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Books > Language & Literature > Language & linguistics > Semantics (meaning) > General

True to Form - Rising and Falling Declaratives as Questions in English (Paperback): Christine Gunlogson True to Form - Rising and Falling Declaratives as Questions in English (Paperback)
Christine Gunlogson
R1,678 Discovery Miles 16 780 Ships in 10 - 15 working days

This book is concerned with the meaning and use of two kinds of declarative sentences: 1) It's raining? 2) It's raining. The difference between (1) and (2) is intonational: (1) has a final rise--indicated by the question mark--while (2) ends with a fall. Christine Gunlogson's central claim is that the meaning and use of both kinds of sentences must be understood in terms of the meaning of their defining formal elements, namely declarative sentence type and rising versus falling intonation. Gunlogson supports that claim through an investigation of the use of declaratives as questions. On one hand, Gunlogson demonstrates that rising and falling declaratives share an aspect of conventional meaning attributable to their declarative form, distinguishing them both from the corresponding polar interrogative (Is it raining?) and constraining their use as questions. On the other hand, since (1) and (2) constitute a minimal pair, differing only in intonation, systematic differences in character and function between them--in particular, the relative "naturalness" of (1) as a question compared to (2) --must be located in the contrast between the fall and the rise. To account for these two sets of differences, Gunlogson gives a compositional account of rising and falling declaratives under which declarative form expresses commitment to the propositional content of the declarative. Rising versus falling intonation on declaratives is responsible for attribution of the commitment to the Addressee versus the Speaker, respectively. The result is an inherent contextual "bias" associated with declaratives, which constitutes the crucial point of difference with interrogatives. The compositional analysis is implemented in the framework of context update semantics (Heim 1982 and others), using an articulated version of the Common Ground (Stalnaker 1978) that distinguishes the commitments of the individual discourse participants. Restrictions on the use of declaratives as questions, as well as differences between rising and falling declaratives as questions, are shown to follow from this account. Gunlogson argues that neither rising nor falling declaratives are inherently questioning--rather, the questioning function of declaratives arises through the interaction of sentence type, intonation, and context.

Religious Conversion and Identity - The Semiotic Analysis of Texts (Paperback): Massimo Leone Religious Conversion and Identity - The Semiotic Analysis of Texts (Paperback)
Massimo Leone
R1,576 Discovery Miles 15 760 Ships in 10 - 15 working days

The way in which people change and represent their spiritual evolution is often determined by recurrent language structures. Through the analysis of ancient and modern stories and their words and images, this book describes the nature of conversion through explorations of the encounter with the religious message, the discomfort of spiritual uncertainty, the loss of personal and social identity, the anxiety of destabilization, the reconstitution of the self and the discovery of a new language of the soul.

Introducing English Semantics (Hardcover, 2nd edition): Charles Kreidler Introducing English Semantics (Hardcover, 2nd edition)
Charles Kreidler
R4,212 Discovery Miles 42 120 Ships in 10 - 15 working days

Introducing English Semantics, Second Edition is a practical introduction to understanding how meanings are expressed in the English language. Presenting the basic principles of the discipline of semantics, this newly revised edition explores the knowledge of language that speakers have which enables them to communicate - to express observations, opinions, intentions and the products of their imagination. The text emphasises pragmatic investigation with numerous illustrative examples of concepts and ample exercises to help students develop and improve their linguistic analysis skills. Introducing English Semantics: Discusses the nature of human language and how linguists categorise and examine it. Covers meanings expressed in English words, prefixes, suffixes and sentences. Examines such relations as synonymy, antonymy, hyponymy, ambiguity, implication, factivity, aspect, and modality Draws comparisons between English and other languages Illustrates the importance of 'tone of voice' and 'body language' in face-to-face exchanges and the role of context in any communication Contains a wealth of exercises and a glossary to clearly define all terminology This new edition includes expanded and updated textual exercises and a greater focus on compounds and other kinds of composite lexemes. Written in a clear and accessible style, Introducing English Semantics is an essential text for any student taking an introductory course in semantics.

Semantic Prosody - A Critical Evaluation (Paperback): Dominic Stewart Semantic Prosody - A Critical Evaluation (Paperback)
Dominic Stewart
R1,681 Discovery Miles 16 810 Ships in 10 - 15 working days

Semantic Prosody is the first full-length treatment of semantic prosody, a concept akin to connotation but which connects crucially with typical lexical environment. For example, it has been claimed that the adverb 'utterly' is characterised by an unfavourable semantic prosody on account of its habitual co-occurrence with words denoting unfavourable states of affairs such as 'ridiculous', 'disgraceful' and 'miserable'. Primarily for this reason, semantic prosody has emerged almost exclusively within the field of corpus linguistics. However, the overall picture is complex, and this book offers a much-needed review of how semantic prosody has been described and approached in contributions on the subject, as well as a critical analysis of those contributions and a number of case studies. It discusses the relevance of the theory of priming in this area, and whether semantic prosody has cogency as a theoretical concept. Lastly, it points the way for future research. Since work on semantic prosody so far has been occasional, brief, and distributed across a range of monographs, articles and conference papers, this book, which does not assume previous knowledge of the subject, will constitute a fundamental work of reference for scholars, teachers and students alike. At the same time, Semantic Prosody goes beyond the central topic of the work, with wide-reaching implications for both corpus linguistics and linguistics overall. In this sense the concept of semantic prosody is used as a springboard for investigations into issues of vital importance for corpus studies such as the structuring and presentation of text in a corpus, the varying methodologies adopted by analysts to approach and interpret corpus data, as well as broader issues such as the role of intuition, introspection and elicitation in empirical language studies.

Illocutionary constructions in English: Cognitive motivation and linguistic realization - A study of the syntactic realizations... Illocutionary constructions in English: Cognitive motivation and linguistic realization - A study of the syntactic realizations of the directive, commissive and expressive speech acts in English (Paperback, New edition)
Nuria Del Campo Martinez
R2,310 R1,960 Discovery Miles 19 600 Save R350 (15%) Ships in 10 - 15 working days

Grounded in the Lexical Constructional Model (LCM), a usage-based meaning construction model of language of recent design, this research argues that illocutionary meaning either results from filling in constructional variables such as X in the Can You XVP? construction or from affording access to abstract situational cognitive models through the metonymic activation of relevant elements of their structure. One such model is the Cost-Benefit Cognitive Model, which is incorporated into the description of pragmatic meaning and presented as lying at the core of the conventionalization process of illocutionary constructions. The inferential path based on the instantiation of the Cost-Benefit Cognitive Model determines the activation of speech act values that may become conventionalized within a linguistic community. The study determines the applicability of the analytical tools developed by the LCM for illocutionary description. The illocutionary acts selected are those proposed by the Cost-Benefit Cognitive Model as exploiting cultural principles of interaction.

Rhetoric, History, and Women's Oratorical Education - American Women Learn to Speak (Hardcover, New): David Gold,... Rhetoric, History, and Women's Oratorical Education - American Women Learn to Speak (Hardcover, New)
David Gold, Catherine L. Hobbs
R4,644 Discovery Miles 46 440 Ships in 10 - 15 working days

Historians of rhetoric have long worked to recover women's education in reading and writing, but have only recently begun to explore women's speaking practices, from the parlor to the platform to the varied types of institutions where women learned elocutionary and oratorical skills in preparation for professional and public life. This book fills an important gap in the history of rhetoric and suggests new paths for the way histories may be told in the future, tracing the shifting arc of women's oratorical training as it develops from forms of eighteenth-century rhetoric into institutional and extrainstitutional settings at the end of the nineteenth century and diverges into several distinct streams of community-embodied theory and practice in the twentieth. Treating key rhetors, genres, settings, and movements from the early republic to the present, these essays collectively challenge and complicate many previous claims made about the stability and development of gendered public and private spheres, the decline of oratorical culture and the limits of women's oratorical forms such as elocution and parlor rhetorics, and women's responses to rhetorical constraints on their public speaking. Enriching our understanding of women's oratorical education and practice, this cutting-edge work makes an important contribution to scholarship in rhetoric and communication.

Fictions of Masculinity - Crossing Cultures, Crossing Sexualities (Paperback): Peter F. Murphy Fictions of Masculinity - Crossing Cultures, Crossing Sexualities (Paperback)
Peter F. Murphy
R781 Discovery Miles 7 810 Ships in 10 - 15 working days

"While feminist critics have re-invented the canon, studies of male authors have remained oddly ungendered. The authors in Peter Murphy's enlightening collection hold male authors up to a gender lens' to explore how in their lives and in their texts, these writers were working out issues of masculinity and sexuality. The refreshing results cross all boundaries cultural, sexual, even disciplinary."
--Michael S. Kimmel, SUNY, Stony Brook, Editor, "Men's Lives" and "Men Confront Pornography"

We are just beginning to understand masculinity as a fiction or a localizable, historical, and therefore unstable construct. This book points the way to a much-needed interrogation of the many modes of masculinity, as represented in literature. Both women and men who are engaged in critical thinking about genders and sexualities will find these essays always thoughtful and often provocative.
--Thas E. Morgan, Associate Professor of English, Arizona State University

Peter Murphy has assembled an innovative, challenging, and important set of contributions to a growing field of inquiry into constructions of masculinities in literature, inspired principally by feminist and gay studies. Illuminatingly crossing lines of genders, sexualities, cultures, and methodologies, "Fictions of Masculinity" greatly advances our understanding of representations of men, masculinities, misandry, and misogyny in a wide range of literary works and genres, and helps us to imagine (and thereby ultimately bring about) alternative constructions.
--Harry Brod, Editor, "The Making of Masculinities: The New Men's Studies," "A Mensch Among Men: Explorations in Jewish Masculinity, and Theorizing Masculinities,"

Women writing about women dominates contemporary work on sexuality. Men have been far more willing to discuss female sexuality than male sexuality, while the most radical and insightful analyses of male sexuality have come from women. When men consider the issue of female sexuality they often speak from assumptions of security about their own unexamined sexuality. This book maintains that men have to interrogate their own sexuality if there is to be a revision of phallocentric discourse; and, that this revision of masculinity must be done in dialogue with women.

The essays included in this collection examine the deep structure of masculine codes. They ask the question Who are the men in modern literature? Examining the force of the dominant values of Western masculinity, they synthesize insights from feminism, psychoanalysis, post-structuralism, and new historicism. These perspectives help explain how male sexuality has been structured by fictional representations.

By examining the images of masculinity in modern literature, the essays explore traditional and non-traditional roles of men in society and in personal relationships. They look at how men are represented in literature, the fiction of manhood. They attempt to unravel the assumptions behind these representations by looking at the implications of this imagination. And they speculate on possibilities for creating a new imaginary of masculinity by identifying what literature has to say about that change.

With analyses of a range of genres (novels, poetry, plays and autobiography), Western and Third World literatures, and theoretical perspectives, "Fictions of Masculinity" provides a significant contribution to thisrapidly growing field of study.
Contributors are: David Bergman (Towson State University), Miriam Cooke (Duke University), Martin Danahy (Emory University), Richard Dellamora (Trent University, Ontario), Leonard Duroche (University of Minnesota), Jim Elledge (Illinois State University), Alfred Habegger (University of Kansas), Suzanne Kehde (California Polytechnic University, San Luis Obispo), David Leverenz (University of Florida), Christopher Metress (Wake Forest University), Peter F. Murphy (SUNY, Empire State College), Rafael Prez-Torres (University of Pennsylvania), David Radavich (Eastern Illinois University), and Peter Schwenger (St. Vincent University, Nova Scotia).

Gender and Discourse (Hardcover, New): Deborah Tannen Gender and Discourse (Hardcover, New)
Deborah Tannen
R891 Discovery Miles 8 910 Ships in 10 - 15 working days

Tannen collects five of her published essays on gender and language, which provide a background as well as a response to her bestselling You Just Don't Understand (1990). She adds an introduction that discusses the surprising reactions to that book and explains how these essays deal with the questions raised by the book's critics.

Discourse and Organization (Hardcover): David Grant, Tom W. Keenoy, Clifford Oswick Discourse and Organization (Hardcover)
David Grant, Tom W. Keenoy, Clifford Oswick
R5,452 Discovery Miles 54 520 Ships in 10 - 15 working days

This major work from renowned scholars in the field, analyzes the role of language and symbolic media and shows how this enables us to move to new levels of understanding of contemporary organizational issues. An introductory chapter examines the role and growing importance of discourse in the study of organizations. It critically evaluates the contributions of various disciplines and defines organizational discourse as a subject area. The chapters in the first section, Talk and Action, explore the relationship between discourse, action and interaction and their impact on organizational structure and behaviour. Stories and Sensemaking focuses on the analytical potential of the `story' as a means of illuminating the ways in which organizational members make sense of their experience of organization. Discourse and Organization includes contributions which demonstrate the fundamental significance of linguistic uSAGE and discursive construction to the ontologies of `organization'. Finally, a concluding discourse explores the claims and limitations of organizational discourse as a means of enriching our understanding of organization.

Introducing English Semantics (Paperback, 2nd edition): Charles Kreidler Introducing English Semantics (Paperback, 2nd edition)
Charles Kreidler
R1,435 Discovery Miles 14 350 Ships in 10 - 15 working days

Introducing English Semantics, Second Edition is a practical introduction to understanding how meanings are expressed in the English language. Presenting the basic principles of the discipline of semantics, this newly revised edition explores the knowledge of language that speakers have which enables them to communicate - to express observations, opinions, intentions and the products of their imagination. The text emphasises pragmatic investigation with numerous illustrative examples of concepts and ample exercises to help students develop and improve their linguistic analysis skills. Introducing English Semantics: Discusses the nature of human language and how linguists categorise and examine it. Covers meanings expressed in English words, prefixes, suffixes and sentences. Examines such relations as synonymy, antonymy, hyponymy, ambiguity, implication, factivity, aspect, and modality Draws comparisons between English and other languages Illustrates the importance of 'tone of voice' and 'body language' in face-to-face exchanges and the role of context in any communication Contains a wealth of exercises and a glossary to clearly define all terminology This new edition includes expanded and updated textual exercises and a greater focus on compounds and other kinds of composite lexemes. Written in a clear and accessible style, Introducing English Semantics is an essential text for any student taking an introductory course in semantics.

Evaluative Semantics - Cognition, Language and Ideology (Paperback): Jean-Pierre Malrieu Evaluative Semantics - Cognition, Language and Ideology (Paperback)
Jean-Pierre Malrieu
R1,593 Discovery Miles 15 930 Ships in 10 - 15 working days

Evaluation, from connotations to complex judgements of value, is probably the most neglected dimension of meaning. Calling for a new understanding of truth and value, this book is a comprehensive study of evaluation in natural language, at lexical, syntactic and discursive levels. Jean Pierre Malrieu explores the cognitive foundations of evaluation and uses connectionist networks to model evaluative processes. He takes into account the social dimension of evaluation, showing that ideological contexts account for evaluative variability. A discussion of compositionality and opacity leads to the argument that a semantics of evaluation has some key advantages over truth-conditional semantics and as an example Malrieu applies his evaluative semantics to a complex Shakespeare text. His connectionist model yields a mathematical estimation of the consistency of text with ideology, and is particularly useful in the identification of subtle rhetorical devices such as irony.

Understanding Semantics (Hardcover, 2nd edition): Sebastian Loebner Understanding Semantics (Hardcover, 2nd edition)
Sebastian Loebner
R4,096 Discovery Miles 40 960 Ships in 10 - 15 working days

Understanding Semantics, Second Edition, provides an engaging and accessible introduction to linguistic semantics. The first part takes the reader through a step-by-step guide to the main phenomena and notions of semantics, covering levels and dimensions of meaning, ambiguity, meaning and context, logical relations and meaning relations, the basics of noun semantics, verb semantics and sentence semantics. The second part provides a critical introduction to the basic notions of the three major theoretical approaches to meaning: structuralism, cognitive semantics and formal semantics. Key features include: A consistent mentalist perspective on meaning Broad coverage of lexical and sentence semantics, including three new chapters discussing deixis, NP semantics, presuppositions, verb semantics and frames Examples from a wider range of languages that include German, Japanese, Spanish and Russian. Practical exercises on linguistic data Companion website including all figures and tables from the book, an online dictionary, answers to the exercises and useful links at routledge.com/cw/loebner This book is an essential resource for all undergraduate students studying semantics. Sebastian Loebner is a Professor of Linguistics at the Institute for Language and Information at the University of Dusseldorf, Germany

The Past Tense in Polish and French - A Semantic Approach to Translation (Paperback, New edition): Magdalena Karolak The Past Tense in Polish and French - A Semantic Approach to Translation (Paperback, New edition)
Magdalena Karolak
R1,619 Discovery Miles 16 190 Ships in 10 - 15 working days

This book presents the first detailed analysis of the mechanism of translating the Polish past tense into French. Grounded in the field of aspectual research, this study bridges the gap between theory and practice by presenting a set of equivalency rules for Polish past imperfective verb forms and French past tenses. Drawing on a wide selection of Polish literary texts and their translations into French, the author analyses the translation of Polish past imperfective verbs in factual contexts and their actual uses in narration. Using the semantic theory of aspect developed by Stanislaw Karolak, the author establishes rules of equivalency for imperfective uses in both languages as well as rules of equivalency between Polish past imperfective verbs and perfect tenses in French (passe compose, passe simple and plus-que-parfait). The translation rules developed in this study can be applied directly in translation practice as well as providing a resource for scholars of the French and Polish languages. Additionally, this book lays the foundation for future contrastive studies on aspect in languages from different language families.

Spoken and Written Discourse in Online Interactions - A Multimodal Approach (Hardcover): Maria Grazia Sindoni Spoken and Written Discourse in Online Interactions - A Multimodal Approach (Hardcover)
Maria Grazia Sindoni
R4,360 Discovery Miles 43 600 Ships in 10 - 15 working days

Winner of the AIA Book Prize for a research monograph in the field of English Language and Linguistics (2016) Common patterns of interactions are altered in the digital world and new patterns of communication have emerged, challenging previous notions of what communication actually is in the contemporary age. Online configurations of interaction, such as video chats, blogging, and social networking practices demand profound rethinking of the categories of linguistic analysis, given the blurring of traditional distinctions between oral and written discourse in digital texts. This volume reconsiders underlying linguistic and semiotic frameworks of analysis of spoken and written discourse in the light of the new paradigms of online communication, in keeping with a multimodal corpus linguistics theoretical framework. Typical modes of online interaction encompass speech, writing, gesture, movement, gaze, and social distance. This is nothing new, but here Sindoni asserts that all these modes are integrated in unprecedented ways, enacting new interactional patterns and new systems of interpretation among web users. These "non verbal" modes have been sidelined by mainstream linguistics, whereas accounting for the complexity of new genres and making sense of their educational impact is high on this volume' s agenda. Sindoni analyzes other new phenomena, ranging from the intimate sphere (i.e. video chats, personal blogs or journals on social networking websites) to the public arena (i.e. global-scale transmission of information and knowledge in public blogs or media-sharing communities), shedding light on the rapidly changing global web scenario.

The Adjective as an Adjunctive Predicative Expression - A Semantic Analysis of Nominalised Propositional Structures as... The Adjective as an Adjunctive Predicative Expression - A Semantic Analysis of Nominalised Propositional Structures as Secondary Predicative Syntagmas (Hardcover, New edition)
Dorota Szumska
R1,455 Discovery Miles 14 550 Ships in 10 - 15 working days

The analysis is a contribution to contemporary linguistics, particularly the theory of syntax, semantics and pragmatics. Within the theoretical framework of predicate-argument syntax (also known as semantic syntax), the author analyses the role of the adjective as an adjunctive predicative expression. The aim of the research is to create a description of an adjective which could be prospectively useful as a point of departure for analyses of phenomena analogous from the communication point of view in other languages. The book contains a rich text material and a large number of valuable pragmatic insights into Polish nominal syntagmas with an adjective.

Neo-Davidsonian Metaphysics - From the True to the Good (Hardcover, New): Samuel C Wheeler Neo-Davidsonian Metaphysics - From the True to the Good (Hardcover, New)
Samuel C Wheeler
R4,359 Discovery Miles 43 590 Ships in 10 - 15 working days

Much contemporary metaphysics, moved by an apparent necessity to take reality to consist of given beings and properties, presents us with what appear to be deep problems requiring radical changes in the common sense conception of persons and the world. Contemporary meta-ethics ignores questions about logical form and formulates questions in ways that make the possibility of correct value judgments mysterious. In this book, Wheeler argues that given a Davidsonian understanding of truth, predication, and interpretation, and given a relativised version of Aristotelian essentialism compatible with Davidson's basic thinking, many metaphysical problems are not very deep. Likewise, many philosophers' claims that common sense needs to be modified are unfounded. He argues further that a proper consideration of questions of logical form clarifies and illuminates meta-ethical questions. Although the analyses and arguments he gives are often at odds with those at which Davidson arrived, they apply the central Davidsonian insights about semantics, understanding, and interpretation.

Advancing Socio-grammatical Variation and Change - In Honour of Jenny Cheshire (Paperback): Karen V. Beaman, Isabelle... Advancing Socio-grammatical Variation and Change - In Honour of Jenny Cheshire (Paperback)
Karen V. Beaman, Isabelle Buchstaller, James A. Walker, Susan Fox
R1,356 Discovery Miles 13 560 Ships in 10 - 15 working days

This groundbreaking collection showcases Jenny Cheshire's influential work in bringing greater attention to quantitative analysis of socio-grammatical variation and builds upon her contributions with new lines of inquiry pushing sociolinguistic research forward. Featuring contributions from leading experts in the field, the volume is structured in six parts with a particular focus on syntactic, morpho-syntactic, and discourse-pragmatic variation and change, each section turning a lens on a different aspect of socio-grammatical variation. The first sections of the volume focus on the role of structure, its relevance for sociolinguistic production and perception and the impact of social structure on formal structure. Two sections look at the interface of variationist research with other aspects of linguistic research, including generative syntax and discourse-pragmatic features. The final sections consider the importance of integrating broader external factors in socio-grammatical variation, exploring the impact of interactional pressures in the sociolinguistic environment and the role of multi-ethnic contact varieties. Taken together, this volume demonstrates the critical role of socio-grammatical variation in our understanding of language change as a holistic process.

"... the ball seemed to keep rolling ..." - Linking up Cognitive Systems in Language: Attention and Force Dynamics (Hardcover,... "... the ball seemed to keep rolling ..." - Linking up Cognitive Systems in Language: Attention and Force Dynamics (Hardcover, New edition)
Martina Lampert, Gunther Lampert
R1,530 Discovery Miles 15 300 Ships in 10 - 15 working days

Again firmly rooted in Leonard Talmy's Cognitive Semantics, this new study moves beyond the analysis of single schematic systems in language contributing to the linguistic task of conceptual integration. It investigates for the first time effects of linking up Force Dynamics, a conceptual category generalizing over the traditional notion of the causative, and the Attention system of language, as detailed in Talmy's most recent extended draft version. To accommodate the conceptual and formal complexities involved at the interface of Attention, Force Dynamics, and Cognitive State and to allow for an appropriate degree of fine-grainedness the analytical framework affords, the exposition has been constrained to the golf scenario, where forces are at work in the physical and sociodynamic domains.

Nominal Contact in Michif (Hardcover): Carrie Gillon, Nicole Rosen Nominal Contact in Michif (Hardcover)
Carrie Gillon, Nicole Rosen
R2,910 Discovery Miles 29 100 Ships in 10 - 15 working days

This book explores the results of language contact in Michif, an endangered Canadian language that is traditionally claimed to combine a French noun phrase with a Cree verb phrase, and is hence usually considered a 'mixed' language. Carrie Gillon and Nicole Rosen provide a detailed account of the Michif noun phrase in which they examine issues such as the mass/count distinction, plurality, gender, articles, and demonstratives. Their analysis reveals that while parts of the Michif noun phrase have French lexical sources, and the language has certain features that are borrowed from French, its syntax in fact looks very much like that found in other Algonquian languages. The final chapter of the book discusses the wider implications of these findings: the authors argue that contact does not create a whole new language category and that Michif should instead be considered an Algonquian language with French contact influence; they also extend their analysis to other mixed languages and creoles. The book will be of interest to Algonquian scholars, formal linguists in the fields of syntax, morphology, and semantics, and to all those working on issues of language contact.

Corpus Approaches to Evaluation - Phraseology and Evaluative Language (Paperback): Susan Hunston Corpus Approaches to Evaluation - Phraseology and Evaluative Language (Paperback)
Susan Hunston
R1,351 Discovery Miles 13 510 Ships in 10 - 15 working days

This book applies a set of corpus investigation techniques to the study of evaluation, or stance, or affect, in naturally-occurring discourse. Evaluative language indicates opinions, attitudes, and judgments. It is an important part of activities such as persuading someone that a particular viewpoint is correct, or in constructing knowledge from a different number of theories. This book argues that phraseology--regularities or patterns in language identifiable from corpus studies--is important to the study of evaluative language. It makes a number of more specific arguments: that modal meaning is expressed through particular phrases and not only through modal verbs; that figurative phrases are used to intensify evaluation; and that patterns of use may be exploited to achieve an automatic identification of evaluations. It also builds on the author's previous work in exploring how films and journalism use language and images to build knowledge from ideas.

Classical Rhetoric and Modern Public Relations - An Isocratean Model (Hardcover): Charles Marsh Classical Rhetoric and Modern Public Relations - An Isocratean Model (Hardcover)
Charles Marsh
R4,353 Discovery Miles 43 530 Ships in 10 - 15 working days

This book expands the theoretical foundations of modern public relations, a growing young profession that lacked even a name until the twentieth century. As the discipline seeks guiding theories and paradigms, rhetorics both ancient and modern have proven to be fruitful fields of exploration. Charles Marsh presents Isocratean rhetoric as an instructive antecedent. Isocrates was praised by Cicero and Quintilian as "the master of all rhetoricians," favored over Plato and Aristotle. By delineating the strategic value of Isocratean rhetoric to modern public relations, Marsh addresses the call for research into the philosophical, theoretical, and ethical origins of the field. He also addresses the call among scholars of classical rhetoric for modern relevance. Because Isocrates maintained that stable relationships must solicit and honor dissent, Marsh analyzes both historic and contemporary challenges to Isocratean rhetoric. He then moves forward to establish the modern applications of Isocrates in persuasion, education, strategic planning, new media, postmodern practices, and paradigms such as excellence theory, communitarianism, fully functioning society theory, and reflection.

Language Processing in Discourse - A Key to Felicitous Translation (Paperback): Monika Doherty Language Processing in Discourse - A Key to Felicitous Translation (Paperback)
Monika Doherty
R1,576 Discovery Miles 15 760 Ships in 10 - 15 working days

This book argues that language systems determine language use to a greater extent than is generally assumed. The author demonstrates how the typological characteristics of a language determine even the most general aspects of our stylistic preferences. Through extensive analysis of examples in German and English, the author demonstrates how analogous options of sentence structure must be surrendered in order to achieve felicitous translations. Two major aspects that determine the appropriateness of language use are examined: language processing and discourse-dependency. Essential reading for translation scholars and linguists involved in the comparative study of English and German, this book will also be of interest to scholars of psycholinguistics and cognitive science, as well as translators and linguists more generally.

Semantic Priming - Perspectives from Memory and Word Recognition (Paperback): Timothy P. McNamara Semantic Priming - Perspectives from Memory and Word Recognition (Paperback)
Timothy P. McNamara
R1,689 Discovery Miles 16 890 Ships in 10 - 15 working days

Semantic priming has been a focus of research in the cognitive sciences for more than thirty years and is commonly used as a tool for investigating other aspects of perception and cognition, such as word recognition, language comprehension, and knowledge representations. Semantic Priming: Perspectives from Memory and Word Recognition examines empirical and theoretical advancements in the understanding of semantic priming, providing a succinct, in-depth review of this important phenomenon, framed in terms of models of memory and models of word recognition. The first section examines models of semantic priming, including spreading activation models, the verification model, compound-cue models, distributed network models, and multistage activation models (e.g. interactive-activation model). The second section examines issues and findings that have played an especially important role in testing models of priming and includes chapters on the following topics: methodological issues (e.g. counterbalancing of materials, choice of priming baselines); automatic vs. strategic priming; associative vs. "pure" semantic priming; mediated priming; long-term semantic priming; backward priming; unconscious priming; the prime-task effect; list context effects; effects of word frequency, stimulus quality, and stimulus repetition; and the cognitive neuroscience of semantic priming. The book closes with a summary and a discussion of promising new research directions. The volume will be of interest to a wide range of researchers and students in the cognitive sciences and neurosciences.

The Elliptical Noun Phrase in English - Structure and Use (Hardcover, New): Christine Gunther The Elliptical Noun Phrase in English - Structure and Use (Hardcover, New)
Christine Gunther; Series edited by Ekkehard Koenig, Johan Van Der Auwera
R4,347 Discovery Miles 43 470 Ships in 10 - 15 working days

This book presents a detailed analysis of structural as well as pragmatic aspects underlying the phenomenon of noun ellipsis in English. Here Gunther examines the structure of elliptical noun phrases to account for the conditions on noun ellipsis and those on one-insertion, with special emphasis on the (oft-neglected) parallels between the two. She also examines the use of noun ellipsis with adjectives in order to shed light on this under-researched phenomenon, drawing on data from the British National Corpus.

Language, Ideology, and the Human - New Interventions (Hardcover, New Ed): Dusan Radunovic, Sanja Bahun Language, Ideology, and the Human - New Interventions (Hardcover, New Ed)
Dusan Radunovic, Sanja Bahun
R4,362 Discovery Miles 43 620 Ships in 10 - 15 working days

Language, Ideology, and the Human: New Interventions redefines the critical picture of language as a system of signs and ideological tropes inextricably linked to human existence. Offering reflections on the status, discursive possibilities, and political, ideological and practical uses of oral or written word in both contemporary society and the work of previous thinkers, this book traverses South African courts, British clinics, language schools in East Timor, prison cells, cinemas, literary criticism textbooks and philosophical treatises in order to forge a new, diversified perspective on language, ideology, and what it means to be human. This truly international and interdisciplinary collection explores the implications that language, always materialising in the form of a historically and ideologically identifiable discourse, as well as the concept of ideology itself, have for the construction, definition and ways of speaking about 'the human'. Thematically arranged and drawing together the latest research from experts around the world, Language, Ideology, and the Human offers a view of language, ideology and the human subject that eschews simplifications and binary definitions. With contributions from across the social sciences and humanities, this book will appeal to scholars from a range of disciplines, including sociology, cultural studies, anthropology, law, linguistics, literary studies, philosophy and political science.

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