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Books > Language & Literature > Language & linguistics > Semantics (meaning) > General

Language in the Legal Process (Hardcover, 2002 ed.): J. Cotterill Language in the Legal Process (Hardcover, 2002 ed.)
J. Cotterill
R2,666 Discovery Miles 26 660 Ships in 18 - 22 working days

Linguists and lawyers from a range of countries and legal systems explore the language of the law and its participants, beginning with the role of the forensic linguist in legal proceedings, either as expert witness or in legal language reform. Subsequent chapters analyze different aspects of language and interaction in the chain of events from a police emergency call through the police interview context and into the courtroom, as well as appeal court and alternative routes to justice.

Direct Speech, Self-presentation and Communities of Practice (Hardcover, New): Sofia Lampropoulou Direct Speech, Self-presentation and Communities of Practice (Hardcover, New)
Sofia Lampropoulou
R5,277 Discovery Miles 52 770 Ships in 10 - 15 working days

"This book deals with speech representation in Greek adolescents storytelling and investigates how members of different communities of practice present themselves and other characters as interactional protagonists through the stories they tell. The work puts forth a dynamic approach that examines (direct) speech representation at the local and the broader socio-cultural context in which it is embedded. The concept of community of practice accounts for direct speech variation, and direct speech is seen as the linguistic manifestation of shared repertoire of particular communities of practice. The book combines qualitative with quantitative methods of study and brings together relevant theories of speech representation, narrative analysis and self-presentation."

Teaching Critical Reading and Writing in the Era of Fake News (Hardcover, New edition): Alice S. Horning, Ellen C Carillo Teaching Critical Reading and Writing in the Era of Fake News (Hardcover, New edition)
Alice S. Horning, Ellen C Carillo
R1,959 Discovery Miles 19 590 Ships in 10 - 15 working days

This collection offers support for instructors who are concerned about students' critical literacy abilities. Attending to critical reading to help students navigate fake news, as well as other forms of disinformation and misinformation, is the job of instructors across all disciplines, but is especially important for college English instructors because students' reading problems play out in many and varied ways in students' writing. The volume includes chapters that analyze the current information landscape by examining assorted approaches to the wide-ranging types of materials available on and offline and offers strategies for teaching critical reading and writing in first-year composition and beyond. The chapters herein bring fresh perspectives on a range of issues, including ways to teach critical digital reading, ecological models that help students understand fake news, and the ethical questions that inform teaching in such a climate. With each chapter offering practical, research-based advice this collection underscores not just the importance of attending to reading, particularly in the era of fake news, but precisely how to do so.

Politicians and Rhetoric - The Persuasive Power of Metaphor (Hardcover, 2005 ed.): J Charteris-Black Politicians and Rhetoric - The Persuasive Power of Metaphor (Hardcover, 2005 ed.)
J Charteris-Black
R2,882 Discovery Miles 28 820 Ships in 18 - 22 working days

Each chapter of this book analyzes the rhetoric of speeches by major American and British politicians to show how metaphor is used to create political myths of monsters, villains and heroic leaders. Metaphors are shown to interact with other figures of speech to communicate subliminal meanings by drawing on the unconscious emotional association of words. An innovative study for students and researchers in discourse analysis, political communication, journalism and media studies.

Semantics in Acquisition (Paperback, 2006 ed.): Veerle van Geenhoven Semantics in Acquisition (Paperback, 2006 ed.)
Veerle van Geenhoven
R4,206 Discovery Miles 42 060 Ships in 18 - 22 working days

This volume contains a collection of writings that focuses on semantic phenomena and their interpretation in the analysis of the language of a learner. The variety of phenomena that are addressed is substantial: temporal aspect and tense, specificity, quantification, scope, finiteness, focus structure, and focus particles. The number of languages in which these phenomena are investigated is very large as well: Dutch, English, German, Inuktitut, Italian, Japanese, and Polish, to name a few. The volume creates a theoretical as well as an empirical bridge between semantic research on the one hand and psycholinguistic acquisition studies on the other.

The Things We Carry - Strategies for Recognizing and Negotiating Emotional Labor in Writing Program Administration (Paperback): The Things We Carry - Strategies for Recognizing and Negotiating Emotional Labor in Writing Program Administration (Paperback)
R1,004 Discovery Miles 10 040 Ships in 10 - 15 working days
Transforming Ethos - Place and the Material in Rhetoric and Writing (Paperback): Transforming Ethos - Place and the Material in Rhetoric and Writing (Paperback)
R678 Discovery Miles 6 780 Ships in 10 - 15 working days
The Routledge Handbook of Metaphor and Language (Paperback): Elena Semino, Zsofia Demjen The Routledge Handbook of Metaphor and Language (Paperback)
Elena Semino, Zsofia Demjen
R1,483 Discovery Miles 14 830 Ships in 10 - 15 working days

The Routledge Handbook of Metaphor and Language provides a comprehensive overview of state-of-the-art interdisciplinary research on metaphor and language. Featuring 35 chapters written by leading scholars from around the world, the volume takes a broad view of the field of metaphor and language, and brings together diverse and distinct theoretical and applied perspectives to cover six key areas: Theoretical approaches to metaphor and language, covering Conceptual Metaphor Theory, Relevance Theory, Blending Theory and Dynamical Systems Theory; Methodological approaches to metaphor and language, discussing ways of identifying metaphors in verbal texts, images and gestures, as well as the use of corpus linguistics; Formal variation in patterns of metaphor use across text types, historical periods and languages; Functional variation of metaphor, in contexts including educational, commercial, scientific and political discourse, as well as online trolling; The applications of metaphor for problem solving, in business, education, healthcare and conflict situations; Language, metaphor, and cognitive development, examining the processing and comprehension of metaphors. The Routledge Handbook of Language and Metaphor is a must-have survey of this key field, and is essential reading for those interested in language and metaphor.

Rurality and Education (Paperback): Barbara Pini, Robyn Mayes, Laura Rodriguez Castro Rurality and Education (Paperback)
Barbara Pini, Robyn Mayes, Laura Rodriguez Castro
R1,230 Discovery Miles 12 300 Ships in 10 - 15 working days

This book broadens the scope of the subject of rural education and enlivens the ways in which the subject may be studied. Through textual and visual analysis of a range of sources - including young adult novels, the farming simulation game 'Hay Day' and reality television programs - the contributors investigate how the lives of young people in rural spaces are mediated by a range of social locations including class, ethnicity and sexuality. Additionally, through rich and detailed ethnographic work, the book explores the complicated and multifaceted meanings of rural places and examines how these meanings shape experiences of schooling for teachers and students. In doing so, the book embeds the study of rural education in explorations of patrilineal inheritance on family farms, international migration, globalisation and economic restructuring. It aims to start a conversation about the robust and complex ways in which the confluence between 'rural' and 'education' may be imagined, experienced and researched. This book was originally published as a special issue of Discourse: Studies in the Cultural Politics of Education.

The Rhetoric of the "Corrupt Bargain" in the 1824 Election - Clay, Jackson, and Democratic Strategy (Hardcover): Amos Kiewe The Rhetoric of the "Corrupt Bargain" in the 1824 Election - Clay, Jackson, and Democratic Strategy (Hardcover)
Amos Kiewe
R2,291 Discovery Miles 22 910 Ships in 10 - 15 working days

In this book, Amos Kiewe explores the story of the 1824 Presidential election, when the House of Representatives elected the president after no candidate won outright the majority of the Electoral College. Though most in the nation assumed that Andrew Jackson, who won the popular vote and the plurality of the Electoral College, would be elected the presidency by the House, Kiewe demonstrates how maneuvering, vote trading, and special favors dictated a different outcome. Through inspecting speeches, statements, private letters, and published accounts, Kiewe simultaneously intersects rhetoric, history, and politics as variables that help to tell the story of the 1824 presidential election. Scholars of communication, political science, and history will find this book of particular interest.

Pragmatische Kompetenzen im schulischen Fremdsprachenunterricht (English, German, Hardcover, New edition): Karen Glaser, Holger... Pragmatische Kompetenzen im schulischen Fremdsprachenunterricht (English, German, Hardcover, New edition)
Karen Glaser, Holger Limberg
R2,054 Discovery Miles 20 540 Ships in 10 - 15 working days

Dieser Sammelband befasst sich mit dem bislang wenig beachteten Forschungsfeld der Fremdsprachenpragmatik. Er thematisiert sprachliche und didaktische Aspekte der pragmatischen Kompetenz im schulischen Fremdsprachenunterricht und eroertert sie theorie- und forschungsbezogen. Die Beitrage sind an der Schnittstelle von Linguistik und Fremdsprachendidaktik verortet und diskutieren Vermittlungsaspekte und Erwerbsmechanismen, Unterrichtspraktiken und Lehrmaterialien, Bewertungsmoeglichkeiten, Wissen und Einstellungen von Lehrkraften sowie Vorschlage fur die Lehrkraftebildung. Der Band beleuchtet sowohl die Primar- als auch die Sekundarstufe (inklusive Foerderbedarfe) und leistet damit einen fundamentalen Beitrag zur Foerderung kommunikativer Kompetenzen im schulischen Fremdsprachenunterricht.

Legacies of Totalitarian Language in the Discourse Culture of the Post-Totalitarian Era - The Case of Eastern Europe, Russia,... Legacies of Totalitarian Language in the Discourse Culture of the Post-Totalitarian Era - The Case of Eastern Europe, Russia, and China (Hardcover)
Ernest Andrews; Contributions by Matthew H. Ciscel, Marius Dragomir, Fengyuan Ji, Ekaterina Levintova, …
R2,883 Discovery Miles 28 830 Ships in 10 - 15 working days

This book is unique in its kind. It is the first scholarly work to attempt a comprehensive and fairly detailed look into the lingering legacies of the communist totalitarian modes of thought and expression in the new discourse forms of the post-totalitarian era. The book gives also new and interesting insights into the ways the new, presumably democratically-minded political elites in post-totalitarian Eastern Europe, Russia, and China manipulate language to serve their own political and economic agendas. The book consists of ten discrete discussions, nine case-studies or chapters and an introduction. Chapter 1 discusses patterns of continuity and change in the conceptual apparatus and linguistic habits of political science and sociology practiced in the Czech Republic before and after 1989. Chapter 2 analyzes lingering effects of communist propaganda language in the political discourse and behavior in post-communist Poland. Chapter 3 analyzes the legacy of Soviet semantics in post-Soviet Moldovan politics through the prism of such politically contested words as "democracy," "democratization," and "people." Chapters 4 and 5 discuss the way in which communist patterns of thought and expression manifest themselves in the new political discourse in Romania and Bulgaria, respectively. Chapter 6 examines phenomena of change and continuity in the socio-linguistic and socio-political scene of post-Soviet Latvia. Chapter 7 analyzes the extent to which the language of the post-communist Romanian media differs from the official language of the communist era. Chapter 8 examines the evolution of Russian official discourse since the late eighties with a view of showing "whether or not new phenomena in the evolution of post-Soviet discourse represent new development or just a mutation of the value-orientations of the old Soviet ideological apparatus." Chapter 9 gives a detailed and lucid account of the evolution of both official and non-official discourse in China since the end of the Mao era.

Speaking to Reconciliation - Voices of Faith Addressing Racial and Cultural Divides (Hardcover, New edition): John B. Hatch Speaking to Reconciliation - Voices of Faith Addressing Racial and Cultural Divides (Hardcover, New edition)
John B. Hatch
R2,327 Discovery Miles 23 270 Ships in 10 - 15 working days

In North America, Africa, and across the globe, many societies are deeply divided along racial, ethnic, political, or religious lines as a result of violent/oppressive histories. Bridging such divides requires symbolic action that transcends, reframes, redeems, and repairs-often drawing upon resources of faith. Speaking to Reconciliation showcases this tradition through speeches by Abraham Lincoln, Martin Luther King Jr., Elie Wiesel, Desmond Tutu, Barack Obama, Thich Nhat Hanh, Jordan's King Abdullah II, Ireland's President Mary McAleese, and others. Some of these speeches set forth principles or spiritual practices of reconciliation. Others acknowledge injustice, make apologies for historical wrongs, call for reparations, or commend the power of forgiveness. Speaking to Reconciliation presents a conceptual framework for doing analysis and critique of reconciliation discourse and applies this framework in introductions to the speeches, offering readers a springboard for further study and, potentially, inspiration to promote justice and reconciliation in their own spheres.

Diverse Approaches to Teaching, Learning, and Writing Across the Curriculum - Iwac at 25 (Paperback): Diverse Approaches to Teaching, Learning, and Writing Across the Curriculum - Iwac at 25 (Paperback)
R1,033 Discovery Miles 10 330 Ships in 10 - 15 working days
Speaking to Reconciliation - Voices of Faith Addressing Racial and Cultural Divides (Paperback, New edition): John B. Hatch Speaking to Reconciliation - Voices of Faith Addressing Racial and Cultural Divides (Paperback, New edition)
John B. Hatch
R909 Discovery Miles 9 090 Ships in 10 - 15 working days

In North America, Africa, and across the globe, many societies are deeply divided along racial, ethnic, political, or religious lines as a result of violent/oppressive histories. Bridging such divides requires symbolic action that transcends, reframes, redeems, and repairs-often drawing upon resources of faith. Speaking to Reconciliation showcases this tradition through speeches by Abraham Lincoln, Martin Luther King Jr., Elie Wiesel, Desmond Tutu, Barack Obama, Thich Nhat Hanh, Jordan's King Abdullah II, Ireland's President Mary McAleese, and others. Some of these speeches set forth principles or spiritual practices of reconciliation. Others acknowledge injustice, make apologies for historical wrongs, call for reparations, or commend the power of forgiveness. Speaking to Reconciliation presents a conceptual framework for doing analysis and critique of reconciliation discourse and applies this framework in introductions to the speeches, offering readers a springboard for further study and, potentially, inspiration to promote justice and reconciliation in their own spheres.

Current Trends in Corpus Linguistics (Hardcover, New edition): Jose Luis Oncins-Martinez Current Trends in Corpus Linguistics (Hardcover, New edition)
Jose Luis Oncins-Martinez
R1,478 Discovery Miles 14 780 Ships in 10 - 15 working days

This book shows how corpus linguistics and discourse analysis can benefit from the cooperation with a variety of other language-related disciplines, such as cognitive linguistics, appraisal theory, corpus stylistics and cultural studies. From different perspectives, each chapter will contribute to the understanding of the importance of corpus linguistics as an outstanding tool for the study of language, both alone and in combination with other academic and scientific disciplines.

Why Do You Ask? - The Function of Questions in Institutional Discourse (Hardcover, New): Alice Freed, Susan Ehrlich Why Do You Ask? - The Function of Questions in Institutional Discourse (Hardcover, New)
Alice Freed, Susan Ehrlich
R3,502 Discovery Miles 35 020 Ships in 10 - 15 working days

The act of questioning is the primary speech interaction between an institutional speaker and someone outside the institution. These roles dictate their language practices. "Why Do You Ask?" is the first collected volume to focus solely on the question/answer process, drawing on a range of methodological approaches like Conversational Analysis, Discourse Analysis, Discursive Psychology, and Sociolinguistics-and using as data not just medical, legal, and educational environments, but also less-studied institutions like telephone call centers, broadcast journalism (i.e. talk show interviews), academia, and telemarketing.
An international roster of well-known contributors addresses such issues as: the relationship between the syntax of the question and its discourse function; the kind of institutional work that questions perform; the degree to which the questioner can control the direction of the conversation; and how questions are used to repackage responses, to construct meaning, and to serve the institutional goals of speakers.
Why Do You Ask? will appeal to linguists and others interested in institutional discourse, as well as those interested in the grammatical/pragmatic nature of questions.

Aspects of a Theory of Singular Reference - Prolegomena to a Dialectical Logic of Singular Terms (Hardcover): William J.... Aspects of a Theory of Singular Reference - Prolegomena to a Dialectical Logic of Singular Terms (Hardcover)
William J. Greenberg
R1,891 Discovery Miles 18 910 Ships in 10 - 15 working days

Originally published in 1985. This study concerns the problem of treating identity as a relation between an object and itself. It addresses the Russellian and Fregean solutions and goes on to present in the first part a surfacist account of belief-context ambiguity requiring neither differences in relative scope nor distinctions between sense and reference. The second part offers an account of negative existentials, necessity and identity-statements which resolves problems unlike the Russell-Frege analyses. This is a detailed work in linguistics and philosophy.

Voyage and Emotions across Genres (English, French, Hardcover, New edition): Maria-Ionela Neagu Voyage and Emotions across Genres (English, French, Hardcover, New edition)
Maria-Ionela Neagu
R1,575 Discovery Miles 15 750 Ships in 10 - 15 working days

"The contributors to the volume, coming from different areas of the Humanities and Social Sciences, address several timely and important issues that bring together richly diverse perspectives and advance current debates in a range of fields, by carefully decoding literary texts covering a large timespan, as well as political discourse, the discourse of advertising, the discourse of education, and transpersonal discourse." -Professor Arleen Ionescu, Shanghai Jiao Tong University Every transdisciplinary study on voyage and/or emotion will offer new insights into the multifarious facets of these two concepts. Taking a sociolinguistic turn, this volume prompts the audience to cross the borders of a variety of genres in order to discover new strands of thought. While the first part highlights the multiple facets of the voyage as initiatory journey, as a quest for an existence code, as a spiritual passage that the traveller experiences in search for the Self or for the Other, the second part of the volume seeks to address the temporality and spatiality of emotions, the ideological dimension of the public and private space, outlining at the same time the perception of the voyage as an intercultural and interlinguistic exchange.

Routledge Revivals: Pandora and Occam (1992) - On the Limits of Language and Literature (Paperback): Horst Ruthrof Routledge Revivals: Pandora and Occam (1992) - On the Limits of Language and Literature (Paperback)
Horst Ruthrof
R735 Discovery Miles 7 350 Ships in 10 - 15 working days

First published in 1992, this book evokes Pandora and Occam as metaphoric corner posts in an argument about language as discourse and in doing so, brings analytic philosophy to bear on issues of Continental philosophy, with attention to linguistic, semiological, and semiotic concerns. Instead of regarding meanings as guaranteed by definitions, the author argues that linguistic expressions are schemata directing us more or less loosely toward the activation of nonlinguistic sign systems. Ruthrof draws up a heuristic hierarchy of discourses, with literary expression at the top, descending through communication-reduced reference and speech acts to formal logic and digital communication at the bottom. The book offers multiple perspectives from which to review traditional theories of meaning, working from a wide variety of theorists, including Peirce, Frege, Husserl, Derrida, Lyotard, Davidson, and Searle. In Ruthrof's analysis, Pandora and Occam illustrate the opposition between the suppressed rich materiality of culturally saturated discourse and the stark ideality of formal sign systems. This book will be of interest to those studying linguistics, literature and philosophy.

The Syntax of Meaning and the Meaning of Syntax - Minimal Computations and Maximal Derivations in a Label-/Phase-Driven... The Syntax of Meaning and the Meaning of Syntax - Minimal Computations and Maximal Derivations in a Label-/Phase-Driven Generative Grammar of Radical Minimalism (Hardcover, New edition)
Peter Kosta
R1,802 Discovery Miles 18 020 Ships in 10 - 15 working days

This book provides a summary of Radical Minimalism, putting forth a neurocognitively implementable theory of grammar as I-language. Radical Minimalism tries to give a 'fully explicit' description of syntactic structures mapped into cognitive frames of thought. It focuses on the division of labor between Narrow Syntax and Meaningful Units of the sentence and also on the role of Mental Lexicon (understood as a selection of Roots and Labels), the Labeling Mechanism, and the participation of the Senso-Motoric and Conceptual-Intentional Interfaces within a Crash-proof Grammar of Human Language. The data are taken from the languages of different genetic origins and types. The book is based on the idea that language and thought are closely connected and must be studied within the physical laws of the Anti-Entropy and Dynamical Frustration theory. Peter Kosta's new book touches on an exceptional range of subjects in theoretical syntax and the philosophy of grammar, bearing ample proof of his lifelong engagement with these vital disciplines within the humanities of the 20th/21st centuries. His acute awareness of important insights and discussions in current day minimalism is evident from every page, informing his treatment of a wide diversity of problems in the morphosyntax of Slavic languages and beyond. (Jan-Wouter Zwart, University of Groningen) This book provides a breath of fresh air in linguistic theorising by combining empirically based syntactic innovations with original discussions of long-standing semantic puzzles and a revised architecture of the Faculty of Language. Foundational notions in generative theory are thoroughly revised in the light of detailed comparative analyses. This remarkable work represents the culmination of years of research on what meaning is, how it is structured, and to what extent syntax encodes meaning. (Diego Gabriel Krivochen, University of Verona)

Varieties of Tone - Frege, Dummett and the Shades of Meaning (Hardcover, New): R. Kortum Varieties of Tone - Frege, Dummett and the Shades of Meaning (Hardcover, New)
R. Kortum
R2,489 R1,859 Discovery Miles 18 590 Save R630 (25%) Ships in 10 - 15 working days

Today's leading theories of meaning, chiefly those of Michael Dummett and Donald Davidson, depend crucially upon Gottlob Frege's distinctions between sense and reference, sense and utterance-force, and sense and tone. But while the notions of reference, sense, and force have dominated the discussion, the subtle workings of tone have received scant attention. Long overdue, this is the first comprehensive study of tone. Careful analysis of the more than two dozen varieties identified by Frege and Dummett reveals serious weaknesses in their explanatory framework. The author sketches a broader conception in terms of speakers correctly making things out to be a certain way, a formulation that avoids the demonstrated shortcomings of Fregean truth-conditional accounts while capturing the representational character of meaning as this applies right across the language-not only to words and sentences, but to discreet linguistic components such as word-order, mood of the verb, and patterns of intonation and stress.

Multimodal Epistemologies - Towards an Integrated Framework (Paperback): Arianna Maiorani, Christine Christie Multimodal Epistemologies - Towards an Integrated Framework (Paperback)
Arianna Maiorani, Christine Christie
R1,337 Discovery Miles 13 370 Ships in 10 - 15 working days

This volume develops a new multimodal semiotic approach to the study of communication, examining how multimodal discourse is construed transmedially and interculturally and how new technologies and cultural stances inform communicative contexts across the world. It contributes to current theoretical debates in the disciplines of semiotics, linguistics, multimodality, and pragmatics, as well as those aspects of pedagogy and film studies that engage with the notions of text and narrative by addressing questions such as: How do we study multimedia communication? How do we incorporate the impact of new media technologies into the study of Linguistics and Semiotics? How do we construe culture in modern communication? How useful are the current multidisciplinary approaches to multimodal communication? Through the analysis of specific case studies that are developed within diverse academic disciplines and which draw on a range of theoretical frameworks, the goal of this book is to provide a basis for an overarching framework that can be applied by scholars and students with different academic and cultural backgrounds.

Voice in Political Discourse - Castro, Chavez, Bush and their Strategic Use of Language (Hardcover, New): Antonio Reyes Voice in Political Discourse - Castro, Chavez, Bush and their Strategic Use of Language (Hardcover, New)
Antonio Reyes
R5,275 Discovery Miles 52 750 Ships in 10 - 15 working days

This title explores the roles and discursive strategies that politicians enact in political discourse in order to achieve their specific goals. Politicians enact three main roles in political discourse - narrator, interlocutor and character - to achieve specific goals. This book explains these roles and how they constitute discursive strategies, correlating with political aims. In short, politicians evoke voices in discourse to strategically position themselves in relation to social actors and events. The book describes these strategies and analyzes the manner in which they are employed by three very different politicians - Fidel Castro, Hugo Chavez and George W. Bush. The roles are studied cross-culturally and from different ideological backgrounds. This book explains how political ideologies are constructed, defined and redefined by linguistic means, showing specific ways in which politicians manipulate language to achieve the goals on their political agenda. It applies new methodological approaches to the analysis of political discourse and also contributes to the sparse literature on political discourse analysis of Spanish-speaking politicians.

Text- und Diskurswelten in der massenmedialen Kommunikation (Hardcover): Roman Opilowski, Marek Cieszkowski, Janusz Pociask Text- und Diskurswelten in der massenmedialen Kommunikation (Hardcover)
Roman Opilowski, Marek Cieszkowski, Janusz Pociask
R1,550 Discovery Miles 15 500 Ships in 10 - 15 working days

Der mit der Digitalisierung der Kommunikation einhergehende Wandel von Kommunikations- und Medienkulturen beeinflusst die Produktionsbedingungen und den Rezeptionsrahmen von Texten sowie kommunikative Praktiken und kommunikatives Handeln. Um kommunikative Praktiken zu vollziehen und kommunikatives Handeln möglichst effektiv zu gestalten, entstehen vielfältige diskursive Kommunikationsräume, in denen mediale Akteure zu verschiedenen Zwecken miteinander agieren. Mit der Verlagerung der kommunikativen Praktiken in die digitale Welt kommt es zur Verlinkung von Texten zu Diskursen, die multisemiotisch und multimedial geprägt und auf Interaktion ausgerichtet sind. Dieses Buch ist solchen diversen textuellen und diskursiven Erscheinungsformen der massenmedialen Kommunikation gewidmet, die auf der Grundlage erschlossener Textkorpora interdisziplinär untersucht werden. Gegenstand der breit gefächerten Diskussion sind hier einzelne Texte und zusammenhängende Textformate in verschiedenen Medien sowie diskursiv organisierte Textwelten diverser multimodaler und -medialer Ausgestaltung.

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