tests by letting you in on what to expect--as well as teaching you proven techniques for success. Work through the book's thorough content and subject review, sample questions, and suggested strategies, and then go online to find additional practice tests and more than 500 flashcards. With these resources, you can approach your exam with confidence. Take sample tests in the book and online Follow detailed answers and explanations Know how the exam is scored Study with more than 500 flashcards online Whether you're a student or an experienced professional, PHR/SPHR Exam For Dummies will give you the power to pass--and pass well--and go on to achieve the successful HR career of your dreams!

A practical, easy-to-understand guide to Balanced Scorecard for busy business leaders

The Balanced Scorecard method is an analysis technique designed to translate an organization's mission and vision statement and overall business strategies into specific, quantifiable goals, and to monitor the organization's performance in achieving these goals. Much less technology driven then other analysis approaches, it analyzes an organization's overall performance in four regards: financial analysis, customer service, productivity and internal analysis, and employee growth and satisfaction. "Balanced Scorecard Strategy For Dummies" breaks down the basics of Balanced Scorecard in simple language with practical, Dummies-style guidance on getting it done. This book covers all the basics of Balanced Scorecard for busy executives and managers-and does it without the high price tag of most professional level Balanced Scorecard guides.

Manage and improve your organization's agile transformation Adopting an enterprise agile framework is a radical organizational change, and this book will help you get there without ever breaking a sweat. In Enterprise Agility For Dummies, you'll discover how to successfully choose and implement the right framework based on your organization's own unique culture. Organizational culture is one of the most overlooked challenges when trying to make a change to enterprise agile, and there are lots of resources out there that claim to have the perfect, one-size-fits-all solution. Luckily, this book takes a neutral stance and covers popular organizational change management techniques that you can implement to suit to your unique needs. Packed with step-by-step instruction and complemented with real-world case studies, this book offers everything you need to know in order to embrace a more agile mindset. Understand the benefits of an agile approach Pick the best enterprise agile framework for your organization Create a successful enterprise change management plan Let Enterprise Agility For Dummies help you optimize your business processes, and watch your productivity soar.

Use storytelling to influence people and move them to action Need to get your point across? Get staff on board with change? Foster collaboration? Increase sales? Strengthen employee engagement? Build customer loyalty? Drive innovation and creativity? Capture best practices? Align people around a goal? Grow your business? Business Storytelling For Dummies can help you do this and more. Pre-order your copy today through Amazon! Discover: * Expert advice with real-world examples * Proven case studies, tips, and templates * How to get results by capturing, crafting, telling stories, and more

Every journey begins with a first step, and the first step to success in sales is prospecting -- locating and meeting prospective clients. Author Tom Hopkins, who made his first million by age 27 and wrote the popular Selling For Dummies, brings more than 30 years of experience and practical know-how to Sales Prospecting For Dummies.

Prospecting, says Hopkins, is a two-part process: finding the people to sell, and selling the people you find. In this power-packed guide to prospecting, you discover an abundance of inside advice on strategies for success, winning words and phrases, making contacts, keeping your potential customers' needs in mind, building on your past successes with referrals to new clients, and learning how to face -- and overcome -- failure and rejection.

Whether you're shy around strangers or are a seasoned career salesperson, Sales Prospecting For Dummies gives you the tips and tools you need in order to set (and achieve) realistic sales goals, manage your time efficiently, avoid common mistakes and misconceptions about prospecting, and ultimately boost your sales...and your income.

The easy way to get 'in' with influencer marketing Are you a marketing guru looking to stay at the top of your game? Then you need to be in the know on influencer marketing. A hybrid of content marketing and native advertising, influencer marketing is an established trend in marketing that identifies and targets individuals with influence over potential buyers. Although this has usually meant focusing on popular celebrities and Internet personalities, there is a new wave of 'everyday consumers' that can have a large impact. In Influencer Marketing For Dummies, you'll find out how to market to those who rock social media and, subsequently, grow your brand. Influencer marketing relies on building strong relationships with customers. With the help of this hands-on, friendly guide, you'll discover how to build superior customer service and experience, make strong interactions with customers, and encourage organic and authentic sharing about your brand. Measure the most impact that content has on your overall marketing strategy * Find influencers: it's not just a numbers game or a 'who's who' of social media * Engage with influencers once you've found them * Recognize the best practices of influencer marketing and outreach If you're a marketer, media agency professional, business owner, or anyone else who works hard to bring brands, products, and services to the largest audience possible, Influencer Marketing For Dummies is the go-to guide you don't want to be without.

Professional Networking For Dummies explaine the essential techniques of networking to get you meeting and greeting in no time. This is the book to help you get into the networking mindset and avoid such self-defeating traps as expecting immediate returns or turning off new potential colleagues. The content includes information on making small talk, discovering where to meet new contacts, overcoming inhibitions and shyness, and getting into lifelong, career-building networking habits. Plus, you'll find special information on networking tools and technology, such as networking clubs, using voice and e-mail, Internet networking, and more.

The easy way to get started in crowdfund investing

Crowdfund investing (CFI) is going to be the next big thing on Wall Street. U.S. investment banks, brokerage houses, and law firms are gearing up for the creation and regulation of new financial products that will be available to the general public starting in early 2013. The introduction of these products will revolutionize the financing of small businesses and startups for these key reasons: Entrepreneurs and small business owners, who have had difficulty obtaining capital through traditional means (such as bank loans and angel investors) in recent years, will have access to investors around the world through social media.For the first time, investors (so-called "unqualified investors") will be able to purchase an equity stake in a business or new investment vehicle.

The Securities and Exchange Commission (SEC) is overseeing the creation of online portals that will allow entrepreneurs and small investors to connect. When these portals go live in 2013, "Crowdfund Investing For Dummies" will be on the front line to educate business owners, other entrepreneurs, and investors alike.

"Crowdfund Investing For Dummies" will walk entrepreneurs and investors, like yourself, through this new investing experience, beginning with explaining how and why CFI developed and what the 2012 JOBS says about CFI.

Entrepreneurs will find out how much funding they can realistically raise through CFI; how to plan and launch a CFI campaign; how to manage the crowd after a campaign is successful; and how to work within the SEC's regulations at every stage.

Investors will discover: the benefits and risks of CFI;how much they can invest; how a CFI investment may fit into a broader investment portfolio; how to provide value to the business or project being funded; and how to bow out of an investment when the time is right.

"Crowdfund Investing For Dummies" is an indispensable resource for long time investors and novice investors alike.

So, you need to create an advertising campaign that brings in more customers, adds more dollars to your bottom line, and validates all the reasons you went into business in the first place. But how can you make your ad look and sound like champagne if your budget can only afford beer? Are you wasting your time trying to sell ice to an Eskimo?

The world of advertising can seem like a daunting place--but it doesn't have to be. "Advertising for Dummies" coaches you through the process and shows you how to: Identify and reach your target audienceDefine and position your messageGet the most bang for your buckProduce great ads for every mediumBuy the different mediaCreate buzz and use publicityResearch and evaluate your competition

"Advertising for Dummies" offers newbies a real-world look at the ins and outs of advertising--from online and print to TV, radio, and outdoor formats--to show you how you can easily develop and execute a successful campaign on any budget. Plus, you'll find a glossary of common buzzwords you may encounter along the way so you can talk the talk like the advertising guru you (almost) are With simple tips on how to write memorable ads and timeless lessons from the legends, this book is packed with everything you need to have people from New York to Los Angeles whistling your jingle.

Improve your efficiency -- and bring in big profits

Need help implementing or understanding Six Sigma? Want to take this powerful problem-solving methodology and apply it to your business? Six Sigma isn't just for Fortune 500 companies anymore; it's for every business, even yours, no matter how big or small. This hands-on workbook provides the knowledge, insight, and practical exercises you need to master Six Sigma and put it to work in your business. Perfect as a companion workbook for Six Sigma For Dummies -- or any other Six Sigma book -- Six Sigma Workbook For Dummies gives you a wealth of examples, problems, and other tools you need to turn Six Sigma theory into practice -- today
Discover
* How to form and lead a Six Sigma initiative
* Project alignment with business objectives and strategy
* How to create process flow maps and models
* Chart and graph plotting for analysis and interpretation
* Methods for calculating Sigma scores
* How to quantify variable relationships

The easy way to grasp and use gamification concepts in business

Gamification is a modern business strategy that leverages principles from games to influence favorable customer behavior on the web in order to improve customer loyalty, engagement, and retention. Gamification can be used by any department in a company (HR, Sales, Marketing, Engineering, Support, etc.), for any web-based experience (mobile, website, retail, community, etc.).

"Business Gamification For Dummies" explains how you can apply the principles of this strategic concept to your own business model.How gamification evolved from Farmville/Zynga and Facebook and is now something that can be applied to the work environmentHow to build a successful gamification programHow to entice and retain customers using gamificationHow to drive employee behavior inside your organizationReal-world illustrations of gamification at work

If you're interested in learning more about this exciting and innovative business strategy, this friendly, down-to-earth guide has you covered.

The fast and easy way to master the art of bookkeeping If you're a business owner or an employee who manages finances, the latest edition of Bookkeeping For Dummies is for you. This handy guide gives you clear and concise information on how to keep track of accounts, prepare balance sheets, organize ledgers or journals, create financial statements, and so much more. Packed with the most up-to-date bookkeeping practices, tax information, and small-business laws, Bookkeeping For Dummies is an accessible, invaluable resource you'll turn to again and again. Accurate and complete bookkeeping is crucial to any -business owner but jumping in headfirst without knowing your accounts from your balance sheets can confuse even the most astute businessperson. That's where Bookkeeping For Dummies helps! Written in the familiar and friendly tone that has defined the For Dummies brand for more than twenty years, this clear and comprehensive guide covers everything you'll encounter as you set out to tackle your company's books, ensuring you're on the right track and saving you tons of headaches along the way. So what are you waiting for? It's time to hit the books! * Offers easy-to-follow instructions to keep track of your business' financial well-being * Covers managing assets and liabilities * Includes updated QuickBooks screenshots and Excel spreadsheets * Provides guidance on producing balance sheets and creating financial statements Whether you're just starting out with bookkeeping or a bookkeeper who needs to brush up on your skills Bookkeeping For Dummies sets you up for success.

Get ready to sell like you've never sold before! Ever wonder if your next job didn't have to feel so much like a...well, job? Then you might be ready for direct selling, where you remove the middleman and sell products directly to consumers! In Direct Selling For Dummies, you'll tap into your entrepreneurial spirit and learn the basics of how to get started, pick the best selling model, and achieve success in this rapidly growing industry. You'll also discover: Expanded info on online and social media selling, which has replaced in-home selling as the predominant sales method A guide to transforming your home office into a productivity dream Instructions on how to host online or Facebook-hosted direct-selling parties Perfect for anyone looking to join the 7.7 million direct sellers already working in North America, Direct Selling For Dummies can help you break into a fun, exciting, and lucrative new industry! Are you ready?

An indispensible practice tool for the GMAT The GMAT exam is the preferred graduate test of universities across the globe. It measures analytical writing and problem solving abilities and addresses data sufficiency, logic, and critical reasoning all essential skills in business and management. Filled with 1,001 practice questions on all of the exam topics, 1,001 GMAT Practice Questions For Dummies gives you the hands-on experience you need to score high on exam day. 1,001 GMAT Practice Questions For Dummies gives you plenty of practice questions to help you build the fundamental math and verbal test-taking skills you need. And with access to all 1,001 practice questions in an online test bank, you can study whenever and however you like. *1,001 practice questions covering all sections of the test * Online test bank offers customizable practice sets for self-directed study * Includes test-taking tips and what to expect on exam day * Every practice question has a detailed answer explanation and walk-through 1,001 GMAT Practice Questions For Dummies, with access to 1,001 questions online, is the perfect guide for speeding you toward a successful future.

Drive your food truck business to success While food trucks may not be the new kid on the block anymore, it's a segment that continues to swell and there's still plenty of room for growth. If you have your sights set on taking your culinary prowess on the road, Running a Food Truck For Dummies, 2nd Edition helps you find your food niche, follow important rules of conducting business, outfit your moving kitchen, meet safety and sanitation requirements, and so much more. Gone are the days of food trucks offering unappealing prepackaged meals, snacks, and coffee. In today's flourishing food service industry, they're more like restaurants on wheels, offering eager curbside patrons everything from gourmet tacos and Korean BBQ to gluten-free pastries and healthy vegan fare. Whether you're the owner or operator of an existing food truck business looking to up the ante or a chef, foodie, or gourmand interested in starting your own mobile restaurant endeavor, Running a Food Truck For Dummies has you covered. * Create a food truck business plan to set yourself up for success * Stay profitable by avoiding the most common operating mistakes * Harness public relations and social media to build your following * Grow from one truck to multiple trucks, restaurants, or a food truck franchise Packed with the latest information on legislation and ordinances, securing loans, and marketing to the all-important Millennials, this one-stop guide helps you cook up a well-done food truck venture in no time!

A guide to stunning your interviewer with perfect answers to stumping questions

In today's competitive job market, a stellar interview lends you an edge over the competition, which can make or break your chances at a new career. "Answering Tough Interview Questions For Dummies, 2nd Edition" teaches you how to perform professionally and productively under stressful interview conditions.

With this handy guide, you'll learn to breeze through tricky questions and accentuate your most impressive qualities. This updated second edition features a ten-step guide to having a great interview, ten tips for projecting confidence, ten techniques for trouble-shooting your job search, 200 tough sample interview questions with detailed advice and model answers, proven strategies to combat nerves, and guidelines for perfecting your social media presence and handling questions that may arise from an online search. There is no need to enter an interview feeling unprepared with this guide by your side.Rob Yeung's holistic approach helps you make a positive first impressionShows you how to prepare to answer questions regarding your online presences (and how to avoid embarrassing search results)Provides essential preparation so that you can familiarize yourself with tricky questions before embarking on the stressful interviewing process

Whether you're an entry-level worker or a mid-level professional, "Answering Tough Interview Questions For Dummies" prepares you to blow the competition away with your poised and professional responses.