The bestselling classic that launched 10,000 startups and new corporate ventures - The Four Steps to the Epiphany is one of the most influential and practical business books of all time.The Four Steps to the Epiphany launched the Lean Startup approach to new ventures. It was the first book to offer that startups are not smaller versions of large companies and that new ventures are different than existing ones. Startups search for business models while existing companies execute them. The book offers the practical and proven four-step Customer Development process for search and offers insight into what makes some startups successful and leaves others selling off their furniture. Rather than blindly execute a plan, The Four Steps helps uncover flaws in product and business plans and correct them before they become costly. Rapid iteration, customer feedback, testing your assumptions are all explained in this book. Packed with concrete examples of what to do, how to do it and when to do it, the book will leave you with new skills to organize sales, marketing and your business for success.If your organization is starting a new venture, and you're thinking how to successfully organize sales, marketing and business development you need The Four Steps to the Epiphany.Essential reading for anyone starting something new. The Four Steps to the Epiphany was originally published by K&S Ranch Publishing Inc. and is now available from Wiley. The cover, design, and content are the same as the prior release and should not be considered a new or updated product.

One of the most pressing concerns for contemporary society is the issue of violence and the factors that promote it. In this book, the author stages an engagement between Emmanuel Levinas, one of the leading figures in 20th century Continental philosophy, and Plato, Hegel, Heidegger, Nietzsche, Merleau-Ponty, Derrida and others. The text seeks to re-read the history of Western philosophy and religion by going beyond Levinas's alternatives to traditional theories of the self in order to suggest a notion of subjectivity that is not grounded in violence. Schroeder contributes to current discussions of reconceiving subjectivity as inter-subjectivity in a postmodern context through a sustained analysis of interpersonal violence. In addition, he takes up the themes of alterity, ground, transcendence, responsibility, language, community, politics, divinity and futurity.

Is small still beautiful? The recent economic and financial crisis has shown that developed countries in which firms are smaller suffered the biggest GDP plunges. Today, economic growth depends more than in the past on sound and well-organized firms, which means more innovation, a better educated labor force, higher likelihood of access to financial resources and efficient investments. This does not mean the end of small-sized firms, but that they need to be different from the way they were in the past. This book provides an international perspective on analyses and policy recommendations for how small businesses can reinforce their role in modern economies.

Most interior designers who own - or plan to own - their own firms are at a disadvantage because they lack formal business training. This book provides them with essential information on accounting, financial analysis, revenue operation, contracts, personnel issues and more.

Dieses Buch beschaftigt sich mit einem besonderen Typus von Eigentumerfamilien: der dynastischen Unternehmerfamilie. Diese Unternehmerfamilien zeichnen sich durch einen Eigentumerkreis aus, der mehr als 50 Familienmitglieder umfasst. Unternehmerfamilien dieses Typus stehen vor spezifischen Fragestellungen und Herausforderungen, fur die es bisher kaum Forschungserkenntnisse und praktische Loesungsansatze gab. Das Autorenteam hat uber drei Jahre mit Vertretern dieses Familientypus intensiv zusammengearbeitet. Herausgekommen sind sechs Themenfelder, die ein Management in diesen Unternehmerfamilien zu bearbeiten hat. Eine Vielzahl von Unternehmerfamilien steuert aufgrund geanderter Vererbungspraktiken auf grosse Gesellschafterkreise zu. Die hier skizzierten Inhalte eines "Big Family Managements" koennen als Orientierungsrahmen fur die wachsende Unternehmerfamilie verwendet werden.

Exploring the diversity of small firms, this contributed volume focuses on the crucial topic of work and the ways in which it is regulated, and offers reflections on the future of labour more generally. Traditionally managed through informal and adaptive processes, small firms allow us to understand the challenges and opportunities facing larger companies within an increasingly fragmented global production system. Analysing the case of Italy, a country characterised by a high number and wide variety of small firms, the authors draw on the results of a survey involving over 2,300 firms and face-to-face interviews with owner-managers working in 60 small and micro firms across several different sectors. Providing detailed analysis which will be useful for scholars of human resource management and small business, as well as managers, practitioners and policy-makers, the book enables a better understanding of the world of work in a globalised economy.

A refreshing approach to entrepreneurship centered on staying small and avoiding growth - maximizing happiness, sustainability and profitability. Paul Jarvis left the corporate world when he realized that working in a high-pressure, high-profile world was not his idea of success. Instead, he now works for himself out of his home, and lives a much more rewarding and productive life. He no longer has to contend with an environment that constantly demands more productivity, more output and more growth. In Company of One, Jarvis explains how you can do the same, including: * Planning to set up * Determining desired revenues * Keeping clients happy * And, of course, doing all this on your own. "Jarvis makes a compelling case for making your business better instead of bigger. A must-read for any entrepreneur who prioritizes a rich life over riches." -CAL NEWPORT, bestselling author of DEEP WORK and DIGITAL MINIMALISM "You're not a machine, so why would you run your business like one? Company of One shows you another way. If you've ever wondered how to have a business that works for you-instead of the other way around-you need this book." -CHRIS GUILLEBEAU, bestselling author of SIDE HUSTLE and THE $100 STARTUP

This open access book presents a comprehensive and up-to-date collection of knowledge on the state of crowdfunding research and practice. It considers crowdfunding models and their different manifestations across a variety of geographies and sectors, and explores the perspectives of fundraisers, backers, platforms, and regulators. Gathering insights from a wide range of influential researchers in the field, the book balances concepts, theory, and case studies. Going beyond previous research on crowdfunding, the contributors also investigate issues of community, sustainability, education, and ethics. A vital resource for anyone researching crowdfunding, this book offers readers a deep understanding of the characteristics, business models, user-relations, and behavioural patterns of crowdfunding.

This open access book brings together narratives of inbound and outbound expatriate entrepreneurship in Japan to provide a comprehensive overview of international entrepreneurship in the region. Through in-depth interviews with expatriate entrepreneurs, policymakers, and additional stakeholders it provides the reader with a solid understanding of the current landscape of international entrepreneurship as it relates to Japan and the challenges for policymakers. The topics addressed in this book include definitions of expatriate entrepreneurship, entrepreneurship policy development and implementation, concepts of mindset, cultural brokerage, community, and identity as they relate to Japanese self-initiated expatriate entrepreneurs working in South East Asia and to non-Japanese self-initiated expatriate entrepreneurs working in Japan. Additionally, the book provides an overview of issues connected to regional development and economic growth in Asia. Illustrated through carefully chosen cases from Japan, Myanmar, Thailand, Cambodia, Vietnam, and Indonesia and developed by connecting these cases to policy and interdisciplinary studies, this book is highly recommended to scholars, policymakers and practitioners who seek an in-depth and up-to-date integrated overview of the field of expatriate entrepreneurship in Asia.

Thinking about starting a new business? Stop! Is there a genuine market for your idea? Do you really want to compete in that industry? Are you the right person to pursue it? No matter how talented you are or how much capital you have, if you’re pursuing a fundamentally flawed opportunity then you’re heading for failure. So before you launch your lean start-up, take your idea for a test drive and make sure it has a fighting chance of working.

Now in its fifth edition, The New Business Road Test is the essential handbook for anyone wanting to launch a start-up.

Feel calm, confident and in control –whatever you’re doing, wherever you are.

• New edition of the classic book for entrepreneurs – revised and with a classic, modern look.
• Free app – John will make the app free for this edition to help promote book sales.
• Highly practical – the ‘seven domains’ framework is easy to use and gives investors the key issues to examine before they invest.
• Research driven – John teaches MBA students at London Business School and is well thought of in the entrepreneurial community.

This edited book is at the intersection of the discussion on family-owned business, the CSR agenda and company competition in Europe. The authors contribute to the debates on corporate social responsibility by arguing that formal management systems are not the one-size-fits-all solution they are typically presented to be. Exploring alternative interpretations of the profile environmental management activities have in SMEs, the book evaluates the way in which cultural and ethical values are embedded in European SMEs in order to drive and orientate CSR successfully without following the mainstream 'systems' approach. It addresses several values of thought within the CSR debate such as intrinsic CSR, the role of virtue ethics and moral theory in corporate culture, environmental sustainability and vision-driven CSR. Focusing on a European perspective, the book heuristically explores an alternative model for the integration of CSR, innovation dynamics and economic success driven by intrinsic values rather than extrinsic post-decision rationalisations.

Humans generate millions of tons of waste every day. This waste is rich in water, nutrients, energy and organic compounds. Yet waste is not being managed in a way that permits us to derive value from its reuse, whilst millions of farmers struggle with depleted soils and lack of water. This book shows how Resource Recovery and Reuse (RRR) could create livelihoods, enhance food security, support green economies, reduce waste and contribute to cost recovery in the sanitation chain. While many RRR projects fully depend on subsidies and hardly survive their pilot phase, hopeful signs of viable approaches to RRR are emerging around the globe including low- and middle-income countries. These enterprises or projects are tapping into entrepreneurial initiatives and public private partnerships, leveraging private capital to help realize commercial or social value, shifting the focus from treatment for waste disposal to treatment of waste as a valuable resource for safe reuse. The book provides a compendium of business options for energy, nutrients and water recovery via 24 innovative business models based on an in-depth analysis of over 60 empirical cases, of which 47 from around the world are described and evaluated in a systematic way. The focus is on organic municipal, agro-industrial and food waste, including fecal sludge, supporting a diverse range of business models with potential for large-scale out-and up-scaling.

This is the book you will need if you are considering setting up your own business. It is aimed at the new business owner who has a lot of questions to ask. It has been written by a successful business owner and provides advice on what, and what not, to do. While it is not intended to be a global reference book it does provide the reader with practical answers to the issues they will come across everyday, and includes examples of successes and failures from both the US and U.K. perspectives.

Entrepreneurs are the lifeblood of the agriculture and food sector in Africa, which is projected to exceed a trillion dollars by 2030. This book is the first practical primer to equip and support entrepreneurs in Africa through the process of starting and growing successful and resilient agriculture and food businesses that will transform the continent. Through the use of case studies and practical guidance, the book reveals how entrepreneurs can leverage technology and innovation to leapfrog and adapt to climate change, ensuring that Africa can feed itself and even the world. The book will: Inspire aspiring entrepreneurs to start and grow resilient and successful businesses in the agriculture and food landscapes. Equip aspiring and emerging entrepreneurs with practical knowledge, skills, and tools to navigate the complex agriculture and food ecosystems and develop and grow high-impact and profitable businesses. Enable aspiring and emerging entrepreneurs to develop scalable business models, attract and retain talent, leverage innovation and technology, raise financing, build strong brands, shape their ecosystem, and infuse resilience into every aspect of their operations. The book is for aspiring and emerging agribusiness entrepreneurs across Africa and agribusiness students globally. It will also inspire policymakers, researchers, development partners, and investors to create an enabling and supportive environment for African entrepreneurs to thrive.

Based on insights from executives across the globe, this planning guide captures the unique challenges faced by leaders of a family business and presents an approach to help these operations survive and thrive across generations. Leading a company is a much different experience for those in a family-run business than for their contemporaries in nonfamilial environments. This book provides a comprehensive overview of the skill set and mindset required to lead family enterprises, and it introduces the four critical areas in which family businesses differ from traditional companies-management structures, governance mechanisms, entrepreneurial advantages, and stewardship practices. In a fascinating convergence of entrepreneurship, family relations, and corporate principles, the authors present two frameworks to better understand the best practices of leading a family business: a firm-level frame focused on these four critical areas of difference (architecture, governance, entrepreneurship, and stewardship) and an individual one that mirrors these in terms of the skill set and mindset successful leaders need to develop. Craig and Moores consider the differences between leadership in family enterprises and non-family enterprises; the entrepreneurial capabilities needed by executives in family-based firms; and the use of power, identification, and motivation in managing their responsibilities both at home and in the workplace. Case studies provide a real-life look at the inner workings of family operations across the globe. Includes insights from leaders of family businesses from all over the world Describes important characteristics for leading family and business systems successfully Features case vignettes showcasing the complex inner workings of family and business stewardship Compares the homogeneity evident in non-family enterprises versus the heterogeneity of family enterprises Discusses the differences between leadership in family enterprises and non-family enterprises

Managing People in Small and Medium Enterprises in Turbulent Contexts explores a range of human resource management (HRM) issues specific to small and medium-sized enterprises (SMEs). Based on a series of research studies and secondary sources of data, the book's primary aim is to contextualise HRM issues in SMEs operating in a variety of national economic contexts that are (or have recently experienced) a turbulent situation. SMEs are the backbone of these economies. It is therefore critical that we study HR practices and concepts within such enterprises. The book covers HR practices in SMEs, such as recruitment and selection, training and development, performance evaluation and employee relations, by focusing on three types of turbulent economies: emerging market economies in Asia, the Pacific, Africa and Latin America; transition economies of Central and Eastern Europe; and crisis contexts in Southern Europe. Managing People in Small and Medium Enterprises in Turbulent Contexts is a useful resource for organisations, practitioners, academics and scholars in the fields of HRM, employee engagement, small and medium business management and other related disciplines.

Discover new insights on how to setup, manage, and advise wealthy families and their family offices The Complete Family Office: A Guide for Affluent Families and the Advisors Who Serve Them, 2nd Edition represents the newest update to an essential series. This book prepares the members of wealthy families to collectively manage, sustain, and grow their wealth across multiple generations. It also assists professionals who advise families to better serve their needs. This book teaches those who advise family offices and wealthy families on: - How to setup, structure, and advise a family office - Current compliance, fiduciary and risk management practices for a family office - Forward-thinking investment management, estate planning, and private trust company considerations - Fresh insights on philanthropy, legacy, and impact investing - Best practices to managing family wealth education and preparing next generation owners - New insights on family governance, strategic planning, and succession - Methods to create a family constitution, mission, and vision for families and their family offices. The Complete Family Office Handbook provides the most comprehensive, current research, practical guidance, and approaches from leading family offices from around the globe and illustrates, by way of practical case studies and examples, how families can effectively manage their wealth for the long term.

Now in its 4th Asia-Pacific edition, the internationally acclaimed author team of Entrepreneurship and Small Business have revised their market-leading text with a simple pedagogy and a clear purpose. Starting and running your own enterprise is one the most rewarding - and challenging - journeys towards developing a business career. This text provides students with the theoretical and practical knowledge required to successfully own and manage a new, small or growing business venture. ESB 4th Asia-Pacific edition is abundant with insightful real world case studies and opportunities for experiential learning. It provides comprehensive information about small business management and entrepreneurship in Australia, New Zealand, China, India, Singapore, Malaysia and Hong Kong; providing students with a genuinely international perspective. The text includes a bolstered section on family business start-ups and integrated coverage of the impact of sustainability and social media. Yet again, the author team have brought to life what successful small business owners actually do, not just what they think or the theoretical concepts behind their strategy.

When Guerrilla Marketing was first published in 1983, Jay Levinson revolutionized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Based on hundreds of solid ideas that really work, Levinson's philosophy has given birth to a new way of learning about market share and how to gain it. In this completely updated and expanded fourth edition, Levinson offers a new arsenal of weaponry for small-business success including
* strategies for marketing on the Internet (explaining when and precisely how to use it)
* tips for using new technology, such as podcasting and automated marketing
* programs for targeting prospects and cultivating repeat and referral business
* management lessons in the age of telecommuting and freelance employees
Guerrilla Marketing is the entrepreneur's marketing bible -- and the book every small-business owner should have on his or her shelf.