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Books > Computing & IT > Social & legal aspects of computing > Human-computer interaction

Irresistible - The Rise of Addictive Technology and the Business of Keeping Us Hooked (Paperback): Adam Alter Irresistible - The Rise of Addictive Technology and the Business of Keeping Us Hooked (Paperback)
Adam Alter 2
R334 R267 Discovery Miles 2 670 Save R67 (20%) Ships in 12 - 17 working days

Welcome to the age of behavioral addiction—an age in which half of the American population is addicted to at least one behavior. We obsess over our emails, Instagram likes, and Facebook feeds; we binge on TV episodes and YouTube videos; we work longer hours each year; and we spend an average of three hours each day using our smartphones. Half of us would rather suffer a broken bone than a broken phone, and Millennial kids spend so much time in front of screens that they struggle to interact with real, live humans.

In this revolutionary book, Adam Alter, a professor of psychology and marketing at NYU, tracks the rise of behavioral addiction, and explains why so many of today's products are irresistible. Though these miraculous products melt the miles that separate people across the globe, their extraordinary and sometimes damaging magnetism is no accident. The companies that design these products tweak them over time until they become almost impossible to resist.

By reverse engineering behavioral addiction, Alter explains how we can harness addictive products for the good—to improve how we communicate with each other, spend and save our money, and set boundaries between work and play—and how we can mitigate their most damaging effects on our well-being, and the health and happiness of our children.

Designing Pleasurable Products - An Introduction to the New Human Factors (Paperback): Patrick W Jordan Designing Pleasurable Products - An Introduction to the New Human Factors (Paperback)
Patrick W Jordan
R1,731 Discovery Miles 17 310 Ships in 9 - 15 working days


Human factors considerations are increasingly being incorporated into the product design process. Users are seen more as being important factors in the overall look and usability of products than just as passive users. We are now treated as cognitive and physical components of the person/product system. The author, who is one of the leading lights in the field of cognitive ergonomics, looks at approaches that assume that if a task can be accomplished with a reasonable degree of efficiency and within acceptable levels of comfort, then the product can be seen as fitting to the user. In this book it is argued that in practice these approaches can be dehumanising. People are more than merely physical and cognitive processors. They have hopes, fears, dreams, values and aspirations, indeed these are the very things that make us human.
Designing Pleasurable Products looks both at and beyond usability, considering how products can appeal to use holistically, leading to products that are a joy to own.

Unleashing the Power of 5GtoB in Industries (Hardcover, 1st ed. 2021): Pengfei Sun Unleashing the Power of 5GtoB in Industries (Hardcover, 1st ed. 2021)
Pengfei Sun
R2,834 Discovery Miles 28 340 Ships in 12 - 17 working days

This book will delve into how new ICTs, represented by 5G, collectively empower industries from the perspective of theories and practices. 5G is integrating with cloud, intelligence, big data, and applications to push the boundaries of industries and diversify industrial services. Starting from the background and value of industry digitalization, Section I introduces the new ICT infrastructure for industry digitalization, as well as a new support system based on this infrastructure to enable 5GtoB to bring new value to industries. Section II summarizes the success factors and four key capabilities for achieving 5GtoB success from methodological perspective. Abundant application cases are provided in Section III to explore the adoption of 5GtoB in key enterprises across industries, as well as the benefits brought to these enterprises. The final section analyzes the future evolution and applications of 5GtoB. 5G enables a plethora of possibilities. We believe that this book will inspire everyone in the 5GtoB industry chain to embrace 5GtoB and take the digital transformation of industries to new heights.

Evil by Design - Interaction design to lead us into temptation (Paperback): C Nodder Evil by Design - Interaction design to lead us into temptation (Paperback)
C Nodder
R949 R768 Discovery Miles 7 680 Save R181 (19%) Ships in 12 - 17 working days

How to make customers feel good about doing what you want

Learn how companies make us feel good about doing what they want. Approaching persuasive design from the dark side, this book melds psychology, marketing, and design concepts to show why we're susceptible to certain persuasive techniques. Packed with examples from every nook and cranny of the web, it provides easily digestible and applicable patterns for putting these design techniques to work. Organized by the seven deadly sins, it includes: Pride -- use social proof to position your product in line with your visitors' valuesSloth -- build a path of least resistance that leads users where you want them to goGluttony -- escalate customers' commitment and use loss aversion to keep them thereAnger -- understand the power of metaphysical arguments and anonymityEnvy -- create a culture of status around your product and feed aspirational desiresLust -- turn desire into commitment by using emotion to defeat rational behaviorGreed -- keep customers engaged by reinforcing the behaviors you desire

Now you too can leverage human fallibility to create powerful persuasive interfaces that people will love to use -- but will you use your new knowledge for good or evil? Learn more on the companion website, evilbydesign.info.

Mobile e-Health (Hardcover, 1st ed. 2017): Hannah R. Marston, Shannon Freeman, Charles Musselwhite Mobile e-Health (Hardcover, 1st ed. 2017)
Hannah R. Marston, Shannon Freeman, Charles Musselwhite
R4,192 Discovery Miles 41 920 Ships in 10 - 15 working days

This multi-disciplinary collection of essays captures discussion, thinking and research surrounding the recent surge of interest in how technology can help us as we age. A wide range of topics are covered, from investigations in the use of technology to improve health and well-being, to examinations of digital gaming, mobile health apps and the quantified self in relation to an ageing population. From multi-disciplinary perspectives, this collection highlights the role of a more social approach to technology. As such, a variety of social research methods are used throughout the chapters. The benefits and issues with different approaches are highlighted both in terms of further research, but also so the reader can judge the value of the research for themselves. This collection brings together the latest thinking and cutting edge contemporary research from leading thinkers and academics in the field of human computer interaction, health and gerontology. In taking a social approach, it highlights how technological practices fit within wider gerontological, political and cultural perspectives. It therefore has potential to influence those working in human computer interaction, digital humanities, sociology, psychology and gerontology. It can help change the practice of people working in the health and social care field, in computer and product design, and in the digital and creative industries.

Delivering Data Analytics - A Step-By-Step Guide to Driving Adoption of Business Intelligence from Planning to Launch... Delivering Data Analytics - A Step-By-Step Guide to Driving Adoption of Business Intelligence from Planning to Launch (Hardcover)
Nicholas Kelly
R2,748 Discovery Miles 27 480 Ships in 12 - 17 working days

The importance of data analytics is well known, but how can you get end users to engage with analytics and business intelligence (BI) when adoption of new technology can be frustratingly slow or may not happen at all? Avoid wasting time on dashboards and reports that no one uses with this practical guide to increasing analytics adoption by focusing on people and process, not technology. Pulling together agile, UX and change management principles, Delivering Data Analytics outlines a step-by-step, technology agnostic process designed to shift the organizational data culture and gain buy-in from users and stakeholders at every stage of the project. This book outlines how to succeed and build trust with stakeholders amid the politics, ambiguity and lack of engagement in business. With case studies, templates, checklists and scripts based on the author's considerable experience in analytics and data visualisation, this book covers the full cycle from requirements gathering and data assessment to training and launch. Ensure lasting adoption, trust and, most importantly, actionable business value with this roadmap to creating user-centric analytics projects.

State of the Art in Digital Media and Applications (Paperback, 1st ed. 2017): Rae Earnshaw State of the Art in Digital Media and Applications (Paperback, 1st ed. 2017)
Rae Earnshaw
R1,930 Discovery Miles 19 300 Ships in 10 - 15 working days

This book presents the user-facing aspects of digital media, from the web and computer games, to mobile technologies and social media, and demonstrates how these are continuously growing and developing. The convergence of IT, telecommunications, and media is bringing about a revolution in the way information is collected, stored, accessed and distributed. Rae Earnshaw's book explores the principal factors driving this and the ways in which social and cultural contexts are affected by media content. This is Professor Earnshaw's fourth book in a series that focuses on digital media and creativity, and through the use of Case Studies; the theoretical, practical and technical aspects of digital media are examined. Readers are informed about how the user as content creator, publisher and broadcaster is changing the traditional roles of news media, publishers and entertainment corporations. Topics such as the evolution of digital imaging and the phenomenon of social media are discussed in relation to this. Professor Earnshaw also demonstrates how changes in technology produce shifts in the ways that consumers utilize it, in an increasing variety of application domains such as e-books, digital cameras, Facebook and Twitter. State of the Art in Digital Media and Applications will be invaluable for readers that want a comprehensive look at how emerging digital media technologies are being used, and how they are transforming how we create, consume, exchange and manipulate media content.

Sleep Fictions - Rest and Its Deprivations in Progressive-Era Literature (Paperback): Hannah L. Huber Sleep Fictions - Rest and Its Deprivations in Progressive-Era Literature (Paperback)
Hannah L. Huber
R626 Discovery Miles 6 260 Ships in 12 - 17 working days

The literary response to the dawning cult of wakefulness A turn-of-the-century influx of new technologies and the enormous impact of the electric light transformed not only individual sleeping habits but the ways American culture conceived and valued sleep. Hannah L. Huber analyzes the works of Henry James, Edith Wharton, Charles Chesnutt, and Charlotte Perkins Gilman to examine the literary response to the period’s obsession with wakefulness. As these writers blurred the separation of public and private space, their characters faced exhaustion in a modern world that permeated every moment of their lives with artificial light, traffic noise, and the social pressure to remain active at all hours. The implacable cultural clock and constant stress over physical limitations had an even greater impact on marginalized figures. Huber pays particular attention to how these writers rebutted Americans’ confidence in the body’s ability to conquer sleep with vivid portraits of the devastating consequences of sleep disruption and deprivation. The author also provides a website and text visualization tool that offers readers an interdisciplinary, deconstructed analysis of the book’s primary texts. The website can be found at: https://sleepfictions.org/sleep/scalar/index

Human-Computer Interaction - Fundamentals and Practice (Hardcover): Gerard Jounghyun Kim Human-Computer Interaction - Fundamentals and Practice (Hardcover)
Gerard Jounghyun Kim
R2,876 Discovery Miles 28 760 Ships in 12 - 17 working days

Although life continues to become increasingly embedded with interactive computing services that make our lives easier, human-computer interaction (HCI) has not been given the attention it deserves in the education of software developers at the undergraduate level. Most entry-level HCI textbooks are structured around high-level concepts and are not directly tied to the software development process. Filling this need, Human-Computer Interaction: Fundamentals and Practice supplies an accessible introduction to the entire cycle of HCI design and implementation-explaining the core HCI concepts behind each step. Designed around the overall development cycle for an interactive software product, it starts off by covering the fundamentals behind HCI. The text then quickly goes into the application of this knowledge. It covers the forming of HCI requirements, modeling the interaction process, designing the interface, implementing the resulting design, and evaluating the implemented product. Although this textbook is suitable for undergraduate students of computer science and information technology, it is accessible enough to be understood by those with minimal programming knowledge. Supplying readers with a firm foundation in the main HCI principles, the book provides a working knowledge of HCI-oriented software development. The core content of this book is based on the introductory HCI course (advanced junior or senior-level undergraduate) that the author has been teaching at Korea University for the past eight years. The book includes access to PowerPoint lecture slides as well as source code for the example applications used throughout the text.

Ad Hoc Networks - Second International Conference, ADHOCNETS 2010, Victoria, BC, Canada, August 18-20, 2010, Revised Selected... Ad Hoc Networks - Second International Conference, ADHOCNETS 2010, Victoria, BC, Canada, August 18-20, 2010, Revised Selected Papers (Paperback, 2010 ed.)
Jun Zhi-Zhong, David Simplot-Ryl, Victor C. M. Leung
R2,964 Discovery Miles 29 640 Ships in 10 - 15 working days

Ad hoc networks, which include a variety of autonomous networks for specific purposes, promise a broad range of civilian, commercial, and military applications. These networks were originally envisioned as collections of autonomous mobile or stationary nodes that dynamically auto-configure themselves into a wireless network without relying on any existing network infrastructure or centralized administration. With the significant advances in the last decade, the concept of ad hoc networks now covers an even broader scope, referring to the many types of autonomous wireless networks designed and deployed for a specific task or function, such as wireless sensor networks, vehicular networks, home networks, and so on. In contrast to the traditional wireless networking paradigm, such networks are all characterized by sporadic connections, highly error-prone communications, distributed autonomous operation, and fragile multi-hop relay paths. The new wireless networking paradigm necessitates reexamination of many established concepts and protocols, and calls for developing a new understanding of fundamental problems such as interference, mobility, connectivity, capacity, and security, among others. While it is essential to advance theoretical research on fundamental and practical research on efficient policies, algorithms and protocols, it is also critical to develop useful applications, experimental prototypes, and real-world deployments to achieve an immediate impact on society for the success of this wireless networking paradigm.

Proceedings of the 21st Congress of the International Ergonomics Association (IEA 2021) - Volume V: Methods & Approaches... Proceedings of the 21st Congress of the International Ergonomics Association (IEA 2021) - Volume V: Methods & Approaches (Paperback, 1st ed. 2022)
Nancy L. Black, W. Patrick Neumann, Ian Noy
R3,704 Discovery Miles 37 040 Ships in 12 - 17 working days

This book presents the proceedings of the 21st Congress of the International Ergonomics Association (IEA 2021), held online on June 13-18, 2021. By highlighting the latest theories and models, as well as cutting-edge technologies and applications, and by combining findings from a range of disciplines including engineering, design, robotics, healthcare, management, computer science, human biology and behavioral science, it provides researchers and practitioners alike with a comprehensive, timely guide on human factors and ergonomics. It also offers an excellent source of innovative ideas to stimulate future discussions and developments aimed at applying knowledge and techniques to optimize system performance, while at the same time promoting the health, safety and wellbeing of individuals. The proceedings include papers from researchers and practitioners, scientists and physicians, institutional leaders, managers and policy makers that contribute to constructing the Human Factors and Ergonomics approach across a variety of methodologies, domains and productive sectors. This volume includes papers addressing the following topics: Working with Computer Systems, Human Modelling and Simulation, Neuroergonomics, Biomechanics, Affective Design, Anthropometry, Advanced Imaging.

Robust Multimodal Cognitive Load Measurement (Hardcover, 1st ed. 2016): Fang Chen, Jianlong Zhou, Yang Wang, Kun Yu, Syed Z.... Robust Multimodal Cognitive Load Measurement (Hardcover, 1st ed. 2016)
Fang Chen, Jianlong Zhou, Yang Wang, Kun Yu, Syed Z. Arshad, …
R3,897 R3,686 Discovery Miles 36 860 Save R211 (5%) Ships in 12 - 17 working days

This book explores robust multimodal cognitive load measurement with physiological and behavioural modalities, which involve the eye, Galvanic Skin Response, speech, language, pen input, mouse movement and multimodality fusions. Factors including stress, trust, and environmental factors such as illumination are discussed regarding their implications for cognitive load measurement. Furthermore, dynamic workload adjustment and real-time cognitive load measurement with data streaming are presented in order to make cognitive load measurement accessible by more widespread applications and users. Finally, application examples are reviewed demonstrating the feasibility of multimodal cognitive load measurement in practical applications. This is the first book of its kind to systematically introduce various computational methods for automatic and real-time cognitive load measurement and by doing so moves the practical application of cognitive load measurement from the domain of the computer scientist and psychologist to more general end-users, ready for widespread implementation. Robust Multimodal Cognitive Load Measurement is intended for researchers and practitioners involved with cognitive load studies and communities within the computer, cognitive, and social sciences. The book will especially benefit researchers in areas like behaviour analysis, social analytics, human-computer interaction (HCI), intelligent information processing, and decision support systems.

Humans, Computers and Wizards - Human (Simulated) Computer Interaction (Paperback): Norman Fraser, Nigel Gilbert, Scott... Humans, Computers and Wizards - Human (Simulated) Computer Interaction (Paperback)
Norman Fraser, Nigel Gilbert, Scott McGlashan, Robin Wooffitt
R1,529 Discovery Miles 15 290 Ships in 12 - 17 working days

Using data taken from a major European Union funded project on speech understanding, the SunDial project, this book considers current perspectives on human computer interaction and argues for the value of an approach taken from sociology which is based on conversation analysis.

Digital Manufacturing and Assembly Systems in Industry 4.0 (Hardcover): Kaushik Kumar, Divya Zindani, J. Paulo Davim Digital Manufacturing and Assembly Systems in Industry 4.0 (Hardcover)
Kaushik Kumar, Divya Zindani, J. Paulo Davim
R4,117 Discovery Miles 41 170 Ships in 9 - 15 working days

Manufacturing, like other industries, is rising to the challenges imposed by aggressive consumer demands and the need for cost-effective processing that delivers quality in the fastest possible time. Fierce competition means that keeping abreast of new developments and applications in technology is essential if companies are to meet demands profitably and keep ahead of competitors. This book investigates the design and management of digital manufacturing and assembly systems for an efficient, flexible, and modular production of customized products using the I40 (industry 4.0)-enabling technologies. This book will also provide case studies covering modeling, simulation, and optimization. eBook includes color figures. Discusses how the advancement of data communication and storage through the Internet of Things (IoT) opens the possibilities of connecting sensors, robots, and devices Sheds light on how the human role in industry is decreasing due to the development of connected manufacturing floors, allowing them to take more control over the manufacturing processes, decisions, and even maintenance Covers the benefits from exploiting digital manufacturing, manufacturing enterprises, and what they expect to achieve Explains the important roles that modeling, simulation, and optimization play Investigates the design and management of digital manufacturing and assembly systems for an efficient, flexible, and modular production of customized products exploiting the I40 (industry 4.0)-enabling technologies

Simulators for Transportation Human Factors - Research and Practice (Paperback): Mark S. Young, Michael G. Lenne Simulators for Transportation Human Factors - Research and Practice (Paperback)
Mark S. Young, Michael G. Lenne
R1,705 Discovery Miles 17 050 Ships in 12 - 17 working days

Simulation continues to be a growth area in transportation human factors. From empirical studies in the laboratory to the latest training techniques in the field, simulators offer myriad benefits for the experimenter and the practitioner. This book draws together current trends in research and training simulators for the road, rail, air and sea sectors to inform the reader how to maximize both validity and cost-effectiveness in each case. Simulators for Transportation Human Factors provides a valuable resource for both researchers and practitioners in transportation human factors on the use of simulators, giving readers concrete examples and case studies of how simulators have been developed and used in empirical research as well as training applications. It offers useful and usable information on the functional requirements of simulators without the need for any background knowledge on the technical aspects, focusing on the state of the art of research and applications in transport simulators rather than the state of the art of simulation technology. The book covers simulators in operational terms instead of task simulation/modelling and provides a useful balance between a bottom-up, academic approach and a top-down, practical perspective.

Bored and Brilliant - How Spacing Out Can Unlock Your Most Productive and Creative Self (Paperback): Manoush Zomorodi Bored and Brilliant - How Spacing Out Can Unlock Your Most Productive and Creative Self (Paperback)
Manoush Zomorodi
R475 R388 Discovery Miles 3 880 Save R87 (18%) Ships in 10 - 15 working days
Human-Computer Interaction and Operators' Performance - Optimizing Work Design with Activity Theory (Paperback): Gregory... Human-Computer Interaction and Operators' Performance - Optimizing Work Design with Activity Theory (Paperback)
Gregory Z. Bedny, Waldemar Karwowski
R1,876 Discovery Miles 18 760 Ships in 12 - 17 working days

A collection of works authored by leading scientists from the US and Russia, Human-Computer Interaction and Operators' Performance: Optimizing Work Design with Activity Theory describes applied and systemic-structural activity theory as it is used to study human-computer interaction, aviation, design, and training. Important from a theoretical and practical perspective, the book describes new analytical and experimental methods in the study of human work. The book facilitates the exchange of ideas between scientists working in ergonomics, human factors, human-computer interaction, industrial/organizational psychology, economics, management training, and other related areas. Drawing on their theoretical perspectives, the authors provide a comparative analysis of the various schools working in activity theory and a new approach to the study of human work derived from applied and systemic-structural activity theory. They cover special topics such as functional analysis of attention and classification of professions developed utilizing applied activity theory methods. In addition the book presents comparative analysis of work activity theory and applications. Representing the next significant step in the development of applied and systemic-structural activity theory, the book offers a balanced picture of theoretical and applied issues in the study of human work from general, applied, and systemic-structural activity theory points of view. It provides state-of-the art information and emphasizes its application to the study of human work while interacting with advanced technology.

Theories and Practice in Interaction Design (Paperback): Sebastiano Bagnara, Gillian Crampton Smith Theories and Practice in Interaction Design (Paperback)
Sebastiano Bagnara, Gillian Crampton Smith
R1,876 Discovery Miles 18 760 Ships in 12 - 17 working days

Ad hoc and interdisciplinary, the field of interaction design claims no unified theory. Yet guidelines are needed. In essays by 26 major thinkers and designers, this book presents the rich mosaic of ideas which nourish the lively art of interaction design. The editors introduction is a critical survey of interaction design with a debt and contribution to neighboring disciplines, notably cognitive psychology, computer science, discourse analysis, economics, engineering, linguistics, philosophy, psychology, semiotics and sociology. The following essays, by experts in these disciplines and in interaction design, explore activity, emotion, situatedness, community, and more.

Everydata - The Misinformation Hidden in the Little Data You Consume Every Day (Hardcover): John H. Johnson Everydata - The Misinformation Hidden in the Little Data You Consume Every Day (Hardcover)
John H. Johnson
R950 Discovery Miles 9 500 Ships in 12 - 17 working days

While everyone is talking about "big data," the truth is that understanding the "little data"--the stats that underlie newspaper headlines, stock reports, weather forecasts, and so on--is what helps you make smarter decisions at work, at home, and in every aspect of your life. The average person consumes approximately 30 gigabytes of data every single day, but has no idea how to interpret it correctly. EVERYDATA explains, through the eyes of an expert economist and statistician, how to decipher the small bytes of data we consume in a day. EVERYDATA is filled with countless examples of people misconstruing data--with results that range from merely frustrating to catastrophic: The space shuttle Challenger exploded in part because the engineers were reviewing a limited sample set. Millions of women avoid caffeine during pregnancy because they interpret correlation as causation. Attorneys faced a $1 billion jury verdict because of outlier data. Each chapter highlights one commonly misunderstood data concept, using both realworld and hypothetical examples from a wide range of topics, including business, politics, advertising, law, engineering, retail, parenting, and more. You'll find the answer to the question--"Now what?"--along with concrete ways you can use this information to immediately start making smarter decisions, today and every day.

Computer Access for People with Disabilities - A Human Factors Approach (Hardcover): Richard C. Simpson Computer Access for People with Disabilities - A Human Factors Approach (Hardcover)
Richard C. Simpson
R3,187 Discovery Miles 31 870 Ships in 12 - 17 working days

Incorporating Compass Computer Access Assessment software, Computer Access for People with Disabilities: A Human Factors Approach provides the information clinicians need to know in order to provide effective alternative computer access solutions to individuals with disabilities. Originally developed for a masters-level course on computer access for rehabilitation engineers and rehabilitation counselors, it provides practical guidance on how to provide computer access services and sufficient background knowledge to allow the reader to interpret the research literature. Presents technology for individuals with physical, cognitive, and sensory impairments, and for older adults Covers text entry devices, pointing devices, switch access, automatic speech recognition, and web accessibility Emphasizes fundamental concepts and principles that remain true regardless of which specific operating system or product is being used Draws on research from the fields of rehabilitation engineering, occupational therapy, and human-computer interaction (HCI)

Fundamentals of Graphics Using MATLAB (Hardcover): Ranjan Parekh Fundamentals of Graphics Using MATLAB (Hardcover)
Ranjan Parekh
R2,633 Discovery Miles 26 330 Ships in 12 - 17 working days

This book introduces fundamental concepts and principles of 2D and 3D graphics and is written for undergraduate and postgraduate students of computer science, graphics, multimedia, and data science. It demonstrates the use of MATLAB (R) programming for solving problems related to graphics and discusses a variety of visualization tools to generate graphs and plots. The book covers important concepts like transformation, projection, surface generation, parametric representation, curve fitting, interpolation, vector representation, and texture mapping, all of which can be used in a wide variety of educational and research fields. Theoretical concepts are illustrated using a large number of practical examples and programming codes, which can be used to visualize and verify the results. Key Features: Covers fundamental concepts and principles of 2D and 3D graphics Demonstrates the use of MATLAB (R) programming for solving problems on graphics Provides MATLAB (R) codes as answers to specific numerical problems Provides codes in a simple copy and execute format for the novice learner Focuses on learning through visual representation with extensive use of graphs and plots Helps the reader gain in-depth knowledge about the subject matter through practical examples Contains review questions and practice problems with answers for self-evaluation

Human-Computer Interaction - Fundamentals and Practice (Paperback): Gerard Jounghyun Kim Human-Computer Interaction - Fundamentals and Practice (Paperback)
Gerard Jounghyun Kim
R1,348 Discovery Miles 13 480 Ships in 12 - 17 working days

Although life continues to become increasingly embedded with interactive computing services that make our lives easier, human-computer interaction (HCI) has not been given the attention it deserves in the education of software developers at the undergraduate level. Most entry-level HCI textbooks are structured around high-level concepts and are not directly tied to the software development process. Filling this need, Human-Computer Interaction: Fundamentals and Practice supplies an accessible introduction to the entire cycle of HCI design and implementation-explaining the core HCI concepts behind each step. Designed around the overall development cycle for an interactive software product, it starts off by covering the fundamentals behind HCI. The text then quickly goes into the application of this knowledge. It covers the forming of HCI requirements, modeling the interaction process, designing the interface, implementing the resulting design, and evaluating the implemented product. Although this textbook is suitable for undergraduate students of computer science and information technology, it is accessible enough to be understood by those with minimal programming knowledge. Supplying readers with a firm foundation in the main HCI principles, the book provides a working knowledge of HCI-oriented software development. The core content of this book is based on the introductory HCI course (advanced junior or senior-level undergraduate) that the author has been teaching at Korea University for the past eight years. The book includes access to PowerPoint lecture slides as well as source code for the example applications used throughout the text.

Digital Image Watermarking - Theoretical and Computational Advances (Paperback): Surekha Borra, Rohit Thanki, Nilanjan Dey Digital Image Watermarking - Theoretical and Computational Advances (Paperback)
Surekha Borra, Rohit Thanki, Nilanjan Dey
R641 Discovery Miles 6 410 Ships in 12 - 17 working days

The Book presents an overview of newly developed watermarking techniques in various independent and hybrid domains Covers the basics of digital watermarking, its types, domain in which it is implemented and the application of machine learning algorithms onto digital watermarking Reviews hardware implementation of watermarking Discusses optimization problems and solutions in watermarking with a special focus on bio-inspired algorithms Includes a case study along with its MATLAB code and simulation results

Integrated Computing Technology - First International Conference, INTECH 2011, Sao Carlos, Brazil, May 31-June 2,... Integrated Computing Technology - First International Conference, INTECH 2011, Sao Carlos, Brazil, May 31-June 2, 2011,Proceedings (Paperback, 2011)
Estevam Rafael Hruschka, Junzo Watada, Maria Carmo Nicoletti
R1,487 Discovery Miles 14 870 Ships in 10 - 15 working days

This book constitutes the refereed proceedings of the First International Conference on Integrated Computing Technology, INTECH 2011, held in Sao Carlos, Brazil, in May/ June 2011. The 14 revised full papers presented were carefully reviewed and selected from 103 submissions. The conference fosters discussions in integrating models, framework, designs, content, networks and the knowledge through more robust and high quality research

Understanding Search Engines (Paperback, 1st ed. 2023): Dirk Lewandowski Understanding Search Engines (Paperback, 1st ed. 2023)
Dirk Lewandowski
R1,331 R1,261 Discovery Miles 12 610 Save R70 (5%) Ships in 9 - 15 working days

This book provides a broad introduction to search engines by integrating five different perspectives on Web search and search engines that are usually dealt with separately: the technical perspective, the user perspective, the internet-based research perspective, the economic perspective, and the societal perspective. After a general introduction to the topic, two foundational chapters present how search tools can cover the Web's content and how search engines achieve this by crawling and processing the found documents. The next chapter on user behavior covers how people phrase their search queries and interact with search engines. This knowledge builds the foundation for describing how results are ranked and presented. The following three chapters then deal with the economic side of search engines, i.e., Google and the search engine market, search engine optimization (SEO), and the intermingling of organic and sponsored search results. Next, the chapter on search skills presents techniques for improving searches through advanced search interfaces and commands. Following that, the Deep Web and how its content can be accessed is explained. The two subsequent chapters cover ways to improve the quality of search results, while the next chapter describes how to access the Deep Web. Last but not least, the following chapter deals with the societal role of search engines before the final chapter concludes the book with an outlook on the future of Web search. With this book, students and professionals in disciplines like computer science, online marketing, or library and information science will learn how search engines work, what their main shortcomings are at present, and what prospects there are for their further development. The different views presented will help them to understand not only the basic technologies but also the implications the current implementations have concerning economic exploitation and societal impact.

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